X analytics
Last Year02/26/25 - 02/26/26
Comparable Performance:
followers
1.51M
impressions
2.71M
likes
23.9K
comments
1.32K
posts
748
engagement
0.930%
emv
$61.9K
Avg. per post
3.63K

Key Metrics

Distributions

Top Content

Chappell Roan only wears MAC to the #GRAMMYs. MAC Global Brand Ambassador @chappellroan serves ‘medieval Mugler fantasy’ on the red carpet of Music’s Biggest Night with a soft smoky eye look, shimmering liner and a nude-red lip combo by MUA @1800andrewdahling. 

Lips:
Powder Kiss Lip + Cheek Mousse in Velvet Teddy and Fashion Emergency
Dazzlelips Crayon in Chandelier 
Lip Pencil in Plum and Auburn

Eyes:
Eye Shadow in Satin Taupe, Cozy Grey and Coquette 

Face:
MAC Studio Radiance Serum-Powered Foundation 
Powder Blush in Melba 
Mineralize Blush in Petal Power and Happy-Go-Rosy
Extra Dimension Skinfinish in Oh Darling 

Brows:
Pro Brow Definer 1mm-Tip Brow Pencil in Penny

Chappell Roan @chappellroan
Makeup Artist Andrew Dahling @1800andrewdahling 
Photographed by Isabelle Passaglia @isabellerosepassaglia
Archival Mugler @mugler
652K
3.16K
51
252
3w ago
MACcosmetics
Chappell Roan only wears MAC to the #GRAMMYs. MAC Global Brand Ambassador @chappellroan serves ‘medieval Mugler fantasy’ on the red carpet of Music’s Biggest Night with a soft smoky eye look, shimmering liner and a nude-red lip combo by MUA @1800andrewdahling. Lips: Powder Kiss Lip + Cheek Mousse in Velvet Teddy and Fashion Emergency Dazzlelips Crayon in Chandelier Lip Pencil in Plum and Auburn Eyes: Eye Shadow in Satin Taupe, Cozy Grey and Coquette Face: MAC Studio Radiance Serum-Powered Foundation Powder Blush in Melba Mineralize Blush in Petal Power and Happy-Go-Rosy Extra Dimension Skinfinish in Oh Darling Brows: Pro Brow Definer 1mm-Tip Brow Pencil in Penny Chappell Roan @chappellroan Makeup Artist Andrew Dahling @1800andrewdahling Photographed by Isabelle Passaglia @isabellerosepassaglia Archival Mugler @mugler
Doja Cat blurs lips with the rich Chestnut hue you’ve loved as a liner since the early 90s. The intense brown that put MAC on the map gets a softer edge with new Powder Kiss Lip + Cheek Mousse in Chestnut. 

Doja Cat @dojacat for @maccosmetics
Photographers Inez & Vinoodh @inezandvinoodh
MAC Global Creative Director Nicola Formichetti @nicolaformichetti
Makeup Artist @dojacat

Shop now – online or at your nearest MAC Store.
#MACPowderKiss #IOnlyWearMAC
131K
2.56K
15
324
1mo ago
MACcosmetics
Doja Cat blurs lips with the rich Chestnut hue you’ve loved as a liner since the early 90s. The intense brown that put MAC on the map gets a softer edge with new Powder Kiss Lip + Cheek Mousse in Chestnut. Doja Cat @dojacat for @maccosmetics Photographers Inez & Vinoodh @inezandvinoodh MAC Global Creative Director Nicola Formichetti @nicolaformichetti Makeup Artist @dojacat Shop now – online or at your nearest MAC Store. #MACPowderKiss #IOnlyWearMAC
Trisha Paytas is a total DIVA ⭐️. The queen, the icon, the legend herself makes a bold statement with MACximal Silky Matte Lipstick in Diva lined with MAC Lip Pencil in Burgundy. What’s your signature MAC lip combo? @trishapaytas

#MACximal #MACLipCombos
86K
2.65K
110
270
4mo ago
MACcosmetics
Trisha Paytas is a total DIVA ⭐️. The queen, the icon, the legend herself makes a bold statement with MACximal Silky Matte Lipstick in Diva lined with MAC Lip Pencil in Burgundy. What’s your signature MAC lip combo? @trishapaytas #MACximal #MACLipCombos
Bách's makeup must-have? MAC Pro Locked Brow Gel. GRWMAC and @bachbuquen for the 2025 British Fashion Awards in London.

Photographer: @dayzemaehayllorphotography
#GRWMAC
35K
54
2
0
2mo ago
MACcosmetics
Bách's makeup must-have? MAC Pro Locked Brow Gel. GRWMAC and @bachbuquen for the 2025 British Fashion Awards in London. Photographer: @dayzemaehayllorphotography #GRWMAC
*try not to say MOTHER challenge*
Kris Jenner wears MAC Studio Fix in shade NC20.

https://mac-cosmetics.visitlink.me/x_O7yp
34.4K
61
11
19
5mo ago
MACcosmetics
*try not to say MOTHER challenge* Kris Jenner wears MAC Studio Fix in shade NC20. https://mac-cosmetics.visitlink.me/x_O7yp
Quenlin Blackwell only wears MAC Studio Fix Powder Plus Foundation in NC46 – now available at @sephora. 

Photographer: Richard Burbridge @richardburbridge
MAC Global Creative Director: Nicola Formichetti @nicolaformichetti
Makeup Artist: Lilly Keys @lilly_keys

Shop @quenblackwell’s full look online and in-store at Sephora and Sephora at Kohls on 3.2.26
32.9K
753
3
73
3d ago
MACcosmetics
Quenlin Blackwell only wears MAC Studio Fix Powder Plus Foundation in NC46 – now available at @sephora. Photographer: Richard Burbridge @richardburbridge MAC Global Creative Director: Nicola Formichetti @nicolaformichetti Makeup Artist: Lilly Keys @lilly_keys Shop @quenblackwell’s full look online and in-store at Sephora and Sephora at Kohls on 3.2.26
Doja Cat wears nothing but MAC...because when your foundation does it all, it’s all you need to wear. 

@dojacat wears MAC Studio Fix in shade NC20.
Photographed by @inezandvinoodh.

https://mac-cosmetics.visitlink.me/uumnIk

#MACStudioFix
23.5K
557
17
67
5mo ago
MACcosmetics
Doja Cat wears nothing but MAC...because when your foundation does it all, it’s all you need to wear. @dojacat wears MAC Studio Fix in shade NC20. Photographed by @inezandvinoodh. https://mac-cosmetics.visitlink.me/uumnIk #MACStudioFix
The red lipstick that broke the internet. Don't be the Jealous Type, pick up Doja Cat's iconic MAC Lady Danger lipstick.
22.9K
743
14
74
5mo ago
MACcosmetics
The red lipstick that broke the internet. Don't be the Jealous Type, pick up Doja Cat's iconic MAC Lady Danger lipstick.
I’ve been a M·A·C girl forever, and now I get to make my love official as the new M·A·C Global Brand Ambassador. Makeup is my paint, my armor, my way of creating characters – and M·A·C has always stood for that kind of artistry and freedom. We’re going to push it even further and make people see beauty in a whole new way...wearing a whole lot of Lady Danger along the way 💋.
20.1K
432
2
62
5mo ago
MACcosmetics
I’ve been a M·A·C girl forever, and now I get to make my love official as the new M·A·C Global Brand Ambassador. Makeup is my paint, my armor, my way of creating characters – and M·A·C has always stood for that kind of artistry and freedom. We’re going to push it even further and make people see beauty in a whole new way...wearing a whole lot of Lady Danger along the way 💋.

help what does mac stand for idk my boss is asking

19.5K
67
7
11
3w ago
MACcosmetics
help what does mac stand for idk my boss is asking

do u guys even know what MAC means. and no it's not mac and cheese.

17.7K
84
13
15
9mo ago
MACcosmetics
do u guys even know what MAC means. and no it's not mac and cheese.
Winter calls for cool-toned nudes ❄️. Swipe on hazy matte hues of NEW MAC Powder Kiss Lip + Cheek Mousse for the perfect natural flush of 10HR moisturizing color – this season and beyond.

Habit (peachy nude)
Chestnut (deep warm brown)
Buffiest (warm beige)
Taken (warm-toned light brown)
It’s Personal (cool dusty rose)
Creamsicle (midtoned raspberry peach)
Date-Maker (warm nude)

Shop now – online or at your nearest MAC Store.
#MACPowderKiss
15.7K
45
1
13
1mo ago
MACcosmetics
Winter calls for cool-toned nudes ❄️. Swipe on hazy matte hues of NEW MAC Powder Kiss Lip + Cheek Mousse for the perfect natural flush of 10HR moisturizing color – this season and beyond. Habit (peachy nude) Chestnut (deep warm brown) Buffiest (warm beige) Taken (warm-toned light brown) It’s Personal (cool dusty rose) Creamsicle (midtoned raspberry peach) Date-Maker (warm nude) Shop now – online or at your nearest MAC Store. #MACPowderKiss
I Only Wear MAC Powder Kiss for the perfect blur of hazy matte color. MAC Global Brand Ambassador ELLA debuts two NEW Powder Kiss formulas for cheeks and lips. 

NEW MAC Powder Kiss Hazy Matte Lipstick in PINK ROSES
A hazy matte lipstick for soft-focus, blurred color that hydrates lips instantly, all day and over time.

MAC Powder Kiss Lip + Cheek Mousse IN MAKE IT FASHUN!
A multi-use, hydrating hazy matte mousse for soft-focus color on lips and cheeks.

ELLA from @meovv for @maccosmetics
Photographers Inez & Vinoodh 
MAC Global Creative Director Nicola Formichetti 
Makeup Artist Fulvia Farolfi 

Shop now – online or at your nearest MAC Store.
#MACPowderKiss
15.5K
549
17
209
1mo ago
MACcosmetics
I Only Wear MAC Powder Kiss for the perfect blur of hazy matte color. MAC Global Brand Ambassador ELLA debuts two NEW Powder Kiss formulas for cheeks and lips. NEW MAC Powder Kiss Hazy Matte Lipstick in PINK ROSES A hazy matte lipstick for soft-focus, blurred color that hydrates lips instantly, all day and over time. MAC Powder Kiss Lip + Cheek Mousse IN MAKE IT FASHUN! A multi-use, hydrating hazy matte mousse for soft-focus color on lips and cheeks. ELLA from @meovv for @maccosmetics Photographers Inez & Vinoodh MAC Global Creative Director Nicola Formichetti Makeup Artist Fulvia Farolfi Shop now – online or at your nearest MAC Store. #MACPowderKiss
Nope. It’s not a gloss... Drop your next best guess at what’s coming in the comments...
14.6K
105
36
10
12mo ago
MACcosmetics
Nope. It’s not a gloss... Drop your next best guess at what’s coming in the comments...
Notice anything new? Here’s a clue: get in LINE...
14.4K
156
3
16
8mo ago
MACcosmetics
Notice anything new? Here’s a clue: get in LINE...
The CAT's out of the bag: @dojacat is officially the NEW MAC Global Brand Ambassador. Don't be the Jealous Type...rock her signature lip look with Lady Danger and watch this spot for what's next... #IOnlyWearMAC
14.1K
369
3
48
5mo ago
MACcosmetics
The CAT's out of the bag: @dojacat is officially the NEW MAC Global Brand Ambassador. Don't be the Jealous Type...rock her signature lip look with Lady Danger and watch this spot for what's next... #IOnlyWearMAC
4 NEW WAYS TO WEAR MACXIMAL. Find the shade that screams your name with pigment-rich, personality-packed shades of MACximal Silky Matte Lipstick: 

💄 Hot Girl Pink (bright watermelon pink)
💄 Dare Me (deep peachy coral)
💄 Unbothered (peachy nude pink)
💄 Verve Swerve (deep mauve pink)

https://mac-cosmetics.visitlink.me/-CnM3s

#MACximal
13.8K
59
6
15
4mo ago
MACcosmetics
4 NEW WAYS TO WEAR MACXIMAL. Find the shade that screams your name with pigment-rich, personality-packed shades of MACximal Silky Matte Lipstick: 💄 Hot Girl Pink (bright watermelon pink) 💄 Dare Me (deep peachy coral) 💄 Unbothered (peachy nude pink) 💄 Verve Swerve (deep mauve pink) https://mac-cosmetics.visitlink.me/-CnM3s #MACximal
Leonard A. Lauder 1933 – 2025
We mourn the passing of Leonard A. Lauder, Chairman Emeritus of The Estée Lauder Companies. A visionary whose wisdom, kindness, and generosity shaped our industry and touched countless lives, Mr. Lauder’s legacy will forever guide and inspire us.
12.5K
144
4
47
8mo ago
MACcosmetics
Leonard A. Lauder 1933 – 2025 We mourn the passing of Leonard A. Lauder, Chairman Emeritus of The Estée Lauder Companies. A visionary whose wisdom, kindness, and generosity shaped our industry and touched countless lives, Mr. Lauder’s legacy will forever guide and inspire us.
Think you got what it takes? Find out on 12.8.25...
12.1K
69
23
8
2mo ago
MACcosmetics
Think you got what it takes? Find out on 12.8.25...

🤩

11.3K
419
15
9
1mo ago
MACcosmetics
🤩

M•A•C Cosmetics (@MACcosmetics) X Stats & Analytics

M•A•C Cosmetics (@MACcosmetics) has 1.51M X followers with a 0.93% engagement rate over the past 12 months. Across 748 posts, M•A•C Cosmetics received 23.9K total likes and 2.71M impressions, averaging 32 likes per post. This page tracks M•A•C Cosmetics's performance metrics, top content, and engagement trends — updated daily.

M•A•C Cosmetics (@MACcosmetics) X Analytics FAQ

How many X (Twitter) followers does M•A•C Cosmetics have?+
M•A•C Cosmetics (@MACcosmetics) has 1.51M X (Twitter) followers as of February 2026.
What is M•A•C Cosmetics's X (Twitter) engagement rate?+
M•A•C Cosmetics's X (Twitter) engagement rate is 0.93% over the last 12 months, based on 748 posts.
How many likes does M•A•C Cosmetics get on X (Twitter)?+
M•A•C Cosmetics received 23.9K total likes across 748 posts in the last year, averaging 32 likes per post.
How many X (Twitter) impressions does M•A•C Cosmetics get?+
M•A•C Cosmetics's X (Twitter) content generated 2.71M total impressions over the last 12 months.