instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
172K
impressions
28.8M
likes
1.45M
comments
11.1K
posts
341
engagement
5.41%
emv
$953K
Avg. per post
93.8K

Key Metrics

Distributions

Top Content

Redken proudly presents: Leave It In, starring Brand Ambassador @sabrinacarpenter 💋 Leave your damage at the door and enjoy the show!
15.6M
1M
2.01K
4mo ago
redken
Redken proudly presents: Leave It In, starring Brand Ambassador @sabrinacarpenter 💋 Leave your damage at the door and enjoy the show!
@redken on film #RedkenPartner Thanks @redken for helping us make Brooke, Cimran, Salma, & Sydney’s night unforgettable with the ABC 24/7 Night & Day serum. giving disposable cameras to strangers #lifeonfilm #givingdisposablecamerastostrangers #onthestreet #nightout #girlsnightout
1.47M
72K
163
11mo ago
redken
@redken on film #RedkenPartner Thanks @redken for helping us make Brooke, Cimran, Salma, & Sydney’s night unforgettable with the ABC 24/7 Night & Day serum. giving disposable cameras to strangers #lifeonfilm #givingdisposablecamerastostrangers #onthestreet #nightout #girlsnightout
Get a behind the scenes look at the collaboration of the century - Redken x @SabrinaCarpenter 💋 Watch as our favorite ✨IT girl ✨shares her love for Redken. We go way back, and the best is yet to come 😌 Stay tuned for more never-before-seen looks and stories from Sabrina - on @Redken.
834K
2.78K
54
11mo ago
redken
Get a behind the scenes look at the collaboration of the century - Redken x @SabrinaCarpenter 💋 Watch as our favorite ✨IT girl ✨shares her love for Redken. We go way back, and the best is yet to come 😌 Stay tuned for more never-before-seen looks and stories from Sabrina - on @Redken.
Meet the pro behind the pro! When it comes to styling Sabrina Carpenter’s iconic hair, Redken Pro @evaniefrausto absolutely understands the importance of leaving it in.
607K
24.3K
84
4mo ago
redken
Meet the pro behind the pro! When it comes to styling Sabrina Carpenter’s iconic hair, Redken Pro @evaniefrausto absolutely understands the importance of leaving it in.
Redken proudly presents: Happy Endings, starring @sabrinacarpenter . Our Hair Bandage Balm doesn't simply treat damage—it rewrites the ending...just the tips! 😉
512K
36K
290
3w ago
redken
Redken proudly presents: Happy Endings, starring @sabrinacarpenter . Our Hair Bandage Balm doesn't simply treat damage—it rewrites the ending...just the tips! 😉
These curls have captured your screens and hearts in the last few weeks.... and we finally have the blueprint by #RedkenPartner @kerrieurban. 🏒➿ We don't gatekeep here: we're excited to share the routine that kept this iconic look effortlessly defined. From the rink to the red carpet, it’s all about the architecture of the curl. The #RedkenRecipe by Kerrie: 🤍 Care: Acidic Bonding Concentrate Shampoo + Conditioner to create a perfect base 🖤 Style: Refreshing Curl Mist to add essential moisture for curly hair + Hydrating Curl Cream for soft defined curls 🖤 Finish: Texture Paste to control frizz Consider the internet's curiosity satisfied. No rivalries here, just perfectly tousled curls ➿
508K
20.3K
82
3w ago
redken
These curls have captured your screens and hearts in the last few weeks.... and we finally have the blueprint by #RedkenPartner @kerrieurban. 🏒➿ We don't gatekeep here: we're excited to share the routine that kept this iconic look effortlessly defined. From the rink to the red carpet, it’s all about the architecture of the curl. The #RedkenRecipe by Kerrie: 🤍 Care: Acidic Bonding Concentrate Shampoo + Conditioner to create a perfect base 🖤 Style: Refreshing Curl Mist to add essential moisture for curly hair + Hydrating Curl Cream for soft defined curls 🖤 Finish: Texture Paste to control frizz Consider the internet's curiosity satisfied. No rivalries here, just perfectly tousled curls ➿
Sealing split ends? Now that's what we call a happy ending.
405K
16.2K
93
3w ago
redken
Sealing split ends? Now that's what we call a happy ending.
Sabrina’s go-to for strength and smoothness (like, OMG!), ABC Leave-In Treatment hits all the right notes. Care for your hair with Acidic Bonding Concentrate Leave-in Treatment.
336K
13.4K
163
4mo ago
redken
Sabrina’s go-to for strength and smoothness (like, OMG!), ABC Leave-In Treatment hits all the right notes. Care for your hair with Acidic Bonding Concentrate Leave-in Treatment.
Split ends? Not anymore. 1.21.26
217K
5.49K
218
1mo ago
redken
Split ends? Not anymore. 1.21.26
Congrats to our record-breaking blonde @sabrinacarpenter for your 6 Grammy nominations. Drop your favorite song of hers below.
216K
8.65K
82
3mo ago
redken
Congrats to our record-breaking blonde @sabrinacarpenter for your 6 Grammy nominations. Drop your favorite song of hers below.
No rivalries amongst the Redken products that curated this iconic head of hair 🏒. That’s the power of a #RedkenRecipe 🖤 #RedkenPartner @by.aikaflores envisioned "touchable texture, natural movement, and polished ease." The result? Perfectly tousled hair with not one strand out of place. “Nothing stiff, nothing overworked.” Aika diffused the hair on low heat/low power to lock in the natural wave while keeping the finish camera-ready. Here is the play-by-play to recreate the look: 🖤 Full Volume Mousse used to create lift and body from root to ends. It provides that essential structure and lasting fullness without the crunch. 🔥 Hot tip from Aika: Emulsify a golf-ball-sized amount in palms before working through. 🖤 Naked Gloss added for lightweight sheen and heat protection while keeping the texture fluid and soft to the touch. 🖤 Brushable Hairspray layered for flexible hold and humidity resistance, allowing the hair to move and be reworked throughout the day. 🖤 Spray Wax working as the finishing touch for satin-matte separation and a lived-in, modern edge.
209K
8.35K
82
3w ago
redken
No rivalries amongst the Redken products that curated this iconic head of hair 🏒. That’s the power of a #RedkenRecipe 🖤 #RedkenPartner @by.aikaflores envisioned "touchable texture, natural movement, and polished ease." The result? Perfectly tousled hair with not one strand out of place. “Nothing stiff, nothing overworked.” Aika diffused the hair on low heat/low power to lock in the natural wave while keeping the finish camera-ready. Here is the play-by-play to recreate the look: 🖤 Full Volume Mousse used to create lift and body from root to ends. It provides that essential structure and lasting fullness without the crunch. 🔥 Hot tip from Aika: Emulsify a golf-ball-sized amount in palms before working through. 🖤 Naked Gloss added for lightweight sheen and heat protection while keeping the texture fluid and soft to the touch. 🖤 Brushable Hairspray layered for flexible hold and humidity resistance, allowing the hair to move and be reworked throughout the day. 🖤 Spray Wax working as the finishing touch for satin-matte separation and a lived-in, modern edge.
Redken pros, but make it mini. 🖤 What Redken products would your doll come with? ⬇️
190K
7.61K
133
10mo ago
redken
Redken pros, but make it mini. 🖤 What Redken products would your doll come with? ⬇️
Say bye-bye to split ends with our NEW launch: Acidic Bonding Concentrate Hair Bandage Balm. The latest addition to our ABC family smooths even the roughest split ends. Formulated with Citric Acid and 8% Bonding Care Complex, this balm visibly seals split ends up to 96%* Stronger bonds. Smoother hair. Experience the ABC innovation, launching first on the Ulta app from 1/22 – 1/24, followed by a wider release at all Redken retailers.
146K
5.82K
185
1mo ago
redken
Say bye-bye to split ends with our NEW launch: Acidic Bonding Concentrate Hair Bandage Balm. The latest addition to our ABC family smooths even the roughest split ends. Formulated with Citric Acid and 8% Bonding Care Complex, this balm visibly seals split ends up to 96%* Stronger bonds. Smoother hair. Experience the ABC innovation, launching first on the Ulta app from 1/22 – 1/24, followed by a wider release at all Redken retailers.
In 1960, a Hollywood actress with sensitive skin teamed up with a hairdresser and chemist named Jheri Redding and together, they changed professional haircare forever. This is the story of Paula Kent, the woman who built a brand rooted in science, education, and unwavering love for the pros behind the chair. Stay tuned as we celebrate 65 years of Pro love. #Redken65
137K
5.5K
102
6mo ago
redken
In 1960, a Hollywood actress with sensitive skin teamed up with a hairdresser and chemist named Jheri Redding and together, they changed professional haircare forever. This is the story of Paula Kent, the woman who built a brand rooted in science, education, and unwavering love for the pros behind the chair. Stay tuned as we celebrate 65 years of Pro love. #Redken65
2016? been there, done that. we've been around for a minute
114K
4.56K
61
1mo ago
redken
2016? been there, done that. we've been around for a minute
Did you watch @sabrinacarpenter last night? We sure did! Our #1 blonde is taking over NYC and serving looks. 🖤🌆 Sabrina’s color is brought to you by the amazing @_hairbylaurie ✨ find her #redkenrecipe below: ▪️Lift- Redken Flash Lift with Bonder Inside ▪️ Zone 1- Shades EQ .25 oz 010N + .25 oz 010GI + .25 oz 000 on the roots ▪️ Zones 2 & 3 - Shades EQ 000 for a glossy finish
113K
4.51K
64
4mo ago
redken
Did you watch @sabrinacarpenter last night? We sure did! Our #1 blonde is taking over NYC and serving looks. 🖤🌆 Sabrina’s color is brought to you by the amazing @_hairbylaurie ✨ find her #redkenrecipe below: ▪️Lift- Redken Flash Lift with Bonder Inside ▪️ Zone 1- Shades EQ .25 oz 010N + .25 oz 010GI + .25 oz 000 on the roots ▪️ Zones 2 & 3 - Shades EQ 000 for a glossy finish
Great hair is better when shared.💕 Tag your best friend & show them off in the comments, we wanna hear you brag. 🎥: @izzyalbanese
91.6K
236
19
8mo ago
redken
Great hair is better when shared.💕 Tag your best friend & show them off in the comments, we wanna hear you brag. 🎥: @izzyalbanese
Happy Birthday to our favorite girl @sabrinacarpenter 🖤 The queen of bangs, blonde and Espresso ☕️ Here’s to another year of working late and knowing a thing or two about a great bang ✨
89.7K
3.59K
23
9mo ago
redken
Happy Birthday to our favorite girl @sabrinacarpenter 🖤 The queen of bangs, blonde and Espresso ☕️ Here’s to another year of working late and knowing a thing or two about a great bang ✨
Something shiny is coming... Dropping 4/20 👀🪩✨🖤
87.7K
3.51K
161
10mo ago
redken
Something shiny is coming... Dropping 4/20 👀🪩✨🖤
Your shine order is ready to be served. 🪩 Unlock unparalleled shine with the Acidic Color Gloss system. Like Shades EQ, this system features advanced pH technology to maintain hair’s pH, lock in shine, and seal the cuticle. Expect nothing less than rich, vibrant tone, a refined, smooth finish, and reflective shine that commands attention. ✨ Recreate this stunning #RedkenRecipe from @theblonde.era 🇦🇺: ➡️ Starting level: 9 (grown out highlights) 🩷 Fill: #SEQ 08WG (35 mls) + 09AA (5 mls) 🩷 Global Gloss: #ShadesEQ 06N (30 mls) + 07P (15 mls) + 07V (15 mls) 🖤 Care: Acidic Color Gloss Shampoo + Conditioner + Leave-In Treatment 🖤 Style: Naked Gloss
84.2K
3.37K
26
2mo ago
redken
Your shine order is ready to be served. 🪩 Unlock unparalleled shine with the Acidic Color Gloss system. Like Shades EQ, this system features advanced pH technology to maintain hair’s pH, lock in shine, and seal the cuticle. Expect nothing less than rich, vibrant tone, a refined, smooth finish, and reflective shine that commands attention. ✨ Recreate this stunning #RedkenRecipe from @theblonde.era 🇦🇺: ➡️ Starting level: 9 (grown out highlights) 🩷 Fill: #SEQ 08WG (35 mls) + 09AA (5 mls) 🩷 Global Gloss: #ShadesEQ 06N (30 mls) + 07P (15 mls) + 07V (15 mls) 🖤 Care: Acidic Color Gloss Shampoo + Conditioner + Leave-In Treatment 🖤 Style: Naked Gloss

Redken (@redken) Instagram Stats & Analytics

Redken (@redken) has 172K Instagram followers with a 5.41% engagement rate over the past 12 months. Across 341 posts, Redken received 1.45M total likes and 22.1M impressions, averaging 4.74K likes per post. This page tracks Redken's performance metrics, top content, and engagement trends — updated daily.

Redken (@redken) Instagram Analytics FAQ

How many Instagram followers does Redken have?+
Redken (@redken) has 172K Instagram followers as of February 2026.
What is Redken's Instagram engagement rate?+
Redken's Instagram engagement rate is 5.41% over the last 12 months, based on 341 posts.
How many likes does Redken get on Instagram?+
Redken received 1.45M total likes across 341 posts in the last year, averaging 4.74K likes per post.
How many Instagram impressions does Redken get?+
Redken's Instagram content generated 22.1M total impressions over the last 12 months.