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followers
58.8K
impressions
102M
likes
5.54M
comments
21.9K
posts
314
engagement
5.49%
emv
$3.45M
Average per post
324K

Key Metrics

Distributions

Top Content

spooky szn or not, he does this on the daily #spookyszn #halloween2026 #catdad #jumpscare #cats
45.6M
5.36M
17.6K
2w ago
freshstep
spooky szn or not, he does this on the daily #spookyszn #halloween2026 #catdad #jumpscare #cats
Living in a cat house and I wouldn’t have it any other way 🐱 We use @freshstep Odor Shield for 15-day odor control + paw-activated freshness! Shop at the link in our bio 🔗 #FreshStepPartner #IsItCrazyOrIsItLove Febreze is used under license from P&G.
26.1M
23.1K
124
6mo ago
freshstep
Living in a cat house and I wouldn’t have it any other way 🐱 We use @freshstep Odor Shield for 15-day odor control + paw-activated freshness! Shop at the link in our bio 🔗 #FreshStepPartner #IsItCrazyOrIsItLove Febreze is used under license from P&G.
Valentine’s Day is coming, and this year you should DATE CATS, NOT HUMANS! I’m partnering with @freshstep and @bestfriendsanimalsociety to remind you that when it comes to finding love, skip the drama that comes with dating humans and adopt a cat instead. Find your match at besfriends.org/freshstep #FreshStepPartner
16.3M
15.4K
174
9mo ago
freshstep
Valentine’s Day is coming, and this year you should DATE CATS, NOT HUMANS! I’m partnering with @freshstep and @bestfriendsanimalsociety to remind you that when it comes to finding love, skip the drama that comes with dating humans and adopt a cat instead. Find your match at besfriends.org/freshstep #FreshStepPartner
odor control so strong even holiday chaos can’t compete 🙌 #FreshStep #HolidaySeason #CatsOfInstagram
6.43M
5.65K
40
11mo ago
freshstep
odor control so strong even holiday chaos can’t compete 🙌 #FreshStep #HolidaySeason #CatsOfInstagram
#FreshStepPartner safe to say my cat is just a lil’ dramatic (except when it comes to using Fresh Step Heavy Duty, his favorite litter) #catdad #cats_of_instagram #trending #guessthenumber
2.33M
12.8K
35
2mo ago
freshstep
#FreshStepPartner safe to say my cat is just a lil’ dramatic (except when it comes to using Fresh Step Heavy Duty, his favorite litter) #catdad #cats_of_instagram #trending #guessthenumber
my cat moving at light speed just for Fresh Step Heavy Duty’s 30-day odor control #spookyszn #halloween2026 #catdad #jumpscare #cats
2.13M
53.1K
124
2w ago
freshstep
my cat moving at light speed just for Fresh Step Heavy Duty’s 30-day odor control #spookyszn #halloween2026 #catdad #jumpscare #cats
worse than heartbreak fr #catdad #catparents #catsofinstagram #catlover
645K
11.7K
24
2mo ago
freshstep
worse than heartbreak fr #catdad #catparents #catsofinstagram #catlover
the 👼and 😈 on your shoulders except it’s your 2 cats 🎨: @carolinefriendart #catparent #multicathousehold #catlovers #illustration #illustrationart
203K
8.12K
74
2mo ago
freshstep
the 👼and 😈 on your shoulders except it’s your 2 cats 🎨: @carolinefriendart #catparent #multicathousehold #catlovers #illustration #illustrationart
Introducing Diamond Edition litter🤩 With each step your cat will feel fancier. Only the best for your Queen 👑 💎 🐈 April Fools’! But would you buy this litter for your cat?🤩 #freshstep #bedazzled #cats #freshsteppartner
137K
2.43K
49
7mo ago
freshstep
Introducing Diamond Edition litter🤩 With each step your cat will feel fancier. Only the best for your Queen 👑 💎 🐈 April Fools’! But would you buy this litter for your cat?🤩 #freshstep #bedazzled #cats #freshsteppartner
friendly reminder: this is THEIR house and i just scoop their litter #catmom #cathouse #catlover
124K
3.16K
10
2mo ago
freshstep
friendly reminder: this is THEIR house and i just scoop their litter #catmom #cathouse #catlover
i’m still in the running for employee of the month right? #workfromhome #zoomies #catparent #funnycats
92.7K
6.42K
23
3mo ago
freshstep
i’m still in the running for employee of the month right? #workfromhome #zoomies #catparent #funnycats
when the activity requires 0 cats 🎨: @carolinefriendart #workfromhome #catmom #illustration #lifewithcats
83.4K
3.34K
17
3mo ago
freshstep
when the activity requires 0 cats 🎨: @carolinefriendart #workfromhome #catmom #illustration #lifewithcats
humans: stinky feet, cats: clean paws 💅 now that’s something to rawr about. We’re covering adoption fees for ONE MORE DAY!🐾 Head to the link in our bio to find adoptable cats from @bestfriendsanimalsociety near you. Plus, we’re covering adoption fees from now through 2/16, and anyone who adopts a cat during the month of February will receive free litter (redeemable exclusively at @walmart)* #IsItCrazyorIsItLove #FreshStep *Up to $10,000 total adoption fee coverage. $20 digital coupon for any Fresh Step litter at Walmart or Walmart.com (http://walmart.com/). Limit 1 per household. Valid only for cats adopted through Best Friends Animal Society. Febreze is used under license from P&G.
75.1K
hidden
12
8mo ago
freshstep
humans: stinky feet, cats: clean paws 💅 now that’s something to rawr about. We’re covering adoption fees for ONE MORE DAY!🐾 Head to the link in our bio to find adoptable cats from @bestfriendsanimalsociety near you. Plus, we’re covering adoption fees from now through 2/16, and anyone who adopts a cat during the month of February will receive free litter (redeemable exclusively at @walmart)* #IsItCrazyorIsItLove #FreshStep *Up to $10,000 total adoption fee coverage. $20 digital coupon for any Fresh Step litter at Walmart or Walmart.com (http://walmart.com/). Limit 1 per household. Valid only for cats adopted through Best Friends Animal Society. Febreze is used under license from P&G.
iykyk 🎨: @carolinefriendart #catmom #catlover #catparent #catsofinstagram
68.3K
2.73K
18
1mo ago
freshstep
iykyk 🎨: @carolinefriendart #catmom #catlover #catparent #catsofinstagram
do fall activities with ur cat, because it’s their first time living too 💙 #catdad #fallactivities #fallvibes #catlover
55.0K
4.18K
21
1mo ago
freshstep
do fall activities with ur cat, because it’s their first time living too 💙 #catdad #fallactivities #fallvibes #catlover
and she changes position as soon as you move a muscle 🎨: @carolinefriendart #illustration #illustrationart #catmom #lifewithcats
51.2K
2.05K
15
3mo ago
freshstep
and she changes position as soon as you move a muscle 🎨: @carolinefriendart #illustration #illustrationart #catmom #lifewithcats
i luv decorating for Littermas 🤪🎄 #HolidaySeason #XmasDecorations #FreshStep #cats_of_instagram #
27.9K
123
4
11mo ago
freshstep
i luv decorating for Littermas 🤪🎄 #HolidaySeason #XmasDecorations #FreshStep #cats_of_instagram #
Giveaway Closed! Congrats to @emmi.sullivan14 🐱 POV you’re so grateful for your cat that you just want to spoil them! To celebrate the week of being grateful, we’re partnering with @kongcompany to give (1) lucky cat parent the chance to win (5) boxes of Fresh Step Heavy Duty and a bundle of KONG cat toys! Follow the rules below to enter! ⭐Follow @freshstep @kongcompany and @juniebskis ⭐Like this post ⭐Comment what you’re grateful for! No purchase necessary. U.S. (+D.C), 18+. Ends 12/01/25 11:59 PM ET. Winner(s) randomly selected and notified by our verified account only. Void where prohibited. See Official Rules by visiting the link in our bio. Febreze is used under license from The Procter & Gamble Company or its affiliates. #Giveaway #FreshStep #HolidaySzn #PetParents #Pets
21.5K
1.17K
219
11mo ago
freshstep
Giveaway Closed! Congrats to @emmi.sullivan14 🐱 POV you’re so grateful for your cat that you just want to spoil them! To celebrate the week of being grateful, we’re partnering with @kongcompany to give (1) lucky cat parent the chance to win (5) boxes of Fresh Step Heavy Duty and a bundle of KONG cat toys! Follow the rules below to enter! ⭐Follow @freshstep @kongcompany and @juniebskis ⭐Like this post ⭐Comment what you’re grateful for! No purchase necessary. U.S. (+D.C), 18+. Ends 12/01/25 11:59 PM ET. Winner(s) randomly selected and notified by our verified account only. Void where prohibited. See Official Rules by visiting the link in our bio. Febreze is used under license from The Procter & Gamble Company or its affiliates. #Giveaway #FreshStep #HolidaySzn #PetParents #Pets
just a lil something to take the edge off 📸 @ottoandfuriends #FreshStep #CatMartini #CatParents #FYP #Friendsgiving
18.5K
135
11
11mo ago
freshstep
just a lil something to take the edge off 📸 @ottoandfuriends #FreshStep #CatMartini #CatParents #FYP #Friendsgiving
I think it’s safe to say my meowmies love to spoil me... Is it crazy or is it love!? 😻💖🥰 Check out @freshstep and bring some love into your cat’s world! 🐈🌎✨ #IsItCrazyOrIsItLove #FreshStep #FreshStepPartner #JunieBSkis
18.3K
2.07K
108
7mo ago
freshstep
I think it’s safe to say my meowmies love to spoil me... Is it crazy or is it love!? 😻💖🥰 Check out @freshstep and bring some love into your cat’s world! 🐈🌎✨ #IsItCrazyOrIsItLove #FreshStep #FreshStepPartner #JunieBSkis

Fresh Step | Cat Litter (@freshstep) Instagram Stats & Analytics

Fresh Step | Cat Litter (@freshstep) has 58.8K Instagram followers with a 5.49% engagement rate over the past 12 months. Across 314 posts, Fresh Step | Cat Litter received 5.54M total likes and 102M impressions, averaging 17.7K likes per post. This page tracks Fresh Step | Cat Litter's performance metrics, top content, and engagement trends — updated daily. To benchmark @freshstep against other accounts, use Socialpruf's Instagram competitor analysis tool.

Fresh Step | Cat Litter (@freshstep) Instagram Analytics FAQ

How many Instagram followers does Fresh Step | Cat Litter have?+
Fresh Step | Cat Litter (@freshstep) has 58.8K Instagram followers as of November 2026.
What is Fresh Step | Cat Litter's Instagram engagement rate?+
Fresh Step | Cat Litter's Instagram engagement rate is 5.49% over the last 12 months, based on 314 posts.
How many likes does Fresh Step | Cat Litter get on Instagram?+
Fresh Step | Cat Litter received 5.54M total likes across 314 posts in the last 12 months, averaging 17.7K likes per post.
How many Instagram impressions does Fresh Step | Cat Litter get?+
Fresh Step | Cat Litter's Instagram content generated 102M total impressions over the last 12 months.
Can I compare Fresh Step | Cat Litter with other Instagram accounts?+
Yes. Add @freshstep to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.