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1.06M
impressions
256M
likes
10.4M
comments
81.6K
posts
1.78K
engagement
4.24%
emv
$7.82M
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The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️. Video: Getty
20.7M
2.26M
1.13K
1mo ago
hypebae
The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️. Video: Getty
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱 We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. Would you walk a mile in these? 💚 Credit: Hypebae
13.8M
428K
4.51K
6mo ago
hypebae
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱 We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. Would you walk a mile in these? 💚 Credit: Hypebae
How I want my Valentine to look at me ❤️
10.3M
418K
3.48K
6mo ago
hypebae
How I want my Valentine to look at me ❤️
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 Video: Hypebae
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6mo ago
hypebae
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 Video: Hypebae
We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷 Video: Joyce Li/Hypebeast
3.86M
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920
3mo ago
hypebae
We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷 Video: Joyce Li/Hypebeast
@cartier unveils the latest creations in its signature Clash de Cartier collection. As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring. In partnership with Cartier
3.12M
7.22K
12
6mo ago
hypebae
@cartier unveils the latest creations in its signature Clash de Cartier collection. As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring. In partnership with Cartier
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” Video: Hypebeast
2.71M
40.4K
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4mo ago
hypebae
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” Video: Hypebeast
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls. Photos: Pandora
2.17M
86.8K
468
8mo ago
hypebae
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls. Photos: Pandora
If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. Video: Hypebeast
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4mo ago
hypebae
If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. Video: Hypebeast
@pharrell made a whole beach for @louisvuitton SS27 ☀️ Video: Hypebeast
1.82M
63.5K
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2mo ago
hypebae
@pharrell made a whole beach for @louisvuitton SS27 ☀️ Video: Hypebeast
@harrystyles showing love to @dollyparton is everything to us 🥹 Video: Hypebae
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109K
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2w ago
hypebae
@harrystyles showing love to @dollyparton is everything to us 🥹 Video: Hypebae
Attend by @fkatwigs and @gunna, here’s all of our favorite looks from the FROW @rickowensonline SS26 Video: Hypebae
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11mo ago
hypebae
Attend by @fkatwigs and @gunna, here’s all of our favorite looks from the FROW @rickowensonline SS26 Video: Hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments. Images: Getty
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8mo ago
hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments. Images: Getty
This is @yvesntual, on the power to stay undefined. For the first digital cover relaunch in celebration of Hypebae’s 10th anniversary, we spoke to K-pop disruptor Yves about reclaiming autonomy over her career and the ever-expanding sound and visual language she’s established for herself as a solo artist. At one point in time, every detail in Yves’ career was predetermined for her based on the carefully curated persona she was assigned, from the lyrics she sang to which hair accessories she was allowed to wear. But now, having released four EPs on her own, including collaborations with PinkPantheress and Lexie Liu, Yves’ new era values what feels right above all else. The former LOONA member and current genre-fluid artist refuses to define herself, and in doing so, hopes she can be the kind of artist “whose work and existence speaks for itself.” Head to the link in bio to read our full cover story with Yves. Author: @kleighmation Photographer: @tedminted Styling: @kukseonnh Makeup: @pjuuuq Nails: @9inch.nails Hair: @Yoonjiison Production: @hypebeastkr
1.38M
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2w ago
hypebae
This is @yvesntual, on the power to stay undefined. For the first digital cover relaunch in celebration of Hypebae’s 10th anniversary, we spoke to K-pop disruptor Yves about reclaiming autonomy over her career and the ever-expanding sound and visual language she’s established for herself as a solo artist. At one point in time, every detail in Yves’ career was predetermined for her based on the carefully curated persona she was assigned, from the lyrics she sang to which hair accessories she was allowed to wear. But now, having released four EPs on her own, including collaborations with PinkPantheress and Lexie Liu, Yves’ new era values what feels right above all else. The former LOONA member and current genre-fluid artist refuses to define herself, and in doing so, hopes she can be the kind of artist “whose work and existence speaks for itself.” Head to the link in bio to read our full cover story with Yves. Author: @kleighmation Photographer: @tedminted Styling: @kukseonnh Makeup: @pjuuuq Nails: @9inch.nails Hair: @Yoonjiison Production: @hypebeastkr
Taking a front-row seat at the @chanelofficial 2026 Métiers d’art replica show in Seoul to see how the house’s global ambassadors and closest friends took in the runway. The audience was packed with longtime muses like @jennierubyjane, @xxxibgdrgn, and @peggygou_ to Hollywood icon Tilda Swinton, Oscar-winner Youn Yuh-jung, and Lee Byung-hun. Thai stars @est_rvp and @bbaiporuary also touched down to catch the collection up close, modelled by @bhavithamandava , @soojoo , @sola5532 and more. Video: Joyce Li/Hypebeast
1.36M
30.0K
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3mo ago
hypebae
Taking a front-row seat at the @chanelofficial 2026 Métiers d’art replica show in Seoul to see how the house’s global ambassadors and closest friends took in the runway. The audience was packed with longtime muses like @jennierubyjane, @xxxibgdrgn, and @peggygou_ to Hollywood icon Tilda Swinton, Oscar-winner Youn Yuh-jung, and Lee Byung-hun. Thai stars @est_rvp and @bbaiporuary also touched down to catch the collection up close, modelled by @bhavithamandava , @soojoo , @sola5532 and more. Video: Joyce Li/Hypebeast
BTS performs during the first of its kind halftime show.
1.33M
58.7K
673
1mo ago
hypebae
BTS performs during the first of its kind halftime show.
Want to know what it means to be a @courreges woman? Look no further than the house's FW26 showcase captured by Hypebae at Paris Fashion Week. In partnership with Courrèges
1.28M
9.60K
8
6mo ago
hypebae
Want to know what it means to be a @courreges woman? Look no further than the house's FW26 showcase captured by Hypebae at Paris Fashion Week. In partnership with Courrèges
This is how BRIDGE (@iambridgeet) and @greygoose press play on Summer Friday. We spent an afternoon with the DJ and artist to learn about her Clock Out Ritual and how she’s tapping into the spirit of Grey Goose’s new Berry Rouge Flavored Vodka. From crate digging to mixing, going offline is all part of the process, and BRIDGE is kicking off the weekend on a high. Read the full story at the link in bio. #greygoosepartner
1.27M
15.6K
73
2mo ago
hypebae
This is how BRIDGE (@iambridgeet) and @greygoose press play on Summer Friday. We spent an afternoon with the DJ and artist to learn about her Clock Out Ritual and how she’s tapping into the spirit of Grey Goose’s new Berry Rouge Flavored Vodka. From crate digging to mixing, going offline is all part of the process, and BRIDGE is kicking off the weekend on a high. Read the full story at the link in bio. #greygoosepartner
We hit the streets to find the best footwear of London Fashion Week. What’s your verdict? Video: Hypebae
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11mo ago
hypebae
We hit the streets to find the best footwear of London Fashion Week. What’s your verdict? Video: Hypebae
Most people lace up their Mercurials. @lalalalisa_m wore them ⚽️🎀⁠ ⁠ For @nike's "Rip the Script" campaign, the BLACKPINK star stepped out in a custom look created by Thai label @iwannabangkok and stylist @nanist. Built from deconstructed Nike Mercurial boots, the futuristic design reworks uppers, studs, laces, and performance materials into a football-inspired silhouette that blurs the line between pitch and runway.⁠ ⁠ Would you wear the Mercurial dress?⁠ Photo: Nike/IWANNABANGKOK
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3mo ago
hypebae
Most people lace up their Mercurials. @lalalalisa_m wore them ⚽️🎀⁠ ⁠ For @nike's "Rip the Script" campaign, the BLACKPINK star stepped out in a custom look created by Thai label @iwannabangkok and stylist @nanist. Built from deconstructed Nike Mercurial boots, the futuristic design reworks uppers, studs, laces, and performance materials into a football-inspired silhouette that blurs the line between pitch and runway.⁠ ⁠ Would you wear the Mercurial dress?⁠ Photo: Nike/IWANNABANGKOK

Hypebae (@hypebae) Instagram Stats & Analytics

Hypebae (@hypebae) has 1.06M Instagram followers with a 4.24% engagement rate over the past 12 months. Across 1.78K posts, Hypebae received 10.4M total likes and 148M impressions, averaging 5.82K likes per post. This page tracks Hypebae's performance metrics, top content, and engagement trends — updated daily.

Hypebae (@hypebae) Instagram Analytics FAQ

How many Instagram followers does Hypebae have?+
Hypebae (@hypebae) has 1.06M Instagram followers as of September 2026.
What is Hypebae's Instagram engagement rate?+
Hypebae's Instagram engagement rate is 4.24% over the last 12 months, based on 1.78K posts.
How many likes does Hypebae get on Instagram?+
Hypebae received 10.4M total likes across 1.78K posts in the last 12 months, averaging 5.82K likes per post.
How many Instagram impressions does Hypebae get?+
Hypebae's Instagram content generated 148M total impressions over the last 12 months.