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followers
2.56M
impressions
106M
likes
2.61M
comments
52.1K
posts
298
engagement
2.03%
emv
$2.85M
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357K

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Eight unique pocket watches made for endless creative styling. Two Swiss icons. One collection that rewrites the rules of watchmaking. This is the Royal Pop Collection, a groundbreaking union of Audemars Piguet's iconic Royal Oak and Swatch's POP watches from the 1980s. At the core of this collection is another world first: a brand-new version of our signature SISTEM51 movement, reimagined as a hand-wound caliber and finished with a dash of Pop Art. And to top it all off the watches are available in one of two unique styles: Lépine and Savonnette. Available as of May 16, at selected Swatch stores worldwide. #RoyalPop
13.2M
274K
17.2K
3mo ago
swatch
Eight unique pocket watches made for endless creative styling. Two Swiss icons. One collection that rewrites the rules of watchmaking. This is the Royal Pop Collection, a groundbreaking union of Audemars Piguet's iconic Royal Oak and Swatch's POP watches from the 1980s. At the core of this collection is another world first: a brand-new version of our signature SISTEM51 movement, reimagined as a hand-wound caliber and finished with a dash of Pop Art. And to top it all off the watches are available in one of two unique styles: Lépine and Savonnette. Available as of May 16, at selected Swatch stores worldwide. #RoyalPop
Introducing Audemars Piguet x Swatch, a disruptive collaboration that fuses joyful boldness and positive provocation with the art of haute horlogerie. Two Swiss icons come together to reimagine a complete new way to wear time and bring future generations to the world of mechanical watches. Stay tuned! #RoyalPop
13.1M
421K
8.62K
3mo ago
swatch
Introducing Audemars Piguet x Swatch, a disruptive collaboration that fuses joyful boldness and positive provocation with the art of haute horlogerie. Two Swiss icons come together to reimagine a complete new way to wear time and bring future generations to the world of mechanical watches. Stay tuned! #RoyalPop
4.30M
92.6K
1.33K
3mo ago
swatch
Get into a more tropical state of mind! 🌺 The PAINTED PARADISE Collection pairs bold tropical colors with our iconic ultra-thin SKIN model for a look that’s light, vibrant, and ready for sunny days ahead. Discover the watches now in Swatch stores and online worldwide! #Swatch #PaintedParadise
2.70M
1.63K
19
5mo ago
swatch
Get into a more tropical state of mind! 🌺 The PAINTED PARADISE Collection pairs bold tropical colors with our iconic ultra-thin SKIN model for a look that’s light, vibrant, and ready for sunny days ahead. Discover the watches now in Swatch stores and online worldwide! #Swatch #PaintedParadise
Houston we have a new mission: MISSION TO THE MOON 1969! ​ ​ Created to mark the anniversary of the first moon landing in 1969, this limited-edition chronograph features a dial, hands, crown and pushers crafted from OMEGA’s 18k Moonshine™ Gold, all weighing 11 grams. ​ The gold on this model originates from OMEGA spare parts dating back to that era, one of the many tributes to the historic milestone and OMEGA’s 1969 gold Speedmaster thoughtfully integrated into this watch. ​ Limited to just 1,969 individually numbered pieces, this exclusive edition is available only through an approved Electronic Swatch Timepiece Application (ESTA). ​ The applications are open until July 21, 2026, at 11:59 pm CEST. ​ #OMEGAxSwatch #MoonSwatch #Swatch​
2.42M
96.8K
1.47K
1mo ago
swatch
Houston we have a new mission: MISSION TO THE MOON 1969! ​ ​ Created to mark the anniversary of the first moon landing in 1969, this limited-edition chronograph features a dial, hands, crown and pushers crafted from OMEGA’s 18k Moonshine™ Gold, all weighing 11 grams. ​ The gold on this model originates from OMEGA spare parts dating back to that era, one of the many tributes to the historic milestone and OMEGA’s 1969 gold Speedmaster thoughtfully integrated into this watch. ​ Limited to just 1,969 individually numbered pieces, this exclusive edition is available only through an approved Electronic Swatch Timepiece Application (ESTA). ​ The applications are open until July 21, 2026, at 11:59 pm CEST. ​ #OMEGAxSwatch #MoonSwatch #Swatch​
Meet our newest additions to the Swatch Proteam @skybrown and @oceanbrown 🏄🛹 In their world, it’s all about expressing themselves freely and doing what they love, together. Young, fearless and exceptionally talented in skate and surf, this sibling duo’s journey is only just beginning. #SwatchProteam #SwatchLovesSports
2.32M
9.89K
111
5mo ago
swatch
Meet our newest additions to the Swatch Proteam @skybrown and @oceanbrown 🏄🛹 In their world, it’s all about expressing themselves freely and doing what they love, together. Young, fearless and exceptionally talented in skate and surf, this sibling duo’s journey is only just beginning. #SwatchProteam #SwatchLovesSports
Immerse yourself in Monet's mastery of light. #SwatchxGuggenheim #SwatchLovesArt
2.27M
49.9K
389
6mo ago
swatch
Immerse yourself in Monet's mastery of light. #SwatchxGuggenheim #SwatchLovesArt
2.13M
22.0K
272
3mo ago
swatch
What does it really feel like to get barrelled? In “Double Barrel”, Swatch Proteam athlete @noahbeschen takes you inside the wave, where seconds stretch into eternity. Captured in breathtaking detail like never before. #SwatchProteam #SwatchLovesSports
2.11M
5.07K
72
10mo ago
swatch
What does it really feel like to get barrelled? In “Double Barrel”, Swatch Proteam athlete @noahbeschen takes you inside the wave, where seconds stretch into eternity. Captured in breathtaking detail like never before. #SwatchProteam #SwatchLovesSports
Statement neon hues, fresh designs, and feel-good '80s and '90s energy! #SwatchNEON
2.03M
4.12K
49
11mo ago
swatch
Statement neon hues, fresh designs, and feel-good '80s and '90s energy! #SwatchNEON
2.03M
10.1K
128
3mo ago
swatch
Entering flow state It’s the first days of action at Swatch Nines Snow 2026! #SwatchNines #SwatchLovesSports
1.88M
1.60K
27
4mo ago
swatch
Entering flow state It’s the first days of action at Swatch Nines Snow 2026! #SwatchNines #SwatchLovesSports
At Quiksilver Festival by Swatch, we celebrate our enduring connection to action sports, honoring the heritage of surf while staying true to the playful and provocative spirit that’s always defined us. #SwatchLovesSports #QuiksilverFestival
1.84M
3.18K
21
10mo ago
swatch
At Quiksilver Festival by Swatch, we celebrate our enduring connection to action sports, honoring the heritage of surf while staying true to the playful and provocative spirit that’s always defined us. #SwatchLovesSports #QuiksilverFestival
MISSION TO EARTHPHASE - MOONSHINE GOLD is now available! Remember this timepiece is only available today September 8, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
1.56M
59.0K
497
11mo ago
swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD is now available! Remember this timepiece is only available today September 8, 2025, at selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD Cold Moon: Every model, a unique constellation of design, that shines bright day or night. Available only when the snow falls in Switzerland. Check the weather forecast on swatch.com to see if today’s the day! #MoonSwatch #OMEGAxSwatch #Swatch.
1.46M
68.5K
641
8mo ago
swatch
MISSION TO EARTHPHASE - MOONSHINE GOLD Cold Moon: Every model, a unique constellation of design, that shines bright day or night. Available only when the snow falls in Switzerland. Check the weather forecast on swatch.com to see if today’s the day! #MoonSwatch #OMEGAxSwatch #Swatch.
The mountains, the setup, the crew. Swatch Nines MTB isn’t just about the action, it’s about the moments in between and the vibes that make it unforgettable. #SwatchNines #SwatchLovesSports
1.41M
2.26K
18
11mo ago
swatch
The mountains, the setup, the crew. Swatch Nines MTB isn’t just about the action, it’s about the moments in between and the vibes that make it unforgettable. #SwatchNines #SwatchLovesSports
world’s first, but not the last. 😤👊 @erik_fedko 🔥 #swatchnines #mtb #slopestyle #freeride #swatch #bikelife
1.19M
40.4K
233
11mo ago
swatch
world’s first, but not the last. 😤👊 @erik_fedko 🔥 #swatchnines #mtb #slopestyle #freeride #swatch #bikelife
1.17M
46.6K
3.28K
3mo ago
swatch
Inspired by the Hunter’s Moon, made to glow on your wrist. Available at all Swatch stores featuring the Bioceramic MoonSwatch Collection, until the New Moon on 21 October 2025. #MoonSwatch #OMEGAxSwatch #Swatch
1.06M
63.3K
452
10mo ago
swatch
Inspired by the Hunter’s Moon, made to glow on your wrist. Available at all Swatch stores featuring the Bioceramic MoonSwatch Collection, until the New Moon on 21 October 2025. #MoonSwatch #OMEGAxSwatch #Swatch
New additions to the Swatch SCUBAQUA Collection have surfaced! Dive into four vibrant new hues, aqua green, midnight blue, electric fuchsia and solar orange, featuring translucent finishes and Swatch Pay on selected models, designed to make every moment stand out. #SwatchSCUBAQUA
810K
5.92K
87
4mo ago
swatch
New additions to the Swatch SCUBAQUA Collection have surfaced! Dive into four vibrant new hues, aqua green, midnight blue, electric fuchsia and solar orange, featuring translucent finishes and Swatch Pay on selected models, designed to make every moment stand out. #SwatchSCUBAQUA

Swatch (@swatch) Instagram Stats & Analytics

Swatch (@swatch) has 2.56M Instagram followers with a 2.03% engagement rate over the past 12 months. Across 298 posts, Swatch received 2.61M total likes and 82.1M impressions, averaging 8.75K likes per post. This page tracks Swatch's performance metrics, top content, and engagement trends — updated daily.

Swatch (@swatch) Instagram Analytics FAQ

How many Instagram followers does Swatch have?+
Swatch (@swatch) has 2.56M Instagram followers as of August 2026.
What is Swatch's Instagram engagement rate?+
Swatch's Instagram engagement rate is 2.03% over the last 12 months, based on 298 posts.
How many likes does Swatch get on Instagram?+
Swatch received 2.61M total likes across 298 posts in the last 12 months, averaging 8.75K likes per post.
How many Instagram impressions does Swatch get?+
Swatch's Instagram content generated 82.1M total impressions over the last 12 months.