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followers
17.6K
impressions
69.1M
likes
2.40M
comments
60.8K
posts
2.45K
engagement
3.16%
emv
$2.06M
Average per post
28.2K

Key Metrics

Distributions

Top Content

Stay Classy LSU🤪
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#OUDNA #BoomerSooner #Sooners
4.94M
39.8K
3.15K
11mo ago
reddirtmediaco
Stay Classy LSU🤪 • • • • • #OUDNA #BoomerSooner #Sooners
This is Football on @peyton_bowen22 Terms 🏈 | Presented by @sling 

We sat down with the @ou_football DB to let him tell us his story, in his own words.

Sooner Nation, we’re in Good Hands 👏

👉 Watch Football On Your Terms with @sling 

#SlingPartner

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#OUDNA #BoomerSooner #Sooners #OU
1.38M
1.30K
30
2mo ago
reddirtmediaco
This is Football on @peyton_bowen22 Terms 🏈 | Presented by @sling We sat down with the @ou_football DB to let him tell us his story, in his own words. Sooner Nation, we’re in Good Hands 👏 👉 Watch Football On Your Terms with @sling #SlingPartner • • • • • #OUDNA #BoomerSooner #Sooners #OU
@gracen.halton1k was always humble, and now he gets to fulfill his dream of playing in the league. Couldn’t be more excited to see you ball out! 🏈❤️

Go show them what you can do, Gracen! 🙌
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
947K
22.1K
69
2mo ago
reddirtmediaco
@gracen.halton1k was always humble, and now he gets to fulfill his dream of playing in the league. Couldn’t be more excited to see you ball out! 🏈❤️ Go show them what you can do, Gracen! 🙌 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
About the only thing that went wrong for the Sooners yesterday, Elijah Thomas was snubbed of a TD late in the 2nd quarter. 
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
897K
3.92K
263
2mo ago
reddirtmediaco
About the only thing that went wrong for the Sooners yesterday, Elijah Thomas was snubbed of a TD late in the 2nd quarter. • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
The fact that this play wasn’t even reviewed is insane when you look back at it. 🤨
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
476K
2.71K
496
3w ago
reddirtmediaco
The fact that this play wasn’t even reviewed is insane when you look back at it. 🤨 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
Have fun watching from the couch☝🏼
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#OUDNA #BoomerSooner #Sooners
383K
15.0K
516
11mo ago
reddirtmediaco
Have fun watching from the couch☝🏼 • • • • • #OUDNA #BoomerSooner #Sooners
Football is a family affair for the Bowen family.

Since the beginning, Oklahoma star @peyton_bowen22 has always played the game on his terms.

Watch the rest of the college football season with @sling. 

#SlingPartner

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#OUDNA #BoomerSooner #Sooners #OU
372K
232
1
1mo ago
reddirtmediaco
Football is a family affair for the Bowen family. Since the beginning, Oklahoma star @peyton_bowen22 has always played the game on his terms. Watch the rest of the college football season with @sling. #SlingPartner • • • • #OUDNA #BoomerSooner #Sooners #OU
LeBron is literally chaos incarnate, and WE LOVE IT 😂🔥
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
322K
4.43K
216
1w ago
reddirtmediaco
LeBron is literally chaos incarnate, and WE LOVE IT 😂🔥 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
There’s not a better rivalry or atmosphere in college sports 🤘👇
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
259K
8.63K
235
1mo ago
reddirtmediaco
There’s not a better rivalry or atmosphere in college sports 🤘👇 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
The Sooners took notice and clinched a College Football Playoff birth after defeating the Tigers 🐯❌
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
258K
2.45K
541
5mo ago
reddirtmediaco
The Sooners took notice and clinched a College Football Playoff birth after defeating the Tigers 🐯❌ • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
Oklahoma delivered one of the biggest BLOWOUTS in CFB History against Texas A&M in 2003 😤👀

They had 640 Yards and 77 Points to go along with shutting out A&M 😳

#oklahoma #sooners #cfb #collegefootball #history
254K
10.1K
170
3mo ago
reddirtmediaco
Oklahoma delivered one of the biggest BLOWOUTS in CFB History against Texas A&M in 2003 😤👀 They had 640 Yards and 77 Points to go along with shutting out A&M 😳 #oklahoma #sooners #cfb #collegefootball #history
Oklahoma DB @eli.bowen23 has a message:

Watch football on your terms this season.

With @sling flexible packages starting at $4.99 per day, you can watch whenever you want.

#SlingPartner

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#OUDNA #BoomerSooner #Sooners #OU
250K
212
13
2mo ago
reddirtmediaco
Oklahoma DB @eli.bowen23 has a message: Watch football on your terms this season. With @sling flexible packages starting at $4.99 per day, you can watch whenever you want. #SlingPartner • • • • • #OUDNA #BoomerSooner #Sooners #OU
ONLY ONE MORE WEEK UNTIL OU SOFTBALL 🥎
The countdown is on.
The dynasty is back on the diamond. 
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
243K
22.5K
100
9mo ago
reddirtmediaco
ONLY ONE MORE WEEK UNTIL OU SOFTBALL 🥎 The countdown is on. The dynasty is back on the diamond. • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
Let them bet against Oklahoma, it never turns out well 🙂‍↔️
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
237K
1.73K
112
5mo ago
reddirtmediaco
Let them bet against Oklahoma, it never turns out well 🙂‍↔️ • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
Even from two years ago humble as can be and after that Senior Bowl performance, it’s safe to say Gracen Halton is league bound.
(TikTok/toomuchplugg)
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
234K
15.5K
30
9mo ago
reddirtmediaco
Even from two years ago humble as can be and after that Senior Bowl performance, it’s safe to say Gracen Halton is league bound. (TikTok/toomuchplugg) • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
We already knew it… but sheesh 😮‍🔥

@deionburks is putting on an absolute SHOW right now at the combine. 😮‍💨😤
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
212K
2.48K
56
8mo ago
reddirtmediaco
We already knew it… but sheesh 😮‍🔥 @deionburks is putting on an absolute SHOW right now at the combine. 😮‍💨😤 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
Venables has got Alabama mastered😤
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#OUDNA #BoomerSooner #Sooners #OklahomaFB #OUFB #OU #Boomer #CFB #Football #CollegeFootball #FYP #ExplorePage #Explore #Podcast
205K
8.21K
91
12mo ago
reddirtmediaco
Venables has got Alabama mastered😤 • • • • • #OUDNA #BoomerSooner #Sooners #OklahomaFB #OUFB #OU #Boomer #CFB #Football #CollegeFootball #FYP #ExplorePage #Explore #Podcast
From The Red River to the Divisional Round Marvin Mims stays marvelous😤 
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
200K
7.31K
77
10mo ago
reddirtmediaco
From The Red River to the Divisional Round Marvin Mims stays marvelous😤 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
With the NFL Combine kicking off tomorrow, we’re looking back at OUr guys’ best plays as Oklahoma Sooners 😤

Up first: @febthe17th paving the way and opening the crease for X to break free a huge moment in the Sooners’ win over Tennessee. 🅾️💪
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
199K
2.82K
35
8mo ago
reddirtmediaco
With the NFL Combine kicking off tomorrow, we’re looking back at OUr guys’ best plays as Oklahoma Sooners 😤 Up first: @febthe17th paving the way and opening the crease for X to break free a huge moment in the Sooners’ win over Tennessee. 🅾️💪 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer
Hate to see this. Prayers up for Nelly Mac and wishing her a speedy recovery. Sooners nation is behind you all the way. ❤️🤍
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#OUDNA #BoomerSooner #Sooners #OU #Boomer
191K
7.63K
129
8mo ago
reddirtmediaco
Hate to see this. Prayers up for Nelly Mac and wishing her a speedy recovery. Sooners nation is behind you all the way. ❤️🤍 • • • • • #OUDNA #BoomerSooner #Sooners #OU #Boomer

Red Dirt Media (@reddirtmediaco) Instagram Stats & Analytics

Red Dirt Media (@reddirtmediaco) has 17.6K Instagram followers with a 3.16% engagement rate over the past 12 months. Across 2.45K posts, Red Dirt Media received 2.40M total likes and 69.1M impressions, averaging 978 likes per post. This page tracks Red Dirt Media's performance metrics, top content, and engagement trends — updated daily. To benchmark @reddirtmediaco against other accounts, use Socialpruf's Instagram competitor analysis tool.

Red Dirt Media (@reddirtmediaco) Instagram Analytics FAQ

How many Instagram followers does Red Dirt Media have?+
Red Dirt Media (@reddirtmediaco) has 17.6K Instagram followers as of November 2026.
What is Red Dirt Media's Instagram engagement rate?+
Red Dirt Media's Instagram engagement rate is 3.16% over the last 12 months, based on 2.45K posts.
How many likes does Red Dirt Media get on Instagram?+
Red Dirt Media received 2.40M total likes across 2.45K posts in the last 12 months, averaging 978 likes per post.
How many Instagram impressions does Red Dirt Media get?+
Red Dirt Media's Instagram content generated 69.1M total impressions over the last 12 months.
Can I compare Red Dirt Media with other Instagram accounts?+
Yes. Add @reddirtmediaco to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.