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followers
1.06M
impressions
292M
likes
12.1M
comments
100K
posts
1.85K
engagement
4.39%
emv
$9.00M
Average per post
158K

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The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️.

Video: Getty
21.3M
2.32M
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2mo ago
hypebae
The real life MJ and Peter Parker🥹. @zendaya and @tomholland2013 looked more in love than ever at the London premiere of '@spidermanmovie : A Brand New Day' last night, with the actress in a couture ivory Tamara Ralph dress with the perfect amount of spidery details 🕷️. Video: Getty
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱

We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. 

Would you walk a mile in these? 💚

Credit: Hypebae
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8mo ago
hypebae
@crocs x @lego really said "I'm 2 blocks away" with their debut collab 🧱 We just stepped out to see the public's opinion of the shoe first-hand... and it's safe to say they turn some heads. Would you walk a mile in these? 💚 Credit: Hypebae
How I want my Valentine to look at me ❤️
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8mo ago
hypebae
How I want my Valentine to look at me ❤️
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 

Video: Hypebae
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7mo ago
hypebae
No words for this one… just @alysaxliu and @zendaya becoming besties at @louisvuitton FW26 Video: Hypebae
Funny seeing both of them here. 🤭

Video: Hypebae
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3w ago
hypebae
Funny seeing both of them here. 🤭 Video: Hypebae
We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷

Video: Joyce Li/Hypebeast
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hypebae
We caught up with global superstar and longtime house ambassador @jennierubyjane at the @chanelofficial 2026 Métiers d’art replica show in Seoul 🏛️🇰🇷 Video: Joyce Li/Hypebeast
@keniaos is set to make her mark on US stages 🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥⁠
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The Mexican superstar announces the US leg of her 'K de Karma' tour, traveling from Chicago to New York and Los Angeles for six dates that bring her latest album stateside. ⁠
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Tickets go on sale starting Thursday, October 8 at 10 a.m. local time. Where are you meeting Kenia Os?⁠
⁠
Photo: Alfredo Persan 
⁠
---⁠
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@keniaos está lista para conquistar los escenarios de EE. UU.⁠ ⁠ ⁠🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥
⁠
La superestrella mexicana anuncia la etapa estadounidense de su gira 'K de Karma', recorriendo ciudades desde Chicago hasta Nueva York y Los Ángeles con seis fechas que llevarán su último álbum a Estados Unidos.⁠
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Las entradas salen a la venta este jueves 8 de octubre a las 10 a. m. hora local. ¿Dónde verás a Kenia Os?⁠
⁠
Foto: Alfredo Persan
3.15M
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hypebae
@keniaos is set to make her mark on US stages 🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥⁠ ⁠ The Mexican superstar announces the US leg of her 'K de Karma' tour, traveling from Chicago to New York and Los Angeles for six dates that bring her latest album stateside. ⁠ ⁠ Tickets go on sale starting Thursday, October 8 at 10 a.m. local time. Where are you meeting Kenia Os?⁠ ⁠ Photo: Alfredo Persan ⁠ ---⁠ ⁠ @keniaos está lista para conquistar los escenarios de EE. UU.⁠ ⁠ ⁠🦂❤️‍🔥🦂❤️‍🔥🦂❤️‍🔥 ⁠ La superestrella mexicana anuncia la etapa estadounidense de su gira 'K de Karma', recorriendo ciudades desde Chicago hasta Nueva York y Los Ángeles con seis fechas que llevarán su último álbum a Estados Unidos.⁠ ⁠ Las entradas salen a la venta este jueves 8 de octubre a las 10 a. m. hora local. ¿Dónde verás a Kenia Os?⁠ ⁠ Foto: Alfredo Persan
@cartier unveils the latest creations in its signature Clash de Cartier collection. 

As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring.

In partnership with Cartier
3.12M
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7mo ago
hypebae
@cartier unveils the latest creations in its signature Clash de Cartier collection. As well as introducing colors into the collection like red and green-dyed agate, pink chalcedony, and onyx, and the first-ever yellow-gold iterations of its necklaces and bracelets, the signature graphic architecture of studs and clous de Paris goes large with a three-finger ring. In partnership with Cartier
@namtan.tipnaree arrives at the @prada SS27 show in Milan. 

Video: Hypebae
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4w ago
hypebae
@namtan.tipnaree arrives at the @prada SS27 show in Milan. Video: Hypebae
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” 

Video: Hypebeast
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hypebae
@katyperry being Katy Perry at the 2026 Met Gala in @stellamccartney, “of course.” Video: Hypebeast
NYFW is more fun with your sisters - just ask @sundaykalogeras, @eliana.kalogeras and @demitrakalogeras. The trio gave us a look at their night attending the @kidsuper show. From indie designers getting their flowers to a surprise @mslaurynhill performance, swipe to see everything that went down.

Imagery: The Kalogeras Sisters
2.54M
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hypebae
NYFW is more fun with your sisters - just ask @sundaykalogeras, @eliana.kalogeras and @demitrakalogeras. The trio gave us a look at their night attending the @kidsuper show. From indie designers getting their flowers to a surprise @mslaurynhill performance, swipe to see everything that went down. Imagery: The Kalogeras Sisters
Tonight, V stepped into the crowd wearing Nothing 🫥 ⁠
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BTS’ @thv is officially @nothing's new Global Brand Ambassador, and even the brand couldn’t resist reviving the copypasta for the announcement.⁠
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The Seoul-shot campaign also gives us a first look at the upcoming Headphone (1) Pro, with V appearing alongside Nothing’s wider audio lineup.⁠
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The Headphone (1) Pro is coming soon.⁠
Photo: Nothing
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hypebae
Tonight, V stepped into the crowd wearing Nothing 🫥 ⁠ ⁠ BTS’ @thv is officially @nothing's new Global Brand Ambassador, and even the brand couldn’t resist reviving the copypasta for the announcement.⁠ ⁠ The Seoul-shot campaign also gives us a first look at the upcoming Headphone (1) Pro, with V appearing alongside Nothing’s wider audio lineup.⁠ ⁠ The Headphone (1) Pro is coming soon.⁠ Photo: Nothing
Bombshell @kaydabosse has made it to the @victoriassecret Fashion Show. 🪽 The internet star stepped out in a vintage @blumarine dress, a slick back ponytail and bronzey glam. Swipe to see her process of getting ready and all the behind-the-scenes snapshots from her night. 💋

Photos: @tylorklipfel 
Styling: @hannahhxharrison
Hair: @seanchristopherfears
Makeup: @basedbyken
2.33M
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2d ago
hypebae
Bombshell @kaydabosse has made it to the @victoriassecret Fashion Show. 🪽 The internet star stepped out in a vintage @blumarine dress, a slick back ponytail and bronzey glam. Swipe to see her process of getting ready and all the behind-the-scenes snapshots from her night. 💋 Photos: @tylorklipfel Styling: @hannahhxharrison Hair: @seanchristopherfears Makeup: @basedbyken
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls.

Photos: Pandora
2.17M
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hypebae
@theofficialpandora is giving us tiny jewelry charms with a big impact. To celebrate the new Minis, the brand dropped a campaign starring global girl group @katseyeworld. Designed to be mixed, matched and layered for total personalization, your charm game is about to level up. Swipe through for some styling inspiration from the girls. Photos: Pandora
If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. 

Video: Hypebeast
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hypebae
If anyone deserves a statue for their commitment to themes, it’s Heidi Klum 🙂‍↕️. She’s stepping out in stone for the 2026 Met Gala. Video: Hypebeast
@woodsbyjordyn’s fall campaign is here, and @jordynwoods has tapped Love Island’s @aniyaaharvey as the brand’s latest muse. The brand is also gearing up for a NYC pop-up with @shopify. Will you be shopping the new collection? 🤎

Imagery: WOODS by Jordyn | Owen DeValk
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hypebae
@woodsbyjordyn’s fall campaign is here, and @jordynwoods has tapped Love Island’s @aniyaaharvey as the brand’s latest muse. The brand is also gearing up for a NYC pop-up with @shopify. Will you be shopping the new collection? 🤎 Imagery: WOODS by Jordyn | Owen DeValk
@pharrell made a whole beach for @louisvuitton SS27 ☀️

Video: Hypebeast
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4mo ago
hypebae
@pharrell made a whole beach for @louisvuitton SS27 ☀️ Video: Hypebeast
The one and only @katieprice at @natashazinko's SS27 LFW show tonight. 💋

Video: Hypebae
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hypebae
The one and only @katieprice at @natashazinko's SS27 LFW show tonight. 💋 Video: Hypebae
@harrystyles showing love to @dollyparton is everything to us 🥹 
Video: Hypebae
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hypebae
@harrystyles showing love to @dollyparton is everything to us 🥹 Video: Hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments.

Images: Getty
1.44M
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9mo ago
hypebae
Happy 14th birthday to Blue Ivy Carter! In honor of the big day, here is a roundup of all the best style moments that make her the queen of Gen Alpha. From sporting leather jackets at the age of 8 to being at the forefront of the wedge sneaker return aged 13, we can’t wait to see what she does next. Swipe through for our favorite moments. Images: Getty

Hypebae (@hypebae) Instagram Stats & Analytics

Hypebae (@hypebae) has 1.06M Instagram followers with a 4.39% engagement rate over the past 12 months. Across 1.85K posts, Hypebae received 12.1M total likes and 292M impressions, averaging 6.53K likes per post. This page tracks Hypebae's performance metrics, top content, and engagement trends — updated daily. To benchmark @hypebae against other accounts, use Socialpruf's Instagram competitor analysis tool.

Hypebae (@hypebae) Instagram Analytics FAQ

How many Instagram followers does Hypebae have?+
Hypebae (@hypebae) has 1.06M Instagram followers as of October 2026.
What is Hypebae's Instagram engagement rate?+
Hypebae's Instagram engagement rate is 4.39% over the last 12 months, based on 1.85K posts.
How many likes does Hypebae get on Instagram?+
Hypebae received 12.1M total likes across 1.85K posts in the last 12 months, averaging 6.53K likes per post.
How many Instagram impressions does Hypebae get?+
Hypebae's Instagram content generated 292M total impressions over the last 12 months.
Can I compare Hypebae with other Instagram accounts?+
Yes. Add @hypebae to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.