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followers
653K
impressions
14.4M
likes
288K
comments
4.61K
posts
105
engagement
2.00%
emv
$366K
Average per post
137K

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Ring ring… ☎️
 
So glad you answered. We have something fun to share!
 
Something exciting is coming to @thehotel1928 in Waco, TX.
 
To celebrate a decade of Magnolia Home × Loloi, we’re transforming spaces throughout the hotel with immersive installations inspired by ten years of design together.
 
Visit @thehotel1928 September 17–20 to experience the Decade of Design activation, open to all guests and visitors. More details to come. #joannagainesxloloi
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2mo ago
loloirugs
Ring ring… ☎️   So glad you answered. We have something fun to share!   Something exciting is coming to @thehotel1928 in Waco, TX.   To celebrate a decade of Magnolia Home × Loloi, we’re transforming spaces throughout the hotel with immersive installations inspired by ten years of design together.   Visit @thehotel1928 September 17–20 to experience the Decade of Design activation, open to all guests and visitors. More details to come. #joannagainesxloloi
The first crisp air of Fall and our new collection with @loloirugs all coming together for a beautiful welcome to the season. 7 new rugs lines, 23 pillows, and our first line of bath mats- all launching on 9.28.26.🍁
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1mo ago
loloirugs
The first crisp air of Fall and our new collection with @loloirugs all coming together for a beautiful welcome to the season. 7 new rugs lines, 23 pillows, and our first line of bath mats- all launching on 9.28.26.🍁
Tomorrow, celebrate ten years of Magnolia by Joanna Gaines × Loloi with new rug collections and pillows inspired by a decade of design together.
 
Then join us September 17–20 @thehotel1928 for Decade of Design in Waco, an immersive anniversary experience open to all guests and visitors.
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1mo ago
loloirugs
Tomorrow, celebrate ten years of Magnolia by Joanna Gaines × Loloi with new rug collections and pillows inspired by a decade of design together. Then join us September 17–20 @thehotel1928 for Decade of Design in Waco, an immersive anniversary experience open to all guests and visitors.
Unwrapping a tried and true. The Millie Collection from @magnolia by @joannagaines × @loloirugs shifts from light to dark with a single swipe of a rug rake, thanks to the way its fibers catch the light.

Design: MIE-04 Slate/Multi
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8mo ago
loloirugs
Unwrapping a tried and true. The Millie Collection from @magnolia by @joannagaines × @loloirugs shifts from light to dark with a single swipe of a rug rake, thanks to the way its fibers catch the light. Design: MIE-04 Slate/Multi
Ever wonder what some of @joannagaines’ favorite rugs are? Consider this your tried-and-true cheat sheet. #JoannaGainesxLoloi @magnolia
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11mo ago
loloirugs
Ever wonder what some of @joannagaines’ favorite rugs are? Consider this your tried-and-true cheat sheet. #JoannaGainesxLoloi @magnolia
We can’t keep a secret forever (neither can @joannagaines). Something special is making its way into @thehotel1928.
 
Visit September 17–20 to experience Decade of Design, celebrating ten years of Magnolia Home by Joanna Gaines × Loloi through immersive installations throughout the hotel. #joannagainesxloloi
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1mo ago
loloirugs
We can’t keep a secret forever (neither can @joannagaines). Something special is making its way into @thehotel1928.   Visit September 17–20 to experience Decade of Design, celebrating ten years of Magnolia Home by Joanna Gaines × Loloi through immersive installations throughout the hotel. #joannagainesxloloi
A few months ago, I got to see my newest @loloirugs collection in person for the first time 😍 Y’all, they’re even better in person!

Shop the full collection at the link in my bio!
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loloirugs
A few months ago, I got to see my newest @loloirugs collection in person for the first time 😍 Y’all, they’re even better in person! Shop the full collection at the link in my bio!
A new season, ten years in the making.
 
Introducing Decade of Design, a celebration of ten years of Magnolia Home by Joanna Gaines × Loloi, and the newest chapter of our collection together. Seven new rug collections and pillows have arrived, with timeless designs and textures made for the way we live now.
 
Explore the new collections today. Or experience Decade of Design in person at @thehotel1928 in Waco, September 17-20.
 
@magnolia @joannagaines #joannagainesxloloi
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loloirugs
A new season, ten years in the making.   Introducing Decade of Design, a celebration of ten years of Magnolia Home by Joanna Gaines × Loloi, and the newest chapter of our collection together. Seven new rug collections and pillows have arrived, with timeless designs and textures made for the way we live now.   Explore the new collections today. Or experience Decade of Design in person at @thehotel1928 in Waco, September 17-20.   @magnolia @joannagaines #joannagainesxloloi
Some of the best design advice is the kind you’ll actually use.
 
We sat down with @joannagaines at @thehotel1928 to talk about creating rooms that feel collected, comfortable, and entirely your own.
 
@magnolia @loloirugs #joannagainesxloloi
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loloirugs
Some of the best design advice is the kind you’ll actually use.   We sat down with @joannagaines at @thehotel1928 to talk about creating rooms that feel collected, comfortable, and entirely your own.   @magnolia @loloirugs #joannagainesxloloi
Still smiling about this one.
 
Decade of Design brought us together in Waco to celebrate 10 years of @magnolia by @joannagaines x @loloirugs – and the creativity, friendship, and collaboration that have shaped it along the way.
 
Thank you to everyone who joined us at Hotel 1928, from the friends and collaborators who have been part of the story to everyone who stepped inside and experienced it with us. A very special few days, and a partnership we’re more grateful for than ever.
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loloirugs
Still smiling about this one. Decade of Design brought us together in Waco to celebrate 10 years of @magnolia by @joannagaines x @loloirugs – and the creativity, friendship, and collaboration that have shaped it along the way. Thank you to everyone who joined us at Hotel 1928, from the friends and collaborators who have been part of the story to everyone who stepped inside and experienced it with us. A very special few days, and a partnership we’re more grateful for than ever.
How does @joannagaines choose the right rug for a room?
 
Come inside @thehotel1928 as Joanna walks us through a few of the spaces reimagined for Decade of Design.
 
Now it’s your turn to explore. Decade of Design is open at Hotel 1928 in Waco September 17–20.
 
@magnolia #joannagainesxloloi
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loloirugs
How does @joannagaines choose the right rug for a room? Come inside @thehotel1928 as Joanna walks us through a few of the spaces reimagined for Decade of Design. Now it’s your turn to explore. Decade of Design is open at Hotel 1928 in Waco September 17–20. @magnolia #joannagainesxloloi
A new perspective on the new Micah Collection.
 
We invited artist @krutikdoodles to reimagine the room in his signature style, transforming illustration into movement and bringing the space to life.
 
Discover this new collection and more Loloi.
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loloirugs
A new perspective on the new Micah Collection.   We invited artist @krutikdoodles to reimagine the room in his signature style, transforming illustration into movement and bringing the space to life.   Discover this new collection and more Loloi.
Fifty years ago, Amir Loloi came to the United States with ambition and curiosity. The years that followed took him from odd jobs to the rug industry, and eventually to building Loloi in Dallas.
 
As America celebrates 250 years this year, Loloi is celebrating Amir’s story woven into it. Today, Loloi remains a family-owned company, built by real people and guided by the same spirit that started it all.
 
To mark Amir’s 50th year in America, we partnered with @so.daze to bring his journey to life in felt, one tiny detail at a time.
 
Here’s to fifty years, Amir. And to a journey that’s still unfolding.
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loloirugs
Fifty years ago, Amir Loloi came to the United States with ambition and curiosity. The years that followed took him from odd jobs to the rug industry, and eventually to building Loloi in Dallas.   As America celebrates 250 years this year, Loloi is celebrating Amir’s story woven into it. Today, Loloi remains a family-owned company, built by real people and guided by the same spirit that started it all.   To mark Amir’s 50th year in America, we partnered with @so.daze to bring his journey to life in felt, one tiny detail at a time.   Here’s to fifty years, Amir. And to a journey that’s still unfolding.
From paper to presence. It only takes one shift to change everything — in this case, the rug. From traditional to modern to transitional, watch the transformation with every turn. Where will you land?
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loloirugs
From paper to presence. It only takes one shift to change everything — in this case, the rug. From traditional to modern to transitional, watch the transformation with every turn. Where will you land?
Not sure which is cozier… 

Featuring Bracken BKN-01 Natural/Ivory by @leannefordinteriors × Loloi #LeanneLovesLoloi

// #LeanneFordInteriors with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph for @loloirugs
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loloirugs
Not sure which is cozier… Featuring Bracken BKN-01 Natural/Ivory by @leannefordinteriors × Loloi #LeanneLovesLoloi // #LeanneFordInteriors with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph for @loloirugs
We put a mic on Amber. Things escalated.

New @amberinteriors x Loloi, coming soon. #amberlewisxloloi
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loloirugs
We put a mic on Amber. Things escalated. New @amberinteriors x Loloi, coming soon. #amberlewisxloloi
From review to reveal —
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loloirugs
From review to reveal —
An homage to the origins of inspiration—architecture, travel, objects, and the details we collect over time. 

Shop now — link in bio. #RhythmsofCraft #JeremiahBrentxLoloi⁠
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loloirugs
An homage to the origins of inspiration—architecture, travel, objects, and the details we collect over time. Shop now — link in bio. #RhythmsofCraft #JeremiahBrentxLoloi⁠
Looks like @joannagaines found exactly what she was looking for.
 
Ten years of design with @magnolia are making their way to @thehotel1928. Join us September 17–20 for Decade of Design, an immersive celebration of Magnolia Home by Joanna Gaines × Loloi. #joannagainesxloloi
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loloirugs
Looks like @joannagaines found exactly what she was looking for.   Ten years of design with @magnolia are making their way to @thehotel1928. Join us September 17–20 for Decade of Design, an immersive celebration of Magnolia Home by Joanna Gaines × Loloi. #joannagainesxloloi
Archive dive with @amberinteriors.

We spread out the old photos, hit record, and let Amber spill the stories — past collections, shoot-day chaos, favorite pieces, and the rugs that still live rent-free in her head. Part nostalgia, part behind-the-scenes, part “wait I forgot about this one.”
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loloirugs
Archive dive with @amberinteriors. We spread out the old photos, hit record, and let Amber spill the stories — past collections, shoot-day chaos, favorite pieces, and the rugs that still live rent-free in her head. Part nostalgia, part behind-the-scenes, part “wait I forgot about this one.”

Loloi (@loloirugs) Instagram Stats & Analytics

Loloi (@loloirugs) has 653K Instagram followers with a 2.00% engagement rate over the past 12 months. Across 105 posts, Loloi received 288K total likes and 14.4M impressions, averaging 2.74K likes per post. This page tracks Loloi's performance metrics, top content, and engagement trends — updated daily. To benchmark @loloirugs against other accounts, use Socialpruf's Instagram competitor analysis tool.

Loloi (@loloirugs) Instagram Analytics FAQ

How many Instagram followers does Loloi have?+
Loloi (@loloirugs) has 653K Instagram followers as of October 2026.
What is Loloi's Instagram engagement rate?+
Loloi's Instagram engagement rate is 2.00% over the last 12 months, based on 105 posts.
How many likes does Loloi get on Instagram?+
Loloi received 288K total likes across 105 posts in the last 12 months, averaging 2.74K likes per post.
How many Instagram impressions does Loloi get?+
Loloi's Instagram content generated 14.4M total impressions over the last 12 months.
Can I compare Loloi with other Instagram accounts?+
Yes. Add @loloirugs to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.