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followers
3.20M
impressions
88.8M
likes
3.24M
comments
14.4K
posts
141
engagement
3.30%
emv
$2.60M
Average per post
630K

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Rokas Baciuška and Oriol Vidal storm to victory in the Stock class at Dakar behind the wheel of the Defender Dakar D7X‑R. Combined, the full Defender team navigated 24,000km through the harsh Saudi desert. When capability meets commitment.  #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.
7.58M
12.5K
169
10mo ago
defender
Rokas Baciuška and Oriol Vidal storm to victory in the Stock class at Dakar behind the wheel of the Defender Dakar D7X‑R. Combined, the full Defender team navigated 24,000km through the harsh Saudi desert. When capability meets commitment.  #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.
@bowerjamie takes on Defender. Off-road, unscripted, all-terrain. #Defender #DefenderOCTA —— ​ ​ Model shown is Defender OCTA with optional features. Availability/specification vary by market, check with your local retailer. Off-road sequences carried out on private dedicated land with full permissions. All necessary reinstatement carried out, leave no tracks. Always check route and exit before wading.
6.83M
566K
1.79K
10mo ago
defender
@bowerjamie takes on Defender. Off-road, unscripted, all-terrain. #Defender #DefenderOCTA —— ​ ​ Model shown is Defender OCTA with optional features. Availability/specification vary by market, check with your local retailer. Off-road sequences carried out on private dedicated land with full permissions. All necessary reinstatement carried out, leave no tracks. Always check route and exit before wading.
Defender and Gorillaz. Adventures in sound. ⬝ EXCLUSIVE ARTWORK BY JAMIE HEWLETT ⬝ DEFENDER 110 ⬝ THE MOUNTAIN TOUR #Defender #Gorillaz Model shown is 26MY Defender 110 in Woolstone Green with optional features and accessories. Availability/specification vary by market, check with your local retailer.
6.30M
252K
477
4mo ago
defender
Defender and Gorillaz. Adventures in sound. ⬝ EXCLUSIVE ARTWORK BY JAMIE HEWLETT ⬝ DEFENDER 110 ⬝ THE MOUNTAIN TOUR #Defender #Gorillaz Model shown is 26MY Defender 110 in Woolstone Green with optional features and accessories. Availability/specification vary by market, check with your local retailer.
Let the race begin. ​ ​ The 2026 Dakar Rally is underway, and Defender Dakar D7X-R is just getting started. Follow the full series on YouTube. Link in bio. Follow here for more highlights during the race. ​ #Defender #DefenderRally​ —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.​
4.93M
15.9K
83
10mo ago
defender
Let the race begin. ​ ​ The 2026 Dakar Rally is underway, and Defender Dakar D7X-R is just getting started. Follow the full series on YouTube. Link in bio. Follow here for more highlights during the race. ​ #Defender #DefenderRally​ —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.​
Classic Defender V8.​ ​ Commissioned in Defender OCTA colours - Petra Copper, Narvik Black, Faroe Green, Sargasso Blue and Patagonia White. ​ ​ Expanded interior choices include lightweight Ultrafabrics™ PU and hand-trimmed heated Recaro sports seats.​ ​ #Defender ——​​ Model shown is a Classic Defender V8 with optional features and accessories. Vehicle is based on a 2012-2016 Classic Defender and completely rebuilt by @LandRover.Classic to a Works Bespoke specification. Availability/specifications vary by market. Speak to your local retailer or Land Rover Classic to learn more.​
3.61M
144K
584
11mo ago
defender
Classic Defender V8.​ ​ Commissioned in Defender OCTA colours - Petra Copper, Narvik Black, Faroe Green, Sargasso Blue and Patagonia White. ​ ​ Expanded interior choices include lightweight Ultrafabrics™ PU and hand-trimmed heated Recaro sports seats.​ ​ #Defender ——​​ Model shown is a Classic Defender V8 with optional features and accessories. Vehicle is based on a 2012-2016 Classic Defender and completely rebuilt by @LandRover.Classic to a Works Bespoke specification. Availability/specifications vary by market. Speak to your local retailer or Land Rover Classic to learn more.​
@bowerjamie getting put to the test. Defender OCTA takes the elements, head-on. #Defender #DefenderOCTA —— ​ ​ Model shown is Defender OCTA with optional features. Availability/specification vary by market, check with your local retailer. Off-road sequences carried out on private dedicated land with full permissions. All necessary reinstatement carried out, leave no tracks. Always check route and exit before wading.
2.63M
105K
421
10mo ago
defender
@bowerjamie getting put to the test. Defender OCTA takes the elements, head-on. #Defender #DefenderOCTA —— ​ ​ Model shown is Defender OCTA with optional features. Availability/specification vary by market, check with your local retailer. Off-road sequences carried out on private dedicated land with full permissions. All necessary reinstatement carried out, leave no tracks. Always check route and exit before wading.
Land Speed Record: achieved.  Congratulations to @JCBmachines on setting a new FIA world land speed record with a hydrogen combustion powered vehicle of 406.320mph with JCB Hydromax. At Bonneville Salt Flats. Supported by Defender.  ⬝ DEFENDER OCTA PUSH VEHICLE ⬝ INTEGRATED WINCH MOUNTED PUSH PLATE ⬝ 635PS TWIN TURBO V8 ⬝ 6D DYNAMIC SUSPENSION #Defender #JCB
2.44M
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3mo ago
defender
Land Speed Record: achieved.  Congratulations to @JCBmachines on setting a new FIA world land speed record with a hydrogen combustion powered vehicle of 406.320mph with JCB Hydromax. At Bonneville Salt Flats. Supported by Defender.  ⬝ DEFENDER OCTA PUSH VEHICLE ⬝ INTEGRATED WINCH MOUNTED PUSH PLATE ⬝ 635PS TWIN TURBO V8 ⬝ 6D DYNAMIC SUSPENSION #Defender #JCB
Crossing into another world.​ ​ Defender Dakar D7X-R enters Fortnite and Rocket League, turning a real-world Dakar Rally car into a virtual one. ​ ​​ #Defender #DefenderRally​ —— ​ Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death. ​
2.25M
35.5K
437
10mo ago
defender
Crossing into another world.​ ​ Defender Dakar D7X-R enters Fortnite and Rocket League, turning a real-world Dakar Rally car into a virtual one. ​ ​​ #Defender #DefenderRally​ —— ​ Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death. ​
Forged for the unforgiving. Defender Dakar D7X-R emerges, poised for the ultimate off-road competition. Dakar 2026 ready. ​ #Defender #DefenderRally ——​​ Model shown is Defender Dakar D7X-R, not available for sale.
2.03M
81.1K
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11mo ago
defender
Forged for the unforgiving. Defender Dakar D7X-R emerges, poised for the ultimate off-road competition. Dakar 2026 ready. ​ #Defender #DefenderRally ——​​ Model shown is Defender Dakar D7X-R, not available for sale.
What 8,000km of desert at Dakar Rally looks like.​ ​ Ready to conquer again at Rally-Raid Portugal.​ ​ #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.​
1.54M
61.6K
107
8mo ago
defender
What 8,000km of desert at Dakar Rally looks like.​ ​ Ready to conquer again at Rally-Raid Portugal.​ ​ #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.​
Taking centre stage. ⬝ DEFENDER DAKAR D7X-R ⬝ GOODWOOD FESTIVAL OF SPEED   #Defender #FOS   Model shown is Defender Dakar D7X-R, not available for sale. Motorsport and off-road driving involve significant risk, including serious injury or death.
1.49M
59.7K
120
4mo ago
defender
Taking centre stage. ⬝ DEFENDER DAKAR D7X-R ⬝ GOODWOOD FESTIVAL OF SPEED   #Defender #FOS   Model shown is Defender Dakar D7X-R, not available for sale. Motorsport and off-road driving involve significant risk, including serious injury or death.
Drone POV. Defender Dakar D7X‑R at Rally-Raid Portugal. #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.
1.46M
23.3K
212
7mo ago
defender
Drone POV. Defender Dakar D7X‑R at Rally-Raid Portugal. #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.
Born in the desert. Built for the road. ⬝ DEFENDER DAKAR ⬝ DAKAR RALLY WINNER. ROAD-LEGAL EVOLUTION ⬝ 635PS TWIN-TURBO V8 ⬝ DAKAR SAND & YANBU TURQUOISE LIVERY ⬝ AVAILABLE TO RESERVE FROM EARLY 2027 #Defender #DefenderDakar Vehicle shown is a prototype and not available for sale. Final production model may differ.
1.22M
48.7K
377
3mo ago
defender
Born in the desert. Built for the road. ⬝ DEFENDER DAKAR ⬝ DAKAR RALLY WINNER. ROAD-LEGAL EVOLUTION ⬝ 635PS TWIN-TURBO V8 ⬝ DAKAR SAND & YANBU TURQUOISE LIVERY ⬝ AVAILABLE TO RESERVE FROM EARLY 2027 #Defender #DefenderDakar Vehicle shown is a prototype and not available for sale. Final production model may differ.
Unstoppable. Front seat view with Sara and Saydiie. Overcoming a roll and completing the stage at the Argentina World Rally-Raid. ⬝ DEFENDER DAKAR D7X-R ⬝ DERIVED FROM DEFENDER OCTA ⬝ 4.4 V8 TWIN TURBO ENGINE ⬝ INCREASED RIDE HEIGHT #Defender #DefenderRally   Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.
1.19M
8.62K
110
5mo ago
defender
Unstoppable. Front seat view with Sara and Saydiie. Overcoming a roll and completing the stage at the Argentina World Rally-Raid. ⬝ DEFENDER DAKAR D7X-R ⬝ DERIVED FROM DEFENDER OCTA ⬝ 4.4 V8 TWIN TURBO ENGINE ⬝ INCREASED RIDE HEIGHT #Defender #DefenderRally   Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death.
Stéphane Peterhansel and Mika Metge secure the 2026 bp Ultimate Rally‑Raid Portugal victory. Navigating 2,200km of treacherous forests, rocks, mud and water, Defender Dakar D7X-R is a true test of engineering. Derived from Defender OCTA and maintaining the same architecture, transmission and driveline layout, Defender Dakar D7X-R has increased ride height and updated suspension to tackle the challenging terrain. Placing among the Ultimates in pace, it showcases the capability of both the vehicle and the dedicated Defender Rally team. #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death
1.06M
42.2K
65
7mo ago
defender
Stéphane Peterhansel and Mika Metge secure the 2026 bp Ultimate Rally‑Raid Portugal victory. Navigating 2,200km of treacherous forests, rocks, mud and water, Defender Dakar D7X-R is a true test of engineering. Derived from Defender OCTA and maintaining the same architecture, transmission and driveline layout, Defender Dakar D7X-R has increased ride height and updated suspension to tackle the challenging terrain. Placing among the Ultimates in pace, it showcases the capability of both the vehicle and the dedicated Defender Rally team. #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death
Defender leading the way at Dakar 2026. Defender Dakar D7X-R takes early control of the Stock class after Stage 5. Follow the full series on YouTube. Link in bio. Follow here for more highlights during the race. #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death
1.02M
40.7K
115
10mo ago
defender
Defender leading the way at Dakar 2026. Defender Dakar D7X-R takes early control of the Stock class after Stage 5. Follow the full series on YouTube. Link in bio. Follow here for more highlights during the race. #Defender #DefenderRally —— Model shown is Defender Dakar D7X-R, not available for sale. Performed by professional drivers under controlled conditions on closed courses, in testing or on designated rally stages. Do not attempt. Motorsport and off-road driving involve significant risk, including serious injury or death
Adventure tested. Limits pushed. ⬝ DEFENDER TROPHY MEXICO, LATIN AMERICA + CARIBBEAN QUALIFICATIONS ⬝ CHALLENGES ACROSS LAND, WATER AND JUNGLE ⬝ TWO FINALISTS ADVANCE TO AFRICA Watch the full episode. Link in bio. #Defender #DefenderTrophy Vehicles shown are Defender Trophy support vehicles. Certain accessories and features shown on the Trophy support vehicles are specially fitted for competition purposes and are not available for sale. Other Defender global models with optional features and accessories. Availability and specifications may vary by market. Please check with your local retailer. Off-road sequences filmed on authorised land with all necessary permissions obtained. Always check route and exit before wading.
914K
36.6K
91
1mo ago
defender
Adventure tested. Limits pushed. ⬝ DEFENDER TROPHY MEXICO, LATIN AMERICA + CARIBBEAN QUALIFICATIONS ⬝ CHALLENGES ACROSS LAND, WATER AND JUNGLE ⬝ TWO FINALISTS ADVANCE TO AFRICA Watch the full episode. Link in bio. #Defender #DefenderTrophy Vehicles shown are Defender Trophy support vehicles. Certain accessories and features shown on the Trophy support vehicles are specially fitted for competition purposes and are not available for sale. Other Defender global models with optional features and accessories. Availability and specifications may vary by market. Please check with your local retailer. Off-road sequences filmed on authorised land with all necessary permissions obtained. Always check route and exit before wading.
@indirapaganotto in command of the decks. Defender OCTA in control of the off-road. ⬝ DEFENDER OCTA ⬝ SARGASSO BLUE WITH MATTE PROTECTIVE FILM ⬝ UP TO 2,277 LITRES OF LOADSPACE VOLUME AND DOMESTIC PLUG SOCKET ⬝ 20-INCH WHEELS WITH ALL-TERRAIN TYRES ⬝ OFF-ROAD LAUNCH MODE FOR LOOSE SURFACES #Defender #DefenderOCTA Model shown is 26MY Defender OCTA global spec with optional features. Availability/specifications vary by market, check with your local retailer. Off-road sequences on dedicated land with full permissions.
870K
34.8K
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1mo ago
defender
@indirapaganotto in command of the decks. Defender OCTA in control of the off-road. ⬝ DEFENDER OCTA ⬝ SARGASSO BLUE WITH MATTE PROTECTIVE FILM ⬝ UP TO 2,277 LITRES OF LOADSPACE VOLUME AND DOMESTIC PLUG SOCKET ⬝ 20-INCH WHEELS WITH ALL-TERRAIN TYRES ⬝ OFF-ROAD LAUNCH MODE FOR LOOSE SURFACES #Defender #DefenderOCTA Model shown is 26MY Defender OCTA global spec with optional features. Availability/specifications vary by market, check with your local retailer. Off-road sequences on dedicated land with full permissions.
Off-grid. Never lost. Signature Matrix LED headlights. Classic LED taillights. Your North star. #Defender —— Model shown is Defender 90 26MY in Borasco Grey with optional features. Availability/specification vary by market, check with your local retailers. Off-road sequences carried out on private land with full permissions. All necessary reinstatement carried out. Leave no tracks. Do not attempt.​
844K
33.8K
107
8mo ago
defender
Off-grid. Never lost. Signature Matrix LED headlights. Classic LED taillights. Your North star. #Defender —— Model shown is Defender 90 26MY in Borasco Grey with optional features. Availability/specification vary by market, check with your local retailers. Off-road sequences carried out on private land with full permissions. All necessary reinstatement carried out. Leave no tracks. Do not attempt.​
Your Classic Defender. A new chapter. ⬝ NEW UPGRADE PACKAGES AVAILABLE ⬝ BRAKING, SUSPENSION & HANDLING UPGRADES ⬝ FULL WORKS V8 ENGINE CONVERSION ⬝ ENGINEERED BY DEFENDER'S CLASSIC EXPERTS Contact our Classic team via the link in our bio for more information on the Classic Defender upgrade programme. #Defender #DefenderClassic Upgrade packages are subject to vehicle eligibility, final specification, pricing and programme availability. Terms and conditions apply. Please check with JLR Classic Works or your local retailer for details.
839K
33.6K
146
1mo ago
defender
Your Classic Defender. A new chapter. ⬝ NEW UPGRADE PACKAGES AVAILABLE ⬝ BRAKING, SUSPENSION & HANDLING UPGRADES ⬝ FULL WORKS V8 ENGINE CONVERSION ⬝ ENGINEERED BY DEFENDER'S CLASSIC EXPERTS Contact our Classic team via the link in our bio for more information on the Classic Defender upgrade programme. #Defender #DefenderClassic Upgrade packages are subject to vehicle eligibility, final specification, pricing and programme availability. Terms and conditions apply. Please check with JLR Classic Works or your local retailer for details.

Defender (@defender) Instagram Stats & Analytics

Defender (@defender) has 3.20M Instagram followers with a 3.30% engagement rate over the past 12 months. Across 141 posts, Defender received 3.24M total likes and 88.8M impressions, averaging 23.0K likes per post. This page tracks Defender's performance metrics, top content, and engagement trends — updated daily. To benchmark @defender against other accounts, use Socialpruf's Instagram competitor analysis tool.

Defender (@defender) Instagram Analytics FAQ

How many Instagram followers does Defender have?+
Defender (@defender) has 3.20M Instagram followers as of November 2026.
What is Defender's Instagram engagement rate?+
Defender's Instagram engagement rate is 3.30% over the last 12 months, based on 141 posts.
How many likes does Defender get on Instagram?+
Defender received 3.24M total likes across 141 posts in the last 12 months, averaging 23.0K likes per post.
How many Instagram impressions does Defender get?+
Defender's Instagram content generated 88.8M total impressions over the last 12 months.
Can I compare Defender with other Instagram accounts?+
Yes. Add @defender to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.