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Similar Accounts:
followers
4.48K
impressions
19.2M
likes
307K
comments
2.75K
posts
125
engagement
1.61%
emv
$464K
Average per post
154K

Key Metrics

Distributions

Top Content

🗣️ How can you watch the NBA in a whole new way this year? (via @jeff_chen_)
4.66M
19.1K
531
7mo ago
jeff_chen_
🗣️ How can you watch the NBA in a whole new way this year? (via @jeff_chen_)
The WORLD is watching SGA vs. Andrew Nembhard’s matchup. But do you know the full story? 🤯 (@jeff_chen_, h/t Marcus Thompson II, @theathletichq) #NBAFinals presented by @youtubetv Game 4, TONIGHT on ABC (8:30pm/et)
2.03M
19.4K
77
9mo ago
jeff_chen_
The WORLD is watching SGA vs. Andrew Nembhard’s matchup. But do you know the full story? 🤯 (@jeff_chen_, h/t Marcus Thompson II, @theathletichq) #NBAFinals presented by @youtubetv Game 4, TONIGHT on ABC (8:30pm/et)
How did @wemby evolve as a person to become one of the brightest stars in the NBA? 📈 🎥 @jeff_chen_ Catch Wemby and the @spurs in @emirates NBA Cup action against the Rockets TONIGHT at 7:30pm/et on Prime! (h/t: Michael C. Wright, @espn, Tania Ganguli, @theathletichq, Matt Guzman, @sportsillustrated)
1.94M
18.4K
84
5mo ago
jeff_chen_
How did @wemby evolve as a person to become one of the brightest stars in the NBA? 📈 🎥 @jeff_chen_ Catch Wemby and the @spurs in @emirates NBA Cup action against the Rockets TONIGHT at 7:30pm/et on Prime! (h/t: Michael C. Wright, @espn, Tania Ganguli, @theathletichq, Matt Guzman, @sportsillustrated)
You ever hear the story of the #KiaMVP’s Sunrise Club? 🤯 (🎥 @jeff_chen_, h/t Fred Katz, @theathletichq) IND/OKC Game 2 TONIGHT at 8:00pm/et on ABC
1.77M
36.2K
163
10mo ago
jeff_chen_
You ever hear the story of the #KiaMVP’s Sunrise Club? 🤯 (🎥 @jeff_chen_, h/t Fred Katz, @theathletichq) IND/OKC Game 2 TONIGHT at 8:00pm/et on ABC
How did @cooper_flagg go from picking peas to NBA dreams? 🤯 (🎥 @jeff_chen_ ) Flagg and the Mavericks face off against the Knicks TONIGHT at 9:30pm/et on ESPN! (h/t: Christian Clark, @theathletichq, Baxter Holmes, @espn)
1.16M
13.2K
65
4mo ago
jeff_chen_
How did @cooper_flagg go from picking peas to NBA dreams? 🤯 (🎥 @jeff_chen_ ) Flagg and the Mavericks face off against the Knicks TONIGHT at 9:30pm/et on ESPN! (h/t: Christian Clark, @theathletichq, Baxter Holmes, @espn)
What’s the Pacers and Thunder’s secret ingredient? The Power of Friendship 🏆 (🎥 @jeff_chen_)
926K
9.65K
50
10mo ago
jeff_chen_
What’s the Pacers and Thunder’s secret ingredient? The Power of Friendship 🏆 (🎥 @jeff_chen_)
Do you know why they call @tyresehaliburton Little Magic? 🤯 (🎥 @jeff_chen_)
921K
10.3K
38
10mo ago
jeff_chen_
Do you know why they call @tyresehaliburton Little Magic? 🤯 (🎥 @jeff_chen_)
🗣️ How can you watch the NBA in a whole new way this year? (via @jeff_chen_) The 2025-26 NBA season begins October 21!
873K
8.60K
115
6mo ago
jeff_chen_
🗣️ How can you watch the NBA in a whole new way this year? (via @jeff_chen_) The 2025-26 NBA season begins October 21!
How did @shai go from undersized kid to #KiaMVP? 🤯 (🎥 @jeff_chen_, h/t Fred Katz, @theathletichq) The #NBAFinals presented by @youtubetv tips off TOMORROW at 8:30pm/et on ABC!
868K
15.6K
97
10mo ago
jeff_chen_
How did @shai go from undersized kid to #KiaMVP? 🤯 (🎥 @jeff_chen_, h/t Fred Katz, @theathletichq) The #NBAFinals presented by @youtubetv tips off TOMORROW at 8:30pm/et on ABC!
How did @fchwpo turn intellectual curiosity into his competitive edge on the court? 📚🏀 Jaylen Brown and the East’s #2 Celtics battle the #1 Pistons tonight at 8:00pm/et on NBC and Peacock. (Via @jeff_chen_) (h/t: Sean Gregory, @time)
741K
9.70K
88
2mo ago
jeff_chen_
How did @fchwpo turn intellectual curiosity into his competitive edge on the court? 📚🏀 Jaylen Brown and the East’s #2 Celtics battle the #1 Pistons tonight at 8:00pm/et on NBC and Peacock. (Via @jeff_chen_) (h/t: Sean Gregory, @time)
The Indiana Fever just dropped the WNBA’s most disrespectful t-shirt because when Caitlin Clark comes to town, every game really is a home game and here’s the playbook on how to turn it into a league-wide marketing takeover for the entire season. Is every game really a Fever home game? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #wnba #indianafever #caitlinclark #sportsmarketing #womensbasketball
740K
23.5K
108
10mo ago
jeff_chen_
The Indiana Fever just dropped the WNBA’s most disrespectful t-shirt because when Caitlin Clark comes to town, every game really is a home game and here’s the playbook on how to turn it into a league-wide marketing takeover for the entire season. Is every game really a Fever home game? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #wnba #indianafever #caitlinclark #sportsmarketing #womensbasketball
Chris Brickley has built an audience of 4M+ by choosing to build his career and life in public, from his wins, struggles, and even personal grief. This unique approach and authenticity has turned the basketball skills trainer into one of the industry’s biggest and most marketable creators, mastering social media distribution and unlocking more NIL brand partnerships than most NBA athletes. His journey and Creator Blueprint shows that when you consistently document your journey without a filter, your audience will root for you to win. And it proves that the future of sports marketing isn’t just athletes but it’s creators of all sports career paths who know how to share their own stories.
442K
48.2K
315
6mo ago
jeff_chen_
Chris Brickley has built an audience of 4M+ by choosing to build his career and life in public, from his wins, struggles, and even personal grief. This unique approach and authenticity has turned the basketball skills trainer into one of the industry’s biggest and most marketable creators, mastering social media distribution and unlocking more NIL brand partnerships than most NBA athletes. His journey and Creator Blueprint shows that when you consistently document your journey without a filter, your audience will root for you to win. And it proves that the future of sports marketing isn’t just athletes but it’s creators of all sports career paths who know how to share their own stories.
Payton Pritchard turned his workout obsession as an 8th grader into a resume that includes NBA Champion and 6th Man of the Year. Growing up undersized, he knew he had to beat the odds with relentless commitment, dedication, and uncompromising discipline. From being homsesccholed to build more training hours, his story is a blueprint for those who really fall in love with the process of hard work: early mornings, unconventional methods, and repetition causing blood, sweat and tears. Just like his parents said: “If you wanna be great, you can’t be normal.” #nba #bostonceltics #differenthere #paytonpritchard #sportsinspiration
191K
8.99K
19
5mo ago
jeff_chen_
Payton Pritchard turned his workout obsession as an 8th grader into a resume that includes NBA Champion and 6th Man of the Year. Growing up undersized, he knew he had to beat the odds with relentless commitment, dedication, and uncompromising discipline. From being homsesccholed to build more training hours, his story is a blueprint for those who really fall in love with the process of hard work: early mornings, unconventional methods, and repetition causing blood, sweat and tears. Just like his parents said: “If you wanna be great, you can’t be normal.” #nba #bostonceltics #differenthere #paytonpritchard #sportsinspiration
TJ McConnell wasn’t drafted but built a 10-year NBA career by simply outworking everyone. As he put it, if playing hard was easy, everyone would do it Is effort and playing hard a skill? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #indianapacers #nba #nbaplayoffs #tjmcconnell #hardwork
181K
7.08K
29
10mo ago
jeff_chen_
TJ McConnell wasn’t drafted but built a 10-year NBA career by simply outworking everyone. As he put it, if playing hard was easy, everyone would do it Is effort and playing hard a skill? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #indianapacers #nba #nbaplayoffs #tjmcconnell #hardwork
Florida Gators are teaching a masterclass in building a winning program based on analytics, instead of massive NIL recruiting. 

This is their championship winning blueprint. Do you think Florida will repeat as back to back champions again? Comment “BLUEPRINT” and I’ll send you all the latest sports marketing content #marchmadness #gogators #nil #sportsmarketing #nationalchampions
160K
3.34K
20
12mo ago
jeff_chen_
Florida Gators are teaching a masterclass in building a winning program based on analytics, instead of massive NIL recruiting. 

This is their championship winning blueprint. Do you think Florida will repeat as back to back champions again? Comment “BLUEPRINT” and I’ll send you all the latest sports marketing content #marchmadness #gogators #nil #sportsmarketing #nationalchampions
Anthony Edwards just turned his competitive personality into an entire franchise show called Serious Business on Amazon Prime. What started as viral videos of him claiming to be the greatest athlete in any sport is now an entire content engine, where every challenge and game adds another layer to his story. This show is just another step as Anthony Edwards continues to build out the world of AE, while he empowers his entire crew during the process. This is how athletes evolve from stars on the court into generational business entities. By turning personality into programming, Anthony Edwards is building a global personal brand that extends far beyond basketball. Serious Business isn’t just a show that he created for fun but another page in his blueprint for the modern athlete turned entrepreneur. #anthonyedwards #seriousbusiness #entrepreneurs
158K
5.34K
30
2mo ago
jeff_chen_
Anthony Edwards just turned his competitive personality into an entire franchise show called Serious Business on Amazon Prime. What started as viral videos of him claiming to be the greatest athlete in any sport is now an entire content engine, where every challenge and game adds another layer to his story. This show is just another step as Anthony Edwards continues to build out the world of AE, while he empowers his entire crew during the process. This is how athletes evolve from stars on the court into generational business entities. By turning personality into programming, Anthony Edwards is building a global personal brand that extends far beyond basketball. Serious Business isn’t just a show that he created for fun but another page in his blueprint for the modern athlete turned entrepreneur. #anthonyedwards #seriousbusiness #entrepreneurs
This is how the NBA’s 6MOTY Payton Pritchard traded childhood memories for discipline, dedication, and a daily standard built around his basketball training. Like his parents told him: “if you want to be great, you can’t be normal.” Looking back, would you’ve sacrificed your childhood to pursue greatness? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #nba #nbaplayoffs #nbaawards #paytonpritchard #bostonceltics
151K
7.10K
52
11mo ago
jeff_chen_
This is how the NBA’s 6MOTY Payton Pritchard traded childhood memories for discipline, dedication, and a daily standard built around his basketball training. Like his parents told him: “if you want to be great, you can’t be normal.” Looking back, would you’ve sacrificed your childhood to pursue greatness? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #nba #nbaplayoffs #nbaawards #paytonpritchard #bostonceltics
Shai Gilgeous-Alexander has been perfecting his craft by working out with his high school friends at 6AM every day in a group called Sunrise Training Club. Would you wake up to workout at 6AM? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content video b roll sourced from @theguardwhisperer #sga #shaigilgeousalexander #nba #sunrise #okcthunder #basketballworkout
133K
7.69K
41
10mo ago
jeff_chen_
Shai Gilgeous-Alexander has been perfecting his craft by working out with his high school friends at 6AM every day in a group called Sunrise Training Club. Would you wake up to workout at 6AM? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content video b roll sourced from @theguardwhisperer #sga #shaigilgeousalexander #nba #sunrise #okcthunder #basketballworkout
The Detroit Pistons have perfected their winning merch collab blueprint—partnering with hyperlocal talent, honoring the city’s rich history and storytelling with their community to create authentic lifestyle moments. Appreciate their brand team on sending out a crazy care package, and excited to continue to see them win across hoops culture and in the playoffs. Are they leading the league in best community-led product collabs per season? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #detroit #detroitpistons #whatupdoe #nba #sportsmarketing
101K
4.70K
93
11mo ago
jeff_chen_
The Detroit Pistons have perfected their winning merch collab blueprint—partnering with hyperlocal talent, honoring the city’s rich history and storytelling with their community to create authentic lifestyle moments. Appreciate their brand team on sending out a crazy care package, and excited to continue to see them win across hoops culture and in the playoffs. Are they leading the league in best community-led product collabs per season? Comment “BLUEPRINT” and I’ll send you all my latest sports marketing content #detroit #detroitpistons #whatupdoe #nba #sportsmarketing
AJ Dybantsa might be college basketball’s most NBA-ready prospect since LeBron but his real advantage is his social media strategy. While most freshmen wait until the league to think about branding, AJ is already building a multi-platform content ecosystem across YouTube, TikTok, Instagram, and direct fan text messaging. His content shows life beyond basketball, helping him grow over 1M followers and one of the highest NIL valuations in college athletics. With partnerships already in place with Fanatics, Nike, and Red Bull, he’s proving that future stars won’t wait for draft night to build their business. At BYU, he’s setting a new standard for how athletes use content platforms to grow audience, influence, and commercial opportunity long before the NBA Draft. This is the blueprint for the next generation of athlete marketing; built one post, one platform, and one fan text message at a time. #nil #collegebasketball #socialmediastrategy #sportsmarketing
75.0K
4.13K
89
4mo ago
jeff_chen_
AJ Dybantsa might be college basketball’s most NBA-ready prospect since LeBron but his real advantage is his social media strategy. While most freshmen wait until the league to think about branding, AJ is already building a multi-platform content ecosystem across YouTube, TikTok, Instagram, and direct fan text messaging. His content shows life beyond basketball, helping him grow over 1M followers and one of the highest NIL valuations in college athletics. With partnerships already in place with Fanatics, Nike, and Red Bull, he’s proving that future stars won’t wait for draft night to build their business. At BYU, he’s setting a new standard for how athletes use content platforms to grow audience, influence, and commercial opportunity long before the NBA Draft. This is the blueprint for the next generation of athlete marketing; built one post, one platform, and one fan text message at a time. #nil #collegebasketball #socialmediastrategy #sportsmarketing

Jeff Chen (@jeff_chen_) Instagram Stats & Analytics

Jeff Chen (@jeff_chen_) has 4.48K Instagram followers with a 1.61% engagement rate over the past 12 months. Across 125 posts, Jeff Chen received 307K total likes and 19.2M impressions, averaging 2.45K likes per post. This page tracks Jeff Chen's performance metrics, top content, and engagement trends — updated daily.

Jeff Chen (@jeff_chen_) Instagram Analytics FAQ

How many Instagram followers does Jeff Chen have?+
Jeff Chen (@jeff_chen_) has 4.48K Instagram followers as of April 2026.
What is Jeff Chen's Instagram engagement rate?+
Jeff Chen's Instagram engagement rate is 1.61% over the last 12 months, based on 125 posts.
How many likes does Jeff Chen get on Instagram?+
Jeff Chen received 307K total likes across 125 posts in the last 12 months, averaging 2.45K likes per post.
How many Instagram impressions does Jeff Chen get?+
Jeff Chen's Instagram content generated 19.2M total impressions over the last 12 months.