NewGet @petermillar's full report
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followers
326K
impressions
20.7M
likes
482K
comments
3.42K
posts
158
engagement
1.37%
emv
$539K
Average per post
131K

Key Metrics

Distributions

Top Content

Weekend mode, activated.
1.28M
1.43K
4
7mo ago
petermillar
Weekend mode, activated.
Welcome, @christianmccaffrey. A partnership built on the shared belief that there is strength in versatility.
1.25M
18.5K
157
3mo ago
petermillar
Welcome, @christianmccaffrey. A partnership built on the shared belief that there is strength in versatility.
Excellence is never accidental. @christianmccaffrey wears the Excursionist Flex 150s Suit, an all-season design rooted in craftsmanship and precision.
1.18M
47.4K
94
3mo ago
petermillar
Excellence is never accidental. @christianmccaffrey wears the Excursionist Flex 150s Suit, an all-season design rooted in craftsmanship and precision.
In a cashmere state of mind.
846K
33.8K
313
1w ago
petermillar
In a cashmere state of mind.
Champion Cam. Your @theplayers winner. 🇺🇸
756K
30.2K
19
8mo ago
petermillar
Champion Cam. Your @theplayers winner. 🇺🇸
Visiting our tannery partners in New York, who are crafting a special deerskin suede that will be featured in our A/W 2026 collection.
726K
918
15
8mo ago
petermillar
Visiting our tannery partners in New York, who are crafting a special deerskin suede that will be featured in our A/W 2026 collection.
The maestro of March, our friend @jaybilas, walks through what we can expect from tournament time this year.
640K
1.53K
13
8mo ago
petermillar
The maestro of March, our friend @jaybilas, walks through what we can expect from tournament time this year.
Who is Peter Millar? 

As we begin to celebrate our 25th anniversary, we’d like to set the record straight.
592K
35.0K
213
2mo ago
petermillar
Who is Peter Millar? As we begin to celebrate our 25th anniversary, we’d like to set the record straight.
Settling in for summer ease.
571K
1.67K
18
4mo ago
petermillar
Settling in for summer ease.
@jslavin74 dressed and ready.
566K
hidden
72
9mo ago
petermillar
@jslavin74 dressed and ready.
Welcome, Wilmette. Our latest boutique is now open in the heart of historic @theplazadellago.
537K
21.5K
111
3mo ago
petermillar
Welcome, Wilmette. Our latest boutique is now open in the heart of historic @theplazadellago.
Wind’s up, sun’s shining, merch tent’s buzzing and Shinnecock Hills is showing out.
491K
647
7
5mo ago
petermillar
Wind’s up, sun’s shining, merch tent’s buzzing and Shinnecock Hills is showing out.
Called to move. Introducing the new Pursuit Series, feat. @christianmccaffrey.
488K
4.14K
36
2mo ago
petermillar
Called to move. Introducing the new Pursuit Series, feat. @christianmccaffrey.
Jesse from our Madison Avenue boutique gives a rundown of one of his favorite (and appropriately named) shoes.
479K
626
8
8mo ago
petermillar
Jesse from our Madison Avenue boutique gives a rundown of one of his favorite (and appropriately named) shoes.
Played the U.S. Open Course before the pros. Thank you for an incredible weekend @petermillar @usga @usopengolf #TeamPM  #ad
475K
19.0K
50
6mo ago
petermillar
Played the U.S. Open Course before the pros. Thank you for an incredible weekend @petermillar @usga @usopengolf #TeamPM #ad
Our gift to you: Now available online and in stores.

*With purchases of $200 or more, while supplies last.
453K
800
12
11mo ago
petermillar
Our gift to you: Now available online and in stores. *With purchases of $200 or more, while supplies last.
Clean and classic with @christianmccaffrey.
436K
17.5K
39
3mo ago
petermillar
Clean and classic with @christianmccaffrey.
A warmth of spirit brings light to the coldest days. 
 
Celebrate the season of gathering and generosity with our Holiday Gift Guide. Link in bio.
426K
25.3K
62
1w ago
petermillar
A warmth of spirit brings light to the coldest days. Celebrate the season of gathering and generosity with our Holiday Gift Guide. Link in bio.
A Sunday run to remember. Be proud, Sam.
413K
11.9K
16
4mo ago
petermillar
A Sunday run to remember. Be proud, Sam.
The signature Peter Millar experience, now in The Mall at Short Hills. We look forward to welcoming you.
406K
16.2K
63
1mo ago
petermillar
The signature Peter Millar experience, now in The Mall at Short Hills. We look forward to welcoming you.

Peter Millar (@petermillar) Instagram Stats & Analytics

Peter Millar (@petermillar) has 326K Instagram followers with a 1.37% engagement rate over the past 12 months. Across 158 posts, Peter Millar received 482K total likes and 20.7M impressions, averaging 3.05K likes per post. This page tracks Peter Millar's performance metrics, top content, and engagement trends — updated daily. To benchmark @petermillar against other accounts, use Socialpruf's Instagram competitor analysis tool.

Peter Millar (@petermillar) Instagram Analytics FAQ

How many Instagram followers does Peter Millar have?+
Peter Millar (@petermillar) has 326K Instagram followers as of November 2026.
What is Peter Millar's Instagram engagement rate?+
Peter Millar's Instagram engagement rate is 1.37% over the last 12 months, based on 158 posts.
How many likes does Peter Millar get on Instagram?+
Peter Millar received 482K total likes across 158 posts in the last 12 months, averaging 3.05K likes per post.
How many Instagram impressions does Peter Millar get?+
Peter Millar's Instagram content generated 20.7M total impressions over the last 12 months.
Can I compare Peter Millar with other Instagram accounts?+
Yes. Add @petermillar to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.