instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
3.65M
impressions
405M
likes
21.5M
comments
104K
posts
1.19K
engagement
5.94%
emv
$13.6M
Avg. per post
626K

Key Metrics

Distributions

Top Content

Better in Denim. 

This is denim as you define it.
Your individuality. Your self-expression. Your style.
Powerful on your own. Even better together.
Featuring @katseyeworld
 
“Milkshake” by @kelis
Directed by @bethany.vargas 
Choreographed by @itsrobbiesworld_ 

Cast:
@kyndallmikayla @yuli_maldonado @hezekiahanthonyy @pearlywhirll @dan.santiago @dextercarr @mishametel_ @kebahb @kingkai.official @kaelynnharris @jaidenanthonyy @darioboatner @faatoubah @nicogoofs @lucas.debiasi @nicoleecardona @madisonrougealvarado
@madelyne_spang @nat_bat_ @byrontittle @maijaknapp @athena.cruz @gavinmorales1 @mariespieldenner @stephmincone @peytonmatthias
@alexmateo_ @selenarhamilton @guero_charles @charlizeglass @tacir.r

Explore the campaign at link in bio.

#BetterinDenim
80.2M
5.01M
33.8K
6mo ago
gap
Better in Denim.  This is denim as you define it. Your individuality. Your self-expression. Your style. Powerful on your own. Even better together. Featuring @katseyeworld   “Milkshake” by @kelis Directed by @bethany.vargas Choreographed by @itsrobbiesworld_ Cast: @kyndallmikayla @yuli_maldonado @hezekiahanthonyy @pearlywhirll @dan.santiago @dextercarr @mishametel_ @kebahb @kingkai.official @kaelynnharris @jaidenanthonyy @darioboatner @faatoubah @nicogoofs @lucas.debiasi @nicoleecardona @madisonrougealvarado @madelyne_spang @nat_bat_ @byrontittle @maijaknapp @athena.cruz @gavinmorales1 @mariespieldenner @stephmincone @peytonmatthias @alexmateo_ @selenarhamilton @guero_charles @charlizeglass @tacir.r Explore the campaign at link in bio. #BetterinDenim
“We didn’t just come together, we clicked.”

#BetterinDenim
25.5M
1.02M
1.96K
5mo ago
gap
“We didn’t just come together, we clicked.”

#BetterinDenim
Warm it up. 

@meganskiendiel shows us how it’s done. 

Explore the campaign at link in bio. 

#BetterinDenim
14.4M
2.01M
3.56K
6mo ago
gap
Warm it up. @meganskiendiel shows us how it’s done. Explore the campaign at link in bio. #BetterinDenim
Enter @katseyeworld. 
 
KATSEYE is a global girl group, redefining pop music through a multicultural K-pop lens. “We each come from different parts of the world, with unique cultures, languages, and stories,” they told us. “It’s the heart of what makes our sound, style, and presence stand out.” 
 
And stand out they have. Since their music debut last year, they’ve been quickly climbing charts and amassing millions of EYEKONS, who love their fearless self-expression, playful social content, and viral dance trends. 
 
Featuring KATSEYE members @daniela_avanzini @lararajj @meretmanon @meganskiendiel @sophia_laforteza @y0on_cha3 
 
Shot by @bjorniooss
 
Explore the campaign at link in bio.
 
#BetterinDenim
13.4M
537K
2.05K
6mo ago
gap
Enter @katseyeworld.    KATSEYE is a global girl group, redefining pop music through a multicultural K-pop lens. “We each come from different parts of the world, with unique cultures, languages, and stories,” they told us. “It’s the heart of what makes our sound, style, and presence stand out.”    And stand out they have. Since their music debut last year, they’ve been quickly climbing charts and amassing millions of EYEKONS, who love their fearless self-expression, playful social content, and viral dance trends.   Featuring KATSEYE members @daniela_avanzini @lararajj @meretmanon @meganskiendiel @sophia_laforteza @y0on_cha3    Shot by @bjorniooss   Explore the campaign at link in bio.   #BetterinDenim
Stand out. As one.

Through choreography that forms a connection. Through individual style that’s cohesive. The members of @katseyeworld say, “We’re united by the same drive, work ethic, and love for music.”

Shot by @louisameng_

Explore the campaign at link in bio.

#BetterinDenim
13.4M
535K
683
5mo ago
gap
Stand out. As one. Through choreography that forms a connection. Through individual style that’s cohesive. The members of @katseyeworld say, “We’re united by the same drive, work ethic, and love for music.” Shot by @louisameng_ Explore the campaign at link in bio. #BetterinDenim
To the yard.

@katseyeworld brings the energy wherever they are — even outside our studio.

Explore the campaign at link in bio.

#BetterinDenim
13.1M
1.74M
2.19K
6mo ago
gap
To the yard. @katseyeworld brings the energy wherever they are — even outside our studio. Explore the campaign at link in bio. #BetterinDenim
They brought it.
 
All the way to our Better in Denim masterclass. A talented community of dancers, moving in unison with @katseyeworld.
 
#BetterinDenim
12.5M
293K
598
5mo ago
gap
They brought it.   All the way to our Better in Denim masterclass. A talented community of dancers, moving in unison with @katseyeworld.   #BetterinDenim
Everything’s a stage.

When you feel good in what you wear. Softer-than-soft essentials. 

Featuring @jchillen_, @camila.velaa, @jakevisthomason 
Shot by @artemispolemis

Explore the campaign at link in bio. #FeelslikeGap
11.2M
1.79K
33
11mo ago
gap
Everything’s a stage. When you feel good in what you wear. Softer-than-soft essentials. Featuring @jchillen_, @camila.velaa, @jakevisthomason Shot by @artemispolemis Explore the campaign at link in bio. #FeelslikeGap
Facts.

When you spend every waking moment together and still have things to learn. With @sophia_laforteza and @y0on_cha3.

Explore the campaign at link in bio.

#BetterinDenim
9.23M
932K
930
5mo ago
gap
Facts. When you spend every waking moment together and still have things to learn. With @sophia_laforteza and @y0on_cha3. Explore the campaign at link in bio. #BetterinDenim
“Fashion is a form of storytelling for us.”

The style realm of @katseyeworld is made of cohesive looks with individual signatures. Often reminiscent of Y2K. “Our style comes from each of our own cultural influences and personal flair,” they told us. “And that fusion is what gives KATSEYE its edge.”

For our shoot, each member found their vibe in low rises and authentic denim washes. Cropped cuts and bold fits. Pieces true to them.

Shot by @bjorniooss
Styled by @carolinenewell

Explore the campaign at link in bio.

#BetterinDenim
8.85M
354K
481
5mo ago
gap
“Fashion is a form of storytelling for us.” The style realm of @katseyeworld is made of cohesive looks with individual signatures. Often reminiscent of Y2K. “Our style comes from each of our own cultural influences and personal flair,” they told us. “And that fusion is what gives KATSEYE its edge.” For our shoot, each member found their vibe in low rises and authentic denim washes. Cropped cuts and bold fits. Pieces true to them. Shot by @bjorniooss Styled by @carolinenewell Explore the campaign at link in bio. #BetterinDenim
Better in Denim. Reconstructed. 
 
@katseyeworld wears custom reconstructed Gap looks, for a special performance at the @grammymuseum @recordingacademy. Designed by @humberto.
 
#BetterinDenim
8.37M
335K
559
5mo ago
gap
Better in Denim. Reconstructed.   @katseyeworld wears custom reconstructed Gap looks, for a special performance at the @grammymuseum @recordingacademy. Designed by @humberto.   #BetterinDenim
Lights, camera, @katseyeworld.

The six KATSEYE members have the kind of chemistry that’s immediate and energizing — and it’s just as strong behind the scenes. They told us, “Our connection pushes our performance, our sound, and our sisterhood to another level.”

Shot by @louisameng_

Explore the campaign at link in bio.

#BetterinDenim
8.34M
334K
605
6mo ago
gap
Lights, camera, @katseyeworld. The six KATSEYE members have the kind of chemistry that’s immediate and energizing — and it’s just as strong behind the scenes. They told us, “Our connection pushes our performance, our sound, and our sisterhood to another level.” Shot by @louisameng_ Explore the campaign at link in bio. #BetterinDenim
GAPSTUDIO. Behind the lens.
With @mario_sorrenti @alastairmckimm @imaanhamman @alexconsani and @anokyai.

When it came time to conceptualize the campaign for our first GapStudio collection, @zacposen looked to iconic images from Gap’s past. 

“Over the years, we’ve had these incredible campaigns shot by famous photographers, and I felt like we deserved that for GapStudio,” Zac said. 

“So I brought in the top supermodels of today with Imaan, Alex, and Anok, along with Alastair McKimm who is one of the best stylists and creative directors in the business. And then a fashion photographer I’ve always wanted to work with — Mario Sorrenti. He’s the equivalent of those iconic photographers, for today.”
                               
Behind-the-scenes shot by @danielwheatley

#GapStudio
7.12M
3.15K
30
10mo ago
gap
GAPSTUDIO. Behind the lens. With @mario_sorrenti @alastairmckimm @imaanhamman @alexconsani and @anokyai. When it came time to conceptualize the campaign for our first GapStudio collection, @zacposen looked to iconic images from Gap’s past.  “Over the years, we’ve had these incredible campaigns shot by famous photographers, and I felt like we deserved that for GapStudio,” Zac said.  “So I brought in the top supermodels of today with Imaan, Alex, and Anok, along with Alastair McKimm who is one of the best stylists and creative directors in the business. And then a fashion photographer I’ve always wanted to work with — Mario Sorrenti. He’s the equivalent of those iconic photographers, for today.”                                 Behind-the-scenes shot by @danielwheatley #GapStudio
Behind the scenes. 

Where @katseyeworld brings everyone to the yard. In low rises and bold fits. 

#BetterInDenim
7.09M
819K
986
5mo ago
gap
Behind the scenes. Where @katseyeworld brings everyone to the yard. In low rises and bold fits. #BetterInDenim
KATSEYE members. Gap girls. 

@katseyeworld talks denim, cultural style, and mall memories.

Explore the campaign at link in bio.

#BetterinDenim
6.7M
425K
861
6mo ago
gap
KATSEYE members. Gap girls.  @katseyeworld talks denim, cultural style, and mall memories. Explore the campaign at link in bio. #BetterinDenim
Get ready with @camila.velaa.
 
Step by step of the dancer’s fit. Our soft essentials, her personal style.
 
Explore the campaign at link in bio. #FeelslikeGap
5.8M
909
28
11mo ago
gap
Get ready with @camila.velaa.   Step by step of the dancer’s fit. Our soft essentials, her personal style.   Explore the campaign at link in bio. #FeelslikeGap
Something for the EYEKONS. Tomorrow.
5.34M
234K
1.66K
6mo ago
gap
Something for the EYEKONS. Tomorrow.
Got film back.

@katseyeworld on disposable camera film. An ode to the early 2000s, and the heyday of low rise and our campaign song.

Explore the campaign at link in bio.

#BetterinDenim
5.21M
209K
509
6mo ago
gap
Got film back. @katseyeworld on disposable camera film. An ode to the early 2000s, and the heyday of low rise and our campaign song. Explore the campaign at link in bio. #BetterinDenim
Fashion’s biggest night. 
 
Actress @lauraharrier arrives at tonight’s Met Gala in New York, wearing a custom look designed by @zacposen. Made in the GapStudio.
 
Interpreting the theme, Zac treated the design’s tailoring like a couture gown. It marks his first-ever Met Gala creation to feature pants. A symbolic choice aligned with the evening’s tribute to historical Black dandyism as a form of elegance, resistance, and self-definition. 
 
The look also draws on Gap’s deep heritage in denim and natural fibers. Combining raw, natural ecru denim and shank buttons with couture-level detailing. 

Custom look made in the Gap Studio 
Creative Director: Zac Posen, EVP and Creative Director of Gap Inc. 
Hair: @hairinel
Makeup: @harold_james
Nails: @ohriginails
Jewelry: @buccellatimilan
Styling: @daniellegoldberg 
Photo credit: Getty Images
 
#SuperfineStyle #MetGala #GapStudio
5.03M
201K
1.05K
9mo ago
gap
Fashion’s biggest night.    Actress @lauraharrier arrives at tonight’s Met Gala in New York, wearing a custom look designed by @zacposen. Made in the GapStudio.   Interpreting the theme, Zac treated the design’s tailoring like a couture gown. It marks his first-ever Met Gala creation to feature pants. A symbolic choice aligned with the evening’s tribute to historical Black dandyism as a form of elegance, resistance, and self-definition.    The look also draws on Gap’s deep heritage in denim and natural fibers. Combining raw, natural ecru denim and shank buttons with couture-level detailing.  Custom look made in the Gap Studio  Creative Director: Zac Posen, EVP and Creative Director of Gap Inc.  Hair: @hairinel Makeup: @harold_james Nails: @ohriginails Jewelry: @buccellatimilan Styling: @daniellegoldberg Photo credit: Getty Images   #SuperfineStyle #MetGala #GapStudio
Gap × Stranger Things. 

A capsule created for one last adventure in Hawkins. Where the weird and wild collide. And nostalgia becomes new again. 

Link in bio to shop.
4.96M
14.4K
49
2mo ago
gap
Gap × Stranger Things. A capsule created for one last adventure in Hawkins. Where the weird and wild collide. And nostalgia becomes new again. Link in bio to shop.

Gap (@gap) Instagram Stats & Analytics

Gap (@gap) has 3.65M Instagram followers with a 5.94% engagement rate over the past 12 months. Across 1.19K posts, Gap received 21.5M total likes and 282M impressions, averaging 33.3K likes per post. This page tracks Gap's performance metrics, top content, and engagement trends — updated daily.

Gap (@gap) Instagram Analytics FAQ

How many Instagram followers does Gap have?+
Gap (@gap) has 3.65M Instagram followers as of February 2026.
What is Gap's Instagram engagement rate?+
Gap's Instagram engagement rate is 5.94% over the last 12 months, based on 1.19K posts.
How many likes does Gap get on Instagram?+
Gap received 21.5M total likes across 1.19K posts in the last year, averaging 33.3K likes per post.
How many Instagram impressions does Gap get?+
Gap's Instagram content generated 282M total impressions over the last 12 months.