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615K
impressions
123M
likes
4.04M
comments
26.6K
posts
42
engagement
3.31%
emv
$3.50M
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2.92M

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How to contain a square. To make this video we examined all of the interesting hinged containers in our office: an airpods case, a pack of 🚬, an old toolbox, and of course our own Summit Card Case. Each of them has its own way of overcoming the problem of lids crossing the interior volume. And so, we encourage you to take a closer look at the hinged things in your life: are they utilizing a higher hinge, dead space, or a swooped lid to make it work? Not all containers are the same. Not all cheese is round.
36.4M
1.80M
7.46K
4mo ago
craighillcompany
How to contain a square. To make this video we examined all of the interesting hinged containers in our office: an airpods case, a pack of 🚬, an old toolbox, and of course our own Summit Card Case. Each of them has its own way of overcoming the problem of lids crossing the interior volume. And so, we encourage you to take a closer look at the hinged things in your life: are they utilizing a higher hinge, dead space, or a swooped lid to make it work? Not all containers are the same. Not all cheese is round.
The first plastic injection molded scissors were made in the 1960s. Since then, this sheet metal and plastic design has slowly replaced the solid metal scissors of the past. They are cheaper and easier to manufacture. At Craighill, we want our everyday objects to be durable, satisfying, and inspiring. So, we sought to create a more contemporary version of the scissors our grandparents owned. The result is a pair of scissors that doesn't cut any corners (in manufacturing or design). We hope you enjoy.
9.32M
180K
1.63K
8mo ago
craighillcompany
The first plastic injection molded scissors were made in the 1960s. Since then, this sheet metal and plastic design has slowly replaced the solid metal scissors of the past. They are cheaper and easier to manufacture. At Craighill, we want our everyday objects to be durable, satisfying, and inspiring. So, we sought to create a more contemporary version of the scissors our grandparents owned. The result is a pair of scissors that doesn't cut any corners (in manufacturing or design). We hope you enjoy.
Redesigning the ubiquitous waiter's corkscrew began by partnering with sommelier @andrehmack. André brought us some of his favorite wine key samples from around the world and shared his expansive knowledge of what makes a great wine opener. We worked hard to combine his chosen details and more into a cohesive multi-tool that we now call The Best Wine Key. We hope it brings you as much joy as it has for us.
8.15M
153K
1.58K
9mo ago
craighillcompany
Redesigning the ubiquitous waiter's corkscrew began by partnering with sommelier @andrehmack. André brought us some of his favorite wine key samples from around the world and shared his expansive knowledge of what makes a great wine opener. We worked hard to combine his chosen details and more into a cohesive multi-tool that we now call The Best Wine Key. We hope it brings you as much joy as it has for us.
Becoming undeformable. Last week, we posted a horizontal version of this video to YouTube (check it out) and learned from our audience that two pens use a similar wire gate clip - the UniBall One and the Tombow Airpress. We made this video without knowledge of their existence. "If you build it, they will come" - "they" being the pen experts of the world to explain that we weren't the first. So, we aren't the first to make a wire gate pen, but we are the first to make a cool video about it. May it serve as a guiding light to pen manufactures worldwide. We want more wire gates. Let us know what you think of this direction because it could become the clip on our next pen design.
7.82M
248K
1.57K
2mo ago
craighillcompany
Becoming undeformable. Last week, we posted a horizontal version of this video to YouTube (check it out) and learned from our audience that two pens use a similar wire gate clip - the UniBall One and the Tombow Airpress. We made this video without knowledge of their existence. "If you build it, they will come" - "they" being the pen experts of the world to explain that we weren't the first. So, we aren't the first to make a wire gate pen, but we are the first to make a cool video about it. May it serve as a guiding light to pen manufactures worldwide. We want more wire gates. Let us know what you think of this direction because it could become the clip on our next pen design.
Carabiners got no chill. If you firmly nudge the side of our Wilson Keyring, it springs open to its natural and relaxed form for easy threading of your keys. We're making the most of all that tension.
7.37M
148K
1.21K
10mo ago
craighillcompany
Carabiners got no chill. If you firmly nudge the side of our Wilson Keyring, it springs open to its natural and relaxed form for easy threading of your keys. We're making the most of all that tension.
Extremely good at doing nothing. In our effort to make the most precise and stable pocket-sized scale figure on Earth, we decided to use Invar. Invar is a Noble Prize-winning alloy known for having an exceptionally low coefficient of thermal expansion. When exposed to great changes in temperature, the material hardly expands or contracts. Machined into a cube with tolerances 1/4 the thickness of a sheet of paper, the Invar Cubic Inch is the most dimensionally stable and indisputably precise object we have ever held. It's our scale figure of choice when we're photographing samples, references, and final products. We made it years ago to satisfy our impractical, but uncontrollable, desire for precision in-studio. Now, we are bringing it back in a limited run for everyone to enjoy. Invar Cubic Inch for scale. (Thank you @this_kebun for modeling and printing Hunter's cubic inch holster. This does not come included with the product, but I'm sure Kevin would share the files if you wanted them.)
4.82M
105K
982
9mo ago
craighillcompany
Extremely good at doing nothing. In our effort to make the most precise and stable pocket-sized scale figure on Earth, we decided to use Invar. Invar is a Noble Prize-winning alloy known for having an exceptionally low coefficient of thermal expansion. When exposed to great changes in temperature, the material hardly expands or contracts. Machined into a cube with tolerances 1/4 the thickness of a sheet of paper, the Invar Cubic Inch is the most dimensionally stable and indisputably precise object we have ever held. It's our scale figure of choice when we're photographing samples, references, and final products. We made it years ago to satisfy our impractical, but uncontrollable, desire for precision in-studio. Now, we are bringing it back in a limited run for everyone to enjoy. Invar Cubic Inch for scale. (Thank you @this_kebun for modeling and printing Hunter's cubic inch holster. This does not come included with the product, but I'm sure Kevin would share the files if you wanted them.)
It needs a tab. So, we gave it one! File tabs, battery ribbon tabs, drink seal tabs, and now, split ring tabs, help you identify the access point and get in there. They're all around us, but there could be more. What needs a tab in your life?
4.75M
264K
1.27K
11mo ago
craighillcompany
It needs a tab. So, we gave it one! File tabs, battery ribbon tabs, drink seal tabs, and now, split ring tabs, help you identify the access point and get in there. They're all around us, but there could be more. What needs a tab in your life?
Sometimes new designs hold onto old features that are no longer necessary. Your typical catchall has a lip, is largely flat, and is made from a hard material. This works great as a food tray, but for a catchall tray, it's not ideal. Your stuff is rarely "caught" neatly and the loud noise is not nice to hear, especially at night. So, we made some tweaks to create the tray we wanted by our bedside tables and near our front doors. The Little Cloud Tray softly catches your pocket dump (or other valuable things) and keeps it all organized until another day returns. Let us know what you think. Do you miss the lip?
4.36M
98.4K
486
8mo ago
craighillcompany
Sometimes new designs hold onto old features that are no longer necessary. Your typical catchall has a lip, is largely flat, and is made from a hard material. This works great as a food tray, but for a catchall tray, it's not ideal. Your stuff is rarely "caught" neatly and the loud noise is not nice to hear, especially at night. So, we made some tweaks to create the tray we wanted by our bedside tables and near our front doors. The Little Cloud Tray softly catches your pocket dump (or other valuable things) and keeps it all organized until another day returns. Let us know what you think. Do you miss the lip?
A quick design fact with @this_kebun What draft angles do you now notice in your life?
4.17M
51.1K
166
4mo ago
craighillcompany
A quick design fact with @this_kebun What draft angles do you now notice in your life?
We love slip joints.
3.64M
89.8K
211
6mo ago
craighillcompany
We love slip joints.
The reason why your trash can tapers. Most injection-molded objects have a slight taper for easy removal from their mold. This taper is called a draft angle. You see this design feature in everything from trash cans to phone charging blocks. However, some forms can't be helped by a taper. A plastic screw cap has threads that prevent it from being pulled out of its mold, no matter the draft angle. So, how do you make a mold for a screw cap that allows the part to be removed without damage? Let us know what you think in the comments.
3.44M
116K
474
12mo ago
craighillcompany
The reason why your trash can tapers. Most injection-molded objects have a slight taper for easy removal from their mold. This taper is called a draft angle. You see this design feature in everything from trash cans to phone charging blocks. However, some forms can't be helped by a taper. A plastic screw cap has threads that prevent it from being pulled out of its mold, no matter the draft angle. So, how do you make a mold for a screw cap that allows the part to be removed without damage? Let us know what you think in the comments.
Shoes are the window to the soul. Thank you @a24 for trusting us with the creation of this heavy metal figurine in Marcel's likeness.
3.04M
171K
256
9mo ago
craighillcompany
Shoes are the window to the soul. Thank you @a24 for trusting us with the creation of this heavy metal figurine in Marcel's likeness.
Let us know what you think in the comments. *Rainbow, Bumblebee, Sky, and Rocket Ship are not the official names of the Chroma Scissors.
2.54M
23.2K
1.85K
7mo ago
craighillcompany
Let us know what you think in the comments. *Rainbow, Bumblebee, Sky, and Rocket Ship are not the official names of the Chroma Scissors.
Same cut, new form. When we first designed the Ripple Bottle Opener, we only had access to a 2D mill. We had to find a clever way to make the most of it. Although we have more resources now, we still produce this object using the same manufacturing method. It's an elegant way to create a beautiful form.
2.07M
49.4K
193
11mo ago
craighillcompany
Same cut, new form. When we first designed the Ripple Bottle Opener, we only had access to a 2D mill. We had to find a clever way to make the most of it. Although we have more resources now, we still produce this object using the same manufacturing method. It's an elegant way to create a beautiful form.
One benefit of a smoother transition line is that it allows for a smoother cut. The jagged cutoff on most vintage scissors can snag itself on the material you are cutting through, especially if it's a longer material. A smoother transition from the blade to the handle helps the scissor slide more cleanly through. The functional difference is very marginal, but we thought it was worth sharing. Mostly, we just think it looks good. What do you think of this little scissors detail? Was it worth the time?
1.70M
25.3K
260
7mo ago
craighillcompany
One benefit of a smoother transition line is that it allows for a smoother cut. The jagged cutoff on most vintage scissors can snag itself on the material you are cutting through, especially if it's a longer material. A smoother transition from the blade to the handle helps the scissor slide more cleanly through. The functional difference is very marginal, but we thought it was worth sharing. Mostly, we just think it looks good. What do you think of this little scissors detail? Was it worth the time?
Help us design our new desk pad! We've been working on this project for a few months now and thought it would be a good idea to get your input. Please drop any ideas or references below and follow along to see where we take this next.
1.55M
41.4K
1.19K
2d ago
craighillcompany
Help us design our new desk pad! We've been working on this project for a few months now and thought it would be a good idea to get your input. Please drop any ideas or references below and follow along to see where we take this next.
Making cool wallet, cooler. We have been working on the Summit Card Case redesign for over a year now. We fell in love with the feeling of this cam mechanism and did everything we could to do it justice. The new Summit is more satisfying, more durable, and more secure. We hope you enjoy!
1.54M
20.8K
213
6mo ago
craighillcompany
Making cool wallet, cooler. We have been working on the Summit Card Case redesign for over a year now. We fell in love with the feeling of this cam mechanism and did everything we could to do it justice. The new Summit is more satisfying, more durable, and more secure. We hope you enjoy!
Comment ✂️ if you want the STL files! We 3D print a lot of educational props and experiments for our videos and have been thinking about creating a page on our website to host the STLs for all of you to enjoy. Let us know if you'd be interested in that. And also, which scissors stand is your favorite? Thanks everyone :)
1.24M
28.1K
606
5mo ago
craighillcompany
Comment ✂️ if you want the STL files! We 3D print a lot of educational props and experiments for our videos and have been thinking about creating a page on our website to host the STLs for all of you to enjoy. Let us know if you'd be interested in that. And also, which scissors stand is your favorite? Thanks everyone :)
We hope you never lose your keys again. When we make a product that resonates with people, we try to think about design modifications that would improve it or make it appeal to more groups of people. When we first released the Rope Split Ring, we got some feedback from our customers that they would also love it with a longer rope to put around their wrist and grab for in their bags. And so, we listened. The new Long Rope Split Ring is a small update to our classic nail saving design that opens up some exciting opportunities. I might make this my new camera strap. How would you use this in your daily life? Let us know below.
1.21M
24.9K
118
8mo ago
craighillcompany
We hope you never lose your keys again. When we make a product that resonates with people, we try to think about design modifications that would improve it or make it appeal to more groups of people. When we first released the Rope Split Ring, we got some feedback from our customers that they would also love it with a longer rope to put around their wrist and grab for in their bags. And so, we listened. The new Long Rope Split Ring is a small update to our classic nail saving design that opens up some exciting opportunities. I might make this my new camera strap. How would you use this in your daily life? Let us know below.
Popcorn, peanuts, and then what? Nowadays, there are many ways to fill the packaging void. We want to know what your favorite is to receive in the mail. Things to consider are sustainability, the unboxing experience, and its eventual disposal. If we didn't mention something that you like, let us know in the comments! Thank you to Ben from @wooj.design for showing us how they do it.
1.21M
46.2K
324
10mo ago
craighillcompany
Popcorn, peanuts, and then what? Nowadays, there are many ways to fill the packaging void. We want to know what your favorite is to receive in the mail. Things to consider are sustainability, the unboxing experience, and its eventual disposal. If we didn't mention something that you like, let us know in the comments! Thank you to Ben from @wooj.design for showing us how they do it.

Craighill (@craighillcompany) Instagram Stats & Analytics

Craighill (@craighillcompany) has 615K Instagram followers with a 3.31% engagement rate over the past 12 months. Across 42.0 posts, Craighill received 4.04M total likes and 123M impressions, averaging 96.1K likes per post. This page tracks Craighill's performance metrics, top content, and engagement trends — updated daily.

Craighill (@craighillcompany) Instagram Analytics FAQ

How many Instagram followers does Craighill have?+
Craighill (@craighillcompany) has 615K Instagram followers as of April 2026.
What is Craighill's Instagram engagement rate?+
Craighill's Instagram engagement rate is 3.31% over the last 12 months, based on 42.0 posts.
How many likes does Craighill get on Instagram?+
Craighill received 4.04M total likes across 42.0 posts in the last 12 months, averaging 96.1K likes per post.
How many Instagram impressions does Craighill get?+
Craighill's Instagram content generated 123M total impressions over the last 12 months.