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followers
6.85M
impressions
120M
likes
2.62M
comments
41.2K
posts
220
engagement
1.55%
emv
$3.11M
Average per post
547K

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these hot laps keep getting hotter 🔥
 
🛻: @Ford Raptor T1+
📍: Red Bull Rampage
32.3M
14.7K
71
5mo ago
ford
these hot laps keep getting hotter 🔥 🛻: @Ford Raptor T1+ 📍: Red Bull Rampage
Ford Racing embodies the legacy of competition and innovation.

From Monaco, Dakar, Le Mans, Bathurst, Daytona, and beyond, we're chasing the never-ending cycle of invention and reinvention. 

Our team is rapidly growing, and we're inviting the best and the brightest in-house for the next chapter.

Link in bio 💼
20.8M
15.7K
2.20K
7mo ago
ford
Ford Racing embodies the legacy of competition and innovation. From Monaco, Dakar, Le Mans, Bathurst, Daytona, and beyond, we're chasing the never-ending cycle of invention and reinvention. Our team is rapidly growing, and we're inviting the best and the brightest in-house for the next chapter. Link in bio 💼
Tonight Show Puppy Predictors: @kentuckyderby Edition! 🐾 🏇 #FordPartner #FallonTonight

Pick the winning order of the top 10 horses in the Kentucky Derby for your chance to win the @ford Stable of three brand-new vehicles! Enter at the link in bio.

NO PURCH. NEC. 50 US/DC 21+ with valid driver’s license. Begins 4/26/25; ends 5/3/25. Visit the link in bio for rules.
4.58M
301K
970
11mo ago
ford
Tonight Show Puppy Predictors: @kentuckyderby Edition! 🐾 🏇 #FordPartner #FallonTonight Pick the winning order of the top 10 horses in the Kentucky Derby for your chance to win the @ford Stable of three brand-new vehicles! Enter at the link in bio. NO PURCH. NEC. 50 US/DC 21+ with valid driver’s license. Begins 4/26/25; ends 5/3/25. Visit the link in bio for rules.
One Mustang GTD special delivery, please @fordperformance 😉

🔗 in bio to watch Max and Chris Harris on track on Ford Performance YouTube!

#F1 #RedBullRacing
4.31M
137K
813
8mo ago
ford
One Mustang GTD special delivery, please @fordperformance 😉 🔗 in bio to watch Max and Chris Harris on track on Ford Performance YouTube! #F1 #RedBullRacing
Kicking back but always seeking the thrill. Nothing does it better than a Ford Raptor. Proud to be the newest ambassador of @fordracing
3.23M
268K
2
7mo ago
ford
Kicking back but always seeking the thrill. Nothing does it better than a Ford Raptor. Proud to be the newest ambassador of @fordracing
6:15.977.

History made. The Ford GT Mk IV just clocked the fastest lap ever by an American OEM at the Nürburgring.

Watch the full run on YouTube now.
2.86M
115K
1.06K
2w ago
ford
6:15.977. History made. The Ford GT Mk IV just clocked the fastest lap ever by an American OEM at the Nürburgring. Watch the full run on YouTube now.
We’re creating the @Ford Universal EV Production System and EV Platform to deliver what no other automaker has been able to: a family of affordable, adaptable electric vehicles. And we’ll be doing it with American workers.

#Ford #FordMotorCompany #ElectricVehicles
2.18M
30.9K
2.63K
8mo ago
ford
We’re creating the @Ford Universal EV Production System and EV Platform to deliver what no other automaker has been able to: a family of affordable, adaptable electric vehicles. And we’ll be doing it with American workers. #Ford #FordMotorCompany #ElectricVehicles
24 hours of racing. 60 years of history.

In 1966, the very first 24 Hours of @Daytona took place, with Ford outlasting the rest to take the checkered flag.

Ken Miles and Lloyd Ruby steered the Ford GT40 MkII to victory, beating both European and domestic competition.

60 years on, and the new-look Ford Mustang® GT3 lines up at this weekend’s Rolex 24 looking to make its own mark on Daytona.
2.11M
84.3K
269
2mo ago
ford
24 hours of racing. 60 years of history. In 1966, the very first 24 Hours of @Daytona took place, with Ford outlasting the rest to take the checkered flag. Ken Miles and Lloyd Ruby steered the Ford GT40 MkII to victory, beating both European and domestic competition. 60 years on, and the new-look Ford Mustang® GT3 lines up at this weekend’s Rolex 24 looking to make its own mark on Daytona.
backflip a @ford truck? @carsonstorch said ‘bet’ 🤝

🚗: @ford F-150 Tremor
📍: Red Bull Rampage: 🔜  — streaming live on Red Bull TV
1.92M
5.05K
101
6mo ago
ford
backflip a @ford truck? @carsonstorch said ‘bet’ 🤝 🚗: @ford F-150 Tremor 📍: Red Bull Rampage: 🔜  — streaming live on Red Bull TV
TeSlaa by name. @FordElectric by choice ⚡ @isaac.teslaa

#TeSlaaDrivesAFord

Optional equipment and available Ford Accessories shown.
1.17M
46.6K
635
6mo ago
ford
TeSlaa by name. @FordElectric by choice ⚡ @isaac.teslaa #TeSlaaDrivesAFord Optional equipment and available Ford Accessories shown.
Magnificent madness. No other way to describe Raptor Rally. 
First of many great memories with Ford Racing. 
#RaptorRally #FordRacing
1.10M
58.1K
2
5mo ago
ford
Magnificent madness. No other way to describe Raptor Rally. First of many great memories with Ford Racing. #RaptorRally #FordRacing
#FordPartner In honor of @ford x @mlb, we’re sponsoring a @littleleague baseball or softball team this summer! Reply with a video and tell us why you think we should sponsor your team and use the hashtag #FallonFordLittleLeague!
NO PURCHASE NECESSARY. Void where prohibited. Legal residents of the 48 contiguous US or DC who are 18 or older and are coaches of Little League teams. Note teams must be in good standing with Little League International and be an affiliated Little League team. Begins March 27, 2026 at 12:00 A.M. ET and ends May 1, 2026 at 11:59 P.M. ET. Limit 1 entry per person. To enter, and for Official Rules, visit FordFallonLittleLeague.com. Messaging & data rates may apply. Sponsor: NBCUniversal Media, LLC.

By submitting my entry, I agree to the Privacy Policy: nbcuniversal.com/privacy

FordFallonLittleLeague.com
881K
13.7K
56
3w ago
ford
#FordPartner In honor of @ford x @mlb, we’re sponsoring a @littleleague baseball or softball team this summer! Reply with a video and tell us why you think we should sponsor your team and use the hashtag #FallonFordLittleLeague! NO PURCHASE NECESSARY. Void where prohibited. Legal residents of the 48 contiguous US or DC who are 18 or older and are coaches of Little League teams. Note teams must be in good standing with Little League International and be an affiliated Little League team. Begins March 27, 2026 at 12:00 A.M. ET and ends May 1, 2026 at 11:59 P.M. ET. Limit 1 entry per person. To enter, and for Official Rules, visit FordFallonLittleLeague.com. Messaging & data rates may apply. Sponsor: NBCUniversal Media, LLC. By submitting my entry, I agree to the Privacy Policy: nbcuniversal.com/privacy FordFallonLittleLeague.com
Here’s to thinking you can #READYSETFORD
844K
17.3K
6.48K
7mo ago
ford
Here’s to thinking you can #READYSETFORD
When the cargo is 40 cars that can really go.

A record number of Ford Mustang® race cars headed across the pond to take over 24 Heures du Mans 2025 weekend.

39 Mustang Dark Horse® R models went head-to-head in the first-ever Mustang Challenge Le Mans Invitational.

And 2 Mustang® GT3 cars took on France’s iconic 24-hour race.
757K
30.3K
145
9mo ago
ford
When the cargo is 40 cars that can really go. A record number of Ford Mustang® race cars headed across the pond to take over 24 Heures du Mans 2025 weekend. 39 Mustang Dark Horse® R models went head-to-head in the first-ever Mustang Challenge Le Mans Invitational. And 2 Mustang® GT3 cars took on France’s iconic 24-hour race.
Carrying on the work. 

Cade Cunningham knows the job’s not done. His never-quit mentality was built by his dad, Keith, who taught him good things come to those who work.
708K
28.3K
249
4d ago
ford
Carrying on the work. Cade Cunningham knows the job’s not done. His never-quit mentality was built by his dad, Keith, who taught him good things come to those who work.
Forged in Michigan. Fine-tuned in Toronto. This is the making of the Ford Mustang® GTD. @multimaticinc
680K
40.5K
311
2mo ago
ford
Forged in Michigan. Fine-tuned in Toronto. This is the making of the Ford Mustang® GTD. @multimaticinc
Superfast stablemates: Take a side-by-side look at the similarities between the race-ready Ford Mustang® GT3 and street-legal Mustang GTD.

In image one, the C-pillar-mounted rear wing was an innovation for the GTD but was so visually striking that, once proven that it wouldn't have a negative impact on aero, it was implemented onto the GT3.

In image two, the GTD’s fender vents have a larger open area than the GT3, allowing them to vent out more positive pressure and perform better. This is due to the restrictive race rules GT3 engineers have to adhere to.

In image three, the quarter panel duct inlet brings the two closer together visually, as well as helping to manage the GTD’s cabin pressure and rear tire cooling.
564K
22.6K
145
4mo ago
ford
Superfast stablemates: Take a side-by-side look at the similarities between the race-ready Ford Mustang® GT3 and street-legal Mustang GTD. In image one, the C-pillar-mounted rear wing was an innovation for the GTD but was so visually striking that, once proven that it wouldn't have a negative impact on aero, it was implemented onto the GT3. In image two, the GTD’s fender vents have a larger open area than the GT3, allowing them to vent out more positive pressure and perform better. This is due to the restrictive race rules GT3 engineers have to adhere to. In image three, the quarter panel duct inlet brings the two closer together visually, as well as helping to manage the GTD’s cabin pressure and rear tire cooling.
A sculpture of success:
In honor of @fosgoodwood, which took place this past weekend, we’re revisiting Gerry Judah’s iconic creation. Built as the central display at the 2003 event, this iconic sculpture depicts the three Ford GT40 race cars that finished first, second, and third at the 1966 24 Hours of Le Mans. The work was built to commemorate Ford’s centenary, and still has immense visual striking power.
560K
22.4K
136
9mo ago
ford
A sculpture of success: In honor of @fosgoodwood, which took place this past weekend, we’re revisiting Gerry Judah’s iconic creation. Built as the central display at the 2003 event, this iconic sculpture depicts the three Ford GT40 race cars that finished first, second, and third at the 1966 24 Hours of Le Mans. The work was built to commemorate Ford’s centenary, and still has immense visual striking power.
Handling winter in all its forms.

📸: @hammerdown_motorsports_usa
@thetwoexplorers__
@nickinabronco
555K
22.2K
253
3mo ago
ford
Handling winter in all its forms. 📸: @hammerdown_motorsports_usa @thetwoexplorers__ @nickinabronco
Francesca Fioresi’s garage is home to two classic ’60s Ford Mustang vehicles, with each pony reflecting a different side of her personality.

“It’s almost like they have two different purposes. If I want to get my revs up and feel the power, I take the red ’66 coupe. If it’s 7AM and I’m commuting to work, maybe I’ll jump in the white ’67 convertible.”
532K
21.3K
107
4mo ago
ford
Francesca Fioresi’s garage is home to two classic ’60s Ford Mustang vehicles, with each pony reflecting a different side of her personality. “It’s almost like they have two different purposes. If I want to get my revs up and feel the power, I take the red ’66 coupe. If it’s 7AM and I’m commuting to work, maybe I’ll jump in the white ’67 convertible.”

Ford Motor Company (@ford) Instagram Stats & Analytics

Ford Motor Company (@ford) has 6.85M Instagram followers with a 1.55% engagement rate over the past 12 months. Across 220 posts, Ford Motor Company received 2.62M total likes and 88.5M impressions, averaging 11.9K likes per post. This page tracks Ford Motor Company's performance metrics, top content, and engagement trends — updated daily.

Ford Motor Company (@ford) Instagram Analytics FAQ

How many Instagram followers does Ford Motor Company have?+
Ford Motor Company (@ford) has 6.85M Instagram followers as of April 2026.
What is Ford Motor Company's Instagram engagement rate?+
Ford Motor Company's Instagram engagement rate is 1.55% over the last 12 months, based on 220 posts.
How many likes does Ford Motor Company get on Instagram?+
Ford Motor Company received 2.62M total likes across 220 posts in the last 12 months, averaging 11.9K likes per post.
How many Instagram impressions does Ford Motor Company get?+
Ford Motor Company's Instagram content generated 88.5M total impressions over the last 12 months.