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followers
1.06M
impressions
302M
likes
12.4M
comments
102K
posts
1.87K
engagement
4.31%
emv
$9.26M
Average per post
162K

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Top Content

The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️.

Video: Getty
21.4M
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3mo ago
hypebae
The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️. Video: Getty
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱

We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. 

Would you walk a mile in these? 💚

Credit: Hypebae
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8mo ago
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@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱 We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. Would you walk a mile in these? 💚 Credit: Hypebae
How I want my Valentine to look at me ❤️
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9mo ago
hypebae
How I want my Valentine to look at me ❤️
Funny seeing both of them here. 🤭

Video: Hypebae
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Funny seeing both of them here. 🤭 Video: Hypebae
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 

Video: Hypebae
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hypebae
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 Video: Hypebae
We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷

Video: Joyce Li/Hypebeast
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We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷 Video: Joyce Li/Hypebeast
@keniaos is set to make her mark on US stages 🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥⁠
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The Mexican superstar announces the US leg of her 'K de Karma' tour, traveling from Chicago to New York and Los Angeles for six dates that bring her latest album stateside. ⁠
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Tickets go on sale starting Thursday, October 8 at 10 a.m. local time. Where are you meeting Kenia Os?⁠
⁠
Photo: Alfredo Persan 
⁠
---⁠
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@keniaos está lista para conquistar los escenarios de EE. UU.⁠ ⁠ ⁠🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥
⁠
La superestrella mexicana anuncia la etapa estadounidense de su gira 'K de Karma', recorriendo ciudades desde Chicago hasta Nueva York y Los Ángeles con seis fechas que llevarán su último álbum a Estados Unidos.⁠
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Las entradas salen a la venta este jueves 8 de octubre a las 10 a. m. hora local. ¿Dónde verás a Kenia Os?⁠
⁠
Foto: Alfredo Persan
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hypebae
@keniaos is set to make her mark on US stages 🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥⁠ ⁠ The Mexican superstar announces the US leg of her 'K de Karma' tour, traveling from Chicago to New York and Los Angeles for six dates that bring her latest album stateside. ⁠ ⁠ Tickets go on sale starting Thursday, October 8 at 10 a.m. local time. Where are you meeting Kenia Os?⁠ ⁠ Photo: Alfredo Persan ⁠ ---⁠ ⁠ @keniaos está lista para conquistar los escenarios de EE. UU.⁠ ⁠ ⁠🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥 ⁠ La superestrella mexicana anuncia la etapa estadounidense de su gira 'K de Karma', recorriendo ciudades desde Chicago hasta Nueva York y Los Ángeles con seis fechas que llevarán su último álbum a Estados Unidos.⁠ ⁠ Las entradas salen a la venta este jueves 8 de octubre a las 10 a. m. hora local. ¿Dónde verás a Kenia Os?⁠ ⁠ Foto: Alfredo Persan
@cartier unveils the latest creations in its signature Clash de Cartier collection. 

As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring.

In partnership with Cartier
3.12M
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8mo ago
hypebae
@cartier unveils the latest creations in its signature Clash de Cartier collection. As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring. In partnership with Cartier
@namtan.tipnaree arrives at the @prada SS27 show in Milan. 

Video: Hypebae
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@namtan.tipnaree arrives at the @prada SS27 show in Milan. Video: Hypebae
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” 

Video: Hypebeast
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hypebae
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” Video: Hypebeast
NYFW is more fun with your sisters - just ask @sundaykalogeras, @eliana.kalogeras and @demitrakalogeras. The trio gave us a look at their night attending the @kidsuper show. From indie designers getting their flowers to a surprise @mslaurynhill performance, swipe to see everything that went down.

Imagery: The Kalogeras Sisters
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hypebae
NYFW is more fun with your sisters - just ask @sundaykalogeras, @eliana.kalogeras and @demitrakalogeras. The trio gave us a look at their night attending the @kidsuper show. From indie designers getting their flowers to a surprise @mslaurynhill performance, swipe to see everything that went down. Imagery: The Kalogeras Sisters
Bombshell @kaydabosse has made it to the @victoriassecret Fashion Show. 🪽 The internet star stepped out in a vintage @blumarine dress, a slick back ponytail and bronzey glam. Swipe to see her process of getting ready and all the behind-the-scenes snapshots from her night. 💋

Photos: @tylorklipfel 
Styling: @hannahhxharrison
Hair: @seanchristopherfears
Makeup: @basedbyken
2.51M
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hypebae
Bombshell @kaydabosse has made it to the @victoriassecret Fashion Show. 🪽 The internet star stepped out in a vintage @blumarine dress, a slick back ponytail and bronzey glam. Swipe to see her process of getting ready and all the behind-the-scenes snapshots from her night. 💋 Photos: @tylorklipfel Styling: @hannahhxharrison Hair: @seanchristopherfears Makeup: @basedbyken
It’s officially @ugg season and this year, the boots are better than ever. On this episode of Footnotes, Hypebae editor @sydneym00re talks through the brand’s iconic Classics and how they are taking things to the next level with the Uptowner Collection.
2.45M
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hypebae
It’s officially @ugg season and this year, the boots are better than ever. On this episode of Footnotes, Hypebae editor @sydneym00re talks through the brand’s iconic Classics and how they are taking things to the next level with the Uptowner Collection.
Tonight, V stepped into the crowd wearing Nothing 🫥 ⁠
⁠
BTS’ @thv is officially @nothing's new Global Brand Ambassador, and even the brand couldn’t resist reviving the copypasta for the announcement.⁠
⁠
The Seoul-shot campaign also gives us a first look at the upcoming Headphone (1) Pro, with V appearing alongside Nothing’s wider audio lineup.⁠
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The Headphone (1) Pro is coming soon.⁠
Photo: Nothing
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hypebae
Tonight, V stepped into the crowd wearing Nothing 🫥 ⁠ ⁠ BTS’ @thv is officially @nothing's new Global Brand Ambassador, and even the brand couldn’t resist reviving the copypasta for the announcement.⁠ ⁠ The Seoul-shot campaign also gives us a first look at the upcoming Headphone (1) Pro, with V appearing alongside Nothing’s wider audio lineup.⁠ ⁠ The Headphone (1) Pro is coming soon.⁠ Photo: Nothing
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls.

Photos: Pandora
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hypebae
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls. Photos: Pandora
If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. 

Video: Hypebeast
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If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. Video: Hypebeast
@woodsbyjordyn’s fall campaign is here, and @jordynwoods has tapped Love Island’s @aniyaaharvey as the brand’s latest muse. The brand is also gearing up for a NYC pop-up with @shopify. Will you be shopping the new collection? 🤎

Imagery: WOODS by Jordyn | Owen DeValk
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hypebae
@woodsbyjordyn’s fall campaign is here, and @jordynwoods has tapped Love Island’s @aniyaaharvey as the brand’s latest muse. The brand is also gearing up for a NYC pop-up with @shopify. Will you be shopping the new collection? 🤎 Imagery: WOODS by Jordyn | Owen DeValk
@pharrell made a whole beach for @louisvuitton SS27 ☀️

Video: Hypebeast
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hypebae
@pharrell made a whole beach for @louisvuitton SS27 ☀️ Video: Hypebeast
The one and only @katieprice at @natashazinko's SS27 LFW show tonight. 💋

Video: Hypebae
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hypebae
The one and only @katieprice at @natashazinko's SS27 LFW show tonight. 💋 Video: Hypebae
Everyone’s favorite internet it-girl is back on the @victoriassecret runway! @quenblackwell 💕
Video: Hypebae
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hypebae
Everyone’s favorite internet it-girl is back on the @victoriassecret runway! @quenblackwell 💕 Video: Hypebae

Hypebae (@hypebae) Instagram Stats & Analytics

Hypebae (@hypebae) has 1.06M Instagram followers with a 4.31% engagement rate over the past 12 months. Across 1.87K posts, Hypebae received 12.4M total likes and 302M impressions, averaging 6.61K likes per post. This page tracks Hypebae's performance metrics, top content, and engagement trends — updated daily. To benchmark @hypebae against other accounts, use Socialpruf's Instagram competitor analysis tool.

Hypebae (@hypebae) Instagram Analytics FAQ

How many Instagram followers does Hypebae have?+
Hypebae (@hypebae) has 1.06M Instagram followers as of November 2026.
What is Hypebae's Instagram engagement rate?+
Hypebae's Instagram engagement rate is 4.31% over the last 12 months, based on 1.87K posts.
How many likes does Hypebae get on Instagram?+
Hypebae received 12.4M total likes across 1.87K posts in the last 12 months, averaging 6.61K likes per post.
How many Instagram impressions does Hypebae get?+
Hypebae's Instagram content generated 302M total impressions over the last 12 months.
Can I compare Hypebae with other Instagram accounts?+
Yes. Add @hypebae to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.