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645K
impressions
10.2M
likes
205K
comments
5.65K
posts
102
engagement
2.02%
emv
$261K
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The magic of a new season is unfolding 9/15. #CLJxLoloi
1.28M
43.4K
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8mo ago
loloirugs
The magic of a new season is unfolding 9/15. #CLJxLoloi
The beauty and the chaos of being on set—but at least @joannagaines was there to give us a tour of all her new collections at the Gristmill. A reminder that behind every styled dining room scene, there’s a craft table full of snacks. #joannagainesxloloi @magnolia
1.25M
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11mo ago
loloirugs
The beauty and the chaos of being on set—but at least @joannagaines was there to give us a tour of all her new collections at the Gristmill. A reminder that behind every styled dining room scene, there’s a craft table full of snacks. #joannagainesxloloi @magnolia
Unwrapping a tried and true. The Millie Collection from @magnolia by @joannagaines × @loloirugs shifts from light to dark with a single swipe of a rug rake, thanks to the way its fibers catch the light.

Design: MIE-04 Slate/Multi
1.12M
3.86K
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3mo ago
loloirugs
Unwrapping a tried and true. The Millie Collection from @magnolia by @joannagaines × @loloirugs shifts from light to dark with a single swipe of a rug rake, thanks to the way its fibers catch the light. Design: MIE-04 Slate/Multi
Ever wonder what some of @joannagaines’ favorite rugs are? Consider this your tried-and-true cheat sheet. #JoannaGainesxLoloi @magnolia
1.03M
16.0K
139
5mo ago
loloirugs
Ever wonder what some of @joannagaines’ favorite rugs are? Consider this your tried-and-true cheat sheet. #JoannaGainesxLoloi @magnolia
“I keep thinking I’m going to get tired of scallops. It’s only getting worse.” –@joannagaines, sharing her favorite accessories on set. And you know what? Same. #joannagainesxloloi @magnolia
694K
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8mo ago
loloirugs
“I keep thinking I’m going to get tired of scallops. It’s only getting worse.” –@joannagaines, sharing her favorite accessories on set. And you know what? Same. #joannagainesxloloi @magnolia
Thank you for allowing our #CLJxLoloi rugs to be the familiar rugs under foot in your homes for the last 5 years. Here’s to many more!
366K
5.13K
83
7mo ago
loloirugs
Thank you for allowing our #CLJxLoloi rugs to be the familiar rugs under foot in your homes for the last 5 years. Here’s to many more!
HOME TOUR: PART 1 | Welcome to Amber’s crib... just kidding. From the annual forced portrait (her words, not ours) to crowning the Bowie rug a “numbah one stunnah” — Amber Lewis takes us on a BTS tour you don’t want to miss. #AmberLewisxLoloi
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7mo ago
loloirugs
HOME TOUR: PART 1 | Welcome to Amber’s crib... just kidding. From the annual forced portrait (her words, not ours) to crowning the Bowie rug a “numbah one stunnah” — Amber Lewis takes us on a BTS tour you don’t want to miss. #AmberLewisxLoloi
Back for more. Amber Lewis x Loloi — returning October 2nd.
212K
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7mo ago
loloirugs
Back for more. Amber Lewis x Loloi — returning October 2nd.
Join us at home and “on set” for stripes, checkers, and nods to one of Leanne’s favorite books and forever inspirations, The Secret Garden (the inspo behind the collection). #LeanneLovesLoloi

Library + Pub: Weatherstaff + Craven | Sunroom: Sowerby | Carriage House: Bracken
189K
7.43K
167
7mo ago
loloirugs
Join us at home and “on set” for stripes, checkers, and nods to one of Leanne’s favorite books and forever inspirations, The Secret Garden (the inspo behind the collection). #LeanneLovesLoloi Library + Pub: Weatherstaff + Craven | Sunroom: Sowerby | Carriage House: Bracken
Not sure which is cozier… 

Featuring Bracken BKN-01 Natural/Ivory by @leannefordinteriors × Loloi #LeanneLovesLoloi

// #LeanneFordInteriors with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph for @loloirugs
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2mo ago
loloirugs
Not sure which is cozier… Featuring Bracken BKN-01 Natural/Ivory by @leannefordinteriors × Loloi #LeanneLovesLoloi // #LeanneFordInteriors with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph for @loloirugs
From paper to presence. It only takes one shift to change everything — in this case, the rug. From traditional to modern to transitional, watch the transformation with every turn. Where will you land?
150K
5.58K
40
2mo ago
loloirugs
From paper to presence. It only takes one shift to change everything — in this case, the rug. From traditional to modern to transitional, watch the transformation with every turn. Where will you land?
Created in my home, for your home. Proof that the best ideas often start at the kitchen table. A little glimpse of my bad early sketches (that I love!) and how something so simple can turn into something so pretty. (If I do say so myself!). Thank you, @loloirugs!

Link in bio to check it all out!

// #LeanneLovesLoloi #leannefordinteriors
142K
1.80K
37
7mo ago
loloirugs
Created in my home, for your home. Proof that the best ideas often start at the kitchen table. A little glimpse of my bad early sketches (that I love!) and how something so simple can turn into something so pretty. (If I do say so myself!). Thank you, @loloirugs! Link in bio to check it all out! // #LeanneLovesLoloi #leannefordinteriors
That’s why we’re all here, right? Rugs. But this season, it’s more than that. The new Amber Lewis x Loloi collection brings together rugs and pillows designed to mix, layer, and live beautifully in every room. From the simple stripe of the Harlan Collection to the vintage charm of Cambria, with woven jute adding depth and texture, to modern warmth and subtle layers in Bexley and Bowie, and everything in between.

Oh, and did we mention a first for Amber? Lilah, a jute collection with bold borders made to contain all the good.

With stripes, layers, warmth, texture, and a first-ever jute collection, every detail speaks to Amber’s signature style. The result? Essentially Amber. #AmberLewisxLoloi @amberinteriors @loloirugs
136K
hidden
51
7mo ago
loloirugs
That’s why we’re all here, right? Rugs. But this season, it’s more than that. The new Amber Lewis x Loloi collection brings together rugs and pillows designed to mix, layer, and live beautifully in every room. From the simple stripe of the Harlan Collection to the vintage charm of Cambria, with woven jute adding depth and texture, to modern warmth and subtle layers in Bexley and Bowie, and everything in between. Oh, and did we mention a first for Amber? Lilah, a jute collection with bold borders made to contain all the good. With stripes, layers, warmth, texture, and a first-ever jute collection, every detail speaks to Amber’s signature style. The result? Essentially Amber. #AmberLewisxLoloi @amberinteriors @loloirugs
The 5-year homecoming. 09.15.25. #CLJxLoloi @chrislovesjulia
134K
2.28K
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8mo ago
loloirugs
The 5-year homecoming. 09.15.25. #CLJxLoloi @chrislovesjulia
IT’S HERE…!!!!! Leanne Ford for @loloirugs! And selfishly, I could not be more excited to be designing rugs!

Everything I design—whether it’s a home, a piece of furniture, or a rug—has that mix of modern and vintage, clean lines with a little bit of something wonky. I’m always chasing a balance between modern minimalism and the feeling that something has always existed. This collection is no different.

The earthy, neutral palette is straight out of my own home, and the textures are exactly what I love living with—soft underfoot and natural, with that “perfectly imperfect” quality I’m always drawn to. I wanted every piece to feel unfussy, like it could live in a country farmhouse or a city loft and be right at home.

From the start, @loloirugs understood how important handmade is to me and that’s why every rug in this line is truly made by hand. Because of that every single rug has a sense of soul to it.

I could not be more excited to see these rugs in your home! It’s my favorite part of what I do!!! Ok, ok, I’ll stop yapping now—link in bio to check it all out!

Oh! Side note: I cowrote this song with my good friends @maros_designs + @tjcinnamons almost 20 years ago, back in our nashville days! I love you @escondidoband!!!!

// #Leannelovesloloi shot by @doyouknowashlow with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph. Cover image shot by @sarahbarlow for @Loloirugs
129K
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7mo ago
loloirugs
IT’S HERE…!!!!! Leanne Ford for @loloirugs! And selfishly, I could not be more excited to be designing rugs! Everything I design—whether it’s a home, a piece of furniture, or a rug—has that mix of modern and vintage, clean lines with a little bit of something wonky. I’m always chasing a balance between modern minimalism and the feeling that something has always existed. This collection is no different. The earthy, neutral palette is straight out of my own home, and the textures are exactly what I love living with—soft underfoot and natural, with that “perfectly imperfect” quality I’m always drawn to. I wanted every piece to feel unfussy, like it could live in a country farmhouse or a city loft and be right at home. From the start, @loloirugs understood how important handmade is to me and that’s why every rug in this line is truly made by hand. Because of that every single rug has a sense of soul to it. I could not be more excited to see these rugs in your home! It’s my favorite part of what I do!!! Ok, ok, I’ll stop yapping now—link in bio to check it all out! Oh! Side note: I cowrote this song with my good friends @maros_designs + @tjcinnamons almost 20 years ago, back in our nashville days! I love you @escondidoband!!!! // #Leannelovesloloi shot by @doyouknowashlow with interior styling by @hilaryrobertson and wardrobe styling by @jilliansjoseph. Cover image shot by @sarahbarlow for @Loloirugs
Archive dive with @amberinteriors.

We spread out the old photos, hit record, and let Amber spill the stories — past collections, shoot-day chaos, favorite pieces, and the rugs that still live rent-free in her head. Part nostalgia, part behind-the-scenes, part “wait I forgot about this one.”
120K
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1mo ago
loloirugs
Archive dive with @amberinteriors. We spread out the old photos, hit record, and let Amber spill the stories — past collections, shoot-day chaos, favorite pieces, and the rugs that still live rent-free in her head. Part nostalgia, part behind-the-scenes, part “wait I forgot about this one.”
A family of collaborators, creators, and storytellers. @leannefordinteriors, @amberinteriors, @annariflebond of @riflepaperco, @jeanstofferdesign and Julia Marcum of @chrislovesjulia joined us at High Point Market for a panel that celebrated design, creativity, and the shared spirit that brings the Loloi family together.

And a big thank you to @josaltz, editorial director @housebeautiful and @delish, for moderating.
112K
1.40K
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6mo ago
loloirugs
A family of collaborators, creators, and storytellers. @leannefordinteriors, @amberinteriors, @annariflebond of @riflepaperco, @jeanstofferdesign and Julia Marcum of @chrislovesjulia joined us at High Point Market for a panel that celebrated design, creativity, and the shared spirit that brings the Loloi family together. And a big thank you to @josaltz, editorial director @housebeautiful and @delish, for moderating.
This will be… a homecoming. From slow afternoons to the little touches of love, the new @chrislovesjulia x @loloirugs collection is designed for every moment of coming home. Explore all-new rugs and pillows made for each other (and for your home). #CLJxLoloi
104K
3.53K
126
8mo ago
loloirugs
This will be… a homecoming. From slow afternoons to the little touches of love, the new @chrislovesjulia x @loloirugs collection is designed for every moment of coming home. Explore all-new rugs and pillows made for each other (and for your home). #CLJxLoloi
Hey @loloirugs.... see you tomorrow!!!! Leanne Ford x Loloi is (almost) here. #LeanneLovesLoloi

// #LeanneFordInteriors
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2.06K
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7mo ago
loloirugs
Hey @loloirugs.... see you tomorrow!!!! Leanne Ford x Loloi is (almost) here. #LeanneLovesLoloi

// #LeanneFordInteriors
If you've been eyeing #MagnoliaHomeRugs by @joannagaines x @loloirugs—now’s the time! Enjoy 25% off rugs on magnolia.com. #JoannaGainesxLoloi

Some exclusions apply. Ends December 1.
98.6K
3.94K
35
5mo ago
loloirugs
If you've been eyeing #MagnoliaHomeRugs by @joannagaines x @loloirugs—now’s the time! Enjoy 25% off rugs on magnolia.com. #JoannaGainesxLoloi Some exclusions apply. Ends December 1.

Loloi (@loloirugs) Instagram Stats & Analytics

Loloi (@loloirugs) has 645K Instagram followers with a 2.02% engagement rate over the past 12 months. Across 102 posts, Loloi received 205K total likes and 9.65M impressions, averaging 2.01K likes per post. This page tracks Loloi's performance metrics, top content, and engagement trends — updated daily.

Loloi (@loloirugs) Instagram Analytics FAQ

How many Instagram followers does Loloi have?+
Loloi (@loloirugs) has 645K Instagram followers as of May 2026.
What is Loloi's Instagram engagement rate?+
Loloi's Instagram engagement rate is 2.02% over the last 12 months, based on 102 posts.
How many likes does Loloi get on Instagram?+
Loloi received 205K total likes across 102 posts in the last 12 months, averaging 2.01K likes per post.
How many Instagram impressions does Loloi get?+
Loloi's Instagram content generated 9.65M total impressions over the last 12 months.