NewGet @ibm's full report
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followers
747K
impressions
58.4M
likes
884K
comments
7.28K
posts
97
engagement
1.84%
emv
$1.40M
Average per post
602K

Key Metrics

Distributions

Top Content

I threw down a closest to the pin challenge on an Augusta simulator in Madison Square Park, check it out 😎 

Shoutout @IBM 

 #IBMPartner
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ibm
I threw down a closest to the pin challenge on an Augusta simulator in Madison Square Park, check it out 😎 Shoutout @IBM #IBMPartner
On the track they have to be the fastest. But how fast can they correctly identify next-gen tech?

We put @scuderiaferrari drivers Lewis Hamilton and Charles Leclerc in the hot seat for a new kind of challenge. Play along to see if you can beat them to it.
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10mo ago
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On the track they have to be the fastest. But how fast can they correctly identify next-gen tech? We put @scuderiaferrari drivers Lewis Hamilton and Charles Leclerc in the hot seat for a new kind of challenge. Play along to see if you can beat them to it.
Today, we’re turning the spotlight onto the Tifosi. 🥰

@IBM built the @scuderiaferrari app to bring the Tifosi closer to the team. Now, we’re flipping the script and bringing the team through a gallery of Tifosi stories.

Click the link in bio to watch the full film.
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Today, we’re turning the spotlight onto the Tifosi. 🥰 @IBM built the @scuderiaferrari app to bring the Tifosi closer to the team. Now, we’re flipping the script and bringing the team through a gallery of Tifosi stories. Click the link in bio to watch the full film.
Watch me slice shots while @ibm AI slices through enterprise pain points — all in the name of Smarter Business #IBMPartner
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11mo ago
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Watch me slice shots while @ibm AI slices through enterprise pain points — all in the name of Smarter Business #IBMPartner
Jessica Pegula and IBM team up to surprise fans!
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1mo ago
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Jessica Pegula and IBM team up to surprise fans!
A simple visit in Maranello turning into a core memory 😍

For the fans who live it every day. @ibm and @scuderiaferrari HP bring the spirit of the Tifosi to life.
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4mo ago
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A simple visit in Maranello turning into a core memory 😍 For the fans who live it every day. @ibm and @scuderiaferrari HP bring the spirit of the Tifosi to life.
Lewis Hamilton. Charles Leclerc. One epic chipping challenge. ⛳️

See who comes out on top when they trade their steering wheels for golf clubs.
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9mo ago
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Lewis Hamilton. Charles Leclerc. One epic chipping challenge. ⛳️ See who comes out on top when they trade their steering wheels for golf clubs.
From 1,000-horsepower hybrid engines to handheld remote-controlled cars – it’s the @scuderiaferrari race you never knew you needed to see. 🏎️
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From 1,000-horsepower hybrid engines to handheld remote-controlled cars – it’s the @scuderiaferrari race you never knew you needed to see. 🏎️
It’s one thing to watch Maria Sharapova serve. It’s another to try and match her speed.

We invited some of your favorite creators to step inside the IBM Serve Speed simulator at our US Open fan experience. Let’s see who brought their A-game and who needs to work on their ball toss.
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It’s one thing to watch Maria Sharapova serve. It’s another to try and match her speed. We invited some of your favorite creators to step inside the IBM Serve Speed simulator at our US Open fan experience. Let’s see who brought their A-game and who needs to work on their ball toss.
I went to a live DJ set built with AI. #IBMPartner

A developer spent 100 hours attempting to build a DJ software and still couldn’t finish it.

Beat matching is deeply mathematical and notoriously hard because it involves perfectly syncing up 2 songs as 1.

With @ibm Bob, they finished the entire software in only 15 hours.

And the best part is that AI didn’t replace them; they’re still the artist choosing every song and transition. But AI made this difficult project finally possible to do.

If you've never heard of IBM Bob, it's an AI development partner that works across your entire software lifecycle, from writing code to actually shipping it.

Here's what that actually means in practice for enterprises:

↳ Ship faster without sacrificing quality

↳ Agentic automation with built-in guardrails, security, & compliance 

↳ Works across your entire dev lifecycle from design to deployment

I loved seeing IBM Bob in action at Red Hat Summit and hearing firsthand how it’s helped real people! Try IBM Bob now.
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I went to a live DJ set built with AI. #IBMPartner A developer spent 100 hours attempting to build a DJ software and still couldn’t finish it. Beat matching is deeply mathematical and notoriously hard because it involves perfectly syncing up 2 songs as 1. With @ibm Bob, they finished the entire software in only 15 hours. And the best part is that AI didn’t replace them; they’re still the artist choosing every song and transition. But AI made this difficult project finally possible to do. If you've never heard of IBM Bob, it's an AI development partner that works across your entire software lifecycle, from writing code to actually shipping it. Here's what that actually means in practice for enterprises: ↳ Ship faster without sacrificing quality ↳ Agentic automation with built-in guardrails, security, & compliance ↳ Works across your entire dev lifecycle from design to deployment I loved seeing IBM Bob in action at Red Hat Summit and hearing firsthand how it’s helped real people! Try IBM Bob now.
Six Tifosi. One table. A lifetime of memories. ❤️
 
Lewis Hamilton, Charles Leclerc and Alba Larsen sat down with fans to hear the stories that define what it means to be a Tifoso.
 
Now it’s your turn. Share your Ferrari story in six words or less in the Scuderia Ferrari app.
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Six Tifosi. One table. A lifetime of memories. ❤️ Lewis Hamilton, Charles Leclerc and Alba Larsen sat down with fans to hear the stories that define what it means to be a Tifoso. Now it’s your turn. Share your Ferrari story in six words or less in the Scuderia Ferrari app.
Wimbledon whites. Bold opinions. A backhand that needs no introduction. 🎾🍓

We caught up with @mariasharapova at the IBM AI Sports Club in London, rallying on tennis culture and style.
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Wimbledon whites. Bold opinions. A backhand that needs no introduction. 🎾🍓 We caught up with @mariasharapova at the IBM AI Sports Club in London, rallying on tennis culture and style.
The numbers behind a Champion’s performance 🏆🔢

@ibm
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The numbers behind a Champion’s performance 🏆🔢 @ibm
We’re back for another year at @themasters.

This year, the Masters app is debuting new AI-enabled digital experiences for the 90th Masters Tournament, allowing fans to dive into 50+ years of history and analyze every shot on the course. Download the Masters app for a more engaging fan experience.
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We’re back for another year at @themasters. 
This year, the Masters app is debuting new AI-enabled digital experiences for the 90th Masters Tournament, allowing fans to dive into 50+ years of history and analyze every shot on the course. Download the Masters app for a more engaging fan experience.
Nothing but love for the fans holding it down.

Leon Thomas takes a break from GRAMMYs prep to share a moment with the people who have been on the journey since the beginning.
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Nothing but love for the fans holding it down. Leon Thomas takes a break from GRAMMYs prep to share a moment with the people who have been on the journey since the beginning.
Turns out, the best things come in BIG packages. 📦 

Watch IBMers PJ Catalano, Elizabeth Joseph and Camillo Sassano unbox our mighty IBM LinuxONE 5 system.
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Turns out, the best things come in BIG packages. 📦 Watch IBMers PJ Catalano, Elizabeth Joseph and Camillo Sassano unbox our mighty IBM LinuxONE 5 system.
115 years and layers of innovation. 🎂💙
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115 years and layers of innovation. 🎂💙
Everybody’s a tennis expert until…👀🎾

@alexhaddon_ is putting fans’ predictions head-to-head with the @wimbledon App’s Likelihood to Win, powered by IBM, in Ball Makes The Call. Let’s see who called it.
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Everybody’s a tennis expert until…👀🎾 @alexhaddon_ is putting fans’ predictions head-to-head with the @wimbledon App’s Likelihood to Win, powered by IBM, in Ball Makes The Call. Let’s see who called it.
The future of quantum computing is arriving faster than planned. ⚡️

Introducing IBM Quantum Nighthawk, our most advanced processor yet, with the power to run circuits with 30% more complexity than our previous best processor. We’re also a year ahead of schedule on efficient quantum error correction decoding: demonstrating key fault-tolerant hardware with our IBM Quantum Loon processor; and releasing three experiments to a new, quantum advantage tracker - with results comparable to leading classical simulation methods.

Dive deeper into these latest quantum innovations at the link in our bio.
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The future of quantum computing is arriving faster than planned. ⚡️ Introducing IBM Quantum Nighthawk, our most advanced processor yet, with the power to run circuits with 30% more complexity than our previous best processor. We’re also a year ahead of schedule on efficient quantum error correction decoding: demonstrating key fault-tolerant hardware with our IBM Quantum Loon processor; and releasing three experiments to a new, quantum advantage tracker - with results comparable to leading classical simulation methods. Dive deeper into these latest quantum innovations at the link in our bio.
Quantum progress isn't just about qubits. ⚛️ 
 
As quantum computers mature, cryogenic technology must advance alongside them. Today, we're introducing a new modular cryogenic architecture designed to link many quantum processors and support the future of quantum computing.
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Quantum progress isn't just about qubits. ⚛️ As quantum computers mature, cryogenic technology must advance alongside them. Today, we're introducing a new modular cryogenic architecture designed to link many quantum processors and support the future of quantum computing.

IBM (@ibm) Instagram Stats & Analytics

IBM (@ibm) has 747K Instagram followers with a 1.84% engagement rate over the past 12 months. Across 97.0 posts, IBM received 884K total likes and 58.4M impressions, averaging 9.11K likes per post. This page tracks IBM's performance metrics, top content, and engagement trends — updated daily. To benchmark @ibm against other accounts, use Socialpruf's Instagram competitor analysis tool.

IBM (@ibm) Instagram Analytics FAQ

How many Instagram followers does IBM have?+
IBM (@ibm) has 747K Instagram followers as of October 2026.
What is IBM's Instagram engagement rate?+
IBM's Instagram engagement rate is 1.84% over the last 12 months, based on 97.0 posts.
How many likes does IBM get on Instagram?+
IBM received 884K total likes across 97.0 posts in the last 12 months, averaging 9.11K likes per post.
How many Instagram impressions does IBM get?+
IBM's Instagram content generated 58.4M total impressions over the last 12 months.
Can I compare IBM with other Instagram accounts?+
Yes. Add @ibm to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.