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125K
impressions
16.6M
likes
372K
comments
1.69K
posts
114
engagement
2.06%
emv
$427K
Average per post
145K
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Impressions
monthly
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Content
4.59M
772
7
6mo ago
naokimatcha
We made a Mango Matcha Lassi, a festive twist on a classic 🥭💚
Mango lassi is already perfect for the upcoming Diwali season, but we gave it a little extra magic with smooth, earthy matcha. Bright, creamy, and refreshingly different, it’s a drink that feels like celebration in every sip ✨
You’ll need:
1 ripe mango
1 tsp cardamom powder
1 cup milk
1 tbsp yogurt
1 tsp matcha
Ice cubes
How to make:
1. Cut ripe mango into cubes
2. Combine 1 tsp of cardamom powder with 1 cup of milk
3. Blend mangoes, plain yogurt, honey and cardamom milk until smooth and creamy.
4. Mix cardamom milk, 1 tbsp yogurt and 1 tsp of matcha with an electric frother.
5. Layer mango lassi followed by matcha.
6. Dust some cinnamon powder on top and enjoy.
A little tropical, a little earthy — a festive sip for the season 🪔
1.99M
107K
193
10mo ago
naokimatcha
Oreo McFlurry… but we gave it a matcha upgrade 🍦💚
We DIY-ed our own version with matcha because… why not?
Super easy, super satisfying — it’s the combo you didn’t know you needed… until now 🤤
#naoki #naokimatcha #japanesematcha #matchalover #greentea #matchalove #matchatea #matchalatte #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #matchagram #matchaaddict #matchaeverything #japan #matchatime #matchacommunity #coffee #tea #tealover #teatime
720K
5.78K
73
9mo ago
naokimatcha
Looking for an easy, everyday matcha? 🍵 The Superior Blend is a fan favorite — and it’s no surprise why.
Grown in Uji, Kyoto, this is our best-selling matcha for a reason: smooth, mellow, and low in bitterness. It shines in a matcha latte (especially with oat milk), but you can enjoy it just as easily as a classic tea too.
If you’re just getting into matcha, start here. It’s approachable, versatile, and so easy to enjoy 💚
Which way would you have it: latte or tea?
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
538K
5.09K
33
10mo ago
naokimatcha
Tropical cravings? We got you. Your summer’s officially upgraded 🤭
We took things up a notch and poured our matcha straight into a real coconut — because regular cups just weren’t giving. Think creamy, refreshing, and totally served the island way 🌴
It’s the ultimate summer sip: cooling, fun, and basically a beach holiday in a cup (well, coconut) 🥥💚
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
523K
12.6K
87
11mo ago
naokimatcha
Ube. Cold foam. Matcha latte. 💜💚
We tried making an Ube Cold Foam Matcha Latte — and it’s the perfect combo of earthy matcha and sweet, nutty ube in one creamy, dreamy cup.
It’s rich but refreshing and eye-catching! Think: bold matcha latte base topped with pillowy purple ube foam that slowly melts into the drink with every sip. Obsessed is an understatement 😍
Ingredients:
Matcha latte -
- 2 tsps / 4g matcha
- 1.4 oz hot water (about 175°F)
- 2 oz milk
Ube cold foam -
- 1/2 tsp of ube extract
- A splash of whipped cream
- 3.5 oz cold milk
Recipe:
1. Add matcha powder and water to a bowl. Whisk until smooth.
2. Add milk in whisked matcha and let it sit aside.
3. In a separate pourer, combine whipped cream, cold milk and ube extract.
4. With a electric frother, froth it until it’s light and fluffy.
5. In a glass with ice, pour matcha latte mixture first as the base.
6. Top it off with ube cold foam and you’re done! (optional: you can sprinkle some matcha powder on top for the gram)
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
480K
19.2K
19
9mo ago
naokimatcha
matcha (n.)
A green powder that keeps you calm, caffeinated, and (mostly) collected.
Not magic… just a really good scoop of matcha.
For all the mornings (and afternoons) when life feels a little unhinged — it’s the green powder holding us together 💚
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
402K
6.82K
27
7mo ago
naokimatcha
Came across @mint.andthematcha’s matcha panna cotta recipe and it totally inspired us to whip up one on our own today 🫶🏻
Silky, creamy, and just the right touch of earthy sweetness ✨
This matcha panna cotta is the kind of dessert that looks fancy but is secretly so easy to make at home. Perfect for dinner parties… or just treating yourself 💚
Here’s how you can make it:
Ingredients
4 tsp matcha powder for matcha mixture (sifted)
20ml water for matcha mixture
120ml thickened cream
240g hot milk
25g sugar
5g gelatin powder
1 tsp vanilla essence
Recipe
1. In a small cup, bloom gelatin with cold water. Let sit for 5 minutes.
2. In a bowl, mix sugar, vanilla essence and hot milk. Add bloomed gelatin and mix till dissolved.
3. Stir in the bloomed gelatin until fully dissolved.
4. Pour into small glasses. Chill for 2 hours, or until set.
5. In a chawan, whisk sifted matcha and water into a thick paste.
6. Combine matcha paste and thickened cream to make matcha cream and pour over panna cotta.
7. Dust some matcha over the top before serving.
379K
17.2K
48
9mo ago
naokimatcha
Microfoam game: strong 💪🏼☁️
When the microfoam is microfoam-ing and the ratios are ratio-ing! Smooth, creamy, and perfectly balanced — just the way we like it. Wait till the end for the ratio reveal 🍵
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
340K
12.9K
62
11mo ago
naokimatcha
Creamy matcha latte in 3 minutes? The secret’s in the whisking 👇🏽
We made a matcha paste first (no clumps here), then whisked it like a pro with the 30-20-10 method to get that smooth, frothy top! You You can literally see the bouncy, velvety texture on top 😍
Here’s what you need:
- 2 tsp (4g) matcha
- 1.9 oz water (split into two separate pours - firs to make a paste, then pour remaining to whisk)
- 4 oz milk of choice
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
335K
22.2K
53
4mo ago
naokimatcha
Making matcha cream with just one jar! 🍵✨
It’s effortless, satisfying, and almost magical.
Sharing with you the easiest matcha cream recipe:
- 1 tsp matcha
- 90g cold heavy cream
- 1 frozen jar (freeze at least 1 hour)
Seal everything in the jar and shake until smooth and thick.
The result? A silky, creamy matcha layer that’s perfect for topping your lattes, desserts, or even as a base for homemade matcha ice cream 🤤
316K
7.74K
33
10mo ago
naokimatcha
Want smoother, better-tasting iced matcha? 👀
Try using soft water next time you make usucha (thin matcha) 💚
Soft water has fewer minerals = less bitterness and a cleaner, smoother taste. Just boil filtered water or go for bottled spring water with low mineral content! ✨
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
308K
6.01K
38
12mo ago
naokimatcha
A little hack we love: Finishing your matcha tin with zero waste 🍵💚
We had just one to two teaspoons as well a bit of matcha left clinging to the sides of the tin, and instead of letting it go to waste, we made a matcha latte right inside the tin. It’s a small but satisfying way to make the most of your matcha — and save on cleanup too 😉
Here’s how to do it:
1. Add a splash of warm water (about 60–70°C) to the tin
2. Use a frother to mix it up and get all the matcha off the sides
3. Add ice and pour in your milk of choice
4. Sweeten if you like — and enjoy!
A quick, no-waste matcha fix. Would you try this? 👇
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
286K
20.3K
74
3mo ago
naokimatcha
When someone says strawberry matcha… We deliver 🍓💚
Soft, creamy, and just sweet enough. Earthy matcha layered with cold milk, topped with the fluffiest strawberry-kissed foam that’s extra thiccc. This one’s made for early Valentine’s cravings 🤤
Here’s what you need:
- 4g matcha
- 1.4 oz hot water
- 4 oz milk of choice
- Ice
Strawberry Thiccc Cold Foam
• 1.35 oz whipping cream
• 4-5 diced strawberries / 2-3 tbsps strawberry puree
Steps
1. Whisk matcha with hot water until smooth
2. Froth whipping cream and strawberry mix until thick and velvety.
3. Fill a glass with ice and milk, and pour matcha shot over.
4. Spoon strawberry cold foam generously over matcha and enjoy 💗
#matcha #matchastrawberry #matchalove #naoki #naokimatcha
256K
3.55K
8
5mo ago
naokimatcha
We believe whisking matcha should feel calming, not complicated 💚
In Episode 3 of How to Matcha, the Naoki way, we’re sharing how to whisk a smooth, frothy bowl at home.
The key? Hold your chasen upright and whisk in a M or W motion back and forth. This helps evenly dissolve the matcha and brings out that soft, creamy froth.
But technique isn’t the only thing that matters. A few other details make a big difference too:
🌡️ Water temperature – aim for 167–176°F for the best flavor and foam
⚖️ Matcha-to-water ratio – too much water or too little matcha can flatten the froth
🌿 Fresh, well-sifted matcha – helps it whisk smoothly
With the right motion and a few simple tweaks, you’ll get that light, velvety foam every time 🌱
#naoki #naokimatcha #naokijapan #finejapanesematcha #authenticjapanesematcha #matcha #matchalover #greentea #matchalove #matchatea #matchagreentea #matchapowder #greentealover #matchamood #japanesematcha #matchajourney #matchaeverything #ilovematcha #matchamoments #matchatime #tealover #teatime
251K
2.54K
24
8mo ago
naokimatcha
Why stop at a matcha latte when you can have it on toast? 🍵✨
Thick, fluffy bread layered with silky matcha cream cheese and some strawberries - creamy, a little sweet, and with that rich, earthy matcha flavour we can’t get enough of. So easy to make... and gone in minutes. Here’s how:
You’ll need:
1 slice toasted bread
3 tbsp softened cream cheese
1 tsp / 2g matcha powder
1 tsp / 2g honey
Cut fruits (optional)
Steps:
1. Sieve matcha into softened cream cheese.
2. Add honey.
3. Mix until light and airy (mini whisk or spoon).
4. Spread alternating matcha & plain cream cheese to make a seashell pattern.
5. Drizzle with honey, add fruit if you like!
Save this for your next breakfast! 🫶🏻
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
244K
9.74K
19
8mo ago
naokimatcha
a little letter from us to you 💌
sometimes the smallest things, like a cup of matcha, carry the biggest lessons. a reminder to slow down, embrace the process, and appreciate life’s balance ✨
we turned these thoughts into a few gentle reminders, inspired by the way matcha can be enjoyed. swipe through, and may one of them finds a place in your day 💚
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
225K
731
8
7mo ago
naokimatcha
We believe making matcha at home should feel calm, enjoyable, and easy. That’s why we’re starting How to Matcha, the Naoki way — a series to guide you through the little steps that make all the difference 💚
We’re starting with the basics - the 3 essential tools you’ll need to make matcha:
1. Chawan (tea bowl) – wide enough for easy whisking.
2. Sifter – keeps your matcha silky and lump-free.
3. Chasen (bamboo whisk) – brings out that creamy froth.
With just these, you’re already set to begin your matcha journey 🌱
#naoki #naokimatcha #naokijapan #finejapanesematcha #authenticjapanesematcha #matcha #matchalover #greentea #matchalove #matchatea #matchagreentea #matchapowder #greentealover #matchamood #japanesematcha #matchajourney #matchaeverything #ilovematcha #matchamoments #matchatime #tealover #teatime
225K
4.40K
32
9mo ago
naokimatcha
Thai tea meets matcha 🤝🏻 — a duo you didn’t know you needed.
Creamy, spiced Thai tea layered with milk, then topped with a fresh, grassy matcha shot! It’s rich, earthy, and just the right amount of sweet. Every sip is a blend of warm, malty notes with that signature matcha lift 🧡💚
Here’s how to make it 👇🏼
Ingredients:
- 2 tbsps Thai tea leaves
- 4oz hot water (to steep Thai tea leaves)
- 2 tsps matcha
- 2oz water (for the matcha)
- 4oz dairy milk
- Ice
Recipe:
1. Steep the Thai tea leaves in hot water for 3-5 mins. Sweeten if you like!
2. While waiting for the tea to steep, whisk matcha with water until smooth.
3. In a glass with ice, fill your glass halfway with steeped tea.
4. Pour in the milk.
5. Top it off with the matcha shot and enjoy!
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
215K
2.68K
21
8mo ago
naokimatcha
Homemade matcha latte, now on the move 🍵
Picked up a Daiso on-the-go jar and made our homemade matcha latte ready for the road 🤤 Whisk at home, pour into the jar, seal tight, and enjoy your creamy matcha anywhere!
Ratios:
- 4g / 2 tsps matcha
- 1.3 oz water
- 4 oz milk
- Ice
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha #naokimatchacafe #matchalover #greentea #matchalove #matchatea #matchagreentea #matchaholic #matchapowder #matchalovers #organicmatcha #greentealover #matchamood #japanesematcha #matchaaddict #matchaeverything #ilovematcha #matchavibes #matchatime #tealover #teatime
214K
6.40K
23
4mo ago
naokimatcha
A small matcha tip that makes a big difference:
Instead of regular ice, freeze your matcha into ice cubes so it keeps your matcha latte flavorful till the very last sip.
We made a gentle gradient from deep matcha to milk, so it slowly softens as it melts 💚
#betterwithmatcha #naoki #naokimatcha #finejapanesematcha #authenticjapanesematcha naokimatchacafe matchalover greentea matchalove matchatea matchagreentea matchaholic matchapowder matchalovers organicmatcha greentealover matchamood japanesematcha matchaaddict matchaeverything ilovematcha matchavibes matchatime tealover teatime
Naoki Matcha (@naokimatcha) Instagram Stats & Analytics
Naoki Matcha (@naokimatcha) has 125K Instagram followers with a 2.06% engagement rate over the past 12 months. Across 114 posts, Naoki Matcha received 372K total likes and 15.0M impressions, averaging 3.27K likes per post. This page tracks Naoki Matcha's performance metrics, top content, and engagement trends — updated daily.
Naoki Matcha (@naokimatcha) Instagram Analytics FAQ
How many Instagram followers does Naoki Matcha have?+
Naoki Matcha (@naokimatcha) has 125K Instagram followers as of May 2026.
What is Naoki Matcha's Instagram engagement rate?+
Naoki Matcha's Instagram engagement rate is 2.06% over the last 12 months, based on 114 posts.
How many likes does Naoki Matcha get on Instagram?+
Naoki Matcha received 372K total likes across 114 posts in the last 12 months, averaging 3.27K likes per post.
How many Instagram impressions does Naoki Matcha get?+
Naoki Matcha's Instagram content generated 15.0M total impressions over the last 12 months.