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followers
1.46M
impressions
158M
likes
4.32M
comments
19.3K
posts
229
engagement
2.73%
emv
$4.26M
Average per post
689K
Key Metrics
Impressions
monthly
Distributions
Content
13.1M
224K
347
10mo ago
vrbo
Claiming this energy. ✨ Send this to someone who owes you a beach getaway.
#vrbo #vacationrental #hawaii #maui #kauai #oahu #beachtrip #hawaiilife
12.3M
164K
487
6mo ago
vrbo
All roads lead to Italy. Or, at least they should.
🔗Link in bio to book📍Maiori, Italy
11.3M
243K
674
6mo ago
vrbo
Rich because I've seen this with my own eyes.
📍 Maui, Hawaii
🔗 Link in bio to book your paradise
🔎 Places to stay in Hawaii, things to do in Maui, Hawaii vacation rentals
9.24M
576K
1.32K
5mo ago
vrbo
It’s never just a house.
📍Yosemite, California 🔗 Link in bio to book
9.19M
992K
803
11mo ago
vrbo
Travel with your best friend. 🥹
🔗Link in bio to book📍Gémenos, France
8.87M
151K
1.74K
2mo ago
vrbo
When we say “just a house,” we mean ocean views, dinners with a private chef, a personal concierge, and a Vrbo Premier Host behind it all.
📍Cabo San Lucas, Mexico
🔗 Link in bio to book with a Vrbo Premier Host
7.05M
388K
440
3mo ago
vrbo
Calendar says winter but mind says euro summer...🇮🇹
📍Positano, Italy
🔗Link in bio to start planning your summer getaway. Better yet, book early and save big on weekly stays.
6.46M
48.3K
276
9mo ago
vrbo
Welcome to ‘The Edge,’ a luxury villa that blends brutalist architecture into the lush landscape of Port Douglas. Perched above Four Mile Beach, with a heated 10-meter infinity lap pool, two king suites, and a butler’s kitchen, this house invites you to slow down, stretch out, and soak it all in.
📍Port Douglas, Queensland, Australia
🔗Link in bio to book
🔎Vacation rentals in Port Douglas, brutalist architecture, unique vacation rentals, 4 Mile Beach holiday homes
6.41M
88.6K
141
9mo ago
vrbo
Looking for the best things to do in Kauai? Here’s your ultimate island itinerary—where to stay, what to eat, and the best things to do on Hawaii’s Garden Isle.
💡 Save this for your next trip
🔗 Link in bio for the best places to stay in Kauai
🔎Kauai vacation rentals, things to do in Kauai, Kauai itinerary ideas, Kauai beachfront homes, family-friendly activities in Kauai
6.37M
132K
674
6mo ago
vrbo
Farm stays are trending, and Bruce the cow called it first. 🐮 @elias_filmz
🔗Link in bio to learn more about the trends in travel in Vrbo’s Unpack ‘26 Report
#UnpackTravelTrends #FarmCharm #FarmStay #FarmLife #Vrbo
6.12M
28.6K
51
11mo ago
vrbo
My definition of rich is a quiet life in the mountains.
🏆2025 Vrbo Vacation Rental of the Year
📍Jackson, Wyoming
🏠Sleeps 8, ski-in ski-out, private hot tub, gym
🔗Link in bio to see the complete list of Vrbo’s 2025 Vacation Rentals of the Year
5.18M
9.00K
40
1mo ago
vrbo
Game night might just save this trip… or end it.
Tune in for the finale tomorrow…
4.95M
178K
1.90K
10mo ago
vrbo
Day 4 of Beach Week takes us to a quiet stretch of coast where modern design meets timeless charm. Think shiplap walls, cedar shake siding, and poolside views that practically beg for golden hour swims. Is it East Coast elegance or West Coast chill? You tell us. 👇
🔗Link in bio to explore the best beach houses for summer
3.57M
26.4K
66
1mo ago
vrbo
Spring break, but make it a rally.
📍Mallorca, Spain 🔗 Link to book in bio
3.47M
16.6K
166
6mo ago
vrbo
What’s next in travel? We unpacked the trends you’ll want on your radar for 2026.👇 @taryn_lamb
📖 Readaways are the new reading retreats — think cozy book club getaways, unplugged weekends, and time to actually finish that book.
🐄 Then there’s Farm Charm — travelers are swapping city lights for starlit skies, with farm stays full of nature walks, fresh produce, and time with friendly farm animals.
Curious what else is trending? 🔗 Tap the link in bio for the full Unpack ’26 Travel Trend Report
📍 @thenestatroundtop
3.34M
34.0K
177
10mo ago
vrbo
Welcome to Beach Week—five days of the world’s most beautiful beach stays and destinations. First up, welcome to Naiko Retreat on the Southern coast of Australia. This stunning 2,000-acre secluded luxury retreat is a self-sustaining farm that overlooks it’s own private beach.
👇Tag someone you want to stay here with
🔗Link in bio to book
📍Deep Creek, South Australia
🔎 best vacation rentals, luxury travel, beach house, unique places to stay, off-the-grid, sustainable living
3.15M
237K
283
11mo ago
vrbo
Main character energy.
🎥@jonkreye 🔗Link in bio to book 📍St. Lucia
2.78M
161K
441
4mo ago
vrbo
Just two best friends celebrating the holidays in Paris together. 💙🎄
📍 Paris, France 🔗 Link in bio to book
2.68M
4.83K
85
1mo ago
vrbo
Locking in the next stay before this one ends.
2.17M
95.4K
267
10mo ago
vrbo
Sardinia together? Just say when.
On Day 2 of Beach Week, we’re headed to one of Europe’s top beach destinations: 📍Sardinia, Italy. This stunning island is one of the world’s five Blue Zones—regions where people live longer, healthier lives. With its crystal-clear waters, white-sand beaches, fresh Mediterranean cuisine, and vibrant coastal culture, Sardinia is the perfect place to slow down and soak up the sun.
👇Tag someone you want to visit with
🔗Link in bio to explore beach houses
🔎best beaches in Europe, places to stay in Sardinia, luxury vacation rentals, Mediterranean beach house
Vrbo (@vrbo) Instagram Stats & Analytics
Vrbo (@vrbo) has 1.46M Instagram followers with a 2.73% engagement rate over the past 12 months. Across 229 posts, Vrbo received 4.32M total likes and 156M impressions, averaging 18.9K likes per post. This page tracks Vrbo's performance metrics, top content, and engagement trends — updated daily.
Vrbo (@vrbo) Instagram Analytics FAQ
How many Instagram followers does Vrbo have?+
Vrbo (@vrbo) has 1.46M Instagram followers as of April 2026.
What is Vrbo's Instagram engagement rate?+
Vrbo's Instagram engagement rate is 2.73% over the last 12 months, based on 229 posts.
How many likes does Vrbo get on Instagram?+
Vrbo received 4.32M total likes across 229 posts in the last 12 months, averaging 18.9K likes per post.
How many Instagram impressions does Vrbo get?+
Vrbo's Instagram content generated 156M total impressions over the last 12 months.