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followers
1.06M
impressions
273M
likes
11.1M
comments
96.0K
posts
1.84K
engagement
4.26%
emv
$8.36M
Average per post
149K

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The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️. Video: Getty
21.1M
2.30M
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2mo ago
hypebae
The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️. Video: Getty
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱 We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. Would you walk a mile in these? 💚 Credit: Hypebae
13.8M
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7mo ago
hypebae
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱 We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. Would you walk a mile in these? 💚 Credit: Hypebae
How I want my Valentine to look at me ❤️
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417K
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7mo ago
hypebae
How I want my Valentine to look at me ❤️
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 Video: Hypebae
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6mo ago
hypebae
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 Video: Hypebae
We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷 Video: Joyce Li/Hypebeast
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4mo ago
hypebae
We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷 Video: Joyce Li/Hypebeast
Funny seeing both of them here. 🤭 Video: Hypebae
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5d ago
hypebae
Funny seeing both of them here. 🤭 Video: Hypebae
@cartier unveils the latest creations in its signature Clash de Cartier collection. As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring. In partnership with Cartier
3.12M
7.22K
12
7mo ago
hypebae
@cartier unveils the latest creations in its signature Clash de Cartier collection. As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring. In partnership with Cartier
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” Video: Hypebeast
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4mo ago
hypebae
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” Video: Hypebeast
NYFW is more fun with your sisters - just ask @sundaykalogeras, @eliana.kalogeras and @demitrakalogeras. The trio gave us a look at their night attending the @kidsuper show. From indie designers getting their flowers to a surprise @mslaurynhill performance, swipe to see everything that went down. Imagery: The Kalogeras Sisters
2.47M
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2w ago
hypebae
NYFW is more fun with your sisters - just ask @sundaykalogeras, @eliana.kalogeras and @demitrakalogeras. The trio gave us a look at their night attending the @kidsuper show. From indie designers getting their flowers to a surprise @mslaurynhill performance, swipe to see everything that went down. Imagery: The Kalogeras Sisters
Tonight, V stepped into the crowd wearing Nothing 🫥 ⁠ ⁠ BTS’ @thv is officially @nothing's new Global Brand Ambassador, and even the brand couldn’t resist reviving the copypasta for the announcement.⁠ ⁠ The Seoul-shot campaign also gives us a first look at the upcoming Headphone (1) Pro, with V appearing alongside Nothing’s wider audio lineup.⁠ ⁠ The Headphone (1) Pro is coming soon.⁠ Photo: Nothing
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2d ago
hypebae
Tonight, V stepped into the crowd wearing Nothing 🫥 ⁠ ⁠ BTS’ @thv is officially @nothing's new Global Brand Ambassador, and even the brand couldn’t resist reviving the copypasta for the announcement.⁠ ⁠ The Seoul-shot campaign also gives us a first look at the upcoming Headphone (1) Pro, with V appearing alongside Nothing’s wider audio lineup.⁠ ⁠ The Headphone (1) Pro is coming soon.⁠ Photo: Nothing
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls. Photos: Pandora
2.17M
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8mo ago
hypebae
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls. Photos: Pandora
@namtan.tipnaree arrives at the @prada SS27 show in Milan. Video: Hypebae
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1w ago
hypebae
@namtan.tipnaree arrives at the @prada SS27 show in Milan. Video: Hypebae
If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. Video: Hypebeast
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4mo ago
hypebae
If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. Video: Hypebeast
@pharrell made a whole beach for @louisvuitton SS27 ☀️ Video: Hypebeast
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3mo ago
hypebae
@pharrell made a whole beach for @louisvuitton SS27 ☀️ Video: Hypebeast
The one and only @katieprice at @natashazinko's SS27 LFW show tonight. 💋 Video: Hypebae
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1w ago
hypebae
The one and only @katieprice at @natashazinko's SS27 LFW show tonight. 💋 Video: Hypebae
@harrystyles showing love to @dollyparton is everything to us 🥹 Video: Hypebae
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1mo ago
hypebae
@harrystyles showing love to @dollyparton is everything to us 🥹 Video: Hypebae
Attend by @fkatwigs and @gunna, here’s all of our favorite looks from the FROW @rickowensonline SS26 Video: Hypebae
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12mo ago
hypebae
Attend by @fkatwigs and @gunna, here’s all of our favorite looks from the FROW @rickowensonline SS26 Video: Hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments. Images: Getty
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8mo ago
hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments. Images: Getty
This is @yvesntual, on the power to stay undefined. For the first digital cover relaunch in celebration of Hypebae’s 10th anniversary, we spoke to K-pop disruptor Yves about reclaiming autonomy over her career and the ever-expanding sound and visual language she’s established for herself as a solo artist. At one point in time, every detail in Yves’ career was predetermined for her based on the carefully curated persona she was assigned, from the lyrics she sang to which hair accessories she was allowed to wear. But now, having released four EPs on her own, including collaborations with PinkPantheress and Lexie Liu, Yves’ new era values what feels right above all else. The former LOONA member and current genre-fluid artist refuses to define herself, and in doing so, hopes she can be the kind of artist “whose work and existence speaks for itself.” Head to the link in bio to read our full cover story with Yves. Author: @kleighmation Photographer: @tedminted Styling: @kukseonnh Makeup: @pjuuuq Nails: @9inch.nails Hair: @Yoonjiison Production: @hypebeastkr
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1mo ago
hypebae
This is @yvesntual, on the power to stay undefined. For the first digital cover relaunch in celebration of Hypebae’s 10th anniversary, we spoke to K-pop disruptor Yves about reclaiming autonomy over her career and the ever-expanding sound and visual language she’s established for herself as a solo artist. At one point in time, every detail in Yves’ career was predetermined for her based on the carefully curated persona she was assigned, from the lyrics she sang to which hair accessories she was allowed to wear. But now, having released four EPs on her own, including collaborations with PinkPantheress and Lexie Liu, Yves’ new era values what feels right above all else. The former LOONA member and current genre-fluid artist refuses to define herself, and in doing so, hopes she can be the kind of artist “whose work and existence speaks for itself.” Head to the link in bio to read our full cover story with Yves. Author: @kleighmation Photographer: @tedminted Styling: @kukseonnh Makeup: @pjuuuq Nails: @9inch.nails Hair: @Yoonjiison Production: @hypebeastkr
Taking a front-row seat at the @chanelofficial 2026 Métiers d’art replica show in Seoul to see how the house’s global ambassadors and closest friends took in the runway. The audience was packed with longtime muses like @jennierubyjane, @xxxibgdrgn, and @peggygou_ to Hollywood icon Tilda Swinton, Oscar-winner Youn Yuh-jung, and Lee Byung-hun. Thai stars @est_rvp and @bbaiporuary also touched down to catch the collection up close, modelled by @bhavithamandava , @soojoo , @sola5532 and more. Video: Joyce Li/Hypebeast
1.36M
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hypebae
Taking a front-row seat at the @chanelofficial 2026 Métiers d’art replica show in Seoul to see how the house’s global ambassadors and closest friends took in the runway. The audience was packed with longtime muses like @jennierubyjane, @xxxibgdrgn, and @peggygou_ to Hollywood icon Tilda Swinton, Oscar-winner Youn Yuh-jung, and Lee Byung-hun. Thai stars @est_rvp and @bbaiporuary also touched down to catch the collection up close, modelled by @bhavithamandava , @soojoo , @sola5532 and more. Video: Joyce Li/Hypebeast

Hypebae (@hypebae) Instagram Stats & Analytics

Hypebae (@hypebae) has 1.06M Instagram followers with a 4.26% engagement rate over the past 12 months. Across 1.84K posts, Hypebae received 11.1M total likes and 273M impressions, averaging 6.03K likes per post. This page tracks Hypebae's performance metrics, top content, and engagement trends — updated daily.

Hypebae (@hypebae) Instagram Analytics FAQ

How many Instagram followers does Hypebae have?+
Hypebae (@hypebae) has 1.06M Instagram followers as of October 2026.
What is Hypebae's Instagram engagement rate?+
Hypebae's Instagram engagement rate is 4.26% over the last 12 months, based on 1.84K posts.
How many likes does Hypebae get on Instagram?+
Hypebae received 11.1M total likes across 1.84K posts in the last 12 months, averaging 6.03K likes per post.
How many Instagram impressions does Hypebae get?+
Hypebae's Instagram content generated 273M total impressions over the last 12 months.
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