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followers
729K
impressions
109M
likes
914K
comments
7.38K
posts
107
engagement
0.880%
emv
$2.41M
Average per post
1.01M

Key Metrics

Distributions

Top Content

There are millions of @scuderiaferrari fans around the world. 🌍 Together, we want to bring them closer to the team. This is for the Tifosi. Forza Ferrari!
17.8M
73.2K
249
9mo ago
ibm
There are millions of @scuderiaferrari fans around the world. 🌍 Together, we want to bring them closer to the team. This is for the Tifosi. Forza Ferrari!
I threw down a closest to the pin challenge on an Augusta simulator in Madison Square Park, check it out 😎 Shoutout @IBM #IBMPartner
14.4M
hidden
112
3mo ago
ibm
I threw down a closest to the pin challenge on an Augusta simulator in Madison Square Park, check it out 😎 Shoutout @IBM #IBMPartner
How to build an AI agent in minutes with @IBM watsonx Orchestrate at TechXChange Agent Bay🤖 #IBMPartner #TechXChange #tech #ai #aiagent #ml
11.6M
15.1K
147
9mo ago
ibm
How to build an AI agent in minutes with @IBM watsonx Orchestrate at TechXChange Agent Bay🤖 #IBMPartner #TechXChange #tech #ai #aiagent #ml
On the track they have to be the fastest. But how fast can they correctly identify next-gen tech? We put @scuderiaferrari drivers Lewis Hamilton and Charles Leclerc in the hot seat for a new kind of challenge. Play along to see if you can beat them to it.
11.4M
40.0K
239
7mo ago
ibm
On the track they have to be the fastest. But how fast can they correctly identify next-gen tech? We put @scuderiaferrari drivers Lewis Hamilton and Charles Leclerc in the hot seat for a new kind of challenge. Play along to see if you can beat them to it.
Will Charles drop a bagpipes banger? 🎶 What’s it like to hit 200mph on the track? 🏎️ Drop your questions in the @scuderiaferrari app and stay tuned to see what they reveal. 👀
7.93M
32.7K
68
9mo ago
ibm
Will Charles drop a bagpipes banger? 🎶 What’s it like to hit 200mph on the track? 🏎️ Drop your questions in the @scuderiaferrari app and stay tuned to see what they reveal. 👀
Today, we’re turning the spotlight onto the Tifosi. 🥰 @IBM built the @scuderiaferrari app to bring the Tifosi closer to the team. Now, we’re flipping the script and bringing the team through a gallery of Tifosi stories. Click the link in bio to watch the full film.
7.79M
34.3K
105
2mo ago
ibm
Today, we’re turning the spotlight onto the Tifosi. 🥰 @IBM built the @scuderiaferrari app to bring the Tifosi closer to the team. Now, we’re flipping the script and bringing the team through a gallery of Tifosi stories. Click the link in bio to watch the full film.
Innovation starts with one word: GO! ✅ IBM TechXchange 2025—a conference built for developers, engineers, architects, and tech leaders—starts on October 6th. Launch the next phase of your journey at our link in bio.
7.57M
8.15K
48
9mo ago
ibm
Innovation starts with one word: GO! ✅ IBM TechXchange 2025—a conference built for developers, engineers, architects, and tech leaders—starts on October 6th. Launch the next phase of your journey at our link in bio.
What can cricket teach us about data? 🏏 

At IBM’s Silicon Valley Lab, Dinesh Nirmal, SVP of IBM Software, draws the connection, explaining how turning unstructured chaos into enterprise clarity is like the perfect shot.
7.09M
5.68K
275
11mo ago
ibm
What can cricket teach us about data? 🏏 

At IBM’s Silicon Valley Lab, Dinesh Nirmal, SVP of IBM Software, draws the connection, explaining how turning unstructured chaos into enterprise clarity is like the perfect shot.
Watch me slice shots while @ibm AI slices through enterprise pain points — all in the name of Smarter Business #IBMPartner
6.69M
6.34K
69
7mo ago
ibm
Watch me slice shots while @ibm AI slices through enterprise pain points — all in the name of Smarter Business #IBMPartner
Stop scrolling. ✋ Rotate your phone. 🔄 Tune into the latest episode of Smart Talks with IBM and the @ScuderiaFerrari HP team for a conversation about transforming the digital fan experience for Tifosi around the world.
2.52M
9.06K
95
9mo ago
ibm
Stop scrolling. ✋ Rotate your phone. 🔄 Tune into the latest episode of Smart Talks with IBM and the @ScuderiaFerrari HP team for a conversation about transforming the digital fan experience for Tifosi around the world.
A simple visit in Maranello turning into a core memory 😍 For the fans who live it every day. @ibm and @scuderiaferrari HP bring the spirit of the Tifosi to life.
1.64M
81.4K
415
3w ago
ibm
A simple visit in Maranello turning into a core memory 😍 For the fans who live it every day. @ibm and @scuderiaferrari HP bring the spirit of the Tifosi to life.
Lewis Hamilton. Charles Leclerc. One epic chipping challenge. ⛳️ See who comes out on top when they trade their steering wheels for golf clubs.
1.27M
162K
536
5mo ago
ibm
Lewis Hamilton. Charles Leclerc. One epic chipping challenge. ⛳️ See who comes out on top when they trade their steering wheels for golf clubs.
From 1,000-horsepower hybrid engines to handheld remote-controlled cars – it’s the @scuderiaferrari race you never knew you needed to see. 🏎️
1.23M
159K
623
7mo ago
ibm
From 1,000-horsepower hybrid engines to handheld remote-controlled cars – it’s the @scuderiaferrari race you never knew you needed to see. 🏎️
I went to a live DJ set built with AI. #IBMPartner A developer spent 100 hours attempting to build a DJ software and still couldn’t finish it. Beat matching is deeply mathematical and notoriously hard because it involves perfectly syncing up 2 songs as 1. With @ibm Bob, they finished the entire software in only 15 hours. And the best part is that AI didn’t replace them; they’re still the artist choosing every song and transition. But AI made this difficult project finally possible to do. If you've never heard of IBM Bob, it's an AI development partner that works across your entire software lifecycle, from writing code to actually shipping it. Here's what that actually means in practice for enterprises: ↳ Ship faster without sacrificing quality ↳ Agentic automation with built-in guardrails, security, & compliance ↳ Works across your entire dev lifecycle from design to deployment I loved seeing IBM Bob in action at Red Hat Summit and hearing firsthand how it’s helped real people! Try IBM Bob now.
1.07M
774
64
1mo ago
ibm
I went to a live DJ set built with AI. #IBMPartner A developer spent 100 hours attempting to build a DJ software and still couldn’t finish it. Beat matching is deeply mathematical and notoriously hard because it involves perfectly syncing up 2 songs as 1. With @ibm Bob, they finished the entire software in only 15 hours. And the best part is that AI didn’t replace them; they’re still the artist choosing every song and transition. But AI made this difficult project finally possible to do. If you've never heard of IBM Bob, it's an AI development partner that works across your entire software lifecycle, from writing code to actually shipping it. Here's what that actually means in practice for enterprises: ↳ Ship faster without sacrificing quality ↳ Agentic automation with built-in guardrails, security, & compliance ↳ Works across your entire dev lifecycle from design to deployment I loved seeing IBM Bob in action at Red Hat Summit and hearing firsthand how it’s helped real people! Try IBM Bob now.
Smarter play isn’t just on the court. It’s right in your pocket too. See the game like never before with the US Open app, powered by IBM watsonx💡 #IBMPartner
981K
7.11K
166
10mo ago
ibm
Smarter play isn’t just on the court. It’s right in your pocket too. See the game like never before with the US Open app, powered by IBM watsonx💡 #IBMPartner
Wimbledon whites. Bold opinions. A backhand that needs no introduction. 🎾🍓 We caught up with @mariasharapova at the IBM AI Sports Club in London, rallying on tennis culture and style.
470K
11.0K
217
1w ago
ibm
Wimbledon whites. Bold opinions. A backhand that needs no introduction. 🎾🍓 We caught up with @mariasharapova at the IBM AI Sports Club in London, rallying on tennis culture and style.
We’re back for another year at @themasters. 
This year, the Masters app is debuting new AI-enabled digital experiences for the 90th Masters Tournament, allowing fans to dive into 50+ years of history and analyze every shot on the course. Download the Masters app for a more engaging fan experience.
445K
17.8K
163
3mo ago
ibm
We’re back for another year at @themasters. 
This year, the Masters app is debuting new AI-enabled digital experiences for the 90th Masters Tournament, allowing fans to dive into 50+ years of history and analyze every shot on the course. Download the Masters app for a more engaging fan experience.
Nothing but love for the fans holding it down. Leon Thomas takes a break from GRAMMYs prep to share a moment with the people who have been on the journey since the beginning.
399K
34.5K
338
5mo ago
ibm
Nothing but love for the fans holding it down. Leon Thomas takes a break from GRAMMYs prep to share a moment with the people who have been on the journey since the beginning.
Turns out, the best things come in BIG packages. 📦 Watch IBMers PJ Catalano, Elizabeth Joseph and Camillo Sassano unbox our mighty IBM LinuxONE 5 system.
397K
14.1K
322
6mo ago
ibm
Turns out, the best things come in BIG packages. 📦 Watch IBMers PJ Catalano, Elizabeth Joseph and Camillo Sassano unbox our mighty IBM LinuxONE 5 system.
115 years and layers of innovation. 🎂💙
372K
5.16K
159
4w ago
ibm
115 years and layers of innovation. 🎂💙

IBM (@ibm) Instagram Stats & Analytics

IBM (@ibm) has 729K Instagram followers with a 0.88% engagement rate over the past 12 months. Across 107 posts, IBM received 914K total likes and 106M impressions, averaging 8.54K likes per post. This page tracks IBM's performance metrics, top content, and engagement trends — updated daily.

IBM (@ibm) Instagram Analytics FAQ

How many Instagram followers does IBM have?+
IBM (@ibm) has 729K Instagram followers as of July 2026.
What is IBM's Instagram engagement rate?+
IBM's Instagram engagement rate is 0.88% over the last 12 months, based on 107 posts.
How many likes does IBM get on Instagram?+
IBM received 914K total likes across 107 posts in the last 12 months, averaging 8.54K likes per post.
How many Instagram impressions does IBM get?+
IBM's Instagram content generated 106M total impressions over the last 12 months.