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followers
2.53M
impressions
107M
likes
2.71M
comments
51.7K
posts
303
engagement
2.14%
emv
$2.88M
Average per post
353K

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Eight unique pocket watches made for endless creative styling. Two Swiss icons. One collection that rewrites the rules of watchmaking. This is the Royal Pop Collection, a groundbreaking union of Audemars Piguet's iconic Royal Oak and Swatch's POP watches from the 1980s. At the core of this collection is another world first: a brand-new version of our signature SISTEM51 movement, reimagined as a hand-wound caliber and finished with a dash of Pop Art. And to top it all off the watches are available in one of two unique styles: Lépine and Savonnette. Available as of May 16, at selected Swatch stores worldwide. #RoyalPop
13.2M
274K
17.3K
2mo ago
swatch
Eight unique pocket watches made for endless creative styling. Two Swiss icons. One collection that rewrites the rules of watchmaking. This is the Royal Pop Collection, a groundbreaking union of Audemars Piguet's iconic Royal Oak and Swatch's POP watches from the 1980s. At the core of this collection is another world first: a brand-new version of our signature SISTEM51 movement, reimagined as a hand-wound caliber and finished with a dash of Pop Art. And to top it all off the watches are available in one of two unique styles: Lépine and Savonnette. Available as of May 16, at selected Swatch stores worldwide. #RoyalPop
Introducing Audemars Piguet x Swatch, a disruptive collaboration that fuses joyful boldness and positive provocation with the art of haute horlogerie. Two Swiss icons come together to reimagine a complete new way to wear time and bring future generations to the world of mechanical watches. Stay tuned! #RoyalPop
13.1M
421K
8.64K
2mo ago
swatch
Introducing Audemars Piguet x Swatch, a disruptive collaboration that fuses joyful boldness and positive provocation with the art of haute horlogerie. Two Swiss icons come together to reimagine a complete new way to wear time and bring future generations to the world of mechanical watches. Stay tuned! #RoyalPop
4.29M
92.6K
1.34K
2mo ago
swatch
Get into a more tropical state of mind! 🌺 The PAINTED PARADISE Collection pairs bold tropical colors with our iconic ultra-thin SKIN model for a look that’s light, vibrant, and ready for sunny days ahead. Discover the watches now in Swatch stores and online worldwide! #Swatch #PaintedParadise
2.70M
1.63K
19
3mo ago
swatch
Get into a more tropical state of mind! 🌺 The PAINTED PARADISE Collection pairs bold tropical colors with our iconic ultra-thin SKIN model for a look that’s light, vibrant, and ready for sunny days ahead. Discover the watches now in Swatch stores and online worldwide! #Swatch #PaintedParadise
Meet our newest additions to the Swatch Proteam @skybrown and @oceanbrown 🏄🛹 In their world, it’s all about expressing themselves freely and doing what they love, together. Young, fearless and exceptionally talented in skate and surf, this sibling duo’s journey is only just beginning. #SwatchProteam #SwatchLovesSports
2.29M
9.71K
110
4mo ago
swatch
Meet our newest additions to the Swatch Proteam @skybrown and @oceanbrown 🏄🛹 In their world, it’s all about expressing themselves freely and doing what they love, together. Young, fearless and exceptionally talented in skate and surf, this sibling duo’s journey is only just beginning. #SwatchProteam #SwatchLovesSports
Immerse yourself in Monet's mastery of light. #SwatchxGuggenheim #SwatchLovesArt
2.27M
49.8K
386
4mo ago
swatch
Immerse yourself in Monet's mastery of light. #SwatchxGuggenheim #SwatchLovesArt
On its white opaline dial, MISSION TO EARTHPHASE - MOONSHINE GOLD showcases our latest earth phase innovation alongside a moon phase indicator. First introduced in 2024, the earth phase presents a rotating Earth with oceans that glow in brilliant blue under UV light, while the moon phase features two luminous moons coated in OMEGA’s Moonshine™ Gold. The battery cover features an Earth-inspired design, while the navy VELCRO® rubber strap adds a dash of astronaut cool. Available only on August 9, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
2.22M
88.6K
554
11mo ago
swatch
On its white opaline dial, MISSION TO EARTHPHASE - MOONSHINE GOLD showcases our latest earth phase innovation alongside a moon phase indicator. First introduced in 2024, the earth phase presents a rotating Earth with oceans that glow in brilliant blue under UV light, while the moon phase features two luminous moons coated in OMEGA’s Moonshine™ Gold. The battery cover features an Earth-inspired design, while the navy VELCRO® rubber strap adds a dash of astronaut cool. Available only on August 9, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
2.13M
22.0K
274
2mo ago
swatch
What does it really feel like to get barrelled? In “Double Barrel”, Swatch Proteam athlete @noahbeschen takes you inside the wave, where seconds stretch into eternity. Captured in breathtaking detail like never before. #SwatchProteam #SwatchLovesSports
2.10M
5.07K
72
9mo ago
swatch
What does it really feel like to get barrelled? In “Double Barrel”, Swatch Proteam athlete @noahbeschen takes you inside the wave, where seconds stretch into eternity. Captured in breathtaking detail like never before. #SwatchProteam #SwatchLovesSports
Statement neon hues, fresh designs, and feel-good '80s and '90s energy! #SwatchNEON
2.03M
4.13K
48
9mo ago
swatch
Statement neon hues, fresh designs, and feel-good '80s and '90s energy! #SwatchNEON
2.03M
10.1K
127
2mo ago
swatch
Entering flow state It’s the first days of action at Swatch Nines Snow 2026! #SwatchNines #SwatchLovesSports
1.88M
1.59K
27
3mo ago
swatch
Entering flow state It’s the first days of action at Swatch Nines Snow 2026! #SwatchNines #SwatchLovesSports
At Quiksilver Festival by Swatch, we celebrate our enduring connection to action sports, honoring the heritage of surf while staying true to the playful and provocative spirit that’s always defined us. #SwatchLovesSports #QuiksilverFestival
1.84M
3.19K
21
9mo ago
swatch
At Quiksilver Festival by Swatch, we celebrate our enduring connection to action sports, honoring the heritage of surf while staying true to the playful and provocative spirit that’s always defined us. #SwatchLovesSports #QuiksilverFestival
MISSION TO EARTHPHASE - MOONSHINE GOLD is now available! Remember this timepiece is only available today August 9, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
1.61M
87.2K
957
11mo ago
swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD is now available! Remember this timepiece is only available today August 9, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD is now available! Remember this timepiece is only available today September 8, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
1.56M
59.1K
501
10mo ago
swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD is now available! Remember this timepiece is only available today September 8, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD Cold Moon: Every model, a unique constellation of design, that shines bright day or night. Available only when the snow falls in Switzerland. Check the weather forecast on swatch.com to see if today’s the day! #MoonSwatch #OMEGAxSwatch #Swatch.
1.45M
68.4K
642
7mo ago
swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD Cold Moon: Every model, a unique constellation of design, that shines bright day or night. Available only when the snow falls in Switzerland. Check the weather forecast on swatch.com to see if today’s the day! #MoonSwatch #OMEGAxSwatch #Swatch.
The mountains, the setup, the crew. Swatch Nines MTB isn’t just about the action, it’s about the moments in between and the vibes that make it unforgettable. #SwatchNines #SwatchLovesSports
1.40M
2.27K
18
10mo ago
swatch
The mountains, the setup, the crew. Swatch Nines MTB isn’t just about the action, it’s about the moments in between and the vibes that make it unforgettable. #SwatchNines #SwatchLovesSports
Introducing MISSION TO EARTHPHASE - MOONSHINE GOLD: A chronograph featuring our latest earth phase innovation with illustrations from the world of Snoopy, a moon phase indicator with two moons adorned with OMEGA’s Moonshine™ Gold, one inspired by the world of Snoopy and the other from August's Sturgeon Moon. Available only on August 9, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
1.36M
54.2K
439
11mo ago
swatch
Introducing MISSION TO EARTHPHASE - MOONSHINE GOLD: A chronograph featuring our latest earth phase innovation with illustrations from the world of Snoopy, a moon phase indicator with two moons adorned with OMEGA’s Moonshine™ Gold, one inspired by the world of Snoopy and the other from August's Sturgeon Moon. Available only on August 9, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
world’s first, but not the last. 😤👊 @erik_fedko 🔥 #swatchnines #mtb #slopestyle #freeride #swatch #bikelife
1.19M
40.4K
233
10mo ago
swatch
world’s first, but not the last. 😤👊 @erik_fedko 🔥 #swatchnines #mtb #slopestyle #freeride #swatch #bikelife
1.17M
46.6K
3.28K
1mo ago
swatch

Swatch (@swatch) Instagram Stats & Analytics

Swatch (@swatch) has 2.53M Instagram followers with a 2.14% engagement rate over the past 12 months. Across 303 posts, Swatch received 2.71M total likes and 82.6M impressions, averaging 8.93K likes per post. This page tracks Swatch's performance metrics, top content, and engagement trends — updated daily.

Swatch (@swatch) Instagram Analytics FAQ

How many Instagram followers does Swatch have?+
Swatch (@swatch) has 2.53M Instagram followers as of July 2026.
What is Swatch's Instagram engagement rate?+
Swatch's Instagram engagement rate is 2.14% over the last 12 months, based on 303 posts.
How many likes does Swatch get on Instagram?+
Swatch received 2.71M total likes across 303 posts in the last 12 months, averaging 8.93K likes per post.
How many Instagram impressions does Swatch get?+
Swatch's Instagram content generated 82.6M total impressions over the last 12 months.