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followers
1.04M
impressions
153M
likes
5.03M
comments
53.6K
posts
1.49K
engagement
2.86%
emv
$4.39M
Average per post
103K

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@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱

We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. 

Would you walk a mile in these? 💚

Credit: Hypebae
11.2M
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hypebae
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱 We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. Would you walk a mile in these? 💚 Credit: Hypebae
How I want my Valentine to look at me ❤️
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2mo ago
hypebae
How I want my Valentine to look at me ❤️
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 

Video: Hypebae
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hypebae
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 Video: Hypebae
@cartier unveils the latest creations in its signature Clash de Cartier collection. 

As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring.

In partnership with Cartier
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hypebae
@cartier unveils the latest creations in its signature Clash de Cartier collection. As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring. In partnership with Cartier
In the latest episode of #SeasonEssentials, @maligoshik is wearing her bra out in public. No really. Watch her style @gcdswear’s Hello Kitty bra in three fun ways. Which is your fave?
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hypebae
In the latest episode of #SeasonEssentials, @maligoshik is wearing her bra out in public. No really. Watch her style @gcdswear’s Hello Kitty bra in three fun ways. Which is your fave?
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls.

Photos: Pandora
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hypebae
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls. Photos: Pandora
Attend by @fkatwigs and @gunna, here’s all of our favorite looks from the FROW @rickowensonline SS26 

Video: Hypebae
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hypebae
Attend by @fkatwigs and @gunna, here’s all of our favorite looks from the FROW @rickowensonline SS26 Video: Hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments.

Images: Getty
1.45M
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3mo ago
hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments. Images: Getty
Want to know what it means to be a @courreges woman? Look no further than the house's FW26 showcase captured by Hypebae at Paris Fashion Week.

In partnership with Courrèges
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hypebae
Want to know what it means to be a @courreges woman? Look no further than the house's FW26 showcase captured by Hypebae at Paris Fashion Week. In partnership with Courrèges
We hit the streets to find the best footwear of London Fashion Week. What’s your verdict?
Video: Hypebae
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hypebae
We hit the streets to find the best footwear of London Fashion Week. What’s your verdict? Video: Hypebae
@flaujae is heading full steam ahead into new and exciting projects on and off the court, including her new partnership with @elfcosmetics 💄🏀 We caught up with the star player for our latest installment of Pregame Pep Talk to find out exactly how her glam affects her game, who inspires her and more.

Video: Hypebae
Images: @ee.wayy, Getty, e.l.f., Netflix
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hypebae
@flaujae is heading full steam ahead into new and exciting projects on and off the court, including her new partnership with @elfcosmetics 💄🏀 We caught up with the star player for our latest installment of Pregame Pep Talk to find out exactly how her glam affects her game, who inspires her and more. Video: Hypebae Images: @ee.wayy, Getty, e.l.f., Netflix
Did you hear? All the cool girls were at the @depop x @macosmetics NYC Pop-up including @leahkateb. 💞We caught her for a quick game of Bae or Nae: Vintage clothes are Bae but Wedge Sneakers... maybe not.

Video: Hypebae
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hypebae
Did you hear? All the cool girls were at the @depop x @macosmetics NYC Pop-up including @leahkateb. 💞We caught her for a quick game of Bae or Nae: Vintage clothes are Bae but Wedge Sneakers... maybe not. Video: Hypebae
Are you ready for the 68th annual Grammy Awards? @pinkpantheress is kicking it off on the red carpet in @viviennewestwood. Looking fabulous with two nominations 👀 Fancy that! 

Video: Hypebeast
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hypebae
Are you ready for the 68th annual Grammy Awards? @pinkpantheress is kicking it off on the red carpet in @viviennewestwood. Looking fabulous with two nominations 👀 Fancy that! Video: Hypebeast
We caught @emiliamernes in between fashion shows for our latest installment of In The Stu. @rosalia.vt and Doja Cat we need the collab now!! 🎶

Video: Hypebae
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We caught @emiliamernes in between fashion shows for our latest installment of In The Stu. @rosalia.vt and Doja Cat we need the collab now!! 🎶 Video: Hypebae
Is it giving furry? 🐯🦊🐺 With two EPs and an upcoming international tour, global girl group @katseyeworld has already taken over the world – and now, they’re setting their sights on the @monsterhigh universe. 

We sat down with Daniela, Lara, Manon, Megan, Sophia and Yoonchae to discuss the inspiration behind their one-of-a-kind Monster High dolls. Read the full interview at the link in our bio. 

Video: Hypebae
Photos: Rahul Bhat
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hypebae
Is it giving furry? 🐯🦊🐺 With two EPs and an upcoming international tour, global girl group @katseyeworld has already taken over the world – and now, they’re setting their sights on the @monsterhigh universe. We sat down with Daniela, Lara, Manon, Megan, Sophia and Yoonchae to discuss the inspiration behind their one-of-a-kind Monster High dolls. Read the full interview at the link in our bio. Video: Hypebae Photos: Rahul Bhat
We sat down with @kimkardashian ahead of the launch of NikeSKIMS to get the inside scoop on the fits, the materials and what makes the partnership perfect.

Video: Hypebae
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hypebae
We sat down with @kimkardashian ahead of the launch of NikeSKIMS to get the inside scoop on the fits, the materials and what makes the partnership perfect. Video: Hypebae
While the internet has only recently decided that the clean girl era is over, Ngozi Edeme, or @paintedbyesther, has always centered her work around the bold and bright. Whether she’s cooking up disco-inspired glam backstage for @tyla or turning @olandria into a Bratz doll with blush, Edeme will never subscribe to the internet’s misguided idea that Black women can’t pull off bright blush or eyeshadow — and her work serves as a vibrant rebuttal. Hit the link in bio to read the full interview.

Credit: Ngozi Edeme
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hypebae
While the internet has only recently decided that the clean girl era is over, Ngozi Edeme, or @paintedbyesther, has always centered her work around the bold and bright. Whether she’s cooking up disco-inspired glam backstage for @tyla or turning @olandria into a Bratz doll with blush, Edeme will never subscribe to the internet’s misguided idea that Black women can’t pull off bright blush or eyeshadow — and her work serves as a vibrant rebuttal. Hit the link in bio to read the full interview. Credit: Ngozi Edeme
@rayssalealsk8 and @chlo_the_flo are the future of skateboarding. They have every reason to be rivals but they view it differently. The teens, often vying for the same wins, see this as an oppotunity to raise the bar, breaking barriers for female skaters, not as competitors but as friends, too.

Images: SLS
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hypebae
@rayssalealsk8 and @chlo_the_flo are the future of skateboarding. They have every reason to be rivals but they view it differently. The teens, often vying for the same wins, see this as an oppotunity to raise the bar, breaking barriers for female skaters, not as competitors but as friends, too. Images: SLS
@leawaldberg is stepping out with all ten toes down and taking her @vibram five-finger shoes to another level with a maximalist custom set… would you step out with these?

Video: @leawaldberg
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hypebae
@leawaldberg is stepping out with all ten toes down and taking her @vibram five-finger shoes to another level with a maximalist custom set… would you step out with these? Video: @leawaldberg
@beyonce and @jayz pop out for Louis Vuitton at Paris Fashion Week

Video: Hypebeast
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@beyonce and @jayz pop out for Louis Vuitton at Paris Fashion Week Video: Hypebeast

Hypebae (@hypebae) Instagram Stats & Analytics

Hypebae (@hypebae) has 1.04M Instagram followers with a 2.86% engagement rate over the past 12 months. Across 1.49K posts, Hypebae received 5.03M total likes and 84.2M impressions, averaging 3.37K likes per post. This page tracks Hypebae's performance metrics, top content, and engagement trends — updated daily.

Hypebae (@hypebae) Instagram Analytics FAQ

How many Instagram followers does Hypebae have?+
Hypebae (@hypebae) has 1.04M Instagram followers as of April 2026.
What is Hypebae's Instagram engagement rate?+
Hypebae's Instagram engagement rate is 2.86% over the last 12 months, based on 1.49K posts.
How many likes does Hypebae get on Instagram?+
Hypebae received 5.03M total likes across 1.49K posts in the last 12 months, averaging 3.37K likes per post.
How many Instagram impressions does Hypebae get?+
Hypebae's Instagram content generated 84.2M total impressions over the last 12 months.