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followers
29.6M
impressions
1.70B
likes
77.1M
comments
479K
posts
365
engagement
5.46%
emv
$53.8M
Average per post
4.64M
Key Metrics
Impressions
monthly
Distributions
Content
133M
7.05M
95.5K
2mo ago
adidas
Me acompañaron desde el principio. ¡¡Vamos una vez más!! 🩵🇦🇷 Esta Copa del Mundo, ¡con mis botines El Último Tango de @adidasfootball!
You’ve been with me since the beginning. Let’s go one more time!! 🩵🇦🇷 This World Cup, in my El Último Tango @adidasfootball boots!
89.2M
3.57M
11.8K
2mo ago
adidas
20 years after the first dance.
a sixth FIFA World Cup.
ready for El Último Tango. 🩵🔁
20 años después del primer baile.
una sexta Copa Mundial de la FIFA.
listos para El último tango. 🩵🔁
introducing the Leo Messi Último Tango collection, available now. 🔗
83.4M
4.72M
17.8K
3mo ago
adidas
So... who’s up next?
Y ahora… ¿quién sigue? #YouGotThis
74.7M
2.98M
32.8K
3mo ago
adidas
In this Backyard, it’s “win or go home,” and this crew hasn’t left since the 90’s.
Where there’s a pitch, there’s a legend.
#YouGotThis
51.9M
3.85M
23.9K
1mo ago
adidas
LIONEL ANDRÉS MESSI 🐐
⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️+⚽️
#YouGotThis
41.0M
1.64M
19.3K
1mo ago
adidas
tango forever 💃 🐐
#YouGotThis
40.3M
1.61M
5.54K
2mo ago
adidas
the greatest of all time. 🐐
el más grande de todos los tiempos. 🐐
#YouGotThis
38.5M
1.79M
7.54K
6mo ago
adidas
De niños siempre nos preguntan qué queremos ser cuando seamos grandes, como si hubiera solo una respuesta. Por qué elegir una sola cosa, cuando todo es possible.
BadBo.
38.0M
1.99M
5.62K
1mo ago
adidas
🔟 on the back of the jersey
🔟 consecutive FIFA World Cup wins
only one Lionel Messi 🫶
🔟 en la camiseta
🔟 victorias consecutivas en Copas Mundiales de la FIFA
solo un Lionel Messi 🫶
#YouGotThis
35.8M
1.43M
4.42K
10mo ago
adidas
bonne nuit.
33.8M
2.38M
4.72K
3mo ago
adidas
“How many people know about this?” #YouGotThis
31.4M
1.26M
4.29K
10mo ago
adidas
it’s already iconic. we’re ready. ⚽️🏆🤝 #fifaworldcup
31.2M
1.25M
5.41K
4w ago
adidas
IT DOESN’T GET BETTER THAN THIS 🤩
24.0M
958K
2.74K
10mo ago
adidas
the stage is hers, the trophies too 🏆🏆🏆
el escenario es suyo, los trofeos también 🏆🏆🏆
21.3M
851K
5.89K
3w ago
adidas
LEO IS FOREVER. 🐐
19.9M
2.10M
5.77K
2mo ago
adidas
he danced. the world watched. 🐐
✅ joint top scorer in FIFA World Cup history
✅ first-ever FIFA World Cup hat-trick
✅ 200th Argentina appearance
✅ record-extending 27th FIFA World Cup appearance
19.7M
788K
1.77K
2mo ago
adidas
🏆 ROYALTY 🏆
the back to back champions.
#YouGotThis
19.1M
764K
5.47K
10mo ago
adidas
introducing: TRIONDA
the Official Match Ball of the 2026 FIFA World Cup. 🇨🇦🇺🇸🇲🇽
#FIFAWORLDCUP
18.2M
728K
2.57K
1mo ago
adidas
⚽ All set for tonight.
Preparado para hoy.✨
@adidasfootball | @adidas
17.0M
1.51M
7.26K
3w ago
adidas
GREATEST OF ALL TIME.
adidas (@adidas) Instagram Stats & Analytics
adidas (@adidas) has 29.6M Instagram followers with a 5.46% engagement rate over the past 12 months. Across 365 posts, adidas received 77.1M total likes and 658M impressions, averaging 211K likes per post. This page tracks adidas's performance metrics, top content, and engagement trends — updated daily.
adidas (@adidas) Instagram Analytics FAQ
How many Instagram followers does adidas have?+
adidas (@adidas) has 29.6M Instagram followers as of August 2026.
What is adidas's Instagram engagement rate?+
adidas's Instagram engagement rate is 5.46% over the last 12 months, based on 365 posts.
How many likes does adidas get on Instagram?+
adidas received 77.1M total likes across 365 posts in the last 12 months, averaging 211K likes per post.
How many Instagram impressions does adidas get?+
adidas's Instagram content generated 658M total impressions over the last 12 months.