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followers
54.5K
impressions
89.6M
likes
310K
comments
6.01K
posts
311
engagement
0.331%
emv
$1.88M
Average per post
288K

Key Metrics

Distributions

Top Content

Thankfully it’s low tracking and low dust 😅 #freshstep #catparent #unhinged
35.7M
181K
1.81K
12mo ago
freshstep
Thankfully it’s low tracking and low dust 😅 #freshstep #catparent #unhinged
Living in a cat house and I wouldn’t have it any other way 🐱 We use @freshstep Odor Shield for 15-day odor control + paw-activated freshness! Shop at the link in our bio 🔗 #FreshStepPartner #IsItCrazyOrIsItLove Febreze is used under license from P&G.
26.1M
23.1K
124
5mo ago
freshstep
Living in a cat house and I wouldn’t have it any other way 🐱 We use @freshstep Odor Shield for 15-day odor control + paw-activated freshness! Shop at the link in our bio 🔗 #FreshStepPartner #IsItCrazyOrIsItLove Febreze is used under license from P&G.
Valentine’s Day is coming, and this year you should DATE CATS, NOT HUMANS! I’m partnering with @freshstep and @bestfriendsanimalsociety to remind you that when it comes to finding love, skip the drama that comes with dating humans and adopt a cat instead. Find your match at besfriends.org/freshstep #FreshStepPartner
16.3M
15.4K
174
8mo ago
freshstep
Valentine’s Day is coming, and this year you should DATE CATS, NOT HUMANS! I’m partnering with @freshstep and @bestfriendsanimalsociety to remind you that when it comes to finding love, skip the drama that comes with dating humans and adopt a cat instead. Find your match at besfriends.org/freshstep #FreshStepPartner
odor control so strong even holiday chaos can’t compete 🙌 #FreshStep #HolidaySeason #CatsOfInstagram
6.43M
5.66K
40
10mo ago
freshstep
odor control so strong even holiday chaos can’t compete 🙌 #FreshStep #HolidaySeason #CatsOfInstagram
#FreshStepPartner safe to say my cat is just a lil’ dramatic (except when it comes to using Fresh Step Heavy Duty, his favorite litter) #catdad #cats_of_instagram #trending #guessthenumber
2.31M
12.0K
34
1mo ago
freshstep
#FreshStepPartner safe to say my cat is just a lil’ dramatic (except when it comes to using Fresh Step Heavy Duty, his favorite litter) #catdad #cats_of_instagram #trending #guessthenumber
worse than heartbreak fr #catdad #catparents #catsofinstagram #catlover
635K
11.5K
24
1mo ago
freshstep
worse than heartbreak fr #catdad #catparents #catsofinstagram #catlover
the 👼and 😈 on your shoulders except it’s your 2 cats 🎨: @carolinefriendart #catparent #multicathousehold #catlovers #illustration #illustrationart
203K
8.11K
74
2mo ago
freshstep
the 👼and 😈 on your shoulders except it’s your 2 cats 🎨: @carolinefriendart #catparent #multicathousehold #catlovers #illustration #illustrationart
Introducing Diamond Edition litter🤩 With each step your cat will feel fancier. Only the best for your Queen 👑 💎 🐈 April Fools’! But would you buy this litter for your cat?🤩 #freshstep #bedazzled #cats #freshsteppartner
137K
2.43K
49
6mo ago
freshstep
Introducing Diamond Edition litter🤩 With each step your cat will feel fancier. Only the best for your Queen 👑 💎 🐈 April Fools’! But would you buy this litter for your cat?🤩 #freshstep #bedazzled #cats #freshsteppartner
friendly reminder: this is THEIR house and i just scoop their litter #catmom #cathouse #catlover
123K
3.16K
10
1mo ago
freshstep
friendly reminder: this is THEIR house and i just scoop their litter #catmom #cathouse #catlover
i’m still in the running for employee of the month right? #workfromhome #zoomies #catparent #funnycats
90.3K
6.34K
23
2mo ago
freshstep
i’m still in the running for employee of the month right? #workfromhome #zoomies #catparent #funnycats
when the activity requires 0 cats 🎨: @carolinefriendart #workfromhome #catmom #illustration #lifewithcats
83.2K
3.33K
17
3mo ago
freshstep
when the activity requires 0 cats 🎨: @carolinefriendart #workfromhome #catmom #illustration #lifewithcats
humans: stinky feet, cats: clean paws 💅 now that’s something to rawr about. We’re covering adoption fees for ONE MORE DAY!🐾 Head to the link in our bio to find adoptable cats from @bestfriendsanimalsociety near you. Plus, we’re covering adoption fees from now through 2/16, and anyone who adopts a cat during the month of February will receive free litter (redeemable exclusively at @walmart)* #IsItCrazyorIsItLove #FreshStep *Up to $10,000 total adoption fee coverage. $20 digital coupon for any Fresh Step litter at Walmart or Walmart.com (http://walmart.com/). Limit 1 per household. Valid only for cats adopted through Best Friends Animal Society. Febreze is used under license from P&G.
75.1K
hidden
12
7mo ago
freshstep
humans: stinky feet, cats: clean paws 💅 now that’s something to rawr about. We’re covering adoption fees for ONE MORE DAY!🐾 Head to the link in our bio to find adoptable cats from @bestfriendsanimalsociety near you. Plus, we’re covering adoption fees from now through 2/16, and anyone who adopts a cat during the month of February will receive free litter (redeemable exclusively at @walmart)* #IsItCrazyorIsItLove #FreshStep *Up to $10,000 total adoption fee coverage. $20 digital coupon for any Fresh Step litter at Walmart or Walmart.com (http://walmart.com/). Limit 1 per household. Valid only for cats adopted through Best Friends Animal Society. Febreze is used under license from P&G.
iykyk 🎨: @carolinefriendart #catmom #catlover #catparent #catsofinstagram
67.6K
2.70K
18
3w ago
freshstep
iykyk 🎨: @carolinefriendart #catmom #catlover #catparent #catsofinstagram
and she changes position as soon as you move a muscle 🎨: @carolinefriendart #illustration #illustrationart #catmom #lifewithcats
51.1K
2.04K
15
2mo ago
freshstep
and she changes position as soon as you move a muscle 🎨: @carolinefriendart #illustration #illustrationart #catmom #lifewithcats
do fall activities with ur cat, because it’s their first time living too 💙 #catdad #fallactivities #fallvibes #catlover
50.4K
3.88K
21
3w ago
freshstep
do fall activities with ur cat, because it’s their first time living too 💙 #catdad #fallactivities #fallvibes #catlover
i luv decorating for Littermas 🤪🎄 #HolidaySeason #XmasDecorations #FreshStep #cats_of_instagram #
27.9K
123
4
10mo ago
freshstep
i luv decorating for Littermas 🤪🎄 #HolidaySeason #XmasDecorations #FreshStep #cats_of_instagram #
pumpkin carving got a little unique this year 🎃 #FreshStep #SpookySzn #PumpkinCarving #Catstagram #CatMom
23.9K
283
8
11mo ago
freshstep
pumpkin carving got a little unique this year 🎃 #FreshStep #SpookySzn #PumpkinCarving #Catstagram #CatMom
Giveaway Closed! Congrats to @emmi.sullivan14 🐱 POV you’re so grateful for your cat that you just want to spoil them! To celebrate the week of being grateful, we’re partnering with @kongcompany to give (1) lucky cat parent the chance to win (5) boxes of Fresh Step Heavy Duty and a bundle of KONG cat toys! Follow the rules below to enter! ⭐Follow @freshstep @kongcompany and @juniebskis ⭐Like this post ⭐Comment what you’re grateful for! No purchase necessary. U.S. (+D.C), 18+. Ends 12/01/25 11:59 PM ET. Winner(s) randomly selected and notified by our verified account only. Void where prohibited. See Official Rules by visiting the link in our bio. Febreze is used under license from The Procter & Gamble Company or its affiliates. #Giveaway #FreshStep #HolidaySzn #PetParents #Pets
21.5K
1.17K
219
10mo ago
freshstep
Giveaway Closed! Congrats to @emmi.sullivan14 🐱 POV you’re so grateful for your cat that you just want to spoil them! To celebrate the week of being grateful, we’re partnering with @kongcompany to give (1) lucky cat parent the chance to win (5) boxes of Fresh Step Heavy Duty and a bundle of KONG cat toys! Follow the rules below to enter! ⭐Follow @freshstep @kongcompany and @juniebskis ⭐Like this post ⭐Comment what you’re grateful for! No purchase necessary. U.S. (+D.C), 18+. Ends 12/01/25 11:59 PM ET. Winner(s) randomly selected and notified by our verified account only. Void where prohibited. See Official Rules by visiting the link in our bio. Febreze is used under license from The Procter & Gamble Company or its affiliates. #Giveaway #FreshStep #HolidaySzn #PetParents #Pets
just a lil something to take the edge off 📸 @ottoandfuriends #FreshStep #CatMartini #CatParents #FYP #Friendsgiving
18.5K
135
11
10mo ago
freshstep
just a lil something to take the edge off 📸 @ottoandfuriends #FreshStep #CatMartini #CatParents #FYP #Friendsgiving
I think it’s safe to say my meowmies love to spoil me... Is it crazy or is it love!? 😻💖🥰 Check out @freshstep and bring some love into your cat’s world! 🐈🌎✨ #IsItCrazyOrIsItLove #FreshStep #FreshStepPartner #JunieBSkis
18.3K
2.07K
108
6mo ago
freshstep
I think it’s safe to say my meowmies love to spoil me... Is it crazy or is it love!? 😻💖🥰 Check out @freshstep and bring some love into your cat’s world! 🐈🌎✨ #IsItCrazyOrIsItLove #FreshStep #FreshStepPartner #JunieBSkis

Fresh Step | Cat Litter (@freshstep) Instagram Stats & Analytics

Fresh Step | Cat Litter (@freshstep) has 54.5K Instagram followers with a 0.33% engagement rate over the past 12 months. Across 311 posts, Fresh Step | Cat Litter received 310K total likes and 89.6M impressions, averaging 995 likes per post. This page tracks Fresh Step | Cat Litter's performance metrics, top content, and engagement trends — updated daily. To benchmark @freshstep against other accounts, use Socialpruf's Instagram competitor analysis tool.

Fresh Step | Cat Litter (@freshstep) Instagram Analytics FAQ

How many Instagram followers does Fresh Step | Cat Litter have?+
Fresh Step | Cat Litter (@freshstep) has 54.5K Instagram followers as of October 2026.
What is Fresh Step | Cat Litter's Instagram engagement rate?+
Fresh Step | Cat Litter's Instagram engagement rate is 0.33% over the last 12 months, based on 311 posts.
How many likes does Fresh Step | Cat Litter get on Instagram?+
Fresh Step | Cat Litter received 310K total likes across 311 posts in the last 12 months, averaging 995 likes per post.
How many Instagram impressions does Fresh Step | Cat Litter get?+
Fresh Step | Cat Litter's Instagram content generated 89.6M total impressions over the last 12 months.
Can I compare Fresh Step | Cat Litter with other Instagram accounts?+
Yes. Add @freshstep to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.