NewGet @ibm's full report
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followers
745K
impressions
95.7M
likes
1.01M
comments
7.65K
posts
100
engagement
1.12%
emv
$2.18M
Average per post
957K

Key Metrics

Distributions

Top Content

There are millions of @scuderiaferrari fans around the world. 🌍 Together, we want to bring them closer to the team. This is for the Tifosi. Forza Ferrari!
17.8M
73.0K
247
11mo ago
ibm
There are millions of @scuderiaferrari fans around the world. 🌍 Together, we want to bring them closer to the team. This is for the Tifosi. Forza Ferrari!
I threw down a closest to the pin challenge on an Augusta simulator in Madison Square Park, check it out 😎 Shoutout @IBM #IBMPartner
14.4M
hidden
111
5mo ago
ibm
I threw down a closest to the pin challenge on an Augusta simulator in Madison Square Park, check it out 😎 Shoutout @IBM #IBMPartner
How to build an AI agent in minutes with @IBM watsonx Orchestrate at TechXChange Agent Bay🤖 #IBMPartner #TechXChange #tech #ai #aiagent #ml
11.6M
15.1K
152
12mo ago
ibm
How to build an AI agent in minutes with @IBM watsonx Orchestrate at TechXChange Agent Bay🤖 #IBMPartner #TechXChange #tech #ai #aiagent #ml
On the track they have to be the fastest. But how fast can they correctly identify next-gen tech? We put @scuderiaferrari drivers Lewis Hamilton and Charles Leclerc in the hot seat for a new kind of challenge. Play along to see if you can beat them to it.
11.4M
39.9K
239
10mo ago
ibm
On the track they have to be the fastest. But how fast can they correctly identify next-gen tech? We put @scuderiaferrari drivers Lewis Hamilton and Charles Leclerc in the hot seat for a new kind of challenge. Play along to see if you can beat them to it.
Will Charles drop a bagpipes banger? 🎶 What’s it like to hit 200mph on the track? 🏎️ Drop your questions in the @scuderiaferrari app and stay tuned to see what they reveal. 👀
7.93M
32.5K
68
11mo ago
ibm
Will Charles drop a bagpipes banger? 🎶 What’s it like to hit 200mph on the track? 🏎️ Drop your questions in the @scuderiaferrari app and stay tuned to see what they reveal. 👀
Today, we’re turning the spotlight onto the Tifosi. 🥰 @IBM built the @scuderiaferrari app to bring the Tifosi closer to the team. Now, we’re flipping the script and bringing the team through a gallery of Tifosi stories. Click the link in bio to watch the full film.
7.79M
34.2K
107
5mo ago
ibm
Today, we’re turning the spotlight onto the Tifosi. 🥰 @IBM built the @scuderiaferrari app to bring the Tifosi closer to the team. Now, we’re flipping the script and bringing the team through a gallery of Tifosi stories. Click the link in bio to watch the full film.
Watch me slice shots while @ibm AI slices through enterprise pain points — all in the name of Smarter Business #IBMPartner
6.69M
6.32K
69
10mo ago
ibm
Watch me slice shots while @ibm AI slices through enterprise pain points — all in the name of Smarter Business #IBMPartner
Jessica Pegula and IBM team up to surprise fans!
3.07M
8.97K
164
1mo ago
ibm
Jessica Pegula and IBM team up to surprise fans!
A simple visit in Maranello turning into a core memory 😍 For the fans who live it every day. @ibm and @scuderiaferrari HP bring the spirit of the Tifosi to life.
1.65M
81.7K
431
3mo ago
ibm
A simple visit in Maranello turning into a core memory 😍 For the fans who live it every day. @ibm and @scuderiaferrari HP bring the spirit of the Tifosi to life.
Lewis Hamilton. Charles Leclerc. One epic chipping challenge. ⛳️ See who comes out on top when they trade their steering wheels for golf clubs.
1.28M
161K
532
8mo ago
ibm
Lewis Hamilton. Charles Leclerc. One epic chipping challenge. ⛳️ See who comes out on top when they trade their steering wheels for golf clubs.
From 1,000-horsepower hybrid engines to handheld remote-controlled cars – it’s the @scuderiaferrari race you never knew you needed to see. 🏎️
1.23M
158K
617
9mo ago
ibm
From 1,000-horsepower hybrid engines to handheld remote-controlled cars – it’s the @scuderiaferrari race you never knew you needed to see. 🏎️
I went to a live DJ set built with AI. #IBMPartner A developer spent 100 hours attempting to build a DJ software and still couldn’t finish it. Beat matching is deeply mathematical and notoriously hard because it involves perfectly syncing up 2 songs as 1. With @ibm Bob, they finished the entire software in only 15 hours. And the best part is that AI didn’t replace them; they’re still the artist choosing every song and transition. But AI made this difficult project finally possible to do. If you've never heard of IBM Bob, it's an AI development partner that works across your entire software lifecycle, from writing code to actually shipping it. Here's what that actually means in practice for enterprises: ↳ Ship faster without sacrificing quality ↳ Agentic automation with built-in guardrails, security, & compliance ↳ Works across your entire dev lifecycle from design to deployment I loved seeing IBM Bob in action at Red Hat Summit and hearing firsthand how it’s helped real people! Try IBM Bob now.
1.07M
783
69
4mo ago
ibm
I went to a live DJ set built with AI. #IBMPartner A developer spent 100 hours attempting to build a DJ software and still couldn’t finish it. Beat matching is deeply mathematical and notoriously hard because it involves perfectly syncing up 2 songs as 1. With @ibm Bob, they finished the entire software in only 15 hours. And the best part is that AI didn’t replace them; they’re still the artist choosing every song and transition. But AI made this difficult project finally possible to do. If you've never heard of IBM Bob, it's an AI development partner that works across your entire software lifecycle, from writing code to actually shipping it. Here's what that actually means in practice for enterprises: ↳ Ship faster without sacrificing quality ↳ Agentic automation with built-in guardrails, security, & compliance ↳ Works across your entire dev lifecycle from design to deployment I loved seeing IBM Bob in action at Red Hat Summit and hearing firsthand how it’s helped real people! Try IBM Bob now.
It’s one thing to watch Maria Sharapova serve. It’s another to try and match her speed. We invited some of your favorite creators to step inside the IBM Serve Speed simulator at our US Open fan experience. Let’s see who brought their A-game and who needs to work on their ball toss.
1.05M
34.0K
298
3w ago
ibm
It’s one thing to watch Maria Sharapova serve. It’s another to try and match her speed. We invited some of your favorite creators to step inside the IBM Serve Speed simulator at our US Open fan experience. Let’s see who brought their A-game and who needs to work on their ball toss.
Six Tifosi. One table. A lifetime of memories. ❤️ Lewis Hamilton, Charles Leclerc and Alba Larsen sat down with fans to hear the stories that define what it means to be a Tifoso. Now it’s your turn. Share your Ferrari story in six words or less in the Scuderia Ferrari app.
785K
57.6K
179
3w ago
ibm
Six Tifosi. One table. A lifetime of memories. ❤️ Lewis Hamilton, Charles Leclerc and Alba Larsen sat down with fans to hear the stories that define what it means to be a Tifoso. Now it’s your turn. Share your Ferrari story in six words or less in the Scuderia Ferrari app.
Wimbledon whites. Bold opinions. A backhand that needs no introduction. 🎾🍓 We caught up with @mariasharapova at the IBM AI Sports Club in London, rallying on tennis culture and style.
504K
11.7K
237
3mo ago
ibm
Wimbledon whites. Bold opinions. A backhand that needs no introduction. 🎾🍓 We caught up with @mariasharapova at the IBM AI Sports Club in London, rallying on tennis culture and style.
The numbers behind a Champion’s performance 🏆🔢 @ibm
457K
18.3K
78
2mo ago
ibm
The numbers behind a Champion’s performance 🏆🔢 @ibm
We’re back for another year at @themasters. 
This year, the Masters app is debuting new AI-enabled digital experiences for the 90th Masters Tournament, allowing fans to dive into 50+ years of history and analyze every shot on the course. Download the Masters app for a more engaging fan experience.
444K
17.8K
163
6mo ago
ibm
We’re back for another year at @themasters. 
This year, the Masters app is debuting new AI-enabled digital experiences for the 90th Masters Tournament, allowing fans to dive into 50+ years of history and analyze every shot on the course. Download the Masters app for a more engaging fan experience.
Nothing but love for the fans holding it down. Leon Thomas takes a break from GRAMMYs prep to share a moment with the people who have been on the journey since the beginning.
400K
34.5K
336
8mo ago
ibm
Nothing but love for the fans holding it down. Leon Thomas takes a break from GRAMMYs prep to share a moment with the people who have been on the journey since the beginning.
Turns out, the best things come in BIG packages. 📦 Watch IBMers PJ Catalano, Elizabeth Joseph and Camillo Sassano unbox our mighty IBM LinuxONE 5 system.
397K
14.0K
322
9mo ago
ibm
Turns out, the best things come in BIG packages. 📦 Watch IBMers PJ Catalano, Elizabeth Joseph and Camillo Sassano unbox our mighty IBM LinuxONE 5 system.
115 years and layers of innovation. 🎂💙
374K
5.19K
162
3mo ago
ibm
115 years and layers of innovation. 🎂💙

IBM (@ibm) Instagram Stats & Analytics

IBM (@ibm) has 745K Instagram followers with a 1.12% engagement rate over the past 12 months. Across 100 posts, IBM received 1.01M total likes and 95.7M impressions, averaging 10.1K likes per post. This page tracks IBM's performance metrics, top content, and engagement trends — updated daily. To benchmark @ibm against other accounts, use Socialpruf's Instagram competitor analysis tool.

IBM (@ibm) Instagram Analytics FAQ

How many Instagram followers does IBM have?+
IBM (@ibm) has 745K Instagram followers as of October 2026.
What is IBM's Instagram engagement rate?+
IBM's Instagram engagement rate is 1.12% over the last 12 months, based on 100 posts.
How many likes does IBM get on Instagram?+
IBM received 1.01M total likes across 100 posts in the last 12 months, averaging 10.1K likes per post.
How many Instagram impressions does IBM get?+
IBM's Instagram content generated 95.7M total impressions over the last 12 months.
Can I compare IBM with other Instagram accounts?+
Yes. Add @ibm to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.