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followers
181M
impressions
56.8B
likes
2.09B
comments
11.2M
posts
4.14K
engagement
2.93%
emv
$1.67B
Average per post
13.7M
Key Metrics
Impressions
monthly
Distributions
Content
390M
339K
915
2mo ago
realmadrid
Recognize that voice? 👀
¿Reconoces esa voz? 🎙️
@visit.dubai | #DubaiForReal
365M
226K
819
4mo ago
realmadrid
💻 This is how @HP technology drives every decision inside the heart of the Bernabéu.
🏟️ El corazón del Bernabéu, impulsado por la tecnología de @HP.
📺 Full video on our YouTube channel!
246M
455K
2.66K
6mo ago
realmadrid
💻 @HP empowers Real Madrid with tech that turns unseen effort into effortless performance.
👨💻 HP impulsa al Real Madrid con tecnología que convierte el esfuerzo en rendimiento.
163M
6.51M
121K
1mo ago
realmadrid
😘🏆
#FIFAWorldCup
130M
5.21M
29.1K
1mo ago
realmadrid
Back on the cover. Ready to go again.
@k.mbappe leads the #FC27 Cover. See the full reveal, July 23. Link in bio.
125M
4.99M
65.0K
10mo ago
realmadrid
🏁 FT: Real Madrid 2-1 Barcelona
⚽ 22’ @K.Mbappe
⚽ 38’ Fermín
⚽ 43’ @JudeBellingham
@Emirates | #ElClásico
121M
4.82M
41.8K
1mo ago
realmadrid
Leyendas. 🤍
#FIFAWorldCup
116M
4.62M
22.1K
1w ago
realmadrid
Debut ✅
113M
4.50M
11.9K
9mo ago
realmadrid
Trent Alexander-Arnold, Xabi Alonso, Emilio Butragueno and Dean Huijsen laid tributes to Diogo Jota and Andre Silva at Anfield this evening ahead of Real Madrid's visit to Anfield tomorrow night ❤️
106M
4.23M
46.2K
2mo ago
realmadrid
👋 #WelcomeMourinho 👋
102M
4.08M
26.3K
10mo ago
realmadrid
🥶
96.8M
3.87M
98.8K
2w ago
realmadrid
COMUNICADO OFICIAL
El Real Madrid C. F. y Vinicius Jr. han acordado la ampliación del contrato de nuestro jugador, que queda vinculado al club hasta el 30 de junio de 2032.
Vinicius Jr. llegó al Real Madrid en julio de 2018, con 18 años. En sus ocho temporadas defendiendo nuestra camiseta, ha disputado 375 partidos, en los que ha marcado 128 goles y ha ganado 14 títulos: 2 Champions League, 3 Mundiales de Clubes, 2 Supercopas de Europa, 3 Ligas, 1 Copa del Rey y 3 Supercopas de España.
Su contribución a todos estos títulos ha sido trascendental por su juego, sus asistencias y sus goles, entre ellos los que marcó en las dos últimas finales de Champions League que ha ganado el Real Madrid: la Decimocuarta (París, 2022) y la Decimoquinta (Londres, 2024).
🔗 Comunicado completo: link en bio.
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Real Madrid C. F. and Vinicius Jr. have agreed on the extension of our player's contract, which links him to the club until June 30, 2032.
Vinicius Jr. joined Real Madrid in July 2018 at the age of 18. In his eight seasons wearing our jersey, he has played 375 matches, scored 128 goals, and won 14 titles: 2 Champions League, 3 Club World Cups, 2 UEFA Super Cups, 3 LaLiga titles, 1 Copa del Rey, and 3 Spanish Super Cups.
His contribution to all these titles has been pivotal due to his gameplay, assists, and goals, including those scored in the last two Champions League finals won by Real Madrid: the Fourteenth (Paris, 2022) and the Fifteenth (London, 2024).
🔗 Full statement: link in bio.
#RealMadrid | #ViniJr2032
95.9M
1.50M
26.9K
10mo ago
realmadrid
🤔 Who scored this goal?
🕵️ ¿Quién creéis que marcó este gol?
91.4M
3.65M
51.9K
5mo ago
realmadrid
🏁 FT: Real Madrid 3-0 Manchester City
⚽ 20’ @fedevalverde
⚽️ 27’ @fedevalverde
⚽️ 42’ @fedevalverde
#UCL
89.0M
3.56M
22.6K
2mo ago
realmadrid
👋 #WelcomeBernardo 👋
82.7M
3.31M
10.1K
1mo ago
realmadrid
Every generation has its defining players.
@k.mbappe and @judebellingham lead the Ultimate Plus Edition cover. See the full #FC27 reveal today at 6:00pm Madrid time. Link in bio.
82.6M
3.30M
20.3K
2mo ago
realmadrid
🤍🩷💚
#WelcomeCucurella
77.3M
3.09M
16.7K
1mo ago
realmadrid
👀 Guess who’s here!
👋 ¡Mira quién ha llegado!
#RMCity
73.8M
146K
467
3mo ago
realmadrid
⚽ Stadium Operations
💻 Los preparativos del @Bernabeu
@HP
73.7M
2.95M
35.2K
10mo ago
realmadrid
⏸ HT: Real Madrid 2-1 Barcelona
⚽ 22’ @K.Mbappe
⚽ 38’ Fermín
⚽ 43’ @JudeBellingham
@Emirates | #ElClásico
Real Madrid C.F. (@realmadrid) Instagram Stats & Analytics
Real Madrid C.F. (@realmadrid) has 181M Instagram followers with a 2.93% engagement rate over the past 12 months. Across 4.14K posts, Real Madrid C.F. received 2.09B total likes and 17.1B impressions, averaging 504K likes per post. This page tracks Real Madrid C.F.'s performance metrics, top content, and engagement trends — updated daily.
Real Madrid C.F. (@realmadrid) Instagram Analytics FAQ
How many Instagram followers does Real Madrid C.F. have?+
Real Madrid C.F. (@realmadrid) has 181M Instagram followers as of August 2026.
What is Real Madrid C.F.'s Instagram engagement rate?+
Real Madrid C.F.'s Instagram engagement rate is 2.93% over the last 12 months, based on 4.14K posts.
How many likes does Real Madrid C.F. get on Instagram?+
Real Madrid C.F. received 2.09B total likes across 4.14K posts in the last 12 months, averaging 504K likes per post.
How many Instagram impressions does Real Madrid C.F. get?+
Real Madrid C.F.'s Instagram content generated 17.1B total impressions over the last 12 months.