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followers
2M
impressions
361M
likes
3.57M
comments
12.9K
posts
247
engagement
0.560%
emv
$8.13M
Average per post
1.46M

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You don’t stand out by chance. You stand out by choice.

One chronograph, one automatic, one signature color. @iwcwatches & @georgerussell63 team up to create two limited-edition timepieces with bold blue details. 

Pilot’s Watch Chronograph 41 George Russell (Ref. IW389411)
Pilot’s Watch Automatic 41 George Russell (Ref. IW328107)

#IWCwatches | #IWCpilot | #IWCengineered
32.8M
133K
312
1mo ago
iwcwatches
You don’t stand out by chance. You stand out by choice. One chronograph, one automatic, one signature color. @iwcwatches & @georgerussell63 team up to create two limited-edition timepieces with bold blue details. Pilot’s Watch Chronograph 41 George Russell (Ref. IW389411) Pilot’s Watch Automatic 41 George Russell (Ref. IW328107) #IWCwatches | #IWCpilot | #IWCengineered
Engineered under extreme heat. 
Material innovation and timeless design meet in the Portugieser Chronograph Ceratanium®, limited to 1,500 pieces. 

The striking timepiece is forged in matte black Ceratanium®, an advanced, IWC-developed performance material. A fully monochrome execution ensures nothing distracts the eye from the iconic Portugieser silhouette. 

Ref. IW371631 (Portugieser Chronograph Ceratanium®)

#IWCwatches #IWCportugieser
27M
19.8K
63
1mo ago
iwcwatches
Engineered under extreme heat. Material innovation and timeless design meet in the Portugieser Chronograph Ceratanium®, limited to 1,500 pieces. The striking timepiece is forged in matte black Ceratanium®, an advanced, IWC-developed performance material. A fully monochrome execution ensures nothing distracts the eye from the iconic Portugieser silhouette. Ref. IW371631 (Portugieser Chronograph Ceratanium®) #IWCwatches #IWCportugieser
"Reference 1832. Our Most Brilliant Failure."

A short documentary by IWC, telling the story of the legendary #IWCIngenieur — designed by Gérald Genta.

Follow the journey of a watch for engineers that wrote its very own story — and even made its way onto the wrist of driver Sonny Hayes in the upcoming cinema blockbuster @f1movie.

#IWCingenieur | #GeraldGenta | #F1Movie
14.9M
9.42K
133
11mo ago
iwcwatches
"Reference 1832. Our Most Brilliant Failure." A short documentary by IWC, telling the story of the legendary #IWCIngenieur — designed by Gérald Genta. Follow the journey of a watch for engineers that wrote its very own story — and even made its way onto the wrist of driver Sonny Hayes in the upcoming cinema blockbuster @f1movie. #IWCingenieur | #GeraldGenta | #F1Movie
"Reference 1832. Our Most Brilliant Failure."

The documentary tells the story of the legendary IWC Ingenieur, designed by Gérald Genta.

A watch for engineers that wrote its own story.

Watch the full film: link in bio.

#IWCingenieur | #GeraldGenta
12.4M
5.64K
42
8mo ago
iwcwatches
"Reference 1832. Our Most Brilliant Failure." The documentary tells the story of the legendary IWC Ingenieur, designed by Gérald Genta. A watch for engineers that wrote its own story. Watch the full film: link in bio. #IWCingenieur | #GeraldGenta
Precision, in every turn.

The Portugieser Tourbillon Rétrograde Chronograph marks each month’s end with a graceful backward jump - a poetic nod to moments worth revisiting.

📸 IW394009
🔗 Link in bio.

#IWCwatches | #IWCportugieser
9.5M
46.4K
291
3mo ago
iwcwatches
Precision, in every turn. The Portugieser Tourbillon Rétrograde Chronograph marks each month’s end with a graceful backward jump - a poetic nod to moments worth revisiting. 📸 IW394009 🔗 Link in bio. #IWCwatches | #IWCportugieser
Experience the thrill of the race on the big screen. IWC brings precision timing to the high-speed world of the APXGP team in the new F1 THE MOVIE — coming to cinemas this summer.

See F1 THE MOVIE only in cinemas this June.

#IWCwatches | #IWCpilot | #TheReference | #F1TheMovie
9.41M
43.9K
36
10mo ago
iwcwatches
Experience the thrill of the race on the big screen. IWC brings precision timing to the high-speed world of the APXGP team in the new F1 THE MOVIE — coming to cinemas this summer. See F1 THE MOVIE only in cinemas this June. #IWCwatches | #IWCpilot | #TheReference | #F1TheMovie
Up close with the Ingenieur Automatic 35 in stainless steel, a true-to-proportion execution of the original Ingenieur with a new 35mm case size.

📸 IW324901
🔗 Link in bio.

#IWCwatches | #IWCingenieur | #FormUndTechnik
8.94M
10.9K
57
6mo ago
iwcwatches
Up close with the Ingenieur Automatic 35 in stainless steel, a true-to-proportion execution of the original Ingenieur with a new 35mm case size. 📸 IW324901 🔗 Link in bio. #IWCwatches | #IWCingenieur | #FormUndTechnik
Dedicated to the APXGP team in the upcoming @f1movie, the Pilot’s Watch Chronograph 41 APXGP is engineered with an uncompromising focus on performance. 

See F1® THE MOVIE only in cinemas this June 25.

📸 IW388116 
🔗 Link in bio. 

#IWCwatches | #IWCracing | #IWCpilot | #F1TheMovie
8.39M
26.6K
34
9mo ago
iwcwatches
Dedicated to the APXGP team in the upcoming @f1movie, the Pilot’s Watch Chronograph 41 APXGP is engineered with an uncompromising focus on performance. See F1® THE MOVIE only in cinemas this June 25. 📸 IW388116 🔗 Link in bio. #IWCwatches | #IWCracing | #IWCpilot | #F1TheMovie
Icon of Progress.

The Ingenieur Automatic 40 transforms the bold aesthetic cues of Gérald Genta’s Ingenieur SL, created in the 1970s, into a modern, versatile sports watch.

📸 IW328901
🔗 Link in bio.

#IWCwatches | #IWCingenieur | #FormUndTechnik
8.28M
12K
38
6mo ago
iwcwatches
Icon of Progress. The Ingenieur Automatic 40 transforms the bold aesthetic cues of Gérald Genta’s Ingenieur SL, created in the 1970s, into a modern, versatile sports watch. 📸 IW328901 🔗 Link in bio. #IWCwatches | #IWCingenieur | #FormUndTechnik
A legacy of innovation. The Ingenieur Perpetual Calendar 41 combines Kurt Klaus’ crown-operated perpetual calendar with Gérald Genta’s seminal Ingenieur design.

📸 IW344903
🔗 Link in bio.

#IWCwatches | #IWCingenieur | #FormUndTechnik
8.04M
15.4K
73
5mo ago
iwcwatches
A legacy of innovation. The Ingenieur Perpetual Calendar 41 combines Kurt Klaus’ crown-operated perpetual calendar with Gérald Genta’s seminal Ingenieur design. 📸 IW344903 🔗 Link in bio. #IWCwatches | #IWCingenieur | #FormUndTechnik
Form and function. The design of the Ingenieur Automatic 40 is defined by impeccable attention to detail throughout. 

📸 IW328907
🔗 Link in bio.

#IWCwatches | #IWCingenieur | #FormUndTechnik
7.57M
9.72K
43
5mo ago
iwcwatches
Form and function. The design of the Ingenieur Automatic 40 is defined by impeccable attention to detail throughout. 📸 IW328907 🔗 Link in bio. #IWCwatches | #IWCingenieur | #FormUndTechnik
Featured in @f1movie, the Pilot’s Watch Chronograph 41 is engineered to perform under pressure. 

See F1® THE MOVIE only in cinemas this June 25.

📸 IW388113
🔗 Link in bio.

#IWCwatches | #IWCracing | #IWCpilot | #F1TheMovie
7.44M
56.8K
23
10mo ago
iwcwatches
Featured in @f1movie, the Pilot’s Watch Chronograph 41 is engineered to perform under pressure. See F1® THE MOVIE only in cinemas this June 25. 📸 IW388113 🔗 Link in bio. #IWCwatches | #IWCracing | #IWCpilot | #F1TheMovie
Dark mode on. 
#IWCwatches
7.25M
10.3K
51
1mo ago
iwcwatches
Dark mode on. #IWCwatches
Ingenieur Automatic 40: Engineered, Reference 328902.

🔗 Link in bio.

#IWCwatches | #IWCingenieur | #FormUndTechnik
6.75M
10.9K
49
5mo ago
iwcwatches
Ingenieur Automatic 40: Engineered, Reference 328902. 🔗 Link in bio. #IWCwatches | #IWCingenieur | #FormUndTechnik
Ready to race. 

Featured in @f1movie, the Pilot’s Watch Performance Chronograph 41 AMG is made from grade 5 titanium alloy, an exceptionally rigid material often used in automotive engineering.

See F1® THE MOVIE only in cinemas this June 25.

📸 IW388305
🔗 Link in bio.

#IWCwatches | #IWCracing | #IWCpilot | #TheReference | #F1TheMovie
5.68M
62.9K
15
10mo ago
iwcwatches
Ready to race. Featured in @f1movie, the Pilot’s Watch Performance Chronograph 41 AMG is made from grade 5 titanium alloy, an exceptionally rigid material often used in automotive engineering. See F1® THE MOVIE only in cinemas this June 25. 📸 IW388305 🔗 Link in bio. #IWCwatches | #IWCracing | #IWCpilot | #TheReference | #F1TheMovie
History meets now with IWC. Curated.

Own a watch that has shaped the legacy of IWC – meticulously restored, and ready to begin a new chapter on your wrist.

Explore a unique offering of hand-selected vintage models, exclusively available in selected boutiques worldwide. 

#IWCwatches
5.29M
4.03K
25
7mo ago
iwcwatches
History meets now with IWC. Curated. Own a watch that has shaped the legacy of IWC – meticulously restored, and ready to begin a new chapter on your wrist. Explore a unique offering of hand-selected vintage models, exclusively available in selected boutiques worldwide. #IWCwatches
Precision in gold. A case made of 18-carat 5N gold meet a black grid-patterned dial in the Ingenieur Automatic 40.

📸 IW328702
🔗 Link in bio.

#IWCwatches | #IWCingenieur | #FormUndTechnik
5.22M
8.73K
54
6mo ago
iwcwatches
Precision in gold. A case made of 18-carat 5N gold meet a black grid-patterned dial in the Ingenieur Automatic 40. 📸 IW328702 🔗 Link in bio. #IWCwatches | #IWCingenieur | #FormUndTechnik
Built for centuries, created for generations. 

In a 18-carat 5N gold case, the Portofino Perpetual Calendar measures not just hours, but centuries - tracking moon phases with a precision that endures for 577.5 years.

📸 IW344602
🔗 Link in bio. 

#IWCwatches | #IWCportofino
5.21M
8.47K
42
3mo ago
iwcwatches
Built for centuries, created for generations. In a 18-carat 5N gold case, the Portofino Perpetual Calendar measures not just hours, but centuries - tracking moon phases with a precision that endures for 577.5 years. 📸 IW344602 🔗 Link in bio. #IWCwatches | #IWCportofino
Full. Speed. Ahead.
 
See F1® THE MOVIE only in cinemas from June 25.

📸 IW388116 Pilot’s Watch Chronograph 41 APXGP

#IWCwatches | #IWCracing | #IWCpilot | #F1TheMovie
5.18M
15.1K
25
9mo ago
iwcwatches
Full. Speed. Ahead. See F1® THE MOVIE only in cinemas from June 25. 📸 IW388116 Pilot’s Watch Chronograph 41 APXGP #IWCwatches | #IWCracing | #IWCpilot | #F1TheMovie
The gold standard.

Worn on the wrist of character Joshua Pearce played by Damson Idris in the upcoming @f1movie, the Pilot’s Watch Performance Chronograph 41 in 18-carat 5N gold is the first IWC Performance Chronograph to be made from this precious metal. 

See the upcoming film "F1" only in cinemas this June.

📸 IW388309
🔗 Link in bio.

#IWCwatches | #IWCpilot | #IWCracing | #TheReference | #F1movie
4.37M
18.6K
87
11mo ago
iwcwatches
The gold standard. Worn on the wrist of character Joshua Pearce played by Damson Idris in the upcoming @f1movie, the Pilot’s Watch Performance Chronograph 41 in 18-carat 5N gold is the first IWC Performance Chronograph to be made from this precious metal. See the upcoming film "F1" only in cinemas this June. 📸 IW388309 🔗 Link in bio. #IWCwatches | #IWCpilot | #IWCracing | #TheReference | #F1movie

IWC Schaffhausen (@iwcwatches) Instagram Stats & Analytics

IWC Schaffhausen (@iwcwatches) has 2M Instagram followers with a 0.56% engagement rate over the past 12 months. Across 247 posts, IWC Schaffhausen received 3.57M total likes and 316M impressions, averaging 14.4K likes per post. This page tracks IWC Schaffhausen's performance metrics, top content, and engagement trends — updated daily.

IWC Schaffhausen (@iwcwatches) Instagram Analytics FAQ

How many Instagram followers does IWC Schaffhausen have?+
IWC Schaffhausen (@iwcwatches) has 2M Instagram followers as of April 2026.
What is IWC Schaffhausen's Instagram engagement rate?+
IWC Schaffhausen's Instagram engagement rate is 0.56% over the last 12 months, based on 247 posts.
How many likes does IWC Schaffhausen get on Instagram?+
IWC Schaffhausen received 3.57M total likes across 247 posts in the last 12 months, averaging 14.4K likes per post.
How many Instagram impressions does IWC Schaffhausen get?+
IWC Schaffhausen's Instagram content generated 316M total impressions over the last 12 months.