NewGet @redfinrealestate's full report
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followers
140K
impressions
125M
likes
564K
comments
18.7K
posts
210
engagement
0.455%
emv
$2.67M
Average per post
596K

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This Sunday 2/8, we’re making history by kicking off a never been done before scavenger hunt during the Big Game. Winner gets a $1,000,000 home and will become America’s newest neighbor. Download or update the Redfin app and get ready to win.

NO PURCHASE NECESSARY. 50 U.S.(D.C.), age of majority. Visit thegreatamericanhomesearch.com for Official Rules.
38.1M
18.6K
335
9mo ago
redfinrealestate
This Sunday 2/8, we’re making history by kicking off a never been done before scavenger hunt during the Big Game. Winner gets a $1,000,000 home and will become America’s newest neighbor. Download or update the Redfin app and get ready to win. NO PURCHASE NECESSARY. 50 U.S.(D.C.), age of majority. Visit thegreatamericanhomesearch.com for Official Rules.
Scrolling Redfin like it's social media. 

Smart search tools make finding "the one" way too easy.
22.2M
15.4K
79
7mo ago
redfinrealestate
Scrolling Redfin like it's social media. Smart search tools make finding "the one" way too easy.
Download or update the Redfin app to start searching for the $1,000,000 house you could call home.

NO PURCHASE NECESSARY. 50 U.S.(D.C.), age of majority. Contest runs 2/8/26 8pm EST to 2/10/26 8pm EST. Must download/update the Redfin app to enter. Visit thegreatamericanhomesearch.com for Official Rules.
18.6M
6.95K
43
9mo ago
redfinrealestate
Download or update the Redfin app to start searching for the $1,000,000 house you could call home. NO PURCHASE NECESSARY. 50 U.S.(D.C.), age of majority. Contest runs 2/8/26 8pm EST to 2/10/26 8pm EST. Must download/update the Redfin app to enter. Visit thegreatamericanhomesearch.com for Official Rules.
A $1,000,000 home is hiding in our Big Game commercial. The Great American Home Search is officially live in the Redfin app. Ends 2/10.
9.10M
8.42K
382
8mo ago
redfinrealestate
A $1,000,000 home is hiding in our Big Game commercial. The Great American Home Search is officially live in the Redfin app. Ends 2/10.
Outgrowing our space, upgrading our search with Redfin.
7.79M
12.7K
177
7mo ago
redfinrealestate
Outgrowing our space, upgrading our search with Redfin.
Mister Rogers was for generations a heartfelt presence for children and families all over the world. I was honored to be asked by @rocketofficial and Fred Rogers Productions to reimagine his beloved classic “Won’t You Be My Neighbor?”. His kind message lives in so many of our memories and hearts. Thank you, Mister Rogers for your inspiring song.
6.57M
346K
7.29K
9mo ago
redfinrealestate
Mister Rogers was for generations a heartfelt presence for children and families all over the world. I was honored to be asked by @rocketofficial and Fred Rogers Productions to reimagine his beloved classic “Won’t You Be My Neighbor?”. His kind message lives in so many of our memories and hearts. Thank you, Mister Rogers for your inspiring song.
We’re excited to announce the appointment of our first-ever Chief Barketing Officer, Frankie, the star of our Rocket and Redfin commercial dropping this Friday.

Frankie will also be tuned in this Sunday, sharing his perspective on advertising during the game. Follow along for industry insights from our newest executive leader.
4.92M
20.9K
0
9mo ago
redfinrealestate
We’re excited to announce the appointment of our first-ever Chief Barketing Officer, Frankie, the star of our Rocket and Redfin commercial dropping this Friday. Frankie will also be tuned in this Sunday, sharing his perspective on advertising during the game. Follow along for industry insights from our newest executive leader.
America could use a neighbor just like you. 

#BeAGoodNeighbor
4.48M
35.4K
1.38K
8mo ago
redfinrealestate
America could use a neighbor just like you. #BeAGoodNeighbor
A little kindness goes a long way, and sometimes it’s right next door. Help inspire more of this and share what it means to #BeAGoodNeighbor — whether it’s how you show up for others or how your neighbors have shown up for you. 🏡❤️
4.08M
7.77K
241
9mo ago
redfinrealestate
A little kindness goes a long way, and sometimes it’s right next door. Help inspire more of this and share what it means to #BeAGoodNeighbor — whether it’s how you show up for others or how your neighbors have shown up for you. 🏡❤️
This Super Bowl, we’re reimagining Mister Rogers’ iconic song “Won’t You Be My Neighbor?” with the incomparable Lady Gaga. 

Join us behind the scenes at Shangri-La Studios to witness the creation of this modern classic and its vital message on the importance of kindness, compassion and community. 

#BeAGoodNeighbor
1.93M
20.8K
854
9mo ago
redfinrealestate
This Super Bowl, we’re reimagining Mister Rogers’ iconic song “Won’t You Be My Neighbor?” with the incomparable Lady Gaga. Join us behind the scenes at Shangri-La Studios to witness the creation of this modern classic and its vital message on the importance of kindness, compassion and community. #BeAGoodNeighbor
We’re always dreaming about what we want in our forever home, starting with the basement ❤ @redfinrealestate makes it easy to search for the things that matter most to us 🥹🥰
Check out Redfin today! 💕

 #Ad #RedfinAmbassador — Equal Housing Opportunity

 #InteriorDesign #RealEstate #MomLife
561K
hidden
33
10mo ago
redfinrealestate
We’re always dreaming about what we want in our forever home, starting with the basement ❤ @redfinrealestate makes it easy to search for the things that matter most to us 🥹🥰 Check out Redfin today! 💕 #Ad #RedfinAmbassador — Equal Housing Opportunity #InteriorDesign #RealEstate #MomLife
Spring home buying season is here!

Follow these 5 spring home buying tips, brought to you by your favorite basketball coaches who know a thing or two about real estate. 🏀📋
558K
4.27K
24
7mo ago
redfinrealestate
Spring home buying season is here! Follow these 5 spring home buying tips, brought to you by your favorite basketball coaches who know a thing or two about real estate. 🏀📋
Selling your home is a big decision. After 19 years in the real estate business, David Palmer shares five signs you’re ready to make a move.

#realestate #homebuying #redfin #housingmarket
540K
296
4
5mo ago
redfinrealestate
Selling your home is a big decision. After 19 years in the real estate business, David Palmer shares five signs you’re ready to make a move. #realestate #homebuying #redfin #housingmarket
Introducing myself to the neighbors with the help of @redfinrealestate #Ad #RedfinAmbassador #BeAGoodNeighbor – Equal Housing Opportunity
499K
11.5K
20
8mo ago
redfinrealestate
Introducing myself to the neighbors with the help of @redfinrealestate #Ad #RedfinAmbassador #BeAGoodNeighbor – Equal Housing Opportunity
@georainbolt can’t win Redfin’s Great American Home Search. But you can. Go download or update the Redfin app. It starts on Sunday at 8pm EST. #BeAGoodNeighbor
445K
3.14K
137
9mo ago
redfinrealestate
@georainbolt can’t win Redfin’s Great American Home Search. But you can. Go download or update the Redfin app. It starts on Sunday at 8pm EST. #BeAGoodNeighbor
There’s an even bigger game in the Big Game this Sunday. It has six clues, a $1,000,000 home and one winner. Download or update the Redfin app and watch our commercial on 2/8 to get ready.

NO PURCHASE NECESSARY. 50 U.S.(D.C.), age of majority. Visit thegreatamericanhomesearch.com for Official Rules.
436K
521
65
9mo ago
redfinrealestate
There’s an even bigger game in the Big Game this Sunday. It has six clues, a $1,000,000 home and one winner. Download or update the Redfin app and watch our commercial on 2/8 to get ready. NO PURCHASE NECESSARY. 50 U.S.(D.C.), age of majority. Visit thegreatamericanhomesearch.com for Official Rules.
Spending too much time getting to work? 

Here are five Redfin tools that help you find a home closer to work, transit, and everything in between.
414K
389
5
5mo ago
redfinrealestate
Spending too much time getting to work? Here are five Redfin tools that help you find a home closer to work, transit, and everything in between.
Shorter commute? ✅  Dream kitchen? ✅  An incredible Redfin agent? Always. 

With smarter search tools and expert guidance, the right home is closer than you think.
409K
419
4
8mo ago
redfinrealestate
Shorter commute? ✅ Dream kitchen? ✅ An incredible Redfin agent? Always. With smarter search tools and expert guidance, the right home is closer than you think.
#ad @redfinrealestate is hosting a FREE event at the Betsy Ross House in Old City next week! 

📍 @thebetsyrosshouse, Saturday, November 7th - 10:00am to 5:00pm 

Redfin is having a free event at one of America’s most iconic historic homes, right here in our backyard. Swing by anytime to hear from a storytellers on site, score exclusive giveaway, and much more. RSVP through the link in my bio! 🔗 @historicphilly #philly
382K
1.28K
74
6d ago
redfinrealestate
#ad @redfinrealestate is hosting a FREE event at the Betsy Ross House in Old City next week! 📍 @thebetsyrosshouse, Saturday, November 7th - 10:00am to 5:00pm Redfin is having a free event at one of America’s most iconic historic homes, right here in our backyard. Swing by anytime to hear from a storytellers on site, score exclusive giveaway, and much more. RSVP through the link in my bio! 🔗 @historicphilly #philly
5 home projects that completely changed my apartment in 2025.

Some were fun. Some were humbling. All of them made this place finally work for me.

And if you’re thinking about what’s next in your journey, @redfinrealestate makes it easy to explore and find the perfect rental for you. Check out Redfin today! #Ad #RedfinAmbassador — Equal Housing Opportunity

#RedfinRealEstate #RealEstate #howihome
285K
1.48K
26
10mo ago
redfinrealestate
5 home projects that completely changed my apartment in 2025. Some were fun. Some were humbling. All of them made this place finally work for me. And if you’re thinking about what’s next in your journey, @redfinrealestate makes it easy to explore and find the perfect rental for you. Check out Redfin today! #Ad #RedfinAmbassador — Equal Housing Opportunity #RedfinRealEstate #RealEstate #howihome

Redfin (@redfinrealestate) Instagram Stats & Analytics

Redfin (@redfinrealestate) has 140K Instagram followers with a 0.45% engagement rate over the past 12 months. Across 210 posts, Redfin received 564K total likes and 125M impressions, averaging 2.68K likes per post. This page tracks Redfin's performance metrics, top content, and engagement trends — updated daily. To benchmark @redfinrealestate against other accounts, use Socialpruf's Instagram competitor analysis tool.

Redfin (@redfinrealestate) Instagram Analytics FAQ

How many Instagram followers does Redfin have?+
Redfin (@redfinrealestate) has 140K Instagram followers as of November 2026.
What is Redfin's Instagram engagement rate?+
Redfin's Instagram engagement rate is 0.45% over the last 12 months, based on 210 posts.
How many likes does Redfin get on Instagram?+
Redfin received 564K total likes across 210 posts in the last 12 months, averaging 2.68K likes per post.
How many Instagram impressions does Redfin get?+
Redfin's Instagram content generated 125M total impressions over the last 12 months.
Can I compare Redfin with other Instagram accounts?+
Yes. Add @redfinrealestate to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.