instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
453K
impressions
11.5M
likes
407K
comments
8.87K
posts
255
engagement
2.61%
emv
$343K
Avg. per post
69.9K

Key Metrics

Distributions

Top Content

Looking back to where it all began: the iconic 1966 U13 Roadster. It defined fun in its simplicity and the ability to go anywhere in the open air. Inspired by that original spirit, we created the one-of-a-kind Bronco Roadster Concept for today. It's all about less is more—stripping it back to the essentials, just like the OG. While it won’t join today’s Bronco lineup, this concept reminds us that while we look to the future, we always remember our Built Wild roots. #BuiltWild #FordBronco
363K
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198
6mo ago
fordbronco
Looking back to where it all began: the iconic 1966 U13 Roadster. It defined fun in its simplicity and the ability to go anywhere in the open air. Inspired by that original spirit, we created the one-of-a-kind Bronco Roadster Concept for today. It's all about less is more—stripping it back to the essentials, just like the OG. While it won’t join today’s Bronco lineup, this concept reminds us that while we look to the future, we always remember our Built Wild roots. #BuiltWild #FordBronco
Mud is the season’s must-have accessory. 📸: @nick.bronsco
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9mo ago
fordbronco
Mud is the season’s must-have accessory. 📸: @nick.bronsco
Bags. Boards. Gear. Secured. Introducing Fender Tie-Downs on the new 2025 Ford Bronco Sport®.
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5.89K
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11mo ago
fordbronco
Bags. Boards. Gear. Secured. Introducing Fender Tie-Downs on the new 2025 Ford Bronco Sport®.
Showgirl energy, Ford Bronco® edition. This 1969 icon owned by Charles Jimenez goes by Ginger, Hot Ginger, and sometimes Kiki.
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4mo ago
fordbronco
Showgirl energy, Ford Bronco® edition. This 1969 icon owned by Charles Jimenez goes by Ginger, Hot Ginger, and sometimes Kiki.
This year’s SCORE Baja 1000 epic off-road race brought the heat, but the Ford F-150® Raptor® and Bronco® Raptor® vehicles brought home the gold 🥇with wins in the Stock Full-Size and Stock Mid-Size classes, respectively. All 36 hours of the so-called “Granddaddy of All Desert Races” were punishing and unpredictable – but Raptor was born in the desert. And the terrain-tested engineering that allows Raptor to conquer the course is the same engineering that lets you conquer the off-road.
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fordbronco
This year’s SCORE Baja 1000 epic off-road race brought the heat, but the Ford F-150® Raptor® and Bronco® Raptor® vehicles brought home the gold 🥇with wins in the Stock Full-Size and Stock Mid-Size classes, respectively. All 36 hours of the so-called “Granddaddy of All Desert Races” were punishing and unpredictable – but Raptor was born in the desert. And the terrain-tested engineering that allows Raptor to conquer the course is the same engineering that lets you conquer the off-road.
Obstacles welcome. Introducing Rock Crawl Mode on the new 2025 Ford Bronco Sport® with the Sasquatch® Package.
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12mo ago
fordbronco
Obstacles welcome. Introducing Rock Crawl Mode on the new 2025 Ford Bronco Sport® with the Sasquatch® Package.
Ford Bronco® driver Chelsea Murphy hopes her story inspires you to pursue your passions. Even if they take you off-road. #TeamBronco_Ambassador
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11mo ago
fordbronco
Ford Bronco® driver Chelsea Murphy hopes her story inspires you to pursue your passions. Even if they take you off-road. #TeamBronco_Ambassador
Bill Stroppe, welcome to the Motorsports Hall of Fame of America. Ford and the Stroppe family have been working together since the 1950s, when Bill raced Lincoln vehicles in Mexico. Bill’s involvement with the Ford Bronco® would then begin in 1965, when he raced pre-production models in California. But the real breakthrough came in 1969, when the Stroppe Racing Bronco won the Baja 1000, becoming the first and only 4x4 vehicle to be crowned overall winner. In 1971, the newly christened “Stroppe Baja Bronco” Package went on sale. Each U15 model purchased through Ford was sent to the Stroppe facility for a full off-road performance upgrade, including its now-iconic blue, white and orange makeover. Around 650 original Stroppe Bronco vehicles were delivered between 1971 and 1975, making it a very rare beast. Over the years, Ford and Stroppe have taken countless victory laps together, with the latest collaboration being the 2025 Bronco Stroppe Special Edition Package. Bill Stroppe sadly passed away in 1995 as an icon of racing. This week, as he rightfully takes his place in the Motorsports Hall of Fame of America, we’d like to congratulate the entire Stroppe Racing family for this amazing achievement. Disclaimer: Racing will void your vehicle’s limited warranty. See your warranty booklet for more details.
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11mo ago
fordbronco
Bill Stroppe, welcome to the Motorsports Hall of Fame of America. Ford and the Stroppe family have been working together since the 1950s, when Bill raced Lincoln vehicles in Mexico. Bill’s involvement with the Ford Bronco® would then begin in 1965, when he raced pre-production models in California. But the real breakthrough came in 1969, when the Stroppe Racing Bronco won the Baja 1000, becoming the first and only 4x4 vehicle to be crowned overall winner. In 1971, the newly christened “Stroppe Baja Bronco” Package went on sale. Each U15 model purchased through Ford was sent to the Stroppe facility for a full off-road performance upgrade, including its now-iconic blue, white and orange makeover. Around 650 original Stroppe Bronco vehicles were delivered between 1971 and 1975, making it a very rare beast. Over the years, Ford and Stroppe have taken countless victory laps together, with the latest collaboration being the 2025 Bronco Stroppe Special Edition Package. Bill Stroppe sadly passed away in 1995 as an icon of racing. This week, as he rightfully takes his place in the Motorsports Hall of Fame of America, we’d like to congratulate the entire Stroppe Racing family for this amazing achievement. Disclaimer: Racing will void your vehicle’s limited warranty. See your warranty booklet for more details.
60 years in the making, and it shows. Swipe to explore the details of the 60th Anniversary Ford Bronco® package.
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6mo ago
fordbronco
60 years in the making, and it shows. Swipe to explore the details of the 60th Anniversary Ford Bronco® package.
Inspired by years of hard-fought King of the Hammers competition in Johnson Valley where Vaughn Gittin Jr., Loren Healy, and the RTR Vehicles Team have earned victories: Bronco RTR delivers competition-inspired capability and Ready to Rock confidence straight from the Ford factory.
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1mo ago
fordbronco
Inspired by years of hard-fought King of the Hammers competition in Johnson Valley where Vaughn Gittin Jr., Loren Healy, and the RTR Vehicles Team have earned victories: Bronco RTR delivers competition-inspired capability and Ready to Rock confidence straight from the Ford factory.
In 1965, Ford created the original SUV. This year, we're celebrating 60 years of Built Wild™ capability and off-road adventures, from family camping trips to victories at Baja and King of the Hammers.
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8mo ago
fordbronco
In 1965, Ford created the original SUV. This year, we're celebrating 60 years of Built Wild™ capability and off-road adventures, from family camping trips to victories at Baja and King of the Hammers.
Off-road adventures get the Google Maps treatment with Ford Bronco®. Equipped with Google Maps’ new Street View camera, the Bronco traversed 5,900+ miles across all types of terrain to capture America’s longest off-road trail, the TransAmerica Trail. Explore the TAT. Captured with Ford capability, following Tread Lightly! off-roading principles. Now on Street View.
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3mo ago
fordbronco
Off-road adventures get the Google Maps treatment with Ford Bronco®. Equipped with Google Maps’ new Street View camera, the Bronco traversed 5,900+ miles across all types of terrain to capture America’s longest off-road trail, the TransAmerica Trail. Explore the TAT. Captured with Ford capability, following Tread Lightly! off-roading principles. Now on Street View.
It’s not just a trail. It’s a family reunion. @miamidadebroncos
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3mo ago
fordbronco
It’s not just a trail. It’s a family reunion. @miamidadebroncos
Where @coldfear is going, roads will be a distant memory. See if explorer and Ford Bronco Ambassador Aaron Mulkey can finish a Wyoming Double, where he ice climbs up a river and kayaks down it, in 48 Hours. #TeamBronco_Ambassador
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10mo ago
fordbronco
Where @coldfear is going, roads will be a distant memory. See if explorer and Ford Bronco Ambassador Aaron Mulkey can finish a Wyoming Double, where he ice climbs up a river and kayaks down it, in 48 Hours. #TeamBronco_Ambassador
Conquer the trails near you. The new 2025 Ford Bronco Sport® with Off-Road Mode.
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11mo ago
fordbronco
Conquer the trails near you. The new 2025 Ford Bronco Sport® with Off-Road Mode.
Take on tough terrain. Featuring Off-Road Mode on the new 2025 Ford Bronco Sport®.
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11mo ago
fordbronco
Take on tough terrain. Featuring Off-Road Mode on the new 2025 Ford Bronco Sport®.
Don’t bring your vehicle here if it can’t go off-road. Part 2 of Ford Bronco® Ambassador Aaron Mulkey’s 48 Hours was made possible with the help of his Ford Bronco. #TeamBronco_Ambassador Disclaimer: Always consult the Owner’s Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.
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10mo ago
fordbronco
Don’t bring your vehicle here if it can’t go off-road. Part 2 of Ford Bronco® Ambassador Aaron Mulkey’s 48 Hours was made possible with the help of his Ford Bronco. #TeamBronco_Ambassador Disclaimer: Always consult the Owner’s Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.
All in the name. Why slope season hits harder in the Ford Bronco® Black Diamond®: 1. Heavy-duty underbody protection, 12 inches of ground clearance, and serious traction for navigating deep snow. 2. The Slippery G.O.A.T Modes® (Goes Over Any Type of Terrain) setting can help maintain control on icy trails. 3. Marine-grade vinyl seats, rubberized interiors, and drain plugs = no need to shake off the snow.
143K
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4w ago
fordbronco
All in the name. Why slope season hits harder in the Ford Bronco® Black Diamond®: 1. Heavy-duty underbody protection, 12 inches of ground clearance, and serious traction for navigating deep snow. 2. The Slippery G.O.A.T Modes® (Goes Over Any Type of Terrain) setting can help maintain control on icy trails. 3. Marine-grade vinyl seats, rubberized interiors, and drain plugs = no need to shake off the snow.
The Aurora Borealis should be on every Ford Bronco® driver’s winter bucket list. But what exactly causes it? Solar storms on the surface of the sun create clouds of charged particles. While most of these particles are deflected, some collide with elements in earth’s atmosphere, to create the spectacular colors we see in the sky. Green hues come from collisions with oxygen, while purples and pinks come from collisions with nitrogen.
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1mo ago
fordbronco
The Aurora Borealis should be on every Ford Bronco® driver’s winter bucket list. But what exactly causes it? Solar storms on the surface of the sun create clouds of charged particles. While most of these particles are deflected, some collide with elements in earth’s atmosphere, to create the spectacular colors we see in the sky. Green hues come from collisions with oxygen, while purples and pinks come from collisions with nitrogen.
Ford is proud to be the first choice for first responders nationwide. Learn more about the Ford Bronco Wild Fund “Answer the Call” grant program at NASAR.org. Disclaimer: Based on S&P Global Mobility US VIO as of September 2025 for the Emergency Vehicles vocation.
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fordbronco
Ford is proud to be the first choice for first responders nationwide. Learn more about the Ford Bronco Wild Fund “Answer the Call” grant program at NASAR.org. Disclaimer: Based on S&P Global Mobility US VIO as of September 2025 for the Emergency Vehicles vocation.

Ford Bronco (@fordbronco) Instagram Stats & Analytics

Ford Bronco (@fordbronco) has 453K Instagram followers with a 2.61% engagement rate over the past 12 months. Across 255 posts, Ford Bronco received 407K total likes and 3.65M impressions, averaging 2.47K likes per post. This page tracks Ford Bronco's performance metrics, top content, and engagement trends — updated daily.

Ford Bronco (@fordbronco) Instagram Analytics FAQ

How many Instagram followers does Ford Bronco have?+
Ford Bronco (@fordbronco) has 453K Instagram followers as of February 2026.
What is Ford Bronco's Instagram engagement rate?+
Ford Bronco's Instagram engagement rate is 2.61% over the last 12 months, based on 255 posts.
How many likes does Ford Bronco get on Instagram?+
Ford Bronco received 407K total likes across 255 posts in the last year, averaging 2.47K likes per post.
How many Instagram impressions does Ford Bronco get?+
Ford Bronco's Instagram content generated 3.65M total impressions over the last 12 months.