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followers
8.73M
impressions
241M
likes
5.7M
comments
70.9K
posts
447
engagement
1.77%
emv
$6.34M
Avg. per post
1.04M

Key Metrics

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Top Content

New innovative fabric. Same iconic look.
The L.12.12 LIGHT Polo Shirt reinvents the fabric with an entirely new Piqué feel. More fluid, more supple, and light as air.
17.5M
25.4K
304
10mo ago
lacoste
New innovative fabric. Same iconic look. The L.12.12 LIGHT Polo Shirt reinvents the fabric with an entirely new Piqué feel. More fluid, more supple, and light as air.
From a 🐊 to the 🐐.

Discover a collection that celebrates @djokernole: a one-of-a-kind player whose career is defined by passion, perseverance, and greatness. More than a tribute to a legend, this collection also honors the community that has supported him every step of the way.

Available now on lacoste.com and selected countries, in limited edition.
10.6M
114K
1.5K
6mo ago
lacoste
From a 🐊 to the 🐐. Discover a collection that celebrates @djokernole: a one-of-a-kind player whose career is defined by passion, perseverance, and greatness. More than a tribute to a legend, this collection also honors the community that has supported him every step of the way. Available now on lacoste.com and selected countries, in limited edition.
Morph it. Grow it. Spin it. 🐊​

Instinct is in motion. The crocodile evolves from the depth, coming to life in a new form with the Spinor sneaker.​
9.12M
41.3K
264
2w ago
lacoste
Morph it. Grow it. Spin it. 🐊​ Instinct is in motion. The crocodile evolves from the depth, coming to life in a new form with the Spinor sneaker.​
On the world’s biggest stage, the players’ boldness and creativity are capable of inspiring entire generations—from dreamers to players, from fans to Lacoste communities.

Welcome to the clay capital of the world. 

Welcome to @rolandgarros 🎾 🐊
9.09M
18.3K
121
9mo ago
lacoste
On the world’s biggest stage, the players’ boldness and creativity are capable of inspiring entire generations—from dreamers to players, from fans to Lacoste communities. Welcome to the clay capital of the world. Welcome to @rolandgarros 🎾 🐊
Lacoste Holidays animated series by @rayan_takhedmit: A round of golf in the mountains ⛳️

In the middle of a snowy landscape, a golf swing breaks the silence and opens the door to the unexpected. Golf, a key part of Lacoste’s DNA, leaves the greens to be reimagined through winter, playfulness, and surprise.
7.09M
245K
480
2mo ago
lacoste
Lacoste Holidays animated series by @rayan_takhedmit: A round of golf in the mountains ⛳️ In the middle of a snowy landscape, a golf swing breaks the silence and opens the door to the unexpected. Golf, a key part of Lacoste’s DNA, leaves the greens to be reimagined through winter, playfulness, and surprise.
Some dinners are more iconic than others 🍽️🎁
 
After all, the holidays are all about sharing.
5.27M
10.3K
145
2mo ago
lacoste
Some dinners are more iconic than others 🍽️🎁 After all, the holidays are all about sharing.
Slip into the Lacoste summer vibes 🐊 ☀️

Embark on a breezy, elegant escapade aboard the Lacoste summer style. Swimsuits, summer shirts and everything in between... just go with the flow.
5.18M
115K
483
7mo ago
lacoste
Slip into the Lacoste summer vibes 🐊 ☀️ Embark on a breezy, elegant escapade aboard the Lacoste summer style. Swimsuits, summer shirts and everything in between... just go with the flow.
Let the countdown begin 📆
 
Prepare for a holiday season like no other.
5.14M
19K
195
3mo ago
lacoste
Let the countdown begin 📆   Prepare for a holiday season like no other.
An historic jacket for a historic icon.
 
From Melbourne to Paris, London to New York, @djokernole’s greatness knows no borders. Inspired by an enduring legacy, French craftsmanship brings Novak’s story to life: stacked laser-cut leather pieces evoke map elevations, while tennis balls symbolize Grand Slam victories across every surface. A design that echoes the iconic spirit of the 1964 New York World’s Fair in Queens.
 
In tribute to the 🐐, Novak stepped onto the courts of New York wearing this one-of-a-kind jacket, imagined by Lacoste Creative Director @pelagia.kolotouros—marking every triumph of a once-in-a-generation champion.
4.47M
136K
1.18K
6mo ago
lacoste
An historic jacket for a historic icon. From Melbourne to Paris, London to New York, @djokernole’s greatness knows no borders. Inspired by an enduring legacy, French craftsmanship brings Novak’s story to life: stacked laser-cut leather pieces evoke map elevations, while tennis balls symbolize Grand Slam victories across every surface. A design that echoes the iconic spirit of the 1964 New York World’s Fair in Queens. In tribute to the 🐐, Novak stepped onto the courts of New York wearing this one-of-a-kind jacket, imagined by Lacoste Creative Director @pelagia.kolotouros—marking every triumph of a once-in-a-generation champion.
Treat them all 🎁 🐊
 
For him, for her, for them and for everyone else... Lacoste has it all this holiday season.
4.28M
11.1K
159
3mo ago
lacoste
Treat them all 🎁 🐊   For him, for her, for them and for everyone else... Lacoste has it all this holiday season.
Shape it. Mold it. Spin it. 🐊​

Sculpted design, raw energy, and instinctive movement... The Spinor brings it all together.
4.19M
58.8K
214
2w ago
lacoste
Shape it. Mold it. Spin it. 🐊​ Sculpted design, raw energy, and instinctive movement... The Spinor brings it all together.
Lacoste Holidays animated series by @rayan_takhedmit: A game of tennis at high altitude 🎾

A tennis match unfolds where it shouldn’t, suspended above the mountains. The court disappears, but the gestures remain. By lifting tennis into the sky, Lacoste reconnects with its founding sport and turns heritage into a holiday playground.
3.99M
115K
351
2mo ago
lacoste
Lacoste Holidays animated series by @rayan_takhedmit: A game of tennis at high altitude 🎾 A tennis match unfolds where it shouldn’t, suspended above the mountains. The court disappears, but the gestures remain. By lifting tennis into the sky, Lacoste reconnects with its founding sport and turns heritage into a holiday playground.
Lacoste Holidays animated series by @rayan_takhedmit: High-altitude brunch 🥞

Between two moments of movement, time slows down inside a mountain chalet. Warmth replaces effort, pause replaces performance. This quieter scene expands Lacoste’s heritage beyond sport, embracing holidays as part of the brand’s lifestyle.
3.82M
125K
390
2mo ago
lacoste
Lacoste Holidays animated series by @rayan_takhedmit: High-altitude brunch 🥞 Between two moments of movement, time slows down inside a mountain chalet. Warmth replaces effort, pause replaces performance. This quieter scene expands Lacoste’s heritage beyond sport, embracing holidays as part of the brand’s lifestyle.
From a 🐊 to the 🐐.
08.22.2025.
3.73M
31.9K
752
6mo ago
lacoste
From a 🐊 to the 🐐. 08.22.2025.
#LeClubLacoste is back in Madrid. 🧱🎾

We’re ready to celebrate what we love most about the Spanish capital: the @mutuamadridopen✨
3.72M
8.82K
160
10mo ago
lacoste
#LeClubLacoste is back in Madrid. 🧱🎾 We’re ready to celebrate what we love most about the Spanish capital: the @mutuamadridopen✨
Crocodile whispers 🐊

Headphones: on, 
Concentration: maximum, 
Style: undeniable.
3.4M
18.6K
193
1mo ago
lacoste
Crocodile whispers 🐊 Headphones: on, Concentration: maximum, Style: undeniable.
Wave it. Own it. Spin it. 🐊​

It all starts with a ripple, with an instinct. The crocodile dives, the Spinor rises. Featuring ‘Absorption de Shock’ technology in the midsole, the sneaker gives a softer and more responsive underfoot experience. Energy absorbed, energy reborn.
3.12M
173K
1.15K
3w ago
lacoste
Wave it. Own it. Spin it. 🐊​ It all starts with a ripple, with an instinct. The crocodile dives, the Spinor rises. Featuring ‘Absorption de Shock’ technology in the midsole, the sneaker gives a softer and more responsive underfoot experience. Energy absorbed, energy reborn.
@djokernole celebrates his legendary status dressed in a timeless icon of the game—the Lacoste Polo Shirt. When icons meet, the history of style is made. #PlayWithIcons
3.08M
123K
920
10mo ago
lacoste
@djokernole celebrates his legendary status dressed in a timeless icon of the game—the Lacoste Polo Shirt. When icons meet, the history of style is made. #PlayWithIcons
@anyme023 belongs to the new generation of French talents shaping contemporary culture. 

He embodies what Lacoste and the Spinor Premium stand for: confidence, style, and instinct. Crafted with a refined jacquard upper and a sculptural sole, the sneaker is subtly enhanced with metallic details. 

A sneaker for those who move with intent.
3.02M
121K
300
4mo ago
lacoste
@anyme023 belongs to the new generation of French talents shaping contemporary culture. He embodies what Lacoste and the Spinor Premium stand for: confidence, style, and instinct. Crafted with a refined jacquard upper and a sculptural sole, the sneaker is subtly enhanced with metallic details. A sneaker for those who move with intent.
Introducing the new Crocodile Style.

A new Lacoste underwear collection—where confidence, elegance, and freedom come to life through Taylor Zakhar Perez. 🐊
2.86M
206K
3.38K
1mo ago
lacoste
Introducing the new Crocodile Style. A new Lacoste underwear collection—where confidence, elegance, and freedom come to life through Taylor Zakhar Perez. 🐊

Lacoste (@lacoste) Instagram Stats & Analytics

Lacoste (@lacoste) has 8.73M Instagram followers with a 1.77% engagement rate over the past 12 months. Across 447 posts, Lacoste received 5.70M total likes and 175M impressions, averaging 24.6K likes per post. This page tracks Lacoste's performance metrics, top content, and engagement trends — updated daily.

Lacoste (@lacoste) Instagram Analytics FAQ

How many Instagram followers does Lacoste have?+
Lacoste (@lacoste) has 8.73M Instagram followers as of March 2026.
What is Lacoste's Instagram engagement rate?+
Lacoste's Instagram engagement rate is 1.77% over the last 12 months, based on 447 posts.
How many likes does Lacoste get on Instagram?+
Lacoste received 5.70M total likes across 447 posts in the last 12 months, averaging 24.6K likes per post.
How many Instagram impressions does Lacoste get?+
Lacoste's Instagram content generated 175M total impressions over the last 12 months.