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followers
1.50M
impressions
136M
likes
2.65M
comments
18.9K
posts
235
engagement
1.94%
emv
$3.41M
Average per post
579K
Key Metrics
Impressions
monthly
Distributions
Content
24.4M
64.9K
874
3mo ago
vrbo
Waking up anywhere but Italy just feels off lately
🔗Link in bio to start planning your Euro Summer getaway
15.4M
356K
3.07K
5mo ago
vrbo
When we say “just a house,” we mean ocean views, dinners with a private chef, a personal concierge, and a Vrbo Premier Host behind it all.
📍Cabo San Lucas, Mexico
🔗 Link in bio to book with a Vrbo Premier Host
12.3M
164K
482
9mo ago
vrbo
All roads lead to Italy. Or, at least they should.
🔗Link in bio to book📍Maiori, Italy
11.3M
242K
670
10mo ago
vrbo
Rich because I've seen this with my own eyes.
📍 Maui, Hawaii
🔗 Link in bio to book your paradise
🔎 Places to stay in Hawaii, things to do in Maui, Hawaii vacation rentals
9.24M
573K
1.30K
8mo ago
vrbo
It’s never just a house.
📍Yosemite, California 🔗 Link in bio to book
7.05M
387K
435
6mo ago
vrbo
Calendar says winter but mind says euro summer...🇮🇹
📍Positano, Italy
🔗Link in bio to start planning your summer getaway. Better yet, book early and save big on weekly stays.
6.48M
133K
679
9mo ago
vrbo
Farm stays are trending, and Bruce the cow called it first. 🐮 @elias_filmz
🔗Link in bio to learn more about the trends in travel in Vrbo’s Unpack ‘26 Report
#UnpackTravelTrends #FarmCharm #FarmStay #FarmLife #Vrbo
5.18M
8.95K
40
4mo ago
vrbo
Game night might just save this trip… or end it.
Tune in for the finale tomorrow…
3.73M
26.3K
68
4mo ago
vrbo
Spring break, but make it a rally.
📍Mallorca, Spain 🔗 Link to book in bio
3.47M
16.6K
166
9mo ago
vrbo
What’s next in travel? We unpacked the trends you’ll want on your radar for 2026.👇 @taryn_lamb
📖 Readaways are the new reading retreats — think cozy book club getaways, unplugged weekends, and time to actually finish that book.
🐄 Then there’s Farm Charm — travelers are swapping city lights for starlit skies, with farm stays full of nature walks, fresh produce, and time with friendly farm animals.
Curious what else is trending? 🔗 Tap the link in bio for the full Unpack ’26 Travel Trend Report
📍 @thenestatroundtop
2.79M
160K
442
7mo ago
vrbo
Just two best friends celebrating the holidays in Paris together. 💙🎄
📍 Paris, France 🔗 Link in bio to book
2.72M
20.5K
103
2mo ago
vrbo
The summer I... booked an East Coast beach getaway based on my favorite show.
Set-Jetting is officially one of this summer’s biggest travel trends, with travelers booking trips inspired by the shows and movies they’re obsessed with. Some places are too good to stay on screen.
🔗Link in bio to explore more from the Unpack ‘26 Summer Travel Trend Report
2.68M
4.82K
93
4mo ago
vrbo
Locking in the next stay before this one ends.
1.99M
10.4K
153
6mo ago
vrbo
2026 just means I need to book 26 trips...to Hawaii 🌺✈️
🔗 Link in bio to explore the best Hawaii vacation homes
1.96M
6.78K
50
7mo ago
vrbo
On the last day of 12 Days of Cabins, we're in Hocking Hills, Ohio. The Hemlock is a treetop retreat with panoramic views and a glass-wrapped suite that puts you eye-level with the canopy. Climb 70 steps to reach wraparound decks, a wood-fired hot tub, and a lofted bedroom made for winter mornings and star-filled nights.
👇Tag someone you want to stay here with
📍Hocking Hills, Ohio
🎥@jonkreye
🔗Link in bio to book
🔎treehouse rental, secluded getaway, gorge view treehouse, luxury treetop cabin
1.61M
15.9K
217
8mo ago
vrbo
We don’t pick favorites, but you can. Which one would you book? ⬇️
🔗 Link in bio to book your next trip
1.57M
32.1K
90
7mo ago
vrbo
Still OOO. Still posting cabins.
Day 6 of 12 Days of Cabins lands us in the Montana treetops, where this two-story hideaway spirals around living Douglas firs. Minutes from Whitefish and Glacier National Park, it’s part cozy retreat, part childhood dream, and all grown-up luxury.
👇Tag someone you want to stay here with
📍Whitefish, Montana
🎥@jonkreye
🔗Link in bio to book�
🔎montana treehouse rental, whitefish cabin getaway, glacier national park lodging, luxury treehouse vacation
1.32M
74.3K
153
7mo ago
vrbo
Holidays in Paris with the love of your life > @alicewilliams.artist
🔗 Link in bio to book📍 Paris, France
1.16M
1.55K
41
2mo ago
vrbo
UPDATE: All UNO x Vrbo homes have been booked!
ICYMI! The @UNO and @Vrbo custom deck is included in each UNO x Vrbo home.
The deck features its own custom rule - the Vacation Rental Swap Rule - which allows players to swap hands with any other player after playing the card.
Love a game night on vacation? Let us know below. 👇 And don’t forget to book one of the six UNO x Vrbo homes at Vrbo.com/UNO at 1:00 pm ET/10:00 am PT on Friday, May 15.
1.12M
9.43K
287
3mo ago
vrbo
Is this the dreamiest home in 30A? Check out what makes this home in Seacrest, Florida a Vacation Rental of the Year. ⬇️
🏅Hosted by a Vrbo Premier Host
🏖️Steps from the beach
🌴Private heated pool
🌅3 balconies and a rooftop deck
👨👩👧👦Built for large groups and multi-family getaways
🔑Comment 'UNLOCK' to see inside this home and the rest of the 2026 Vacation Rentals of the Year
Vrbo (@vrbo) Instagram Stats & Analytics
Vrbo (@vrbo) has 1.50M Instagram followers with a 1.94% engagement rate over the past 12 months. Across 235 posts, Vrbo received 2.65M total likes and 135M impressions, averaging 11.3K likes per post. This page tracks Vrbo's performance metrics, top content, and engagement trends — updated daily.
Vrbo (@vrbo) Instagram Analytics FAQ
How many Instagram followers does Vrbo have?+
Vrbo (@vrbo) has 1.50M Instagram followers as of August 2026.
What is Vrbo's Instagram engagement rate?+
Vrbo's Instagram engagement rate is 1.94% over the last 12 months, based on 235 posts.
How many likes does Vrbo get on Instagram?+
Vrbo received 2.65M total likes across 235 posts in the last 12 months, averaging 11.3K likes per post.
How many Instagram impressions does Vrbo get?+
Vrbo's Instagram content generated 135M total impressions over the last 12 months.