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followers
3.74M
impressions
358M
likes
17.9M
comments
104K
posts
691
engagement
6.01%
emv
$11.8M
Average per post
519K

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In comes @indenavarrette.

The actress’s performance in this year’s indie horror film “Obsession” made the internet both jaw-dropped and heart-eyed. The fashion world similarly followed suit. It seems everyone is obsessed with Inde, but it’s more than just her acting. It’s her quick wit. Her unbothered sense of humor. Her authenticity that cuts through in every interview.

In fact, the actress chose her professional name “Inde” — her real name is Danielle — from a childhood nickname. Given to her by her family, because she’s always been fiercely independent. A true individual. Now she’s carving her own path. And making the world take notice.

Being herself. Wearing denim, her way.

Shot by @bjorniooss 

Explore the campaign at link in bio. 
See it in stores 8.13.
30.9M
1.24M
4.97K
1w ago
gap
In comes @indenavarrette. The actress’s performance in this year’s indie horror film “Obsession” made the internet both jaw-dropped and heart-eyed. The fashion world similarly followed suit. It seems everyone is obsessed with Inde, but it’s more than just her acting. It’s her quick wit. Her unbothered sense of humor. Her authenticity that cuts through in every interview. In fact, the actress chose her professional name “Inde” — her real name is Danielle — from a childhood nickname. Given to her by her family, because she’s always been fiercely independent. A true individual. Now she’s carving her own path. And making the world take notice. Being herself. Wearing denim, her way. Shot by @bjorniooss Explore the campaign at link in bio. See it in stores 8.13.
“We didn’t just come together, we clicked.”

#BetterinDenim
25.4M
1.01M
1.93K
11mo ago
gap
“We didn’t just come together, we clicked.”

#BetterinDenim
You’ve never seen sweats like this.

Cut loose. Worn boldly.
For originals redefining the uniform — and the moment.
Introducing Sweats like this.
Featuring global artist @itsyoungmiko.

“WASSUP” by @itsyoungmiko
Directed by @bethany.vargas 
Choreographed by @ztato

Dancers: @amandamitchell__ @officially_andres @rico.penate @athenaandrade @avawagner22 @braylonbrowner @bryancabbb @camila.velaa @camrynbridges @danielamcrespo @davyd_treasure @ellhoran @1emmamather @eugeniardzp @gabibbarra @gavinmorales1 @hailey_paolillo @josephine.kylee @josiahrodriguezz @keiraredpath_ @madisonrougealvarado @maliahhoward @mkeenan9 @miabella.gonzalez @oliviaalboher @samfine28

Explore the campaign at link in bio.

#Sweatslikethis
18.1M
1.24M
14.2K
5mo ago
gap
You’ve never seen sweats like this. Cut loose. Worn boldly. For originals redefining the uniform — and the moment. Introducing Sweats like this. Featuring global artist @itsyoungmiko. “WASSUP” by @itsyoungmiko Directed by @bethany.vargas Choreographed by @ztato Dancers: @amandamitchell__ @officially_andres @rico.penate @athenaandrade @avawagner22 @braylonbrowner @bryancabbb @camila.velaa @camrynbridges @danielamcrespo @davyd_treasure @ellhoran @1emmamather @eugeniardzp @gabibbarra @gavinmorales1 @hailey_paolillo @josephine.kylee @josiahrodriguezz @keiraredpath_ @madisonrougealvarado @maliahhoward @mkeenan9 @miabella.gonzalez @oliviaalboher @samfine28 Explore the campaign at link in bio. #Sweatslikethis
@itsyoungmiko defies definition.

Global artist Young Miko has been pushing every boundary through her music — reshaping Latin trap with an authenticity only she can bring. The Puerto Rican singer’s music has taken her onto main stages and magazine covers, and it’s easy to see why she draws fan love wherever she goes. She’s charismatic and confident, with layers of softness and swagger. A multifaceted combination that keeps people guessing.

Now, the GRAMMY-nominated star is onto her next unexpected move — she partnered with us to reimagine the visuals for her track “WASSUP.” A full-length music video in GapSweats. “I dress for both style and comfort, and hoodies hit right in the middle,” she says. “I always carry one with me.”

Shot by @oliviamalone

Explore the campaign at link in bio.

#Sweatslikethis
17.2M
689K
2.04K
5mo ago
gap
@itsyoungmiko defies definition. Global artist Young Miko has been pushing every boundary through her music — reshaping Latin trap with an authenticity only she can bring. The Puerto Rican singer’s music has taken her onto main stages and magazine covers, and it’s easy to see why she draws fan love wherever she goes. She’s charismatic and confident, with layers of softness and swagger. A multifaceted combination that keeps people guessing. Now, the GRAMMY-nominated star is onto her next unexpected move — she partnered with us to reimagine the visuals for her track “WASSUP.” A full-length music video in GapSweats. “I dress for both style and comfort, and hoodies hit right in the middle,” she says. “I always carry one with me.” Shot by @oliviamalone Explore the campaign at link in bio. #Sweatslikethis
Stand out. As one.

Through choreography that forms a connection. Through individual style that’s cohesive. The members of @katseyeworld say, “We’re united by the same drive, work ethic, and love for music.”

Shot by @louisameng_

Explore the campaign at link in bio.

#BetterinDenim
13.3M
531K
668
11mo ago
gap
Stand out. As one. Through choreography that forms a connection. Through individual style that’s cohesive. The members of @katseyeworld say, “We’re united by the same drive, work ethic, and love for music.” Shot by @louisameng_ Explore the campaign at link in bio. #BetterinDenim
They brought it.
 
All the way to our Better in Denim masterclass. A talented community of dancers, moving in unison with @katseyeworld.
 
#BetterinDenim
12.6M
292K
583
11mo ago
gap
They brought it.   All the way to our Better in Denim masterclass. A talented community of dancers, moving in unison with @katseyeworld.   #BetterinDenim
Facts.

When you spend every waking moment together and still have things to learn. With @sophia_laforteza and @y0on_cha3.

Explore the campaign at link in bio.

#BetterinDenim
9.25M
922K
910
12mo ago
gap
Facts. When you spend every waking moment together and still have things to learn. With @sophia_laforteza and @y0on_cha3. Explore the campaign at link in bio. #BetterinDenim
Denim on your own.

This is denim on your own terms.
A call to wear it your way.
No rules. No hesitation. Just you.
Featuring musician @malcolmtodd and actress @indenavarrette.

“Dancing On My Own” by @robynkonichiwa
Reimagined by @malcolmtodd
Directed by @tanumuino

Explore the campaign at link in bio. See it in stores 8.13.
9.24M
499K
2.64K
1w ago
gap
Denim on your own. This is denim on your own terms. A call to wear it your way. No rules. No hesitation. Just you. Featuring musician @malcolmtodd and actress @indenavarrette. “Dancing On My Own” by @robynkonichiwa Reimagined by @malcolmtodd Directed by @tanumuino Explore the campaign at link in bio. See it in stores 8.13.
“Fashion is a form of storytelling for us.”

The style realm of @katseyeworld is made of cohesive looks with individual signatures. Often reminiscent of Y2K. “Our style comes from each of our own cultural influences and personal flair,” they told us. “And that fusion is what gives KATSEYE its edge.”

For our shoot, each member found their vibe in low rises and authentic denim washes. Cropped cuts and bold fits. Pieces true to them.

Shot by @bjorniooss
Styled by @carolinenewell

Explore the campaign at link in bio.

#BetterinDenim
8.78M
351K
472
12mo ago
gap
“Fashion is a form of storytelling for us.” The style realm of @katseyeworld is made of cohesive looks with individual signatures. Often reminiscent of Y2K. “Our style comes from each of our own cultural influences and personal flair,” they told us. “And that fusion is what gives KATSEYE its edge.” For our shoot, each member found their vibe in low rises and authentic denim washes. Cropped cuts and bold fits. Pieces true to them. Shot by @bjorniooss Styled by @carolinenewell Explore the campaign at link in bio. #BetterinDenim
Better in Denim. Reconstructed. 
 
@katseyeworld wears custom reconstructed Gap looks, for a special performance at the @grammymuseum @recordingacademy. Designed by @humberto.
 
#BetterinDenim
8.31M
332K
548
11mo ago
gap
Better in Denim. Reconstructed.   @katseyeworld wears custom reconstructed Gap looks, for a special performance at the @grammymuseum @recordingacademy. Designed by @humberto.   #BetterinDenim
“I like to trust my own instincts. I don’t overthink it.”
 
Shot by @bjorniooss
7.25M
290K
362
1w ago
gap
“I like to trust my own instincts. I don’t overthink it.”   Shot by @bjorniooss
Behind the scenes. 

Where @katseyeworld brings everyone to the yard. In low rises and bold fits. 

#BetterInDenim
7.16M
815K
988
11mo ago
gap
Behind the scenes. Where @katseyeworld brings everyone to the yard. In low rises and bold fits. #BetterInDenim
Got film back.

@katseyeworld on disposable camera film. An ode to the early 2000s, and the heyday of low rise and our campaign song.

Explore the campaign at link in bio.

#BetterinDenim
5.18M
207K
503
12mo ago
gap
Got film back. @katseyeworld on disposable camera film. An ode to the early 2000s, and the heyday of low rise and our campaign song. Explore the campaign at link in bio. #BetterinDenim
The Hailey Jean. Coming soon. 

Launching online on 7.16 at 12 p.m. ET / 9 a.m. PT.

Available globally in select stores at 10 a.m.
5.14M
136K
1.16K
1mo ago
gap
The Hailey Jean. Coming soon. Launching online on 7.16 at 12 p.m. ET / 9 a.m. PT. Available globally in select stores at 10 a.m.
All together now.

@katseyeworld gives one more taste of the performance. 

Explore the campaign at link in bio. 

#BetterinDenim
4.96M
389K
820
11mo ago
gap
All together now. @katseyeworld gives one more taste of the performance. Explore the campaign at link in bio. #BetterinDenim
Gap × Stranger Things. 

A capsule created for one last adventure in Hawkins. Where the weird and wild collide. And nostalgia becomes new again. 

Link in bio to shop.
4.96M
14.4K
49
9mo ago
gap
Gap × Stranger Things. A capsule created for one last adventure in Hawkins. Where the weird and wild collide. And nostalgia becomes new again. Link in bio to shop.
Brannan Bear. The EYEKON nobody saw coming.

Adorning @lararajj’s bag.

Explore the campaign and shop bag charms at link in bio.

#BetterinDenim
4.92M
342K
1.25K
11mo ago
gap
Brannan Bear. The EYEKON nobody saw coming. Adorning @lararajj’s bag. Explore the campaign and shop bag charms at link in bio. #BetterinDenim
The KATSEYE Hoodie. 

We tapped global girl group @katseyeworld to put their signature on our hoodie. A classic Gap icon. For their EYEKONS. Get it before it’s gone. 

Link in bio to shop the limited-edition hoodie. 

#BetterinDenim
4.92M
558K
1.11K
1y ago
gap
The KATSEYE Hoodie. We tapped global girl group @katseyeworld to put their signature on our hoodie. A classic Gap icon. For their EYEKONS. Get it before it’s gone. Link in bio to shop the limited-edition hoodie. #BetterinDenim
Throwing it back.

Nostalgic songs. Core memories. The members of @katseyeworld share theirs.

Listen to their full playlist. Exclusively on Spotify. Link in bio.

#BetterinDenim
4.86M
317K
864
12mo ago
gap
Throwing it back. Nostalgic songs. Core memories. The members of @katseyeworld share theirs. Listen to their full playlist. Exclusively on Spotify. Link in bio. #BetterinDenim
In step.

Actress @indenavarrette and musician @malcolmtodd exist in their own creative lanes, but intersect in our fall campaign. Being unmistakably themselves. 

Malcolm wears the Loose Boot Jean and Baggy Carpenter Jean. Inde wears the Straight Taper Jean and Slim Barrel Jean.

Explore the campaign at link in bio.
4.49M
180K
186
1w ago
gap
In step. Actress @indenavarrette and musician @malcolmtodd exist in their own creative lanes, but intersect in our fall campaign. Being unmistakably themselves. Malcolm wears the Loose Boot Jean and Baggy Carpenter Jean. Inde wears the Straight Taper Jean and Slim Barrel Jean. Explore the campaign at link in bio.

Gap (@gap) Instagram Stats & Analytics

Gap (@gap) has 3.74M Instagram followers with a 6.01% engagement rate over the past 12 months. Across 691 posts, Gap received 17.9M total likes and 186M impressions, averaging 25.9K likes per post. This page tracks Gap's performance metrics, top content, and engagement trends — updated daily.

Gap (@gap) Instagram Analytics FAQ

How many Instagram followers does Gap have?+
Gap (@gap) has 3.74M Instagram followers as of August 2026.
What is Gap's Instagram engagement rate?+
Gap's Instagram engagement rate is 6.01% over the last 12 months, based on 691 posts.
How many likes does Gap get on Instagram?+
Gap received 17.9M total likes across 691 posts in the last 12 months, averaging 25.9K likes per post.
How many Instagram impressions does Gap get?+
Gap's Instagram content generated 186M total impressions over the last 12 months.