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followers
26.1K
impressions
10.2M
likes
54.5K
comments
2.94K
posts
199
engagement
0.491%
emv
$221K
Average per post
51.3K

Key Metrics

Distributions

Top Content

Man I love RaceTrac!! @racetrac #comedy #ad #racetrac
6.08M
24.6K
265
2mo ago
racetrac
Man I love RaceTrac!! @racetrac #comedy #ad #racetrac
Today’s quests #ad:

• Stop at @racetrac for a drink
• Check my earned reward​s in the Fuel Your Thirst Game
• Buy dog food
• Take the dogs to the park

Sip & Play for a chance to win a year of fuel and more!

No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules.

#teacherlife #teachersofinstagram #RaceTracPartner #FuelYourThirstGame
1.36M
2.41K
26
2mo ago
racetrac
Today’s quests #ad: • Stop at @racetrac for a drink • Check my earned reward​s in the Fuel Your Thirst Game • Buy dog food • Take the dogs to the park Sip & Play for a chance to win a year of fuel and more! No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules. #teacherlife #teachersofinstagram #RaceTracPartner #FuelYourThirstGame
Son this is my favorite spot in the whole wide world #RaceTracPartner @racetrac #comedy #RaceTrac
939K
3.46K
42
1w ago
racetrac
Son this is my favorite spot in the whole wide world #RaceTracPartner @racetrac #comedy #RaceTrac
RaceTrac never lets us down when it comes to our favorite beverages 🤝 #ad

@RaceTrac
#FuelYourThirstGame
#RaceTracPartner

No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC,OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules.
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2mo ago
racetrac
RaceTrac never lets us down when it comes to our favorite beverages 🤝 #ad @RaceTrac #FuelYourThirstGame #RaceTracPartner No purchase necessary. 13+ in AL, FL, GA, IN, KY, LA, MS, NC,OH, SC, TN, & TX. Minors must have parental permission to enter. Ends 8/4/26. See racetrac.com/fuel-your-thirst for details and rules.
Long days at the shop = quick bites at @Racetrac #RaceTracPartner #FYP #ForYou #BusinessOwner #Food
192K
2.48K
17
11mo ago
racetrac
Long days at the shop = quick bites at @Racetrac #RaceTracPartner #FYP #ForYou #BusinessOwner #Food
Back when I was a Mobile Mechanic, @racetrac was always my go-to for a quick bite between jobs — and it still is today. This time I’m trying out the new Brunch Burger, available for a limited time at participating stores 6am–10pm! #RaceTracPartner #RaceTracBrunchBurger #FYP #ForYou #Mechanic #Carstagram #Entrepreneur
113K
2.69K
40
12mo ago
racetrac
Back when I was a Mobile Mechanic, @racetrac was always my go-to for a quick bite between jobs — and it still is today. This time I’m trying out the new Brunch Burger, available for a limited time at participating stores 6am–10pm! #RaceTracPartner #RaceTracBrunchBurger #FYP #ForYou #Mechanic #Carstagram #Entrepreneur
stop button mashing and win the savings game when you play Fuel Your Thirst in the RaceTrac app. see link in bio for rules.
38.8K
51
6
3mo ago
racetrac
stop button mashing and win the savings game when you play Fuel Your Thirst in the RaceTrac app. see link in bio for rules.
Now that it’s getting chilly outside, let’s warm up at a @racetrac . Their seasonal coffee flavors, creamers, and customization bar are top tier #RaceTracPartner
30.9K
855
16
9mo ago
racetrac
Now that it’s getting chilly outside, let’s warm up at a @racetrac . Their seasonal coffee flavors, creamers, and customization bar are top tier #RaceTracPartner
want to get a hand on these exclusive kicks? Enter below and you could unbox these shoes yourself.

HOW TO ENTER:
1) like this post
2) follow us @racetrac
3) comment with your favorite RT snack

No purchase necessary. 18+ in GA. Ends 12/10/25 at 11:59pm.

This giveaway is not sponsored, endorsed, or affiliated with Nike.12/8-12/10.

#giveaway #shoes #sneakers
27.7K
663
235
9mo ago
racetrac
want to get a hand on these exclusive kicks? Enter below and you could unbox these shoes yourself. HOW TO ENTER: 1) like this post 2) follow us @racetrac 3) comment with your favorite RT snack No purchase necessary. 18+ in GA. Ends 12/10/25 at 11:59pm. This giveaway is not sponsored, endorsed, or affiliated with Nike.12/8-12/10. #giveaway #shoes #sneakers
we’re giving away 4 tickets and parking to the Atlanta Falcons game on November 16 🏈 see link in bio for full details and rules.

HOW TO ENTER:
1) like this post
2) follow us @racetrac
3) tag 3 friends to take with you in the comments
4) Use #RaceTracFalconsSweepstakes

No purchase necessary. 18+ in GA. Ends 11/12/25 at 11:59pm.

#Giveaway #Falcons #Football
23.4K
698
505
10mo ago
racetrac
we’re giving away 4 tickets and parking to the Atlanta Falcons game on November 16 🏈 see link in bio for full details and rules. HOW TO ENTER: 1) like this post 2) follow us @racetrac 3) tag 3 friends to take with you in the comments 4) Use #RaceTracFalconsSweepstakes No purchase necessary. 18+ in GA. Ends 11/12/25 at 11:59pm. #Giveaway #Falcons #Football
speed recognizes speed 🏎️❄️

the Red Bull Showrun is taking over Atlanta on August 1, and we have a feeling The Freeze will fit right in

📍 Center Parc Stadium
⏰ 5–7 pm
🎟️ free and open to all ages

link in bio for more details
19.6K
112
11
1mo ago
racetrac
speed recognizes speed 🏎️❄️

the Red Bull Showrun is taking over Atlanta on August 1, and we have a feeling The Freeze will fit right in

📍 Center Parc Stadium
⏰ 5–7 pm
🎟️ free and open to all ages

link in bio for more details
On the road, comfort and convenience matter. That’s why I’m always stopping at @racetrac during Truck Driver Appreciation Month.

This month only, we’re talking:
✅ Free pizza slice every week
✅ Free cup of coffee or fountain drink every week
✅ Double rewards points on fuel all month long

Sign up, choose “Semi-Truck” in your profile, and enjoy the perks you deserve.

Let’s keep it truckin’. 🚛 #RaceTracPartner 

Offers only available through the RaceTrac App 9/3–9/30. Participants must self-select “Semi-Truck” driver type within RaceTrac Rewards profile to be eligible. See the RaceTrac App for Terms of Use.
19.1K
464
28
12mo ago
racetrac
On the road, comfort and convenience matter. That’s why I’m always stopping at @racetrac during Truck Driver Appreciation Month. This month only, we’re talking: ✅ Free pizza slice every week ✅ Free cup of coffee or fountain drink every week ✅ Double rewards points on fuel all month long Sign up, choose “Semi-Truck” in your profile, and enjoy the perks you deserve. Let’s keep it truckin’. 🚛 #RaceTracPartner  Offers only available through the RaceTrac App 9/3–9/30. Participants must self-select “Semi-Truck” driver type within RaceTrac Rewards profile to be eligible. See the RaceTrac App for Terms of Use.
you asked, and we delivered. this Sunday, RaceTrac takes the track! catch #41, driven by @colecuster, competing at Talladega 🏁
 
#RaceTrac #NASCAR #Talladega
17.9K
539
7
11mo ago
racetrac
you asked, and we delivered. this Sunday, RaceTrac takes the track! catch #41, driven by @colecuster, competing at Talladega 🏁   #RaceTrac #NASCAR #Talladega
different positions. rival teams. shared love of ketchup. 🏈

watch Dallas Wilson and Gunner Stockton on Oct. 31 at the Invesco QQQ Atlanta Gridiron Classic #RaceTracPartner
17.8K
323
31
3d ago
racetrac
different positions. rival teams. shared love of ketchup. 🏈 watch Dallas Wilson and Gunner Stockton on Oct. 31 at the Invesco QQQ Atlanta Gridiron Classic #RaceTracPartner
#RaceTracPartner Truckers… tell me I’m lying. 😂

You blink and that 30-minute break is over.

Shoutout to RaceTrac for partnering with us during Truck Driver Appreciation Month and giving drivers a few extra perks while we’re already making our stop.
Offers are available through the RaceTrac Rewards app and include:

🍕 1 free pizza slice per week

 🥤1 free fountain drink per week

 ⚡️1 free 16 oz Reign, Bang, NOS, or Full Throttle per week

 ⛽️2x loyalty points on fuel all month #TruckDriverAppreciationMonth

Offers only available through the RaceTrac App 9/2-9/30. Participants must self-select “semi-truck” under “professional” profile status within RaceTrac Rewards to be eligible. See the RaceTrac App for Terms of Use.
17.4K
1.17K
31
2d ago
racetrac
#RaceTracPartner Truckers… tell me I’m lying. 😂 You blink and that 30-minute break is over. Shoutout to RaceTrac for partnering with us during Truck Driver Appreciation Month and giving drivers a few extra perks while we’re already making our stop. Offers are available through the RaceTrac Rewards app and include: 🍕 1 free pizza slice per week  🥤1 free fountain drink per week  ⚡️1 free 16 oz Reign, Bang, NOS, or Full Throttle per week  ⛽️2x loyalty points on fuel all month #TruckDriverAppreciationMonth Offers only available through the RaceTrac App 9/2-9/30. Participants must self-select “semi-truck” under “professional” profile status within RaceTrac Rewards to be eligible. See the RaceTrac App for Terms of Use.
Fueling another day in the life in metro Atlanta ⛽
 
Meet @reedturry, Corporate Counsel at @RaceTrac, who balances business, community, and a love for all things Atlanta.
 
From providing legal advice to teammates at RaceTrac’s Store Support Center to queso at @supericatexmex in @BatteryATL, weekly dinner at grandma’s, and evening strolls on the @AtlantaBeltline, Reed’s day proves there’s no better place to work and play than right here in #AtlantaWhereYouBelong.

#AtlantaWhereYouBelong x @reedroams x #ReedRoams
14.6K
469
113
10mo ago
racetrac
Fueling another day in the life in metro Atlanta ⛽   Meet @reedturry, Corporate Counsel at @RaceTrac, who balances business, community, and a love for all things Atlanta.   From providing legal advice to teammates at RaceTrac’s Store Support Center to queso at @supericatexmex in @BatteryATL, weekly dinner at grandma’s, and evening strolls on the @AtlantaBeltline, Reed’s day proves there’s no better place to work and play than right here in #AtlantaWhereYouBelong. #AtlantaWhereYouBelong x @reedroams x #ReedRoams
Y2K Kidcore
13.3K
575
9
2mo ago
racetrac
Y2K Kidcore
It is with heavy hearts we announce the passing of RaceTrac’s Chairman Emeritus, Carl E. Bolch, Jr.

Carl joined the company, founded by his father Carl Bolch Sr., in 1967 and led the transformation of RaceTrac into a high-volume retail fuel discounter and leader in the convenience store industry, including pioneering self-service fueling in the South.

Throughout his more than five decades of service, Carl embraced change and innovation while championing customer convenience. His incredible foresight, insatiable intellect, business acumen and vision, made an indelible mark on RaceTrac and the fuel and convenience store industries.

Carl truly was an inspiration to us all. The entire RaceTrac team extends our deepest condolences to Carl’s family. He will be missed dearly. ❤️
13.1K
524
24
8mo ago
racetrac
It is with heavy hearts we announce the passing of RaceTrac’s Chairman Emeritus, Carl E. Bolch, Jr. Carl joined the company, founded by his father Carl Bolch Sr., in 1967 and led the transformation of RaceTrac into a high-volume retail fuel discounter and leader in the convenience store industry, including pioneering self-service fueling in the South. Throughout his more than five decades of service, Carl embraced change and innovation while championing customer convenience. His incredible foresight, insatiable intellect, business acumen and vision, made an indelible mark on RaceTrac and the fuel and convenience store industries. Carl truly was an inspiration to us all. The entire RaceTrac team extends our deepest condolences to Carl’s family. He will be missed dearly. ❤️
teacher giveaway time! 🍎 enter for your chance to win an Owala water bottle to complete your back to school drink rotation.

just like this post, follow @RaceTrac, and comment your dream drink trifecta. 

no purchase necessary. 18+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. ends 7/29/26 at 11:59pm.

this giveaway is not sponsored, endorsed, or affiliated with Owala. see link in bio for more details.
13.1K
522
423
1mo ago
racetrac
teacher giveaway time! 🍎 enter for your chance to win an Owala water bottle to complete your back to school drink rotation. just like this post, follow @RaceTrac, and comment your dream drink trifecta.  no purchase necessary. 18+ in AL, FL, GA, IN, KY, LA, MS, NC, OH, SC, TN, & TX. ends 7/29/26 at 11:59pm. this giveaway is not sponsored, endorsed, or affiliated with Owala. see link in bio for more details.
need plans for 9/28? we've got you covered! enter for the chance to win 4 tickets to the @braves game on 9/28⚾ 

how to enter:
1) like this post
2) follow us
3) tag the 3 friends you would take and use #RaceTracBravesSweepstakes

No purchase necessary. 18+ in GA. Ends 9/25/25 at 11:59pm. See link in bio for full Rules & Details.
10.1K
221
169
11mo ago
racetrac
need plans for 9/28? we've got you covered! enter for the chance to win 4 tickets to the @braves game on 9/28⚾ how to enter: 1) like this post 2) follow us 3) tag the 3 friends you would take and use #RaceTracBravesSweepstakes No purchase necessary. 18+ in GA. Ends 9/25/25 at 11:59pm. See link in bio for full Rules & Details.

RaceTrac (@racetrac) Instagram Stats & Analytics

RaceTrac (@racetrac) has 26.1K Instagram followers with a 0.49% engagement rate over the past 12 months. Across 199 posts, RaceTrac received 54.5K total likes and 10.0M impressions, averaging 274 likes per post. This page tracks RaceTrac's performance metrics, top content, and engagement trends — updated daily.

RaceTrac (@racetrac) Instagram Analytics FAQ

How many Instagram followers does RaceTrac have?+
RaceTrac (@racetrac) has 26.1K Instagram followers as of September 2026.
What is RaceTrac's Instagram engagement rate?+
RaceTrac's Instagram engagement rate is 0.49% over the last 12 months, based on 199 posts.
How many likes does RaceTrac get on Instagram?+
RaceTrac received 54.5K total likes across 199 posts in the last 12 months, averaging 274 likes per post.
How many Instagram impressions does RaceTrac get?+
RaceTrac's Instagram content generated 10.0M total impressions over the last 12 months.