NewGet @racetrac's full report
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followers
26.9K
impressions
19.9M
likes
78.1K
comments
3.61K
posts
217
engagement
0.363%
emv
$422K
Average per post
91.8K

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Distributions

Top Content

Son this is my favorite spot in the whole wide world #RaceTracPartner @racetrac #comedy #RaceTrac
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1mo ago
racetrac
Son this is my favorite spot in the whole wide world #RaceTracPartner @racetrac #comedy #RaceTrac
Man I love RaceTrac!! @racetrac #comedy #ad #racetrac
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3mo ago
racetrac
Man I love RaceTrac!! @racetrac #comedy #ad #racetrac
#RaceTracPartner Truckers… tell me I’m lying. 😂

You blink and that 30-minute break is over.

Shoutout to RaceTrac for partnering with us during Truck Driver Appreciation Month and giving drivers a few extra perks while we’re already making our stop.
Offers are available through the RaceTrac Rewards app and include:

🍕 1 free pizza slice per week

 🥤1 free fountain drink per week

 ⚡️1 free 16 oz Reign, Bang, NOS, or Full Throttle per week

 ⛽️2x loyalty points on fuel all month #TruckDriverAppreciationMonth

Offers only available through the RaceTrac App 9/2-9/30. Participants must self-select “semi-truck” under “professional” profile status within RaceTrac Rewards to be eligible. See the RaceTrac App for Terms of Use.
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1mo ago
racetrac
#RaceTracPartner Truckers… tell me I’m lying. 😂 You blink and that 30-minute break is over. Shoutout to RaceTrac for partnering with us during Truck Driver Appreciation Month and giving drivers a few extra perks while we’re already making our stop. Offers are available through the RaceTrac Rewards app and include: 🍕 1 free pizza slice per week  🥤1 free fountain drink per week  ⚡️1 free 16 oz Reign, Bang, NOS, or Full Throttle per week  ⛽️2x loyalty points on fuel all month #TruckDriverAppreciationMonth Offers only available through the RaceTrac App 9/2-9/30. Participants must self-select “semi-truck” under “professional” profile status within RaceTrac Rewards to be eligible. See the RaceTrac App for Terms of Use.
#RaceTracPartner Even if you’re not rushing to class, the Bacon Cheeseburger Pizza slice is worth making time for. Back for a limited time. Find a RaceTrac near you and grab a slice through 11/3, or while supplies last. @racetrac #college #collegehumor #collegelife #relatable
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1mo ago
racetrac
#RaceTracPartner Even if you’re not rushing to class, the Bacon Cheeseburger Pizza slice is worth making time for. Back for a limited time. Find a RaceTrac near you and grab a slice through 11/3, or while supplies last. @racetrac #college #collegehumor #collegelife #relatable
Today’s quests #ad:

• Stop at @racetrac for a drink
• Check my earned reward​s in the Fuel Your Thirst Game
• Buy dog food
• Take the dogs to the park

Sip & Play for a chance to win a year of fuel and more!

No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules.

#teacherlife #teachersofinstagram #RaceTracPartner #FuelYourThirstGame
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3mo ago
racetrac
Today’s quests #ad: • Stop at @racetrac for a drink • Check my earned reward​s in the Fuel Your Thirst Game • Buy dog food • Take the dogs to the park Sip & Play for a chance to win a year of fuel and more! No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules. #teacherlife #teachersofinstagram #RaceTracPartner #FuelYourThirstGame
RaceTrac never lets us down when it comes to our favorite beverages 🤝 #ad

@RaceTrac
#FuelYourThirstGame
#RaceTracPartner

No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC,OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules.
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3mo ago
racetrac
RaceTrac never lets us down when it comes to our favorite beverages 🤝 #ad @RaceTrac #FuelYourThirstGame #RaceTracPartner No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC,OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules.
Do you ever wonder: How did Blooper land his gig with the @braves? 🤔
 
We’re turning back the clock to 2017 when @blooperbraves was looking for a job. 

His search included:
⛽ Applying for Chief Fuel Officer at @racetrac
🍕 Tossing pizza dough in the @papajohns test kitchen
👀 Running into an old friend at @homedepot 
 
But in the end, with so many great jobs and employers in metro Atlanta, Blooper found the place where he belongs. ❤️
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1mo ago
racetrac
Do you ever wonder: How did Blooper land his gig with the @braves? 🤔   We’re turning back the clock to 2017 when @blooperbraves was looking for a job. His search included: ⛽ Applying for Chief Fuel Officer at @racetrac 🍕 Tossing pizza dough in the @papajohns test kitchen 👀 Running into an old friend at @homedepot   But in the end, with so many great jobs and employers in metro Atlanta, Blooper found the place where he belongs. ❤️
stop button mashing and win the savings game when you play Fuel Your Thirst in the RaceTrac app. see link in bio for rules.
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6
4mo ago
racetrac
stop button mashing and win the savings game when you play Fuel Your Thirst in the RaceTrac app. see link in bio for rules.
that’s right! we’re giving away 4 tickets and 1 parking pass to the Invesco QQQ Atlanta Gridiron Classic game on October 31, 2026 🏈
 
just like this post, follow @RaceTrac, and tag 3 friends in the comments that you’d bring to the game with you
 
no purchase necessary. open to legal U.S. residents of GA and FL, 18+. this giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram. see link in bio for official rules and details.
35.3K
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6d ago
racetrac
that’s right! we’re giving away 4 tickets and 1 parking pass to the Invesco QQQ Atlanta Gridiron Classic game on October 31, 2026 🏈   just like this post, follow @RaceTrac, and tag 3 friends in the comments that you’d bring to the game with you   no purchase necessary. open to legal U.S. residents of GA and FL, 18+. this giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram. see link in bio for official rules and details.
different positions. rival teams. shared love of ketchup. 🏈

watch Dallas Wilson and Gunner Stockton on Oct. 31 at the Invesco QQQ Atlanta Gridiron Classic #RaceTracPartner
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1mo ago
racetrac
different positions. rival teams. shared love of ketchup. 🏈 watch Dallas Wilson and Gunner Stockton on Oct. 31 at the Invesco QQQ Atlanta Gridiron Classic #RaceTracPartner
Now that it’s getting chilly outside, let’s warm up at a @racetrac . Their seasonal coffee flavors, creamers, and customization bar are top tier #RaceTracPartner
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10mo ago
racetrac
Now that it’s getting chilly outside, let’s warm up at a @racetrac . Their seasonal coffee flavors, creamers, and customization bar are top tier #RaceTracPartner
heavy machinery requires heavy snacking
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2w ago
racetrac
heavy machinery requires heavy snacking
A little coffee stop!!! #RaceTracPartner  I couldn’t live without this routine. I can make my coffee exactly how I like it, and right now a small hot coffee is just $1. Limited time only. See store for details!! 🩷☕️ @racetrac
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1mo ago
racetrac
A little coffee stop!!! #RaceTracPartner I couldn’t live without this routine. I can make my coffee exactly how I like it, and right now a small hot coffee is just $1. Limited time only. See store for details!! 🩷☕️ @racetrac
want to get a hand on these exclusive kicks? Enter below and you could unbox these shoes yourself.

HOW TO ENTER:
1) like this post
2) follow us @racetrac
3) comment with your favorite RT snack

No purchase necessary. 18+ in GA. Ends 12/10/25 at 11:59pm.

This giveaway is not sponsored, endorsed, or affiliated with Nike.12/8-12/10.

#giveaway #shoes #sneakers
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10mo ago
racetrac
want to get a hand on these exclusive kicks? Enter below and you could unbox these shoes yourself. HOW TO ENTER: 1) like this post 2) follow us @racetrac 3) comment with your favorite RT snack No purchase necessary. 18+ in GA. Ends 12/10/25 at 11:59pm. This giveaway is not sponsored, endorsed, or affiliated with Nike.12/8-12/10. #giveaway #shoes #sneakers
we’re giving away 4 tickets and parking to the Atlanta Falcons game on November 16 🏈 see link in bio for full details and rules.

HOW TO ENTER:
1) like this post
2) follow us @racetrac
3) tag 3 friends to take with you in the comments
4) Use #RaceTracFalconsSweepstakes

No purchase necessary. 18+ in GA. Ends 11/12/25 at 11:59pm.

#Giveaway #Falcons #Football
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11mo ago
racetrac
we’re giving away 4 tickets and parking to the Atlanta Falcons game on November 16 🏈 see link in bio for full details and rules. HOW TO ENTER: 1) like this post 2) follow us @racetrac 3) tag 3 friends to take with you in the comments 4) Use #RaceTracFalconsSweepstakes No purchase necessary. 18+ in GA. Ends 11/12/25 at 11:59pm. #Giveaway #Falcons #Football
speed recognizes speed 🏎️❄️

the Red Bull Showrun is taking over Atlanta on August 1, and we have a feeling The Freeze will fit right in

📍 Center Parc Stadium
⏰ 5–7 pm
🎟️ free and open to all ages

link in bio for more details
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2mo ago
racetrac
speed recognizes speed 🏎️❄️

the Red Bull Showrun is taking over Atlanta on August 1, and we have a feeling The Freeze will fit right in

📍 Center Parc Stadium
⏰ 5–7 pm
🎟️ free and open to all ages

link in bio for more details
Fueling another day in the life in metro Atlanta ⛽
 
Meet @reedturry, Corporate Counsel at @RaceTrac, who balances business, community, and a love for all things Atlanta.
 
From providing legal advice to teammates at RaceTrac’s Store Support Center to queso at @supericatexmex in @BatteryATL, weekly dinner at grandma’s, and evening strolls on the @AtlantaBeltline, Reed’s day proves there’s no better place to work and play than right here in #AtlantaWhereYouBelong.

#AtlantaWhereYouBelong x @reedroams x #ReedRoams
14.6K
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11mo ago
racetrac
Fueling another day in the life in metro Atlanta ⛽   Meet @reedturry, Corporate Counsel at @RaceTrac, who balances business, community, and a love for all things Atlanta.   From providing legal advice to teammates at RaceTrac’s Store Support Center to queso at @supericatexmex in @BatteryATL, weekly dinner at grandma’s, and evening strolls on the @AtlantaBeltline, Reed’s day proves there’s no better place to work and play than right here in #AtlantaWhereYouBelong. #AtlantaWhereYouBelong x @reedroams x #ReedRoams
Y2K Kidcore
13.3K
576
9
3mo ago
racetrac
Y2K Kidcore
It is with heavy hearts we announce the passing of RaceTrac’s Chairman Emeritus, Carl E. Bolch, Jr.

Carl joined the company, founded by his father Carl Bolch Sr., in 1967 and led the transformation of RaceTrac into a high-volume retail fuel discounter and leader in the convenience store industry, including pioneering self-service fueling in the South.

Throughout his more than five decades of service, Carl embraced change and innovation while championing customer convenience. His incredible foresight, insatiable intellect, business acumen and vision, made an indelible mark on RaceTrac and the fuel and convenience store industries.

Carl truly was an inspiration to us all. The entire RaceTrac team extends our deepest condolences to Carl’s family. He will be missed dearly. ❤️
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9mo ago
racetrac
It is with heavy hearts we announce the passing of RaceTrac’s Chairman Emeritus, Carl E. Bolch, Jr. Carl joined the company, founded by his father Carl Bolch Sr., in 1967 and led the transformation of RaceTrac into a high-volume retail fuel discounter and leader in the convenience store industry, including pioneering self-service fueling in the South. Throughout his more than five decades of service, Carl embraced change and innovation while championing customer convenience. His incredible foresight, insatiable intellect, business acumen and vision, made an indelible mark on RaceTrac and the fuel and convenience store industries. Carl truly was an inspiration to us all. The entire RaceTrac team extends our deepest condolences to Carl’s family. He will be missed dearly. ❤️
teacher giveaway time! 🍎 enter for your chance to win an Owala water bottle to complete your back to school drink rotation.

just like this post, follow @RaceTrac, and comment your dream drink trifecta. 

no purchase necessary. 18+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. ends 7/29/26 at 11:59pm.

this giveaway is not sponsored, endorsed, or affiliated with Owala. see link in bio for more details.
13.1K
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423
2mo ago
racetrac
teacher giveaway time! 🍎 enter for your chance to win an Owala water bottle to complete your back to school drink rotation. just like this post, follow @RaceTrac, and comment your dream drink trifecta.  no purchase necessary. 18+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. ends 7/29/26 at 11:59pm. this giveaway is not sponsored, endorsed, or affiliated with Owala. see link in bio for more details.

RaceTrac (@racetrac) Instagram Stats & Analytics

RaceTrac (@racetrac) has 26.9K Instagram followers with a 0.36% engagement rate over the past 12 months. Across 217 posts, RaceTrac received 78.1K total likes and 19.9M impressions, averaging 360 likes per post. This page tracks RaceTrac's performance metrics, top content, and engagement trends — updated daily. To benchmark @racetrac against other accounts, use Socialpruf's Instagram competitor analysis tool.

RaceTrac (@racetrac) Instagram Analytics FAQ

How many Instagram followers does RaceTrac have?+
RaceTrac (@racetrac) has 26.9K Instagram followers as of October 2026.
What is RaceTrac's Instagram engagement rate?+
RaceTrac's Instagram engagement rate is 0.36% over the last 12 months, based on 217 posts.
How many likes does RaceTrac get on Instagram?+
RaceTrac received 78.1K total likes across 217 posts in the last 12 months, averaging 360 likes per post.
How many Instagram impressions does RaceTrac get?+
RaceTrac's Instagram content generated 19.9M total impressions over the last 12 months.
Can I compare RaceTrac with other Instagram accounts?+
Yes. Add @racetrac to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.