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followers
4.60M
impressions
823M
likes
31.1M
comments
1.40M
posts
1.81K
engagement
3.83%
emv
$26.0M
Average per post
456K

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Two people climbed to the top of the Empire State Building, unfurled a pro-peace banner and appeared to start making out. The pair, a man and a woman in dark outfits and masks, displayed a flag that read: “When the power of love beats the love of power, the world knows peace.” In one especially surreal moment, the man got down on one knee and appeared to propose to the woman. The two embraced and kissed as NBC New York helicopters circled overhead. The two eventually made their way down to street level, where they were taken into law enforcement custody, according to an official.
36.3M
1.82M
17.9K
1mo ago
nbcnews
Two people climbed to the top of the Empire State Building, unfurled a pro-peace banner and appeared to start making out. The pair, a man and a woman in dark outfits and masks, displayed a flag that read: “When the power of love beats the love of power, the world knows peace.” In one especially surreal moment, the man got down on one knee and appeared to propose to the woman. The two embraced and kissed as NBC New York helicopters circled overhead. The two eventually made their way down to street level, where they were taken into law enforcement custody, according to an official.
A robot at an amusement park in China got too close to a crowd during a performance and kicked a child, video shows. Chinese state media reported that the park paused the performance after the incident, but that the child was not seriously hurt.
24.8M
900K
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2mo ago
nbcnews
A robot at an amusement park in China got too close to a crowd during a performance and kicked a child, video shows. Chinese state media reported that the park paused the performance after the incident, but that the child was not seriously hurt.
absolutely everything seeing the singing voices of “kpop demon hunters” perform live on the #macysparade ⭐️
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972K
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9mo ago
nbcnews
absolutely everything seeing the singing voices of “kpop demon hunters” perform live on the #macysparade ⭐️
A man on a jet-propelled hoverboard was seen leading a dog on a jet ski in Fort Lauderdale, Florida.
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1.71M
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3mo ago
nbcnews
A man on a jet-propelled hoverboard was seen leading a dog on a jet ski in Fort Lauderdale, Florida.
As Scotland fans descend on Boston for the country's first World Cup appearance in over 25 years, their beer consumption may be contributing to dry taps around the city, according to local bar owners.
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1.12M
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2mo ago
nbcnews
As Scotland fans descend on Boston for the country's first World Cup appearance in over 25 years, their beer consumption may be contributing to dry taps around the city, according to local bar owners.
A nun arrested by ICE while walking to Mass was released from custody one day after Congress members intervened on her behalf.
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687K
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1mo ago
nbcnews
A nun arrested by ICE while walking to Mass was released from custody one day after Congress members intervened on her behalf.
President Donald Trump said Charlie Kirk wanted “the best” for his opponents, but that’s where he “disagreed” with Kirk. “I don’t want the best for them,” Trump said while speaking at a memorial for the conservative activist.
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11mo ago
nbcnews
President Donald Trump said Charlie Kirk wanted “the best” for his opponents, but that’s where he “disagreed” with Kirk. “I don’t want the best for them,” Trump said while speaking at a memorial for the conservative activist.
Messages were found inscribed on bullet casings found with the rifle believe to be used to kill Charlie Kirk, Utah officials say.
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11mo ago
nbcnews
Messages were found inscribed on bullet casings found with the rifle believe to be used to kill Charlie Kirk, Utah officials say.
A 17-year-old girl suffered minor injuries after she was hit by a car in a hit-and-run in the parking lot of a San Diego, California shopping center, @nbcsandiego reports.
7.96M
52.7K
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12mo ago
nbcnews
A 17-year-old girl suffered minor injuries after she was hit by a car in a hit-and-run in the parking lot of a San Diego, California shopping center, @nbcsandiego reports.
Argentina supporters in Dallas successfully returned a lost wallet during a FIFA World Cup celebration by adapting football chants to sing the owner's name, Juan Manuel Montero. 📹 @ataquefutbolero & @ataquefutbolero.usa
7.38M
560K
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1mo ago
nbcnews
Argentina supporters in Dallas successfully returned a lost wallet during a FIFA World Cup celebration by adapting football chants to sing the owner's name, Juan Manuel Montero. 📹 @ataquefutbolero & @ataquefutbolero.usa
Welcome home, Savannah. 💛
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282K
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4mo ago
nbcnews
Welcome home, Savannah. 💛
Savannah Guthrie is opening up for the first time about the "agony" of her mother's abduction in an interview with Hoda Kotb on TODAY. In an excerpt of the upcoming interview that aired on TODAY on March 25, the TODAY co-anchor shared in an emotional talk with Hoda how she wakes up every night imagining her mother's "terror" following her disappearance. Savannah's full interview with Hoda will air in two parts on TODAY on Thursday, March 26, and Friday, March 27. The Guthrie family is offering a $1 million reward for the return of Nancy. The FBI is also offering a $100,000 reward and encouraging anyone with information to call 1-800-CALL-FBI.
6.00M
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5mo ago
nbcnews
Savannah Guthrie is opening up for the first time about the "agony" of her mother's abduction in an interview with Hoda Kotb on TODAY. In an excerpt of the upcoming interview that aired on TODAY on March 25, the TODAY co-anchor shared in an emotional talk with Hoda how she wakes up every night imagining her mother's "terror" following her disappearance. Savannah's full interview with Hoda will air in two parts on TODAY on Thursday, March 26, and Friday, March 27. The Guthrie family is offering a $1 million reward for the return of Nancy. The FBI is also offering a $100,000 reward and encouraging anyone with information to call 1-800-CALL-FBI.
After Drew Feltwell gave his son Lincoln a home run ball that was hit by Harrison Bader during Friday’s Phillies game, a woman angrily confronted him, claiming the ball was hers and demanding he give it to her. After the woman took the ball, Lincoln met Bader who gave him a signed bat. In an exclusive interview, Drew and Lincoln spoke with NBC10’s Kelsey Kushner about the viral moment. Watch the full interview in the link in bio.
5.54M
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11mo ago
nbcnews
After Drew Feltwell gave his son Lincoln a home run ball that was hit by Harrison Bader during Friday’s Phillies game, a woman angrily confronted him, claiming the ball was hers and demanding he give it to her. After the woman took the ball, Lincoln met Bader who gave him a signed bat. In an exclusive interview, Drew and Lincoln spoke with NBC10’s Kelsey Kushner about the viral moment. Watch the full interview in the link in bio.
Eloise. Lila. 💔 Two bright Dallas girls gone too soon in the devastating Central #Texas floods. Their parents, forever changed by loss, have come together with @heavens27foundation — united by love and a mission to carry their daughters’ memory forward and advocate for change at summer camps across the state. Their journey is painful but their mission is powerful. Tap the #linkinbio to watch their story.
5.18M
245K
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12mo ago
nbcnews
Eloise. Lila. 💔 Two bright Dallas girls gone too soon in the devastating Central #Texas floods. Their parents, forever changed by loss, have come together with @heavens27foundation — united by love and a mission to carry their daughters’ memory forward and advocate for change at summer camps across the state. Their journey is painful but their mission is powerful. Tap the #linkinbio to watch their story.
At a “No Kings” protest in Washington, D.C., Bill Nye tells NBC News’ @mzanona that federal cuts to science funding, especially around NASA, are “thoughtless.”
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10mo ago
nbcnews
At a “No Kings” protest in Washington, D.C., Bill Nye tells NBC News’ @mzanona that federal cuts to science funding, especially around NASA, are “thoughtless.”
Kevin González, 18, has only days left to live, but his final wish of seeing his parents one last time before he dies could be in jeopardy. González, who was born in Chicago, was diagnosed with stage 4 colon cancer in January. The cancer quickly spread throughout his body and doctors informed him treatment was no longer an option. This is his story. #ice #immigration #detained #chicago #cancer #terminal
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3mo ago
nbcnews
Kevin González, 18, has only days left to live, but his final wish of seeing his parents one last time before he dies could be in jeopardy. González, who was born in Chicago, was diagnosed with stage 4 colon cancer in January. The cancer quickly spread throughout his body and doctors informed him treatment was no longer an option. This is his story. #ice #immigration #detained #chicago #cancer #terminal
This family in Maine fended off the lure of smartphones by installing an old-fashioned landline for their kids to talk to friends. Now other families are joining in as South Portland’s landline pod is growing.
4.47M
182K
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11mo ago
nbcnews
This family in Maine fended off the lure of smartphones by installing an old-fashioned landline for their kids to talk to friends. Now other families are joining in as South Portland’s landline pod is growing.
Several people confronted Border Patrol personnel at a gas station in Minneapolis, Minnesota, after agents stopped a man pumping gas and demanded proof of citizenship.
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7mo ago
nbcnews
Several people confronted Border Patrol personnel at a gas station in Minneapolis, Minnesota, after agents stopped a man pumping gas and demanded proof of citizenship.
Zohran Mamdani has won New York City’s mayoral race, NBC News projects, following a campaign in which the 34-year-old democratic socialist energized progressives across the country and generated intense backlash from President Trump and Republicans as well as some Democratic moderates. Mamdani, an immigrant who will become the city’s first Muslim mayor, has said that his election “is an opportunity for us to make clear that immigrants don’t just belong in the five boroughs of New York City — we also belong in City Hall.” His centerpiece policy proposals include free buses, some city-owned grocery stores, a rent freeze on roughly a million rent-stabilized units and universal child care. He’s proposed raising taxes on millionaires by 2% and increasing New York City’s corporate tax rate to match New Jersey’s to pay for some of those programs. Mamdani handily defeated former New York Gov. Andrew Cuomo — who ran as a third-party candidate after losing the Democratic primary — and Republican nominee Curtis Sliwa. More at the link in bio. 📷 @laurelgolio for @nbcnews
4.38M
175K
2.84K
9mo ago
nbcnews
Zohran Mamdani has won New York City’s mayoral race, NBC News projects, following a campaign in which the 34-year-old democratic socialist energized progressives across the country and generated intense backlash from President Trump and Republicans as well as some Democratic moderates. Mamdani, an immigrant who will become the city’s first Muslim mayor, has said that his election “is an opportunity for us to make clear that immigrants don’t just belong in the five boroughs of New York City — we also belong in City Hall.” His centerpiece policy proposals include free buses, some city-owned grocery stores, a rent freeze on roughly a million rent-stabilized units and universal child care. He’s proposed raising taxes on millionaires by 2% and increasing New York City’s corporate tax rate to match New Jersey’s to pay for some of those programs. Mamdani handily defeated former New York Gov. Andrew Cuomo — who ran as a third-party candidate after losing the Democratic primary — and Republican nominee Curtis Sliwa. More at the link in bio. 📷 @laurelgolio for @nbcnews
A lawsuit in California alleges that a toddler suffered a traumatic brain injury after being tossed in the air while playing with a childcare worker.
4.25M
12.1K
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1mo ago
nbcnews
A lawsuit in California alleges that a toddler suffered a traumatic brain injury after being tossed in the air while playing with a childcare worker.

NBC News (@nbcnews) Instagram Stats & Analytics

NBC News (@nbcnews) has 4.60M Instagram followers with a 3.83% engagement rate over the past 12 months. Across 1.81K posts, NBC News received 31.1M total likes and 592M impressions, averaging 17.2K likes per post. This page tracks NBC News's performance metrics, top content, and engagement trends — updated daily.

NBC News (@nbcnews) Instagram Analytics FAQ

How many Instagram followers does NBC News have?+
NBC News (@nbcnews) has 4.60M Instagram followers as of August 2026.
What is NBC News's Instagram engagement rate?+
NBC News's Instagram engagement rate is 3.83% over the last 12 months, based on 1.81K posts.
How many likes does NBC News get on Instagram?+
NBC News received 31.1M total likes across 1.81K posts in the last 12 months, averaging 17.2K likes per post.
How many Instagram impressions does NBC News get?+
NBC News's Instagram content generated 592M total impressions over the last 12 months.