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followers
763K
impressions
126M
likes
2.31M
comments
20.9K
posts
115
engagement
1.79%
emv
$3.12M
Average per post
1.09M
Key Metrics
Impressions
monthly
Distributions
Content
24.4M
164K
1.07K
10mo ago
sofynicoledobson
THE PANTS ARE THE OUTFIT 🕺🏽 @primark we see you girl. Major slay
ad #IWorkWithPrimark #PrimarkCreators
13.6M
86.4K
281
10mo ago
sofynicoledobson
The second I seen this T drop I RAN to the till, IYKYK these buttery basics are sensational. @hera.women you just KNOW 🏃🏽♀️
Full fit is @hera.women ad, ‘SOFY’ works sitewide!!!
I’ll link everything on stories & save to SEPTEMBER highlight 🔗
4.80M
83.2K
638
8mo ago
sofynicoledobson
@primark are SERVING UP THE FITS. They looked at autumn & FULLY understood the assignment 🤭🍇✨ major major find
ad #IWorkWithPrimark #PrimarkCreators
4.59M
25.4K
202
9mo ago
sofynicoledobson
Does this not scream autumn date night????? I KNOW a @primark goldie when I see one, and this jacket is EXACTLY THAT 🍫
Ad #IWorkWithPrimark #PrimarkCreators
3.04M
50.7K
241
10mo ago
sofynicoledobson
Me 🤝🏽 an easy co ord. GURLLL ur overthinking your outfits again. EASY DOES IT
Full fit is @boohoo ad SOFYD works site wide, I’ll link everything on stories & save to SEPTEMBER highlights 🔗
2.68M
86.8K
515
10mo ago
sofynicoledobson
I fear I may never feel like more of a powerhouse in my life ✨✨✨ if there’s a brand that smashes AW occasionwear out the park every year, it’s @riverisland ad
Full fit linked on stories & saved to AUGUST highlight 🔗
2.31M
69.6K
202
4mo ago
sofynicoledobson
Turns out all I needed was a dopamine fit, a blue sky and letting my retinas see the sun 💘💘💘 HI SPRING BABES WE’VE MISSED YOU
Fleece is OF COURSE @gympluscoffee (ad), the best around. Once you go g+c you don’t go back. You just slowly add every colour to your wardrobe. A forever fave (SOFYD always takes 20% off too yay) xx
2.22M
143K
550
3mo ago
sofynicoledobson
WOMEN THAT DESIGN CLOTHES FOR WOMEN 🤝🏽 @hera.women take a fucking bow. Just when I thought your denim collection couldn’t get any better, IT GETS BETTER. if this outfit doesn’t scream ABIITTTAA ME I dont know what does 😂🤭🕺🏽 brb off for an aperol xx
Ps SOFY always works sitewide yay ad
1.99M
66.1K
389
3mo ago
sofynicoledobson
@sweatybetty flipping NAILED this waterproof!! The waterproof we actually WANT to wear!!!! 👏🏽 what a find. Welcome to my wardrobe baby (you’re about to work hard LOL) x
(Ad)
1.90M
57.8K
270
10mo ago
sofynicoledobson
Me 🤝🏽 any reason to not wear a bra
The ULTIMATE wardrobe basic. They’re from @myprotein and I own them in every single colour. They’re TOO GOOD 🕺🏽 (ps SOFY takes ££ off) ad
I’ll save all links to my AUGUST highlight 🔗
1.62M
92.8K
382
1mo ago
sofynicoledobson
OUR FAVE JEANS, in light wash!! 🙏🏽 My fellow thick thigh girlies. TRUST ME. THE FIT IS UNMATCHED
@hera.women I don’t know how you do it. But every single time you really just FUGGGGIN DO IT ❤️🔥 100/10. No notes. Truly the brand that just KEEPS 👏🏽 ON 👏🏽 GIVING
Ps SOFY works sitewide always!!! ad
1.58M
3.79K
66
4mo ago
sofynicoledobson
1 trip. Once a year. 1 bucket list activity 🤞🏽✨
ad @bloomandwild are giving their rewards members a chance to win a core memory trip (at @anotherplacehotels) when they send one of their gifts this Mother’s Day!! Your sign to buy your Mother’s Day flowers at @bloomandwild 🤭
thank you for making us pencil in the time for a solo trip just us two. You’ve started a yearly tradition I hope will last until we’re old x
1.57M
22.4K
175
10mo ago
sofynicoledobson
Gonna have to mentally prepare myself to give up the denim jackets and flip flops 😂 IM NOT READY YET
Bra is @honeylove silhouette bra, my GO TO for when I want a lil more lift and shape. No underwire, thick supportive back, padded uplifting cups!!!! Anything that makes the saggy sisters look a lil more JUICY I’m here for 😂 ad
Full fit linked on stories & saves to my AUGUST highlight 🔗
1.47M
33.5K
265
11mo ago
sofynicoledobson
I have a real weak spot for a comfy denim shirt, A REAL WEAK SPOT 🥵👖
Will link everything on stories & save to my AUGUST highlight 🔗
Full fit is @boohoo ad, SOFYD works sitewide yay x
1.43M
31.8K
358
5mo ago
sofynicoledobson
Don’t ever ask me if you should go back to your natural hair colour and ditch your eyelashes because unfortunately I’ll say yes every time 😂
All jokes aside. I was SO FLIPPING LOST. I could have sworn if I just got bigger lashes. If I just went blonder. If I just applied more makeup, I’d be happier ☹️ If I could hug her!!!!!! (And tell her to put the fucking bleach away)
If only she knew, what’s already underneath was MADE FOR HER!!
Here’s to 3 years of trying to fall back in love with myself. Because I very almost forgot… ME 🥺💔
1.34M
32.7K
235
10mo ago
sofynicoledobson
A braless boob lift is always on my radar 🤣
The braless butter vests are @myprotein and are like GOLD DUST, I’ll leave the link on my stories as they’re FULLY STOCKED in new shades yay!!!!! Ps SOFY takes 15% off (EXCCCCCLUSIVE to our gang hehe) Ad
1.22M
19.1K
271
9mo ago
sofynicoledobson
Your sign to add a baby pink fleece to your wardrobe 💖🌸💘🎀
@gympluscoffee is the TRUE DEFINITION of, if I like it, I’ll just grab it in another colour. YES SIR I SHALL, count me in x
(PS SOFYD takes 20% off everything EEEK YAY, best news ever!!!!!) ad
1.15M
21.3K
175
5mo ago
sofynicoledobson
Safe to say my spring wardrobe WILL BE DEFROSTING ASAP 👖🤭✨👀
Full fit is @boohoo ad, I’ll save all links to my JAN highlight (ps, SOFYD works sitewide) 🔗
1.13M
12.2K
117
8mo ago
sofynicoledobson
The coat REALLY is about to replace every single outfit for the next 3-4 months 🤣 GOOD THING ITS GORGEOUS
Coat is @sweatybetty Nimbus Cloud Puffer in Sable Brown (ad)
1.13M
32.7K
133
4mo ago
sofynicoledobson
Stripes for spring?? GORGE 🍫💙
I’ll link the full fit on stories & save to MARCH highlights 🔗
Choc stripes are @boohoo (SOFYD works sitewide yay ad)
Sofy Dobson (@sofynicoledobson) Instagram Stats & Analytics
Sofy Dobson (@sofynicoledobson) has 763K Instagram followers with a 1.79% engagement rate over the past 12 months. Across 115 posts, Sofy Dobson received 2.31M total likes and 122M impressions, averaging 20.1K likes per post. This page tracks Sofy Dobson's performance metrics, top content, and engagement trends — updated daily.
Sofy Dobson (@sofynicoledobson) Instagram Analytics FAQ
How many Instagram followers does Sofy Dobson have?+
Sofy Dobson (@sofynicoledobson) has 763K Instagram followers as of July 2026.
What is Sofy Dobson's Instagram engagement rate?+
Sofy Dobson's Instagram engagement rate is 1.79% over the last 12 months, based on 115 posts.
How many likes does Sofy Dobson get on Instagram?+
Sofy Dobson received 2.31M total likes across 115 posts in the last 12 months, averaging 20.1K likes per post.
How many Instagram impressions does Sofy Dobson get?+
Sofy Dobson's Instagram content generated 122M total impressions over the last 12 months.