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followers
3.26M
impressions
3.27B
likes
20.0M
comments
224K
posts
584
engagement
0.418%
emv
$70.7M
Average per post
5.60M

Key Metrics

Distributions

Top Content

This beautiful game always pushes me to do more. Sharing my new cricket shot with @oakleymeta AI glasses. #TheNinjaShot 
#Ad
1.21B
5.67M
139K
2mo ago
oakley
This beautiful game always pushes me to do more. Sharing my new cricket shot with @oakleymeta AI glasses. #TheNinjaShot #Ad
Wang Chuqin 王楚钦, Team Oakley athlete and table tennis world champion, is tuned into the future with Oakley. Exploring the unknown and pushing boundaries, always one step ahead.
 
TEAM OAKLEY成员、中国乒乓球世界冠军王楚钦,
与Oakley同步未来频率。
探索未知边界,我们都习惯先行一步。
259M
7.64K
751
3w ago
oakley
Wang Chuqin 王楚钦, Team Oakley athlete and table tennis world champion, is tuned into the future with Oakley. Exploring the unknown and pushing boundaries, always one step ahead. TEAM OAKLEY成员、中国乒乓球世界冠军王楚钦, 与Oakley同步未来频率。 探索未知边界,我们都习惯先行一步。
Stories can tell us where we’ve been and inspire where we are going. Welcome to a bold vision of the future, written from echoes of our past.

This is Future Genesis Chapter 2.
231M
255K
996
5d ago
oakley
Stories can tell us where we’ve been and inspire where we are going. Welcome to a bold vision of the future, written from echoes of our past. This is Future Genesis Chapter 2.
Ultra-dynamic lenses that adapt to all light conditions. Our customizable Oakley BiSphaera are now available with Transitions® lenses.
96.5M
53.1K
184
1w ago
oakley
Ultra-dynamic lenses that adapt to all light conditions. Our customizable Oakley BiSphaera are now available with Transitions® lenses.
Athletic Intelligence is here. Push your training to the edge with @oakleymeta Performance AI glasses. Hands-free camera. Meta AI. Open-ear audio. Consider the game changed. #SuperBowlLX
87.6M
117K
1.51K
5mo ago
oakley
Athletic Intelligence is here. Push your training to the edge with @oakleymeta Performance AI glasses. Hands-free camera. Meta AI. Open-ear audio. Consider the game changed. #SuperBowlLX
Before moving into Future Genesis’ next chapter, let’s take it back to where it all began.
78.3M
52.8K
570
6d ago
oakley
Before moving into Future Genesis’ next chapter, let’s take it back to where it all began.
The deepest mark is about to resurface - Oakley MUZM Scar & Suture Jacket cut through time to shape what comes next.
Available June 11.

#OakleyMUZM
67.7M
225K
317
1mo ago
oakley
The deepest mark is about to resurface - Oakley MUZM Scar & Suture Jacket cut through time to shape what comes next. Available June 11. #OakleyMUZM
Oakley presents: Jaylentopia. This isn’t pregame, it’s the main stage. Step into Jaylen’s world.
62.6M
38.5K
302
2mo ago
oakley
Oakley presents: Jaylentopia. This isn’t pregame, it’s the main stage. Step into Jaylen’s world.
POV: You’re me pulling up for gameday with @oakleymeta AI glasses
53.6M
274K
476
6mo ago
oakley
POV: You’re me pulling up for gameday with @oakleymeta AI glasses
POV: You’re racing to the #BigGame with @oakleymeta. 02.08.26.
34.0M
44.9K
142
5mo ago
oakley
POV: You’re racing to the #BigGame with @oakleymeta. 02.08.26.
Max Fearlight protects what he knows. His daughter Maxine looks beyond it.
Watch her journey unfold in Future Genesis as curiosity leads her in the pursuit of radical new possibilities.
34.0M
83.3K
115
4d ago
oakley
Max Fearlight protects what he knows. His daughter Maxine looks beyond it. Watch her journey unfold in Future Genesis as curiosity leads her in the pursuit of radical new possibilities.
Clear to dark in a blink. Oakley Meta HSTN with Transitions®️ lenses keeps you ready for any situation.
32.3M
1.29M
3.65K
6mo ago
oakley
Clear to dark in a blink. Oakley Meta HSTN with Transitions®️ lenses keeps you ready for any situation.
In the heart of Milan, SS27 takes its place. A new perspective on form and function.
30.1M
120K
154
3w ago
oakley
In the heart of Milan, SS27 takes its place. A new perspective on form and function.
Bringing my vision into the frame. My @oakley Signature Series Enigma Mass. Built for the future. 👓⚡
26.5M
1.06M
7.91K
9mo ago
oakley
Bringing my vision into the frame. My @oakley Signature Series Enigma Mass. Built for the future. 👓⚡
UFC 322 Face Off: Shevchenko vs Zhang.
25.6M
111K
409
7mo ago
oakley
UFC 322 Face Off: Shevchenko vs Zhang.
A brand new POV from inside the Octagon with @oakleymeta and the cutmen crew at VeChain #UFC322.
21.8M
224K
375
7mo ago
oakley
A brand new POV from inside the Octagon with @oakleymeta and the cutmen crew at VeChain #UFC322.
“Hey Meta, what’s my current heart rate?”

Train hands-free with @meta.ai and your compatible @garmin devices.
21.0M
113K
178
7mo ago
oakley
“Hey Meta, what’s my current heart rate?” Train hands-free with @meta.ai and your compatible @garmin devices.
LET’S GO! @ishowspeed #SuperBowlLX
21.0M
59.3K
292
5mo ago
oakley
LET’S GO! @ishowspeed #SuperBowlLX
Oakley Meta Vanguard. Performance AI glasses with action-ready camera. Athletic Intelligence is here. As seen on @k.mbappe.
19.8M
462K
928
8mo ago
oakley
Oakley Meta Vanguard. Performance AI glasses with action-ready camera. Athletic Intelligence is here. As seen on @k.mbappe.
“Hey Meta, how fast am I running?”

With @meta.ai paired to your compatible @garmin device, you get real-time insights and alerts using only your voice.
18.7M
69.2K
184
7mo ago
oakley
“Hey Meta, how fast am I running?” With @meta.ai paired to your compatible @garmin device, you get real-time insights and alerts using only your voice.

Oakley (@oakley) Instagram Stats & Analytics

Oakley (@oakley) has 3.26M Instagram followers with a 0.42% engagement rate over the past 12 months. Across 584 posts, Oakley received 20.0M total likes and 3.09B impressions, averaging 34.3K likes per post. This page tracks Oakley's performance metrics, top content, and engagement trends — updated daily.

Oakley (@oakley) Instagram Analytics FAQ

How many Instagram followers does Oakley have?+
Oakley (@oakley) has 3.26M Instagram followers as of July 2026.
What is Oakley's Instagram engagement rate?+
Oakley's Instagram engagement rate is 0.42% over the last 12 months, based on 584 posts.
How many likes does Oakley get on Instagram?+
Oakley received 20.0M total likes across 584 posts in the last 12 months, averaging 34.3K likes per post.
How many Instagram impressions does Oakley get?+
Oakley's Instagram content generated 3.09B total impressions over the last 12 months.