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followers
13.9M
impressions
1.97B
likes
81.7M
comments
336K
posts
292
engagement
5.49%
emv
$60.2M
Average per post
6.74M
Key Metrics
Impressions
monthly
Distributions
Content
77.7M
3.11M
13.1K
4mo ago
minecraft
Test the first new features from our cutest game drop yet! With baby mobs being the first to waddle into Minecraft with a whole new appearance! Befriend floofier wolf pups, kittens, piglets, calves, lambs, baby chickens, baby ocelots and rabbits! Craft them each name tags and hear their heart-melting sounds now in Java snapshot and Beta/preview! Read more in bio!
56.7M
3.38M
3.30K
3mo ago
minecraft
Need a potion of healing STAT
50.1M
2.00M
2.45K
3mo ago
minecraft
33.3M
1.33M
2.34K
4mo ago
minecraft
literally us
33.3M
1.33M
8.67K
1w ago
minecraft
32.5M
1.30M
997
2w ago
minecraft
31.5M
1.26M
3.78K
3mo ago
minecraft
🐢 NEW LOOKS FOR AQUATIC BABY MOBS IS HERE IN TESTING🦑
Splash into testing with new versions of aquatic baby mobs and discover eternal youth! New looks for your favorite aquatic mobs are available now in testing along with the new golden dandelion which if used on a baby mob makes them baby FOREVER!
These new baby mobs have swam into Java Snapshot and Bedrock Beta/Preview along with the golden dandelion coming soon to Bedrock too! Learn more with our link in bio!
31.5M
1.26M
8.18K
9mo ago
minecraft
No such thing as copper overload.
Light up your base and the deepest mines with copper lanterns and torches, and add some visual interest to your builds with copper chains and bars! Out now in Java snapshot and coming very soon to Bedrock beta and preview.
31.0M
1.24M
3.17K
5mo ago
minecraft
I can see my house!
29.2M
1.17M
1.39K
2mo ago
minecraft
27.6M
1.11M
1.46K
3mo ago
minecraft
chilling w/ the gang
24.3M
972K
748
3mo ago
minecraft
Double tap for a surprise
22.7M
906K
7.97K
7mo ago
minecraft
Building terrain. See you in theaters July 23 2027. #Minecraft
22.1M
883K
2.64K
5mo ago
minecraft
Bring the worlds you dreamed of exploring wherever you go.
Minecraft x Very Cool has arrived! Shop now via the link in our bio.
20.5M
820K
805
8mo ago
minecraft
don't worry, I got this one
19.4M
778K
1.59K
8mo ago
minecraft
so proud
18.8M
753K
8.65K
10mo ago
minecraft
Copper here, copper there, copper everywhere!
Test the first features of our third game drop – the copper golem and copper chests! The copper golem will help you sort the items you place in copper chests into other chests around your base! You can also test copper tools, weapons, and armor today in Bedrock beta and preview. Coming in the future to Java snapshot! Learn more with the latest Dev Diary with the link in our bio.
18.6M
745K
2.24K
3mo ago
minecraft
REMEMBER WHO YOU ARE!!!!!!!!!
18.2M
730K
2.42K
1mo ago
minecraft
Choose your starter pet! 🍃🔥❄️
We’ve partnered with @tubbolive for the Fantastic Pets Add-On: 20 pets. 140 variants. 152 skills. 8 auras. ∞ love.
Check the link in bio to fill your world with the cutest new pets!
16.5M
659K
887
4mo ago
minecraft
You're done already? Nonsense!
Minecraft (@minecraft) Instagram Stats & Analytics
Minecraft (@minecraft) has 13.9M Instagram followers with a 5.49% engagement rate over the past 12 months. Across 292 posts, Minecraft received 81.7M total likes and 204M impressions, averaging 280K likes per post. This page tracks Minecraft's performance metrics, top content, and engagement trends — updated daily.
Minecraft (@minecraft) Instagram Analytics FAQ
How many Instagram followers does Minecraft have?+
Minecraft (@minecraft) has 13.9M Instagram followers as of May 2026.
What is Minecraft's Instagram engagement rate?+
Minecraft's Instagram engagement rate is 5.49% over the last 12 months, based on 292 posts.
How many likes does Minecraft get on Instagram?+
Minecraft received 81.7M total likes across 292 posts in the last 12 months, averaging 280K likes per post.
How many Instagram impressions does Minecraft get?+
Minecraft's Instagram content generated 204M total impressions over the last 12 months.