NewGet @adidas's full report
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followers
29.8M
impressions
2.01B
likes
93.8M
comments
630K
posts
390
engagement
5.89%
emv
$64.4M
Average per post
5.15M
Key Metrics
Impressions
monthly
Distributions
Content
199M
7.95M
37.6K
1mo ago
adidas
an honour to have worn these colours, for all these years. 🇦🇷
a special collection, now yours. 🔗
un honor haber llevado estos colores durante todos estos años. 🇦🇷
una colección especial, ahora es de ustedes. 🔗
136M
7.25M
96.2K
5mo ago
adidas
Me acompañaron desde el principio. ¡¡Vamos una vez más!! 🩵🇦🇷 Esta Copa del Mundo, ¡con mis botines El Último Tango de @adidasfootball!
You’ve been with me since the beginning. Let’s go one more time!! 🩵🇦🇷 This World Cup, in my El Último Tango @adidasfootball boots!
89.8M
3.59M
11.8K
5mo ago
adidas
20 years after the first dance.
a sixth FIFA World Cup.
ready for El Último Tango. 🩵🔁
20 años después del primer baile.
una sexta Copa Mundial de la FIFA.
listos para El último tango. 🩵🔁
introducing the Leo Messi Último Tango collection, available now. 🔗
83.8M
4.74M
17.7K
6mo ago
adidas
So... who’s up next?
Y ahora… ¿quién sigue? #YouGotThis
76.2M
3.02M
34.4K
6mo ago
adidas
In this Backyard, it’s “win or go home,” and this crew hasn’t left since the 90’s.
Where there’s a pitch, there’s a legend.
#YouGotThis
59.0M
5.61M
48.3K
1mo ago
adidas
Leo: “thank you for loving me so much”
us: 🥹🥹🥹🥹🥹🥹🥹🥹🥹🥹
Leo: “gracias por quererme tanto.”
nosotros: 🥹🥹🥹🥹🥹🥹🥹🥹🥹🥹
53.9M
4.01M
24.5K
4mo ago
adidas
LIONEL ANDRÉS MESSI 🐐
⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️⚽️+⚽️
#YouGotThis
40.8M
1.63M
19.2K
4mo ago
adidas
tango forever 💃 🐐
#YouGotThis
40.2M
1.61M
5.53K
4mo ago
adidas
the greatest of all time. 🐐
el más grande de todos los tiempos. 🐐
#YouGotThis
38.5M
1.80M
8.99K
9mo ago
adidas
De niños siempre nos preguntan qué queremos ser cuando seamos grandes, como si hubiera solo una respuesta. Por qué elegir una sola cosa, cuando todo es possible.
BadBo.
38.4M
2.02M
5.56K
4mo ago
adidas
🔟 on the back of the jersey
🔟 consecutive FIFA World Cup wins
only one Lionel Messi 🫶
🔟 en la camiseta
🔟 victorias consecutivas en Copas Mundiales de la FIFA
solo un Lionel Messi 🫶
#YouGotThis
34.0M
2.38M
4.69K
6mo ago
adidas
“How many people know about this?” #YouGotThis
33.0M
1.32M
2.94K
1mo ago
adidas
THE GREATEST OF ALL TIME 🐐
EL MÁS GRANDE DE TODOS LOS TIEMPOS 🐐
#YouGotThis
31.1M
1.24M
5.29K
3mo ago
adidas
IT DOESN’T GET BETTER THAN THIS 🤩
26.8M
1.07M
1.71K
1mo ago
adidas
can the second half last forever? asking for a friend. 🥹
¿puede durar para siempre el segundo tiempo? pregunto para un amigo. 🥹
23.9M
956K
4.56K
2mo ago
adidas
a journey that will last forever. 🇦🇷
gracias por este viaje, Leo 🩵
21.3M
851K
5.85K
3mo ago
adidas
LEO IS FOREVER. 🐐
20.3M
2.13M
5.76K
4mo ago
adidas
he danced. the world watched. 🐐
✅ joint top scorer in FIFA World Cup history
✅ first-ever FIFA World Cup hat-trick
✅ 200th Argentina appearance
✅ record-extending 27th FIFA World Cup appearance
19.6M
785K
1.77K
5mo ago
adidas
🏆 ROYALTY 🏆
the back to back champions.
#YouGotThis
18.1M
724K
2.56K
4mo ago
adidas
⚽ All set for tonight.
Preparado para hoy.✨
@adidasfootball | @adidas
adidas (@adidas) Instagram Stats & Analytics
adidas (@adidas) has 29.8M Instagram followers with a 5.89% engagement rate over the past 12 months. Across 390 posts, adidas received 93.8M total likes and 2.01B impressions, averaging 241K likes per post. This page tracks adidas's performance metrics, top content, and engagement trends — updated daily. To benchmark @adidas against other accounts, use Socialpruf's Instagram competitor analysis tool.
adidas (@adidas) Instagram Analytics FAQ
How many Instagram followers does adidas have?+
adidas (@adidas) has 29.8M Instagram followers as of November 2026.
What is adidas's Instagram engagement rate?+
adidas's Instagram engagement rate is 5.89% over the last 12 months, based on 390 posts.
How many likes does adidas get on Instagram?+
adidas received 93.8M total likes across 390 posts in the last 12 months, averaging 241K likes per post.
How many Instagram impressions does adidas get?+
adidas's Instagram content generated 2.01B total impressions over the last 12 months.
Can I compare adidas with other Instagram accounts?+
Yes. Add @adidas to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.