NewGet @adidas's full report
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followers
29.8M
impressions
1.97B
likes
92.1M
comments
621K
posts
371
engagement
5.90%
emv
$63.1M
Average per post
5.30M
Key Metrics
Impressions
monthly
Distributions
Content
198M
7.92M
37.6K
4w ago
adidas
an honour to have worn these colours, for all these years. 🇦🇷
a special collection, now yours. 🔗
un honor haber llevado estos colores durante todos estos años. 🇦🇷
una colección especial, ahora es de ustedes. 🔗
136M
7.25M
96.2K
4mo ago
adidas
Me acompañaron desde el principio. ¡¡Vamos una vez más!! 🩵🇦🇷 Esta Copa del Mundo, ¡con mis botines El Último Tango de @adidasfootball!
You’ve been with me since the beginning. Let’s go one more time!! 🩵🇦🇷 This World Cup, in my El Último Tango @adidasfootball boots!
89.7M
3.59M
11.8K
4mo ago
adidas
20 years after the first dance.
a sixth FIFA World Cup.
ready for El Último Tango. 🩵🔁
20 años después del primer baile.
una sexta Copa Mundial de la FIFA.
listos para El último tango. 🩵🔁
introducing the Leo Messi Último Tango collection, available now. 🔗
83.8M
4.74M
17.8K
5mo ago
adidas
So... who’s up next?
Y ahora… ¿quién sigue? #YouGotThis
75.9M
3.02M
34.5K
5mo ago
adidas
In this Backyard, it’s “win or go home,” and this crew hasn’t left since the 90’s.
Where there’s a pitch, there’s a legend.
#YouGotThis
58.7M
5.60M
48.2K
2w ago
adidas
Leo: “thank you for loving me so much”
us: 🥹🥹🥹🥹🥹🥹🥹🥹🥹🥹
Leo: “gracias por quererme tanto.”
nosotros: 🥹🥹🥹🥹🥹🥹🥹🥹🥹🥹
53.7M
4.01M
24.5K
4mo ago
adidas
LIONEL ANDRÉS MESSI 🐐
⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️+⚽️
#YouGotThis
40.9M
1.63M
19.2K
3mo ago
adidas
tango forever 💃 🐐
#YouGotThis
40.2M
1.61M
5.53K
4mo ago
adidas
the greatest of all time. 🐐
el más grande de todos los tiempos. 🐐
#YouGotThis
38.5M
1.79M
7.52K
8mo ago
adidas
De niños siempre nos preguntan qué queremos ser cuando seamos grandes, como si hubiera solo una respuesta. Por qué elegir una sola cosa, cuando todo es possible.
BadBo.
38.4M
2.02M
5.57K
3mo ago
adidas
🔟 on the back of the jersey
🔟 consecutive FIFA World Cup wins
only one Lionel Messi 🫶
🔟 en la camiseta
🔟 victorias consecutivas en Copas Mundiales de la FIFA
solo un Lionel Messi 🫶
#YouGotThis
34.0M
2.38M
4.69K
5mo ago
adidas
“How many people know about this?” #YouGotThis
32.9M
1.32M
2.93K
2w ago
adidas
THE GREATEST OF ALL TIME 🐐
EL MÁS GRANDE DE TODOS LOS TIEMPOS 🐐
#YouGotThis
31.1M
1.25M
5.29K
3mo ago
adidas
IT DOESN’T GET BETTER THAN THIS 🤩
26.7M
1.07M
1.71K
2w ago
adidas
can the second half last forever? asking for a friend. 🥹
¿puede durar para siempre el segundo tiempo? pregunto para un amigo. 🥹
23.9M
956K
4.57K
1mo ago
adidas
a journey that will last forever. 🇦🇷
gracias por este viaje, Leo 🩵
21.3M
851K
5.85K
3mo ago
adidas
LEO IS FOREVER. 🐐
20.3M
2.13M
5.76K
4mo ago
adidas
he danced. the world watched. 🐐
✅ joint top scorer in FIFA World Cup history
✅ first-ever FIFA World Cup hat-trick
✅ 200th Argentina appearance
✅ record-extending 27th FIFA World Cup appearance
19.6M
786K
1.77K
4mo ago
adidas
🏆 ROYALTY 🏆
the back to back champions.
#YouGotThis
18.1M
725K
2.57K
3mo ago
adidas
⚽ All set for tonight.
Preparado para hoy.✨
@adidasfootball | @adidas
adidas (@adidas) Instagram Stats & Analytics
adidas (@adidas) has 29.8M Instagram followers with a 5.90% engagement rate over the past 12 months. Across 371 posts, adidas received 92.1M total likes and 1.97B impressions, averaging 248K likes per post. This page tracks adidas's performance metrics, top content, and engagement trends — updated daily. To benchmark @adidas against other accounts, use Socialpruf's Instagram competitor analysis tool.
adidas (@adidas) Instagram Analytics FAQ
How many Instagram followers does adidas have?+
adidas (@adidas) has 29.8M Instagram followers as of October 2026.
What is adidas's Instagram engagement rate?+
adidas's Instagram engagement rate is 5.90% over the last 12 months, based on 371 posts.
How many likes does adidas get on Instagram?+
adidas received 92.1M total likes across 371 posts in the last 12 months, averaging 248K likes per post.
How many Instagram impressions does adidas get?+
adidas's Instagram content generated 1.97B total impressions over the last 12 months.
Can I compare adidas with other Instagram accounts?+
Yes. Add @adidas to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.