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29.6M
impressions
1.70B
likes
77.2M
comments
480K
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engagement
5.47%
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Me acompañaron desde el principio. ¡¡Vamos una vez más!! 🩵🇦🇷 Esta Copa del Mundo, ¡con mis botines El Último Tango de @adidasfootball!

You’ve been with me since the beginning. Let’s go one more time!! 🩵🇦🇷 This World Cup, in my El Último Tango @adidasfootball boots!
134M
7.06M
95.5K
2mo ago
adidas
Me acompañaron desde el principio. ¡¡Vamos una vez más!! 🩵🇦🇷 Esta Copa del Mundo, ¡con mis botines El Último Tango de @adidasfootball! You’ve been with me since the beginning. Let’s go one more time!! 🩵🇦🇷 This World Cup, in my El Último Tango @adidasfootball boots!
20 years after the first dance.​
a sixth FIFA World Cup.​
ready for El Último Tango. 🩵🔁​
​
20 años después del primer baile.​
una sexta Copa Mundial de la FIFA.​
listos para El último tango. 🩵🔁​
​
introducing the Leo Messi Último Tango collection, available now. 🔗
89.1M
3.57M
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2mo ago
adidas
20 years after the first dance.​ a sixth FIFA World Cup.​ ready for El Último Tango. 🩵🔁​ ​ 20 años después del primer baile.​ una sexta Copa Mundial de la FIFA.​ listos para El último tango. 🩵🔁​ ​ introducing the Leo Messi Último Tango collection, available now. 🔗
So... who’s up next? 
Y ahora… ¿quién sigue? #YouGotThis
83.4M
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3mo ago
adidas
So... who’s up next? Y ahora… ¿quién sigue? #YouGotThis
In this Backyard, it’s “win or go home,” and this crew hasn’t left since the 90’s. 

Where there’s a pitch, there’s a legend. 

#YouGotThis
74.8M
2.99M
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3mo ago
adidas
In this Backyard, it’s “win or go home,” and this crew hasn’t left since the 90’s. Where there’s a pitch, there’s a legend. #YouGotThis
LIONEL ANDRÉS MESSI 🐐

⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️+⚽️

#YouGotThis
52.0M
3.86M
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2mo ago
adidas
LIONEL ANDRÉS MESSI 🐐 ⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️+⚽️ #YouGotThis
tango forever 💃 🐐 

#YouGotThis
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1mo ago
adidas
tango forever 💃 🐐 #YouGotThis
the greatest of all time. 🐐

el más grande de todos los tiempos. 🐐

#YouGotThis
40.3M
1.61M
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2mo ago
adidas
the greatest of all time. 🐐 el más grande de todos los tiempos. 🐐 #YouGotThis
De niños siempre nos preguntan qué queremos ser cuando seamos grandes, como si hubiera solo una respuesta. Por qué elegir una sola cosa, cuando todo es possible.
BadBo.
38.5M
1.79M
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6mo ago
adidas
De niños siempre nos preguntan qué queremos ser cuando seamos grandes, como si hubiera solo una respuesta. Por qué elegir una sola cosa, cuando todo es possible. BadBo.
🔟 on the back of the jersey
🔟 consecutive FIFA World Cup wins

only one Lionel Messi 🫶

🔟 en la camiseta 
🔟 victorias consecutivas en Copas Mundiales de la FIFA

solo un Lionel Messi 🫶

#YouGotThis
38.0M
2.00M
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1mo ago
adidas
🔟 on the back of the jersey 🔟 consecutive FIFA World Cup wins only one Lionel Messi 🫶 🔟 en la camiseta 🔟 victorias consecutivas en Copas Mundiales de la FIFA solo un Lionel Messi 🫶 #YouGotThis
bonne nuit.
35.8M
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11mo ago
adidas
bonne nuit.
“How many people know about this?” #YouGotThis
33.8M
2.38M
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3mo ago
adidas
“How many people know about this?” #YouGotThis
it’s already iconic. we’re ready. ⚽️🏆🤝 #fifaworldcup
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10mo ago
adidas
it’s already iconic. we’re ready. ⚽️🏆🤝 #fifaworldcup
IT DOESN’T GET BETTER THAN THIS 🤩
31.2M
1.25M
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1mo ago
adidas
IT DOESN’T GET BETTER THAN THIS 🤩
the stage is hers, the trophies too 🏆🏆🏆
el escenario es suyo, los trofeos también 🏆🏆🏆
23.9M
958K
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11mo ago
adidas
the stage is hers, the trophies too 🏆🏆🏆
el escenario es suyo, los trofeos también 🏆🏆🏆
LEO IS FOREVER. 🐐
21.3M
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1mo ago
adidas
LEO IS FOREVER. 🐐
he danced. the world watched. 🐐

✅ joint top scorer in FIFA World Cup history
✅ first-ever FIFA World Cup hat-trick 
✅ 200th Argentina appearance
✅ record-extending 27th FIFA World Cup appearance
19.9M
2.11M
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2mo ago
adidas
he danced. the world watched. 🐐 ✅ joint top scorer in FIFA World Cup history ✅ first-ever FIFA World Cup hat-trick ✅ 200th Argentina appearance ✅ record-extending 27th FIFA World Cup appearance
🏆 ROYALTY 🏆

the back to back champions.

#YouGotThis
19.7M
788K
1.77K
2mo ago
adidas
🏆 ROYALTY 🏆 the back to back champions. #YouGotThis
introducing: TRIONDA ​
the Official Match Ball of the 2026 FIFA World Cup. 🇨🇦🇺🇸🇲🇽​
#FIFAWORLDCUP​
19.1M
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10mo ago
adidas
introducing: TRIONDA ​ the Official Match Ball of the 2026 FIFA World Cup. 🇨🇦🇺🇸🇲🇽​ #FIFAWORLDCUP​
⚽ All set for tonight. 
Preparado para hoy.✨ 
@adidasfootball | @adidas
18.2M
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1mo ago
adidas
⚽ All set for tonight. Preparado para hoy.✨ @adidasfootball | @adidas
GREATEST OF ALL TIME.
17.0M
1.51M
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1mo ago
adidas
GREATEST OF ALL TIME.

adidas (@adidas) Instagram Stats & Analytics

adidas (@adidas) has 29.6M Instagram followers with a 5.47% engagement rate over the past 12 months. Across 364 posts, adidas received 77.2M total likes and 655M impressions, averaging 212K likes per post. This page tracks adidas's performance metrics, top content, and engagement trends — updated daily.

adidas (@adidas) Instagram Analytics FAQ

How many Instagram followers does adidas have?+
adidas (@adidas) has 29.6M Instagram followers as of August 2026.
What is adidas's Instagram engagement rate?+
adidas's Instagram engagement rate is 5.47% over the last 12 months, based on 364 posts.
How many likes does adidas get on Instagram?+
adidas received 77.2M total likes across 364 posts in the last 12 months, averaging 212K likes per post.
How many Instagram impressions does adidas get?+
adidas's Instagram content generated 655M total impressions over the last 12 months.