instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
4.14M
impressions
118M
likes
3.55M
comments
58.1K
posts
307
engagement
2.49%
emv
$3.32M
Avg. per post
593K

Key Metrics

Distributions

Top Content

Introducing the Pantone Color of the Year 2026, PANTONE 11-4201 Cloud Dancer. A lofty white neutral whose aerated presence acts as a whisper of calm and peace in a noisy world. PANTONE 11-4201 Cloud Dancer symbolizes a calming influence in a society rediscovering the value of quiet reflection. A billowy white imbued with serenity, it invites true relaxation and focus, allowing the mind to wander and creativity to breathe. In motion and in pause, Pantone Color of the Year 2026, PANTONE 11-4201 Cloud Dancer drifts between light and ethereal, a living calm that invites renewal, vision in serenity and creative release. To discover more about Cloud Dancer visit the link in our bio. #Pantone #Coloroftheyear #clouddancer
21.3M
248K
14.8K
2mo ago
pantone
Introducing the Pantone Color of the Year 2026, PANTONE 11-4201 Cloud Dancer. A lofty white neutral whose aerated presence acts as a whisper of calm and peace in a noisy world. PANTONE 11-4201 Cloud Dancer symbolizes a calming influence in a society rediscovering the value of quiet reflection. A billowy white imbued with serenity, it invites true relaxation and focus, allowing the mind to wander and creativity to breathe. In motion and in pause, Pantone Color of the Year 2026, PANTONE 11-4201 Cloud Dancer drifts between light and ethereal, a living calm that invites renewal, vision in serenity and creative release. To discover more about Cloud Dancer visit the link in our bio. #Pantone #Coloroftheyear #clouddancer
We don’t just see the world in color. We feel it; in our identity, our culture, our pride. But what if one color could bridge instead of divide? WGS Blue represents clarity, calm, and trust. It’s the color of conversation, where voices meet, ideas evolve, and dialogue turns into action. When the world gathers to shape the future, it speaks in WGS Blue. Visit the link in our bio to learn more. Join the conversation. 🗓️ 3–5 February 2026 Dubai, United Arab Emirates #WorldGovSummit #WGS2026 نحن لا نرى العالم من خلال الألوان فقط، بل نعيش فيه بما يحمله لنا من مشاعر، وما يجسّده انتماؤنا من ارتباط بالهوية والثقافة. ولكن، ماذا لو جمعنا لونٌ واحد بدل أن يفرّقنا؟ يجسّد اللون الأزرق في ‘القمة العالمية للحكومات’ مفاهيم الصفاء والاتزان والثقة. هو لون يدعو للتواصل والتفاعل الحقيقي، حيث تلتقي الأصوات، وتتشكّل الأفكار والرؤى، ويتحوّل الحوار إلى أثر ملموس. وعندما يجتمع العالم لاستشراف المستقبل في ‘القمة العالمية للحكومات’، فإن لغة الحوار تتلوّن بالأزرق. لمعرفة المزيد، تابعونا عبر الرابط في البايو. كن جزءاً من الحدث. 🗓️ 3 - 5 فبراير 2026 دبي، الإمارات العربية المتحدة #القمة_العالمية_للحكومات
7.79M
81.3K
120
2w ago
pantone
We don’t just see the world in color. We feel it; in our identity, our culture, our pride. But what if one color could bridge instead of divide? WGS Blue represents clarity, calm, and trust. It’s the color of conversation, where voices meet, ideas evolve, and dialogue turns into action. When the world gathers to shape the future, it speaks in WGS Blue. Visit the link in our bio to learn more. Join the conversation. 🗓️ 3–5 February 2026 Dubai, United Arab Emirates #WorldGovSummit #WGS2026 نحن لا نرى العالم من خلال الألوان فقط، بل نعيش فيه بما يحمله لنا من مشاعر، وما يجسّده انتماؤنا من ارتباط بالهوية والثقافة. ولكن، ماذا لو جمعنا لونٌ واحد بدل أن يفرّقنا؟ يجسّد اللون الأزرق في ‘القمة العالمية للحكومات’ مفاهيم الصفاء والاتزان والثقة. هو لون يدعو للتواصل والتفاعل الحقيقي، حيث تلتقي الأصوات، وتتشكّل الأفكار والرؤى، ويتحوّل الحوار إلى أثر ملموس. وعندما يجتمع العالم لاستشراف المستقبل في ‘القمة العالمية للحكومات’، فإن لغة الحوار تتلوّن بالأزرق. لمعرفة المزيد، تابعونا عبر الرابط في البايو. كن جزءاً من الحدث. 🗓️ 3 - 5 فبراير 2026 دبي، الإمارات العربية المتحدة #القمة_العالمية_للحكومات
Hey mor, how does a color become a movement? For @feid, AKA Ferxxo - it’s all about Ferxxo Green, a fearless, electric hue created with the Pantone Color Institute that radiates vitality and unites fans worldwide. 🟢 Born from the green mountains of Medellín 🖼️ Ferxxo Green is more than a signature shade. It is a symbol of independence, optimism, and the shared energy of a community. Bold. Brash. Uplifting. Ferxxo Green isn’t just seen, it’s felt. 💚
4.72M
165K
1.84K
6mo ago
pantone
Hey mor, how does a color become a movement? For @feid, AKA Ferxxo - it’s all about Ferxxo Green, a fearless, electric hue created with the Pantone Color Institute that radiates vitality and unites fans worldwide. 🟢 Born from the green mountains of Medellín 🖼️ Ferxxo Green is more than a signature shade. It is a symbol of independence, optimism, and the shared energy of a community. Bold. Brash. Uplifting. Ferxxo Green isn’t just seen, it’s felt. 💚
The art of the unexpected. @dudibensimon reminds us that color and form can reshape how we see, even in the simplest of objects.
3.83M
153K
294
3mo ago
pantone
The art of the unexpected. @dudibensimon reminds us that color and form can reshape how we see, even in the simplest of objects.
Introducing Classic Cream, Oak Brown, & Legacy Gold The Town jersey’s newest colorway is inspired by the natural authenticity of the Bay Area. The Town Edition || @rakuten
3.51M
140K
356
3mo ago
pantone
Introducing Classic Cream, Oak Brown, & Legacy Gold The Town jersey’s newest colorway is inspired by the natural authenticity of the Bay Area. The Town Edition || @rakuten
“As a nature and ocean photographer, I’m drawn to beautiful moments in the natural world that often go unseen. This coral reef’s pattern and palette was one of them” - @alexkyddphoto
3.11M
204K
793
2mo ago
pantone
“As a nature and ocean photographer, I’m drawn to beautiful moments in the natural world that often go unseen. This coral reef’s pattern and palette was one of them” - @alexkyddphoto
Pantone 11-4201 Cloud Dancer quiets the mind and provides a blank canvas to create. Each year, we curate a series of palettes that showcase the full potential of the Color of the Year. Each one invites a new feeling, a new story.    The Pantone Color Institute is a global, culturally diverse team of color experts who gather insights from around the world on how and why people choose color. Their work explores the moods color creates and the experiences it can shape.   Cloud Dancer was selected for its calming presence, its ability to inspire reflection, and its versatility across design disciplines. It offers an open foundation for creative exploration with color.   Explore how each palette reveals a different dimension of Cloud Dancer at the link in our bio.
3M
120K
3.28K
2mo ago
pantone
Pantone 11-4201 Cloud Dancer quiets the mind and provides a blank canvas to create. Each year, we curate a series of palettes that showcase the full potential of the Color of the Year. Each one invites a new feeling, a new story.    The Pantone Color Institute is a global, culturally diverse team of color experts who gather insights from around the world on how and why people choose color. Their work explores the moods color creates and the experiences it can shape.   Cloud Dancer was selected for its calming presence, its ability to inspire reflection, and its versatility across design disciplines. It offers an open foundation for creative exploration with color.   Explore how each palette reveals a different dimension of Cloud Dancer at the link in our bio.
“A pool is a forgotten canvas,” says artist and designer @alexproba, and this one is unforgettable.💦🌈 Crafted from over 8,000 handmade tiles in vibrant, organic shapes, this Proba-designed pool transforms a Miami home into an underwater daydream. Inspired by nature, built with care, and bursting with color, it is a living tribute to the beauty that surrounds us. Color in its most immersive form. Photo 1, 3, 5 @oharpaz Photo 2 & 4 @leighwebber Photo 6 and 7 @jayguzmanproductions #pantone #pool
2.71M
108K
777
7mo ago
pantone
“A pool is a forgotten canvas,” says artist and designer @alexproba, and this one is unforgettable.💦🌈 Crafted from over 8,000 handmade tiles in vibrant, organic shapes, this Proba-designed pool transforms a Miami home into an underwater daydream. Inspired by nature, built with care, and bursting with color, it is a living tribute to the beauty that surrounds us. Color in its most immersive form. Photo 1, 3, 5 @oharpaz Photo 2 & 4 @leighwebber Photo 6 and 7 @jayguzmanproductions #pantone #pool
Disco ball energy.🪩 Full-spectrum year ahead.✨ 📸: @longlivesimple
2.19M
87.8K
538
1mo ago
pantone
Disco ball energy.🪩 Full-spectrum year ahead.✨ 📸: @longlivesimple
The essence of Pantone Color of the Year 2026, PANTONE 11-4201 Cloud Dancer is to serve as a place of reflection to allow new avenues of creativity to break through. Pantone spoke to designers, artists, and makers to understand how they approach innovation and creativity and how color can help complete their vision. To discover more about Cloud Dancer visit the link in our bio. What does a blank page mean for your creativity? Creatives: Shamil Tanna @shamiltannaphoto Mriga Kapadiya @mriggiesmalls Nomoco @_nomoco Sara Boccaccini Meadows @boccaccinimeadows Emiliano Ponzi @emilianoponzi Natasha Cunningham @aboutnatlife
1.94M
40.7K
2.96K
2mo ago
pantone
The essence of Pantone Color of the Year 2026, PANTONE 11-4201 Cloud Dancer is to serve as a place of reflection to allow new avenues of creativity to break through. Pantone spoke to designers, artists, and makers to understand how they approach innovation and creativity and how color can help complete their vision. To discover more about Cloud Dancer visit the link in our bio. What does a blank page mean for your creativity? Creatives: Shamil Tanna @shamiltannaphoto Mriga Kapadiya @mriggiesmalls Nomoco @_nomoco Sara Boccaccini Meadows @boccaccinimeadows Emiliano Ponzi @emilianoponzi Natasha Cunningham @aboutnatlife
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1.56M
62.6K
377
1mo ago
pantone
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For those who love color - this one’s for you. Introducing @pantone x Hot Wheels, a vibrant collaboration made for the bold.
1.53M
61.3K
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2mo ago
pantone
For those who love color - this one’s for you. Introducing @pantone x Hot Wheels, a vibrant collaboration made for the bold.
💡💜
1.53M
61.2K
470
1mo ago
pantone
💡💜
Be bold with the official @pantone Plumbob Green 💚 The supercharged yellow-green exudes an upbeat attitude and playful happiness all while paying homage to The Sims’ iconic symbol for personal expression and creative inspiration.
1.35M
53K
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11mo ago
pantone
Be bold with the official @pantone Plumbob Green 💚 The supercharged yellow-green exudes an upbeat attitude and playful happiness all while paying homage to The Sims’ iconic symbol for personal expression and creative inspiration.
Snow flowers❄️🌸 by @giuliogallana
1.28M
51.1K
215
3w ago
pantone
Snow flowers❄️🌸 by @giuliogallana
Fuzzy tennis balls 🎾🎾🎾🎾 It’s tennis season! “I crushed up lime green sugar cookies to dip the cupcakes in and get that amazing fuzzy texture.” - @lindseybakedthis 💚💚💚
1.25M
24.2K
106
7mo ago
pantone
Fuzzy tennis balls 🎾🎾🎾🎾 It’s tennis season! “I crushed up lime green sugar cookies to dip the cupcakes in and get that amazing fuzzy texture.” - @lindseybakedthis 💚💚💚
Why choose between yellow and orange when both set the perfect tone for a dinner party?🟡🟠 About last night ✨Tavolata in a quarry in Noto, Sicily Creative Direction: @me.fabbrini @tavolata.it Yellow brings warmth, optimism, and a welcoming glow, enhancing fresh foods and sparking lively conversation. Orange radiates vitality and creativity, stimulating appetite and adding richness to the table. Together, they shift seamlessly across seasons, pair beautifully with neutrals and natural textures, and turn any gathering into a joyful celebration. Two radiant hues. Endless possibilities for connection, conversation, and color at the table.
1.23M
49.4K
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6mo ago
pantone
Why choose between yellow and orange when both set the perfect tone for a dinner party?🟡🟠 About last night ✨Tavolata in a quarry in Noto, Sicily Creative Direction: @me.fabbrini @tavolata.it Yellow brings warmth, optimism, and a welcoming glow, enhancing fresh foods and sparking lively conversation. Orange radiates vitality and creativity, stimulating appetite and adding richness to the table. Together, they shift seamlessly across seasons, pair beautifully with neutrals and natural textures, and turn any gathering into a joyful celebration. Two radiant hues. Endless possibilities for connection, conversation, and color at the table.
“Olaismo” is a conceptual art movement and term coined by the Cuban-born artist @diango.hernandez The term is derived from the Spanish word “ola”, meaning “wave”, symbolizing fluidity, movement, and the transient nature of ideas, cultures, and political systems. “Piscinas Olaistas” is a series of swimming pools I designed (2015-2025) as part of my ongoing Olaismo works. These pools reflect my enduring interest in water and its intimate relationship with our bodies. The movement of water flows through every element of the design. - @diango.hernandez Swimming pools represent my complete artwork. By designing and building them, I craft spaces that draw you in, invite relaxation, and ultimately, tell my story. I guess is a form of Utopia.
1.22M
48.8K
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3mo ago
pantone
“Olaismo” is a conceptual art movement and term coined by the Cuban-born artist @diango.hernandez The term is derived from the Spanish word “ola”, meaning “wave”, symbolizing fluidity, movement, and the transient nature of ideas, cultures, and political systems. “Piscinas Olaistas” is a series of swimming pools I designed (2015-2025) as part of my ongoing Olaismo works. These pools reflect my enduring interest in water and its intimate relationship with our bodies. The movement of water flows through every element of the design. - @diango.hernandez Swimming pools represent my complete artwork. By designing and building them, I craft spaces that draw you in, invite relaxation, and ultimately, tell my story. I guess is a form of Utopia.
@reineparadis is a French artist based in Los Angeles. “Color has always been the center of my work.”💚 Here is a Sneak peek from the photoshoot of THE CURTAIN, shot in Santa Monica, California.
1.2M
23.7K
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7mo ago
pantone
@reineparadis is a French artist based in Los Angeles. “Color has always been the center of my work.”💚 Here is a Sneak peek from the photoshoot of THE CURTAIN, shot in Santa Monica, California.
Introducing, Drew Barrymore Yellow!✨ Just like its namesake @drewbarrymore, Drew Barrymore Yellow is a softly radiant golden yellow whose welcoming warmth and joyful glow creates a space where everyone can shine. Inviting thoughts of pleasant relaxation, a creamy yellow imbued with the good cheer emblematic of Drew Barrymore’s desire for happiness and uplift. Vital and vibrant, a sunny yellow shade expressive of Drew Barrymore’s enveloping aura, optimistic outlook and effervescent style. Instantly sending a message of positivity, it is a yellow hue we perceive as hopeful and whose expansive personality highlights Drew Barrymore’s luminosity and generosity, and her recognition that each of us should be seen and celebrated for who we are. As a color connoisseur and design & lifestyle maven, Drew joins the ranks of iconic brands and artists who have collaborated with Pantone to create and standardize their signature colors. Full segment link in bio!
1.17M
47K
465
12mo ago
pantone
Introducing, Drew Barrymore Yellow!✨ Just like its namesake @drewbarrymore, Drew Barrymore Yellow is a softly radiant golden yellow whose welcoming warmth and joyful glow creates a space where everyone can shine. Inviting thoughts of pleasant relaxation, a creamy yellow imbued with the good cheer emblematic of Drew Barrymore’s desire for happiness and uplift. Vital and vibrant, a sunny yellow shade expressive of Drew Barrymore’s enveloping aura, optimistic outlook and effervescent style. Instantly sending a message of positivity, it is a yellow hue we perceive as hopeful and whose expansive personality highlights Drew Barrymore’s luminosity and generosity, and her recognition that each of us should be seen and celebrated for who we are. As a color connoisseur and design & lifestyle maven, Drew joins the ranks of iconic brands and artists who have collaborated with Pantone to create and standardize their signature colors. Full segment link in bio!

PANTONE (@pantone) Instagram Stats & Analytics

PANTONE (@pantone) has 4.14M Instagram followers with a 2.49% engagement rate over the past 12 months. Across 307 posts, PANTONE received 3.55M total likes and 72.8M impressions, averaging 17.8K likes per post. This page tracks PANTONE's performance metrics, top content, and engagement trends — updated daily.

PANTONE (@pantone) Instagram Analytics FAQ

How many Instagram followers does PANTONE have?+
PANTONE (@pantone) has 4.14M Instagram followers as of February 2026.
What is PANTONE's Instagram engagement rate?+
PANTONE's Instagram engagement rate is 2.49% over the last 12 months, based on 307 posts.
How many likes does PANTONE get on Instagram?+
PANTONE received 3.55M total likes across 307 posts in the last year, averaging 17.8K likes per post.
How many Instagram impressions does PANTONE get?+
PANTONE's Instagram content generated 72.8M total impressions over the last 12 months.