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impressions
8.83M
likes
170K
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5.17K
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engagement
1.91%
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The magic of a new season is unfolding 9/15. #CLJxLoloi
1.28M
43.5K
441
9mo ago
loloirugs
The magic of a new season is unfolding 9/15. #CLJxLoloi
Unwrapping a tried and true. The Millie Collection from @magnolia by @joannagaines × @loloirugs shifts from light to dark with a single swipe of a rug rake, thanks to the way its fibers catch the light.

Design: MIE-04 Slate/Multi
1.14M
3.88K
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3mo ago
loloirugs
Unwrapping a tried and true. The Millie Collection from @magnolia by @joannagaines × @loloirugs shifts from light to dark with a single swipe of a rug rake, thanks to the way its fibers catch the light. Design: MIE-04 Slate/Multi
Ever wonder what some of @joannagaines’ favorite rugs are? Consider this your tried-and-true cheat sheet. #JoannaGainesxLoloi @magnolia
1.03M
16.1K
139
6mo ago
loloirugs
Ever wonder what some of @joannagaines’ favorite rugs are? Consider this your tried-and-true cheat sheet. #JoannaGainesxLoloi @magnolia
“I keep thinking I’m going to get tired of scallops. It’s only getting worse.” –@joannagaines, sharing her favorite accessories on set. And you know what? Same. #joannagainesxloloi @magnolia
694K
12.3K
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9mo ago
loloirugs
“I keep thinking I’m going to get tired of scallops. It’s only getting worse.” –@joannagaines, sharing her favorite accessories on set. And you know what? Same. #joannagainesxloloi @magnolia
Thank you for allowing our #CLJxLoloi rugs to be the familiar rugs under foot in your homes for the last 5 years. Here’s to many more!
367K
5.14K
83
8mo ago
loloirugs
Thank you for allowing our #CLJxLoloi rugs to be the familiar rugs under foot in your homes for the last 5 years. Here’s to many more!
HOME TOUR: PART 1 | Welcome to Amber’s crib... just kidding. From the annual forced portrait (her words, not ours) to crowning the Bowie rug a “numbah one stunnah” — Amber Lewis takes us on a BTS tour you don’t want to miss. #AmberLewisxLoloi
345K
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8mo ago
loloirugs
HOME TOUR: PART 1 | Welcome to Amber’s crib... just kidding. From the annual forced portrait (her words, not ours) to crowning the Bowie rug a “numbah one stunnah” — Amber Lewis takes us on a BTS tour you don’t want to miss. #AmberLewisxLoloi
Back for more. Amber Lewis x Loloi — returning October 2nd.
213K
2.43K
85
8mo ago
loloirugs
Back for more. Amber Lewis x Loloi — returning October 2nd.
Join us at home and “on set” for stripes, checkers, and nods to one of Leanne’s favorite books and forever inspirations, The Secret Garden (the inspo behind the collection). #LeanneLovesLoloi

Library + Pub: Weatherstaff + Craven | Sunroom: Sowerby | Carriage House: Bracken
190K
7.45K
167
7mo ago
loloirugs
Join us at home and “on set” for stripes, checkers, and nods to one of Leanne’s favorite books and forever inspirations, The Secret Garden (the inspo behind the collection). #LeanneLovesLoloi Library + Pub: Weatherstaff + Craven | Sunroom: Sowerby | Carriage House: Bracken
Not sure which is cozier… 

Featuring Bracken BKN-01 Natural/Ivory by @leannefordinteriors × Loloi #LeanneLovesLoloi

// #LeanneFordInteriors with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph for @loloirugs
168K
5.13K
111
2mo ago
loloirugs
Not sure which is cozier… Featuring Bracken BKN-01 Natural/Ivory by @leannefordinteriors × Loloi #LeanneLovesLoloi // #LeanneFordInteriors with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph for @loloirugs
From paper to presence. It only takes one shift to change everything — in this case, the rug. From traditional to modern to transitional, watch the transformation with every turn. Where will you land?
155K
5.74K
41
3mo ago
loloirugs
From paper to presence. It only takes one shift to change everything — in this case, the rug. From traditional to modern to transitional, watch the transformation with every turn. Where will you land?
Created in my home, for your home. Proof that the best ideas often start at the kitchen table. A little glimpse of my bad early sketches (that I love!) and how something so simple can turn into something so pretty. (If I do say so myself!). Thank you, @loloirugs!

Link in bio to check it all out!

// #LeanneLovesLoloi #leannefordinteriors
143K
1.80K
37
7mo ago
loloirugs
Created in my home, for your home. Proof that the best ideas often start at the kitchen table. A little glimpse of my bad early sketches (that I love!) and how something so simple can turn into something so pretty. (If I do say so myself!). Thank you, @loloirugs! Link in bio to check it all out! // #LeanneLovesLoloi #leannefordinteriors
That’s why we’re all here, right? Rugs. But this season, it’s more than that. The new Amber Lewis x Loloi collection brings together rugs and pillows designed to mix, layer, and live beautifully in every room. From the simple stripe of the Harlan Collection to the vintage charm of Cambria, with woven jute adding depth and texture, to modern warmth and subtle layers in Bexley and Bowie, and everything in between.

Oh, and did we mention a first for Amber? Lilah, a jute collection with bold borders made to contain all the good.

With stripes, layers, warmth, texture, and a first-ever jute collection, every detail speaks to Amber’s signature style. The result? Essentially Amber. #AmberLewisxLoloi @amberinteriors @loloirugs
137K
hidden
51
8mo ago
loloirugs
That’s why we’re all here, right? Rugs. But this season, it’s more than that. The new Amber Lewis x Loloi collection brings together rugs and pillows designed to mix, layer, and live beautifully in every room. From the simple stripe of the Harlan Collection to the vintage charm of Cambria, with woven jute adding depth and texture, to modern warmth and subtle layers in Bexley and Bowie, and everything in between. Oh, and did we mention a first for Amber? Lilah, a jute collection with bold borders made to contain all the good. With stripes, layers, warmth, texture, and a first-ever jute collection, every detail speaks to Amber’s signature style. The result? Essentially Amber. #AmberLewisxLoloi @amberinteriors @loloirugs
The 5-year homecoming. 09.15.25. #CLJxLoloi @chrislovesjulia
135K
2.28K
88
9mo ago
loloirugs
The 5-year homecoming. 09.15.25. #CLJxLoloi @chrislovesjulia
IT’S HERE…!!!!! Leanne Ford for @loloirugs! And selfishly, I could not be more excited to be designing rugs!

Everything I design—whether it’s a home, a piece of furniture, or a rug—has that mix of modern and vintage, clean lines with a little bit of something wonky. I’m always chasing a balance between modern minimalism and the feeling that something has always existed. This collection is no different.

The earthy, neutral palette is straight out of my own home, and the textures are exactly what I love living with—soft underfoot and natural, with that “perfectly imperfect” quality I’m always drawn to. I wanted every piece to feel unfussy, like it could live in a country farmhouse or a city loft and be right at home.

From the start, @loloirugs understood how important handmade is to me and that’s why every rug in this line is truly made by hand. Because of that every single rug has a sense of soul to it.

I could not be more excited to see these rugs in your home! It’s my favorite part of what I do!!! Ok, ok, I’ll stop yapping now—link in bio to check it all out!

Oh! Side note: I cowrote this song with my good friends @maros_designs + @tjcinnamons almost 20 years ago, back in our nashville days! I love you @escondidoband!!!!

// #Leannelovesloloi shot by @doyouknowashlow with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph. Cover image shot by @sarahbarlow for @Loloirugs
130K
3.85K
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8mo ago
loloirugs
IT’S HERE…!!!!! Leanne Ford for @loloirugs! And selfishly, I could not be more excited to be designing rugs! Everything I design—whether it’s a home, a piece of furniture, or a rug—has that mix of modern and vintage, clean lines with a little bit of something wonky. I’m always chasing a balance between modern minimalism and the feeling that something has always existed. This collection is no different. The earthy, neutral palette is straight out of my own home, and the textures are exactly what I love living with—soft underfoot and natural, with that “perfectly imperfect” quality I’m always drawn to. I wanted every piece to feel unfussy, like it could live in a country farmhouse or a city loft and be right at home. From the start, @loloirugs understood how important handmade is to me and that’s why every rug in this line is truly made by hand. Because of that every single rug has a sense of soul to it. I could not be more excited to see these rugs in your home! It’s my favorite part of what I do!!! Ok, ok, I’ll stop yapping now—link in bio to check it all out! Oh! Side note: I cowrote this song with my good friends @maros_designs + @tjcinnamons almost 20 years ago, back in our nashville days! I love you @escondidoband!!!! // #Leannelovesloloi shot by @doyouknowashlow with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph. Cover image shot by @sarahbarlow for @Loloirugs
Archive dive with @amberinteriors.

We spread out the old photos, hit record, and let Amber spill the stories — past collections, shoot-day chaos, favorite pieces, and the rugs that still live rent-free in her head. Part nostalgia, part behind-the-scenes, part “wait I forgot about this one.”
122K
1.19K
22
2mo ago
loloirugs
Archive dive with @amberinteriors. We spread out the old photos, hit record, and let Amber spill the stories — past collections, shoot-day chaos, favorite pieces, and the rugs that still live rent-free in her head. Part nostalgia, part behind-the-scenes, part “wait I forgot about this one.”
A family of collaborators, creators, and storytellers. @leannefordinteriors, @amberinteriors, @annariflebond of @riflepaperco, @jeanstofferdesign and Julia Marcum of @chrislovesjulia joined us at High Point Market for a panel that celebrated design, creativity, and the shared spirit that brings the Loloi family together.

And a big thank you to @josaltz, editorial director @housebeautiful and @delish, for moderating.
112K
1.40K
52
7mo ago
loloirugs
A family of collaborators, creators, and storytellers. @leannefordinteriors, @amberinteriors, @annariflebond of @riflepaperco, @jeanstofferdesign and Julia Marcum of @chrislovesjulia joined us at High Point Market for a panel that celebrated design, creativity, and the shared spirit that brings the Loloi family together. And a big thank you to @josaltz, editorial director @housebeautiful and @delish, for moderating.
This will be… a homecoming. From slow afternoons to the little touches of love, the new @chrislovesjulia x @loloirugs collection is designed for every moment of coming home. Explore all-new rugs and pillows made for each other (and for your home). #CLJxLoloi
104K
3.53K
126
8mo ago
loloirugs
This will be… a homecoming. From slow afternoons to the little touches of love, the new @chrislovesjulia x @loloirugs collection is designed for every moment of coming home. Explore all-new rugs and pillows made for each other (and for your home). #CLJxLoloi
Hey @loloirugs.... see you tomorrow!!!! Leanne Ford x Loloi is (almost) here. #LeanneLovesLoloi

// #LeanneFordInteriors
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2.07K
70
8mo ago
loloirugs
Hey @loloirugs.... see you tomorrow!!!! Leanne Ford x Loloi is (almost) here. #LeanneLovesLoloi

// #LeanneFordInteriors
If you've been eyeing #MagnoliaHomeRugs by @joannagaines x @loloirugs—now’s the time! Enjoy 25% off rugs on magnolia.com. #JoannaGainesxLoloi

Some exclusions apply. Ends December 1.
98.6K
3.95K
35
6mo ago
loloirugs
If you've been eyeing #MagnoliaHomeRugs by @joannagaines x @loloirugs—now’s the time! Enjoy 25% off rugs on magnolia.com. #JoannaGainesxLoloi Some exclusions apply. Ends December 1.
Proof you don’t always need a full-sized rug under your bed. For best results, try two 3×5 rugs placed on either side for softness the moment you step out of bed.

Rug: Rue RUE-04 Moss/Blue for @chrislovesjulia x Loloi. #CLJxLoloi
95.2K
1.90K
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4mo ago
loloirugs
Proof you don’t always need a full-sized rug under your bed. For best results, try two 3×5 rugs placed on either side for softness the moment you step out of bed. Rug: Rue RUE-04 Moss/Blue for @chrislovesjulia x Loloi. #CLJxLoloi

Loloi (@loloirugs) Instagram Stats & Analytics

Loloi (@loloirugs) has 646K Instagram followers with a 1.91% engagement rate over the past 12 months. Across 98.0 posts, Loloi received 170K total likes and 8.33M impressions, averaging 1.74K likes per post. This page tracks Loloi's performance metrics, top content, and engagement trends — updated daily.

Loloi (@loloirugs) Instagram Analytics FAQ

How many Instagram followers does Loloi have?+
Loloi (@loloirugs) has 646K Instagram followers as of June 2026.
What is Loloi's Instagram engagement rate?+
Loloi's Instagram engagement rate is 1.91% over the last 12 months, based on 98.0 posts.
How many likes does Loloi get on Instagram?+
Loloi received 170K total likes across 98.0 posts in the last 12 months, averaging 1.74K likes per post.
How many Instagram impressions does Loloi get?+
Loloi's Instagram content generated 8.33M total impressions over the last 12 months.