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impressions
30.9M
likes
1.42M
comments
18.1K
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137
engagement
5.47%
emv
$997K
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226K

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How many licks? Tootsie Pop, the brand behind the only lollipop with a @tootsieroll center, has remade its classic Mr. Owl “How many licks?” commercial frame by frame with refreshed animation and new voice talent (no AI!). The spot was redrawn by the acclaimed animation house @calabashanimation led by the Chicago-based creative team at @schafercondoncarter Originally created by ad agency Doner, the 1969 spot is one of the most recognizable and longest-running television commercials to remain unchanged. The ad made the question an iconic part of the brand and pop culture, while cementing Mr. Owl as Tootsie Pop’s mascot. With the remake, Tootsie Pop aims to introduce Mr. Owl to a new generation while giving longtime fans a nostalgic smile. #Branding #GraphicDesign #DesignInspiration #advertising #tootsieroll #tootsiepop #mrowl #commercial
6.31M
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7mo ago
brandinquirer
How many licks? Tootsie Pop, the brand behind the only lollipop with a @tootsieroll center, has remade its classic Mr. Owl “How many licks?” commercial frame by frame with refreshed animation and new voice talent (no AI!). The spot was redrawn by the acclaimed animation house @calabashanimation led by the Chicago-based creative team at @schafercondoncarter Originally created by ad agency Doner, the 1969 spot is one of the most recognizable and longest-running television commercials to remain unchanged. The ad made the question an iconic part of the brand and pop culture, while cementing Mr. Owl as Tootsie Pop’s mascot. With the remake, Tootsie Pop aims to introduce Mr. Owl to a new generation while giving longtime fans a nostalgic smile. #Branding #GraphicDesign #DesignInspiration #advertising #tootsieroll #tootsiepop #mrowl #commercial
Apple’s new mascot? 🥹 @apple has turned its iconic two-tone Finder icon into a character fans are calling “Lil’ Finder Guy.” The tiny, cute mascot briefly appeared in promotional TikTok posts and a livestream for the new MacBook Neo, and with only two appearances it has quickly become an online sensation. The overnight love for Lil’ Finder Guy has sparked fan-made illustrations like @thebasicappleguy’s, 3D print models like @arielstudio_o’s, memes, and calls for Apple to release merchandise. While not officially confirmed as a brand mascot or official name, “Lil’ Finder Guy” could become Apple’s second unofficial mascot, following Clarus the Dogcow. Clarus began life as a bitmapped Cairo font image designed by Susan Kare in 1983 and was later used in the classic Mac OS Page Setup dialog to demonstrate page orientation; over time it became a beloved symbol among Apple developers. #LilFinderGuy #AppleDesign #MacOS #apple #macbookneo #macbook #branding #graphicdesign #visualidentitydesign #characterdesign #mascot #mascotdesign
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1mo ago
brandinquirer
Apple’s new mascot? 🥹 @apple has turned its iconic two-tone Finder icon into a character fans are calling “Lil’ Finder Guy.” The tiny, cute mascot briefly appeared in promotional TikTok posts and a livestream for the new MacBook Neo, and with only two appearances it has quickly become an online sensation. The overnight love for Lil’ Finder Guy has sparked fan-made illustrations like @thebasicappleguy’s, 3D print models like @arielstudio_o’s, memes, and calls for Apple to release merchandise. While not officially confirmed as a brand mascot or official name, “Lil’ Finder Guy” could become Apple’s second unofficial mascot, following Clarus the Dogcow. Clarus began life as a bitmapped Cairo font image designed by Susan Kare in 1983 and was later used in the classic Mac OS Page Setup dialog to demonstrate page orientation; over time it became a beloved symbol among Apple developers. #LilFinderGuy #AppleDesign #MacOS #apple #macbookneo #macbook #branding #graphicdesign #visualidentitydesign #characterdesign #mascot #mascotdesign
Sizzling design? 🧈 For the launch of @bose’s SoundLink Plus in its new Citrus Yellow, @cnc_merch and @cncexperiences created a limited-edition PR kit that reimagined the speaker as a stick of butter. “Butter Yellow” has been called one of the hottest colors of 2025—spotted in interior design by Vogue, celebrated in Forbes and Harper’s Bazaar for dominating fashion runways and red carpets (think Timothée Chalamet at the Oscars), and embraced on tour by Sabrina Carpenter. While the butter packaging won’t hit stores, you can still tap into the trend by getting the Citrus Yellow speaker in its standard box at bose.com. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #packaging #packagingdesign #branddesign #designinspiration #brandinspo #graphicdesigner #bose
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7mo ago
brandinquirer
Sizzling design? 🧈 For the launch of @bose’s SoundLink Plus in its new Citrus Yellow, @cnc_merch and @cncexperiences created a limited-edition PR kit that reimagined the speaker as a stick of butter. “Butter Yellow” has been called one of the hottest colors of 2025—spotted in interior design by Vogue, celebrated in Forbes and Harper’s Bazaar for dominating fashion runways and red carpets (think Timothée Chalamet at the Oscars), and embraced on tour by Sabrina Carpenter. While the butter packaging won’t hit stores, you can still tap into the trend by getting the Citrus Yellow speaker in its standard box at bose.com. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #packaging #packagingdesign #branddesign #designinspiration #brandinspo #graphicdesigner #bose
Are you team Moose, Jaguar or Eagle? @fifaworldcup has unveiled the official mascots of the 2026 world cup! 🇨🇦 Maple the Moose, 🇲🇽 Zayu the Jaguar, and 🇺🇸 Clutch the Bald Eagle. Each mascot represents an iconic animal from its country and has been thoughtfully designed to reflect the vibrant culture, heritage, and spirit of Canada, Mexico, and the United States. 🇨🇦 Maple the Moose – The moose is one of Canada’s most recognizable animals, and the name “Maple” ties directly to the maple leaf, a core national symbol. 🇲🇽 Zayu the Jaguar – Jaguars are native to Mexico and hold deep cultural significance in ancient Aztec and Mayan civilizations. 🇺🇸 Clutch the Bald Eagle – The bald eagle is the national bird of the United States and a powerful symbol of freedom and pride. For the first time ever, Maple, Zayu, and Clutch will also be playable in the brand-new football video game @FIFA Heroes, launching next year and developed by @enverstudio #FootballUnitesTheWorld #fifa #FIFAWorldCup #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #branddesign #designinspiration #brandinspo #graphicdesigner #football #mascot #characterdesign #illustration
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brandinquirer
Are you team Moose, Jaguar or Eagle? @fifaworldcup has unveiled the official mascots of the 2026 world cup! 🇨🇦 Maple the Moose, 🇲🇽 Zayu the Jaguar, and 🇺🇸 Clutch the Bald Eagle. Each mascot represents an iconic animal from its country and has been thoughtfully designed to reflect the vibrant culture, heritage, and spirit of Canada, Mexico, and the United States. 🇨🇦 Maple the Moose – The moose is one of Canada’s most recognizable animals, and the name “Maple” ties directly to the maple leaf, a core national symbol. 🇲🇽 Zayu the Jaguar – Jaguars are native to Mexico and hold deep cultural significance in ancient Aztec and Mayan civilizations. 🇺🇸 Clutch the Bald Eagle – The bald eagle is the national bird of the United States and a powerful symbol of freedom and pride. For the first time ever, Maple, Zayu, and Clutch will also be playable in the brand-new football video game @FIFA Heroes, launching next year and developed by @enverstudio #FootballUnitesTheWorld #fifa #FIFAWorldCup #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #branddesign #designinspiration #brandinspo #graphicdesigner #football #mascot #characterdesign #illustration
¿Listo para aprender? @duolingo, known for its irreverent marketing and advertising strategies, is helping English-only speakers learn basic Bad Bunny Spanish ahead of the Super Bowl. In a 15-second video shared on its social platforms and aired on TV, Duo dresses as Bad Bunny and introduces terms like “Perreo“ and “Tití Me Preguntó,” translating them into plain English. While Duolingo won’t run an ad during the game itself, its pre-game TV campaign is supported by a social media countdown, and audio placements on music platforms. #SuperBowl #SuperBowlAds #BadBunny #Halftimeshow #branding #marketing #graphicdesign #duolingo #spanish #puertorico #design
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brandinquirer
¿Listo para aprender? @duolingo, known for its irreverent marketing and advertising strategies, is helping English-only speakers learn basic Bad Bunny Spanish ahead of the Super Bowl. In a 15-second video shared on its social platforms and aired on TV, Duo dresses as Bad Bunny and introduces terms like “Perreo“ and “Tití Me Preguntó,” translating them into plain English. While Duolingo won’t run an ad during the game itself, its pre-game TV campaign is supported by a social media countdown, and audio placements on music platforms. #SuperBowl #SuperBowlAds #BadBunny #Halftimeshow #branding #marketing #graphicdesign #duolingo #spanish #puertorico #design
Do you see it? For this year’s Calgary Stampede, @mcdonaldscanada had launched a campaign by marketing agency @cossette.en named 'Cowboy Closeups. The campaign that hides Big Macs, Fries, and Vanilla Cones in close-up shots of classic Western wear. The Calgary Stampede is a 10-day celebration of Western culture, rodeo, and community spirit—aka “The Greatest Outdoor Show on Earth.” The brand has long-standing roots in Canadian agriculture, sourcing 100% Canadian beef, potatoes, and dairy, while supporting rural economies through local franchisees and agricultural programs. I gotta confess I thought this was for the Cowboy Carter Tour 😭 #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #mcdonalds
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8mo ago
brandinquirer
Do you see it? For this year’s Calgary Stampede, @mcdonaldscanada had launched a campaign by marketing agency @cossette.en named 'Cowboy Closeups. The campaign that hides Big Macs, Fries, and Vanilla Cones in close-up shots of classic Western wear. The Calgary Stampede is a 10-day celebration of Western culture, rodeo, and community spirit—aka “The Greatest Outdoor Show on Earth.” The brand has long-standing roots in Canadian agriculture, sourcing 100% Canadian beef, potatoes, and dairy, while supporting rural economies through local franchisees and agricultural programs. I gotta confess I thought this was for the Cowboy Carter Tour 😭 #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #mcdonalds
Best design of the year? Brazil and @futurebrandsp have created a new brand to promote the Brazilian Amazon as a tourism destination across its nine states, highlighting one of the largest biomes on Earth. The identity is built using real geographic coordinates, with each letter of the alphabet derived from satellite images of the Amazon River and its tributaries, forming a logotype shaped by the region’s navigable waters (Refined by @naipefoundry) The system was co-created with artists from all nine states, bringing together illustration, photography, and audiovisual work to reflect the cultural diversity of a territory larger than India. Artists: Cristo: @_____cristo Winy Tapajós @winnytapajos Malu Menezes @maluanezes Beatriz Belo @beademilho Odir Abreu @pintor_odir Ori Junior @ori.junior Bob Menezes @bobmenezes_ Marahu Filmes @marahufilmes Rogerio Pedro @rogeriopedroart The initiative aims to encourage exploration of the region by supporting local activity across tourism, gastronomy, agriculture, arts, dance, crafts, and music. #typograhy #font #graphicdesign #branding #typeface #lettering #designinspiration #design #brazil #amazonia #amazonriver #amazonrainforest
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brandinquirer
Best design of the year? Brazil and @futurebrandsp have created a new brand to promote the Brazilian Amazon as a tourism destination across its nine states, highlighting one of the largest biomes on Earth. The identity is built using real geographic coordinates, with each letter of the alphabet derived from satellite images of the Amazon River and its tributaries, forming a logotype shaped by the region’s navigable waters (Refined by @naipefoundry) The system was co-created with artists from all nine states, bringing together illustration, photography, and audiovisual work to reflect the cultural diversity of a territory larger than India. Artists: Cristo: @_____cristo Winy Tapajós @winnytapajos Malu Menezes @maluanezes Beatriz Belo @beademilho Odir Abreu @pintor_odir Ori Junior @ori.junior Bob Menezes @bobmenezes_ Marahu Filmes @marahufilmes Rogerio Pedro @rogeriopedroart The initiative aims to encourage exploration of the region by supporting local activity across tourism, gastronomy, agriculture, arts, dance, crafts, and music. #typograhy #font #graphicdesign #branding #typeface #lettering #designinspiration #design #brazil #amazonia #amazonriver #amazonrainforest
Can I typeface be safe? @volvocars is answering that question with its new custom typeface, Volvo Centum. In collaboration with world-leading type studio @dalton.maag, they have created a bespoke typeface designed to make reading faster, attention sharper, and the driving experience calmer. Every curve, every terminal, every spacing decision was engineered to reduce visual noise and let drivers focus on what matters – safety, clarity, simplicity. Volvo Centum supports over 800 languages – including complex scripts such as Chinese, Arabic, Japanese, and Korean – with optimized performance for both in-car interfaces and other applications. The typeface will make its debut in the upcoming Volvo EX60 #typograhy #font #graphicdesign #branding #typeface #lettering #designinspiration #design #volvo
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brandinquirer
Can I typeface be safe? @volvocars is answering that question with its new custom typeface, Volvo Centum. In collaboration with world-leading type studio @dalton.maag, they have created a bespoke typeface designed to make reading faster, attention sharper, and the driving experience calmer. Every curve, every terminal, every spacing decision was engineered to reduce visual noise and let drivers focus on what matters – safety, clarity, simplicity. Volvo Centum supports over 800 languages – including complex scripts such as Chinese, Arabic, Japanese, and Korean – with optimized performance for both in-car interfaces and other applications. The typeface will make its debut in the upcoming Volvo EX60 #typograhy #font #graphicdesign #branding #typeface #lettering #designinspiration #design #volvo
Mmm? Yes, indeed 🍕 @dominos is launching its first brand refresh in 13 years, aiming to connect with the next generation of pizza lovers. Created by @wip_bdr, the refresh introduces a new logo with a brighter color palette and a bolder custom typeface, Domino’s Sans, with perfect circles and sharp edges that nod to pizza and pizza boxes. The agency redesigned every touchpoint: from packaging that puts the logo directly in customers’ hands, to new employee uniforms, pizza boxes, and updated restaurant signage. Domino’s signature Handmade Pan and Parmesan Stuffed Crust boxes now feature a premium black-and-metallic-gold finish. And for the first time ever, the brand debuts a new jingle and logo animation, called Cravemark, brought to life by five-time GRAMMY-nominated singer-songwriter Shaboozey. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #dominos #pizza
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brandinquirer
Mmm? Yes, indeed 🍕 @dominos is launching its first brand refresh in 13 years, aiming to connect with the next generation of pizza lovers. Created by @wip_bdr, the refresh introduces a new logo with a brighter color palette and a bolder custom typeface, Domino’s Sans, with perfect circles and sharp edges that nod to pizza and pizza boxes. The agency redesigned every touchpoint: from packaging that puts the logo directly in customers’ hands, to new employee uniforms, pizza boxes, and updated restaurant signage. Domino’s signature Handmade Pan and Parmesan Stuffed Crust boxes now feature a premium black-and-metallic-gold finish. And for the first time ever, the brand debuts a new jingle and logo animation, called Cravemark, brought to life by five-time GRAMMY-nominated singer-songwriter Shaboozey. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #dominos #pizza
Museum worthy 😍 @branchmuseumofdesign has launched its first-ever visual identity system. The new design system follows the museum’s name and direction shift from The Branch Museum of Architecture and Design to The Branch Museum of Design. The visual identity, crafted by @mullenloweus, draws from the museum’s 1919 Tudor blueprints. Its sculptural “B” logo, formed from three Tudor gables that evolve into literal “branches” throughout the system, becomes a physical expression of the museum’s mission to challenge ingrained viewpoints. @evil_twin_musica extended the system through sound, mapping the roof’s original blueprint structure into the sonic branding featured in the film. This repositioning establishes The Branch Museum as Virginia’s only design-dedicated institution — and one of roughly 20 in the U.S. #Branding #LogoDesign #GraphicDesign #DesignInspiration #Branding #LogoInspo #BrandIdentity #typography #font #fontdesign #lettering #VisualIdentity #LogoLovers #audiodesign #museum #designmuseum
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brandinquirer
Museum worthy 😍 @branchmuseumofdesign has launched its first-ever visual identity system. The new design system follows the museum’s name and direction shift from The Branch Museum of Architecture and Design to The Branch Museum of Design. The visual identity, crafted by @mullenloweus, draws from the museum’s 1919 Tudor blueprints. Its sculptural “B” logo, formed from three Tudor gables that evolve into literal “branches” throughout the system, becomes a physical expression of the museum’s mission to challenge ingrained viewpoints. @evil_twin_musica extended the system through sound, mapping the roof’s original blueprint structure into the sonic branding featured in the film. This repositioning establishes The Branch Museum as Virginia’s only design-dedicated institution — and one of roughly 20 in the U.S. #Branding #LogoDesign #GraphicDesign #DesignInspiration #Branding #LogoInspo #BrandIdentity #typography #font #fontdesign #lettering #VisualIdentity #LogoLovers #audiodesign #museum #designmuseum
Coachella, the brands’ festival? Coachella has grown over the years from an indie music festival into a cultural powerhouse—bringing together celebrities, musicians, and, of course, brands looking to connect with audiences through one-of-a-kind experiences. This year was no exception, with food, beauty, and fashion leading the way. Brands like @always_brand @secretdeodorant @methodproducts @neutrogena @wavytalkofficial @medicube_global_official and @elfcosmetics created a haven for beauty, quick makeup retouches, and grooming. Clothing brands like @gap and @skylrk dropped exclusive Coachella merch, while @pinterest @americanexpress and @barbie joined in with DIY and customizable accessories to complete the look. Food and drink brands like @magnumicecream @cocacola @electrolit @heineken_us @starbucks and @aperolspritzofficial gave attendees a way to refresh with drinks and special menus, all combined with music and photo ops. And this is just the tip of the iceberg—I’m only listing the brands inside the festival, but many others take advantage of the moment with their own private parties and influencer events. Agencies are tagged on their respective photos PS Waiting for my invite for next year 😉 #branding #coachella #coachella2026 #brandexperience #brandactivation #experientialmarketing #visualidentity #designinspiration #boothdesign #musicfestival #musicfestival
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brandinquirer
Coachella, the brands’ festival? Coachella has grown over the years from an indie music festival into a cultural powerhouse—bringing together celebrities, musicians, and, of course, brands looking to connect with audiences through one-of-a-kind experiences. This year was no exception, with food, beauty, and fashion leading the way. Brands like @always_brand @secretdeodorant @methodproducts @neutrogena @wavytalkofficial @medicube_global_official and @elfcosmetics created a haven for beauty, quick makeup retouches, and grooming. Clothing brands like @gap and @skylrk dropped exclusive Coachella merch, while @pinterest @americanexpress and @barbie joined in with DIY and customizable accessories to complete the look. Food and drink brands like @magnumicecream @cocacola @electrolit @heineken_us @starbucks and @aperolspritzofficial gave attendees a way to refresh with drinks and special menus, all combined with music and photo ops. And this is just the tip of the iceberg—I’m only listing the brands inside the festival, but many others take advantage of the moment with their own private parties and influencer events. Agencies are tagged on their respective photos PS Waiting for my invite for next year 😉 #branding #coachella #coachella2026 #brandexperience #brandactivation #experientialmarketing #visualidentity #designinspiration #boothdesign #musicfestival #musicfestival
Watch out Lil Finder Guy? @firefox has introduced its first official mascot, Kit, bringing its iconic logo to life. Created by @jkrglobal and illustrator @marcopalmieri_com, Kit is a friendly and familiar companion that makes Firefox’s support and commitment to safety visible as we enter a new internet era that is harder to trust. Rather than interrupting the experience, Kit appears in subtle, encouraging moments, like when setting up features or completing small tasks, adding warmth and familiarity. Defined as a “Firefox,” Kit is a unique creature that combines elements of a fox, a red panda, and fire, clarifying years of confusion around the brand’s iconic symbol. The design relies on an expressive tail to convey motion and emotion, while personality is communicated through the eyes, posture, and body language instead of a mouth. #Mozilla #Firefox #branding #graphicdesign #visualidentitydesign #characterdesign #mascot #mascotdesign #illustration #motiondesign #design #designinspiration #characterdesign #drawing
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brandinquirer
Watch out Lil Finder Guy? @firefox has introduced its first official mascot, Kit, bringing its iconic logo to life. Created by @jkrglobal and illustrator @marcopalmieri_com, Kit is a friendly and familiar companion that makes Firefox’s support and commitment to safety visible as we enter a new internet era that is harder to trust. Rather than interrupting the experience, Kit appears in subtle, encouraging moments, like when setting up features or completing small tasks, adding warmth and familiarity. Defined as a “Firefox,” Kit is a unique creature that combines elements of a fox, a red panda, and fire, clarifying years of confusion around the brand’s iconic symbol. The design relies on an expressive tail to convey motion and emotion, while personality is communicated through the eyes, posture, and body language instead of a mouth. #Mozilla #Firefox #branding #graphicdesign #visualidentitydesign #characterdesign #mascot #mascotdesign #illustration #motiondesign #design #designinspiration #characterdesign #drawing
A brand that values craftsmanship? @hermes approaches social media the same way it approaches craft, slowly, intentionally, and with purpose. Instead of chasing trends or pushing products, the French luxury house uses its platforms as a space to celebrate making. In 2025 alone, Hermès collaborated with over 50 artists, musicians, and makers to create original content for its social channels. Under the theme “Drawn to Craft,” the brand shares illustrations, stop-motion, sculpture, and sound-led pieces that all point back to one idea: everything begins with drawing, curiosity, and the act of making. Each post becomes part of a larger narrative, reinforcing Hermès’ belief that craftsmanship isn’t static, it’s a living practice. In a world dominated by trends, ephemeral content, and AI-generated visuals, Hermès shows what it looks like when a brand truly understands its history, purpose, and value in the modern era. Artists in order of appearance: @angelakirkwood @anchoponcho @aroke.1 @federico_picci @kokooma_ @stefanocolferai @geoffroy_de_crecy @mr.boonstra @paulplow @henricampea #branding #graphicdesign #creativedirection #brandstrategy #designinspiration #animation #graphicdesigner #illustration #marketing #hermes
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brandinquirer
A brand that values craftsmanship? @hermes approaches social media the same way it approaches craft, slowly, intentionally, and with purpose. Instead of chasing trends or pushing products, the French luxury house uses its platforms as a space to celebrate making. In 2025 alone, Hermès collaborated with over 50 artists, musicians, and makers to create original content for its social channels. Under the theme “Drawn to Craft,” the brand shares illustrations, stop-motion, sculpture, and sound-led pieces that all point back to one idea: everything begins with drawing, curiosity, and the act of making. Each post becomes part of a larger narrative, reinforcing Hermès’ belief that craftsmanship isn’t static, it’s a living practice. In a world dominated by trends, ephemeral content, and AI-generated visuals, Hermès shows what it looks like when a brand truly understands its history, purpose, and value in the modern era. Artists in order of appearance: @angelakirkwood @anchoponcho @aroke.1 @federico_picci @kokooma_ @stefanocolferai @geoffroy_de_crecy @mr.boonstra @paulplow @henricampea #branding #graphicdesign #creativedirection #brandstrategy #designinspiration #animation #graphicdesigner #illustration #marketing #hermes
Gotta Design 'Em All? @chrismaple53, a Seattle-based designer, was commissioned in 1998 by Nintendo of America CEO Minoru Arakawa to create a logo, within one month, for their new video game, Pokémon, the Western adaptation of the Japanese hit Pocket Monsters. Maple didn’t get any guidance beyond the requirement that the logo work on a GameBoy’s pixelated screen. He didn’t receive the games to play, but was given toys, illustrations of existing monsters, and an early Nintendo magazine. Maple developed two final logo designs that were approved by Nintendo. One was released in 1998 and the other in 1999 with minor adjustments. Both crafted by hand and with the signature blue and yellow, likely inspired by the first Pokémon Blue and Yellow versions. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #pokemon #pikachu
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brandinquirer
Gotta Design 'Em All? @chrismaple53, a Seattle-based designer, was commissioned in 1998 by Nintendo of America CEO Minoru Arakawa to create a logo, within one month, for their new video game, Pokémon, the Western adaptation of the Japanese hit Pocket Monsters. Maple didn’t get any guidance beyond the requirement that the logo work on a GameBoy’s pixelated screen. He didn’t receive the games to play, but was given toys, illustrations of existing monsters, and an early Nintendo magazine. Maple developed two final logo designs that were approved by Nintendo. One was released in 1998 and the other in 1999 with minor adjustments. Both crafted by hand and with the signature blue and yellow, likely inspired by the first Pokémon Blue and Yellow versions. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #pokemon #pikachu
Catchy? @apple has unveiled a new audio logo, or mnemonic, created by Grammy-winning artist and producer @finneas, which will precede all @appletv original shows and films going forward. Finneas began at his upright piano,then built the sound by hitting pieces of zinc (and reversing the audio), reversing piano takes, and manipulating bass synths, pitching them up and gliding them down. There are three versions of the mnemonic: a main five-second version that will play before TV episodes, a one-second version for movie trailers, and a twelve-second version designed for theaters, appearing before Apple Studios’ original films. The new audio logo is part of Apple's revamp of Apple TV which started by removing the plus sign from its name earlier this year. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #apple #appletv #appletvplus #finneas #audiologo #sounddesign
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brandinquirer
Catchy? @apple has unveiled a new audio logo, or mnemonic, created by Grammy-winning artist and producer @finneas, which will precede all @appletv original shows and films going forward. Finneas began at his upright piano,then built the sound by hitting pieces of zinc (and reversing the audio), reversing piano takes, and manipulating bass synths, pitching them up and gliding them down. There are three versions of the mnemonic: a main five-second version that will play before TV episodes, a one-second version for movie trailers, and a twelve-second version designed for theaters, appearing before Apple Studios’ original films. The new audio logo is part of Apple's revamp of Apple TV which started by removing the plus sign from its name earlier this year. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #apple #appletv #appletvplus #finneas #audiologo #sounddesign
If it ain’t broke, why fix it? After testing its new logo in international markets like Canada, the UK, and Australia, @pizzahut is officially rolling it out in the US, starting with its social media profiles. The refreshed mark is an all-red, slanted version of the classic 1974 design (revived in 2019), with subtle tweaks like rounded hut corners, the “ZZ” overlapping the “U” and “T,” and sharper ends throughout. Over the years, Pizza Hut has gone through 10 logo iterations, but for many, the 1974 design still reigns supreme (pun intended). #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #pizzahut
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6mo ago
brandinquirer
If it ain’t broke, why fix it? After testing its new logo in international markets like Canada, the UK, and Australia, @pizzahut is officially rolling it out in the US, starting with its social media profiles. The refreshed mark is an all-red, slanted version of the classic 1974 design (revived in 2019), with subtle tweaks like rounded hut corners, the “ZZ” overlapping the “U” and “T,” and sharper ends throughout. Over the years, Pizza Hut has gone through 10 logo iterations, but for many, the 1974 design still reigns supreme (pun intended). #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #pizzahut
Who needs it? Coca-Cola is redefining brand design through AI. With Project Fizzion, developed in collaboration with Adobe, they’ve built an AI-native design system that learns directly from designer-approved work—not from prompts or text-based rules. As designers work inside Adobe Creative Cloud, Fizzion captures finalized layouts as StyleIDs—training the AI to understand composition, hierarchy, and the visual DNA of Coca-Cola. The system doesn't generate new imagery from scratch; it recombines existing assets in contextually aware ways, reinforcing consistency through machine logic. This approach makes Coca-Cola’s 139-year visual identity machine-readable for the first time—scaling brand coherence intelligently across 200 countries. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #ai #cocacola
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11mo ago
brandinquirer
Who needs it? Coca-Cola is redefining brand design through AI. With Project Fizzion, developed in collaboration with Adobe, they’ve built an AI-native design system that learns directly from designer-approved work—not from prompts or text-based rules. As designers work inside Adobe Creative Cloud, Fizzion captures finalized layouts as StyleIDs—training the AI to understand composition, hierarchy, and the visual DNA of Coca-Cola. The system doesn't generate new imagery from scratch; it recombines existing assets in contextually aware ways, reinforcing consistency through machine logic. This approach makes Coca-Cola’s 139-year visual identity machine-readable for the first time—scaling brand coherence intelligently across 200 countries. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #ai #cocacola
Are brand wars back? @pepsi has released its 2026 Super Bowl commercial ahead of the game, and it’s already a standout. The spot, titled “The Choice,” was created by advertising agency @bbdo and directed by Oscar-winning filmmaker @taikawaititi, who also appears in the ad. The commercial features a CGI polar bear (not to be confused with AI), one of Coca-Cola’s most iconic holiday mascots, taking part in the Pepsi Challenge, the blind taste test originally launched in 1975. The bear is surprised when he chooses Pepsi over Coke. The ad follows the bear as he struggles with the decision until he meets another polar bear who also prefers Pepsi. In a humorous callback to the viral Coldplay concert jumbotron moment, the two are shown on the big screen enjoying Pepsi. This time, instead of hiding, they proudly embrace their choice. #branding #cocacola #pepsi #campaign #graphicdesign #designinspiration #marketing #coke #superbowl #superbowlads
389K
11.6K
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2mo ago
brandinquirer
Are brand wars back? @pepsi has released its 2026 Super Bowl commercial ahead of the game, and it’s already a standout. The spot, titled “The Choice,” was created by advertising agency @bbdo and directed by Oscar-winning filmmaker @taikawaititi, who also appears in the ad. The commercial features a CGI polar bear (not to be confused with AI), one of Coca-Cola’s most iconic holiday mascots, taking part in the Pepsi Challenge, the blind taste test originally launched in 1975. The bear is surprised when he chooses Pepsi over Coke. The ad follows the bear as he struggles with the decision until he meets another polar bear who also prefers Pepsi. In a humorous callback to the viral Coldplay concert jumbotron moment, the two are shown on the big screen enjoying Pepsi. This time, instead of hiding, they proudly embrace their choice. #branding #cocacola #pepsi #campaign #graphicdesign #designinspiration #marketing #coke #superbowl #superbowlads
Can you spot all the new details? The long-awaited Harry Potter HBO series has finally released its first trailer, along with a newly remastered logo. Designed by type studio @arillatype and design agency @rgabydesign, the updated logotype preserves the essence of the original while adding story-driven details. Tree-branch forms on the terminals of H, Y, and T echo elements in the new set designs and overall series aesthetic; a double-T ligature, which fans have speculated may nod to a wand, adds extra intrigue; and, of course, the classic lightning bolt remains on the P. Overall, this is a thoughtful refinement that adds more storytelling and character to a well-known mark. Creating something entirely new would have been a misstep. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #harrypotter #harrypotterhbo #hbo #hbooriginal #potterhead
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640
3w ago
brandinquirer
Can you spot all the new details? The long-awaited Harry Potter HBO series has finally released its first trailer, along with a newly remastered logo. Designed by type studio @arillatype and design agency @rgabydesign, the updated logotype preserves the essence of the original while adding story-driven details. Tree-branch forms on the terminals of H, Y, and T echo elements in the new set designs and overall series aesthetic; a double-T ligature, which fans have speculated may nod to a wand, adds extra intrigue; and, of course, the classic lightning bolt remains on the P. Overall, this is a thoughtful refinement that adds more storytelling and character to a well-known mark. Creating something entirely new would have been a misstep. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #harrypotter #harrypotterhbo #hbo #hbooriginal #potterhead
Can you make the logo bigger? That’s exactly what @canva did in its new campaign across London. Created with @stinkstudios and @omd_worldwide, the campaign brings Canva’s design tools into the real world — turning billboards into live design files, filled with client requests, designer mistakes, sticky notes, and even “background removed” reveals that expose the wall behind. One billboard even stretches across a full block, packed with easter eggs that reference the other designs scattered across the city. As a graphic designer, I’ve never been a Canva fan — too limiting for me — but I have to admit: this campaign is so good. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #canva
315K
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9mo ago
brandinquirer
Can you make the logo bigger? That’s exactly what @canva did in its new campaign across London. Created with @stinkstudios and @omd_worldwide, the campaign brings Canva’s design tools into the real world — turning billboards into live design files, filled with client requests, designer mistakes, sticky notes, and even “background removed” reveals that expose the wall behind. One billboard even stretches across a full block, packed with easter eggs that reference the other designs scattered across the city. As a graphic designer, I’ve never been a Canva fan — too limiting for me — but I have to admit: this campaign is so good. #branding #brandidentity #logodesign #graphicdesign #creativedirection #brandstrategy #logoinspiration #visualidentity #branddesign #logotype #typography #designinspiration #brandinspo #graphicdesigner #canva

The Brand Inquirer (@brandinquirer) Instagram Stats & Analytics

The Brand Inquirer (@brandinquirer) has 98.0K Instagram followers with a 5.47% engagement rate over the past 12 months. Across 137 posts, The Brand Inquirer received 1.42M total likes and 12.8M impressions, averaging 10.4K likes per post. This page tracks The Brand Inquirer's performance metrics, top content, and engagement trends — updated daily.

The Brand Inquirer (@brandinquirer) Instagram Analytics FAQ

How many Instagram followers does The Brand Inquirer have?+
The Brand Inquirer (@brandinquirer) has 98.0K Instagram followers as of April 2026.
What is The Brand Inquirer's Instagram engagement rate?+
The Brand Inquirer's Instagram engagement rate is 5.47% over the last 12 months, based on 137 posts.
How many likes does The Brand Inquirer get on Instagram?+
The Brand Inquirer received 1.42M total likes across 137 posts in the last 12 months, averaging 10.4K likes per post.
How many Instagram impressions does The Brand Inquirer get?+
The Brand Inquirer's Instagram content generated 12.8M total impressions over the last 12 months.