NewGet @snickers's full report
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followers
701K
impressions
24.7M
likes
265K
comments
21.0K
posts
118
engagement
1.01%
emv
$587K
Average per post
209K

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#SnickersPartner 🔥What’s your hot take this NFL Draft season? Y’all gotta chill 😂 Grab limited-edition @snickers Ice Cream Chill Bars and enter to win the CHILL Chain. No Purchase Necessary. Sweepstakes entry ends 4/30/26 at 11:59:59 PM (ET); Limited Time Offers take place on 4/15/26, 4/20/26 & 4/24/26 or when all gifts have been claimed. 50 US/DC, 18+. See full rules for complete details //at www.SNICKERS.com/Chill. Void where prohibited.
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snickers
#SnickersPartner 🔥What’s your hot take this NFL Draft season? Y’all gotta chill 😂 Grab limited-edition @snickers Ice Cream Chill Bars and enter to win the CHILL Chain. No Purchase Necessary. Sweepstakes entry ends 4/30/26 at 11:59:59 PM (ET); Limited Time Offers take place on 4/15/26, 4/20/26 & 4/24/26 or when all gifts have been claimed. 50 US/DC, 18+. See full rules for complete details //at www.SNICKERS.com/Chill. Void where prohibited.
You heard it here! We are on the search for our first-ever Chief Online Chill Officer. We're looking for someone who not only embodies chill but can spot when the internet is un-chill. Sound like you? Head to the link in our bio and share a video telling us why you're right for this opportunity.

Abbreviated Rules. No Purchase Necessary. Contest entry begins at 12:00:00 AM (ET) on 7/29/26 and ends at 11:59:59 PM (ET) on 8/4/26. Entrants must be legal U.S. residents in 50 US/DC, 18+. See link in bio for complete details and Official Rules. Void where prohibited. Sponsor: Mars Wrigley Confectionery US, LLC, 110 Edison Place, Newark, NJ 07102. © 2026 Mars or Affiliates.
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You heard it here! We are on the search for our first-ever Chief Online Chill Officer. We're looking for someone who not only embodies chill but can spot when the internet is un-chill. Sound like you? Head to the link in our bio and share a video telling us why you're right for this opportunity. Abbreviated Rules. No Purchase Necessary. Contest entry begins at 12:00:00 AM (ET) on 7/29/26 and ends at 11:59:59 PM (ET) on 8/4/26. Entrants must be legal U.S. residents in 50 US/DC, 18+. See link in bio for complete details and Official Rules. Void where prohibited. Sponsor: Mars Wrigley Confectionery US, LLC, 110 Edison Place, Newark, NJ 07102. © 2026 Mars or Affiliates.
that one-handed pick-6 was WILD too

Pro Bowl Games on ESPN
Stream on @NFLPlus and ESPN App
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that one-handed pick-6 was WILD too Pro Bowl Games on ESPN Stream on @NFLPlus and ESPN App
#Snickers_Partner  Not all Reeces agree on everything… but this? We do 🤝🥜🍫 
Packed with real creamy peanut butter + crunchy peanuts @snickers Peanut Butter officially has my endorsement🫶🏼 
 
If your name is Reece (first, middle, last or however you spell it) go to snickers.com/peanutbutterpledge to take the pledge with me. You will be entered for a chance to win a year supply of free Snickers Peanut Butter! 
 
No Purchase Necessary. Sweepstakes entry ends 6/11/26 at 11:59:59 PM (ET); Limited Time Offer ends 6/11/26 at 11:59:59 PM (ET) or when all gifts have been claimed. 50 US/DC, 18+ named Reese. See full rules for complete details at https://www.snickers.com/pb-terms-and-conditions. Void where prohibited.
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#Snickers_Partner Not all Reeces agree on everything… but this? We do 🤝🥜🍫 Packed with real creamy peanut butter + crunchy peanuts @snickers Peanut Butter officially has my endorsement🫶🏼 If your name is Reece (first, middle, last or however you spell it) go to snickers.com/peanutbutterpledge to take the pledge with me. You will be entered for a chance to win a year supply of free Snickers Peanut Butter! No Purchase Necessary. Sweepstakes entry ends 6/11/26 at 11:59:59 PM (ET); Limited Time Offer ends 6/11/26 at 11:59:59 PM (ET) or when all gifts have been claimed. 50 US/DC, 18+ named Reese. See full rules for complete details at https://www.snickers.com/pb-terms-and-conditions. Void where prohibited.
AI tells me there’s 1 O in chocolate #snickers_partner AI acting hungry? Go to snickers.com/hunger-ai for details and the chance to get a real Snickers delivered to your door! @snickers
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AI tells me there’s 1 O in chocolate #snickers_partner AI acting hungry? Go to snickers.com/hunger-ai for details and the chance to get a real Snickers delivered to your door! @snickers
#SNICKERS_partner you already know the bodega had @snickers, Now it’s got rings too!
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#SNICKERS_partner you already know the bodega had @snickers, Now it’s got rings too!
All Day I Dream About SNICKERS 🤝The first-ever @snickers x @adidasusfootball cleat goes on sale 10/10. But you can enter for the chance to win a first taste of the collab at snickers.com/adidas. More details at the link in Snickers bio.

No Pur. Nec. 50 US/DC, 18+. Ends 10/13/26. See full rules for details: SNICKERS.com/adidas.
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All Day I Dream About SNICKERS 🤝The first-ever @snickers x @adidasusfootball cleat goes on sale 10/10. But you can enter for the chance to win a first taste of the collab at snickers.com/adidas. More details at the link in Snickers bio. No Pur. Nec. 50 US/DC, 18+. Ends 10/13/26. See full rules for details: SNICKERS.com/adidas.
Drop how many you could get in the comments ⤵️
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10mo ago
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Drop how many you could get in the comments ⤵️
You could say we’re satisfied. NY forever💙🧡
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3mo ago
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You could say we’re satisfied. NY forever💙🧡
It's like a reward. 🍫

@snickers | #BillsMafia
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It's like a reward. 🍫 @snickers | #BillsMafia
⚠️ WARNING: LOUD BOO NOISES ⚠️
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11mo ago
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⚠️ WARNING: LOUD BOO NOISES ⚠️
Nothing like a nice banana nut bread to kick off fall. Luckily you don’t have to bake this one. Try our new SNICKERS Banana Nut Bread, exclusively found at @walgreens
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3w ago
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Nothing like a nice banana nut bread to kick off fall. Luckily you don’t have to bake this one. Try our new SNICKERS Banana Nut Bread, exclusively found at @walgreens
The SNICKERS Peanut Butter focus group results are in, and let’s just say…we are not surprised.
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The SNICKERS Peanut Butter focus group results are in, and let’s just say…we are not surprised.
Nothing sweeter than some friendly competition with @5280.miles and @snickers at #BroncosCamp 🍦🍫
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Nothing sweeter than some friendly competition with @5280.miles and @snickers at #BroncosCamp 🍦🍫
Not saying you need an excuse, but it is National Ice Cream Day.
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Not saying you need an excuse, but it is National Ice Cream Day.
We ran a focus group with people whose name starts with “R” and ends with “eese”. See what they think on 5/28. 

If your name is a version of this...hit follow and check our stories for exclusive content.
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We ran a focus group with people whose name starts with “R” and ends with “eese”. See what they think on 5/28. If your name is a version of this...hit follow and check our stories for exclusive content.
SWEEPSTAKES CLOSED

Hosting Thanksgiving is no small feat, especially when you're hungry. Between juggling grocery lists, hunting down cooking tools, and realizing that the turkey's still frozen, it's easy for things to slip through the cracks. 

That's where we come in — to help you stay fueled and focused, so you're never too hungry to handle the holiday hustle.

One lucky winner will receive a carton of SNICKERS Pecan, an apron, pie pan, measuring cups, pie server, and a @Walmart gift card. Plus, five runner-ups will each win a SNICKERS Pecan Flatware Set.

Enter for your chance to win by commenting
#SNICKERSHostingSweepstakes below!

No Purchase Necessary. Open to legal residents of the 50 US (+D.C.). 18+ to enter. Begins 11/14/25 at 12:00AM EST, Ends 11/16/25 at 11:59PM EST. Void where prohibited. See link in bio for Official Rules and complete details.
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SWEEPSTAKES CLOSED Hosting Thanksgiving is no small feat, especially when you're hungry. Between juggling grocery lists, hunting down cooking tools, and realizing that the turkey's still frozen, it's easy for things to slip through the cracks. That's where we come in — to help you stay fueled and focused, so you're never too hungry to handle the holiday hustle. One lucky winner will receive a carton of SNICKERS Pecan, an apron, pie pan, measuring cups, pie server, and a @Walmart gift card. Plus, five runner-ups will each win a SNICKERS Pecan Flatware Set. Enter for your chance to win by commenting #SNICKERSHostingSweepstakes below! No Purchase Necessary. Open to legal residents of the 50 US (+D.C.). 18+ to enter. Begins 11/14/25 at 12:00AM EST, Ends 11/16/25 at 11:59PM EST. Void where prohibited. See link in bio for Official Rules and complete details.
my truth… #Snickers_Partner 

If your name is Reece (first, middle, last or however you spell it) go to snickers.com/peanutbutterpledge to take the pledge with me. You will be entered for a chance to win a year supply of free Snickers Peanut Butter.
 
No Purchase Necessary. Sweepstakes entry ends 6/11/26 at 11:59:59 PM (ET); Limited Time Offer ends 6/11/26 at 11:59:59 PM (ET) or when all gifts have been claimed. 50 US/DC, 18+ named Reese. See full rules for complete details at https://www.snickers.com/pb-terms-and-conditions. Void where prohibited.
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my truth… #Snickers_Partner If your name is Reece (first, middle, last or however you spell it) go to snickers.com/peanutbutterpledge to take the pledge with me. You will be entered for a chance to win a year supply of free Snickers Peanut Butter. No Purchase Necessary. Sweepstakes entry ends 6/11/26 at 11:59:59 PM (ET); Limited Time Offer ends 6/11/26 at 11:59:59 PM (ET) or when all gifts have been claimed. 50 US/DC, 18+ named Reese. See full rules for complete details at https://www.snickers.com/pb-terms-and-conditions. Void where prohibited.
Nuts and nougat the vibe. 
Knicks in five.
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4mo ago
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Nuts and nougat the vibe. Knicks in five.
a little R&R 🧖
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a little R&R 🧖

SNICKERS (@snickers) Instagram Stats & Analytics

SNICKERS (@snickers) has 701K Instagram followers with a 1.01% engagement rate over the past 12 months. Across 118 posts, SNICKERS received 265K total likes and 24.7M impressions, averaging 2.24K likes per post. This page tracks SNICKERS's performance metrics, top content, and engagement trends — updated daily. To benchmark @snickers against other accounts, use Socialpruf's Instagram competitor analysis tool.

SNICKERS (@snickers) Instagram Analytics FAQ

How many Instagram followers does SNICKERS have?+
SNICKERS (@snickers) has 701K Instagram followers as of October 2026.
What is SNICKERS's Instagram engagement rate?+
SNICKERS's Instagram engagement rate is 1.01% over the last 12 months, based on 118 posts.
How many likes does SNICKERS get on Instagram?+
SNICKERS received 265K total likes across 118 posts in the last 12 months, averaging 2.24K likes per post.
How many Instagram impressions does SNICKERS get?+
SNICKERS's Instagram content generated 24.7M total impressions over the last 12 months.
Can I compare SNICKERS with other Instagram accounts?+
Yes. Add @snickers to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.