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impressions
7.71M
likes
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3.16K
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engagement
1.75%
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Best of #London menswear stores with Simon Crompton aka @permanentstylelondon !!!

Simon’s London Menswear Store Picks: 

Chiltern Street: Brycelands & Co. London, John Simons, Trunk Clothiers, Labour and Wait, JACQUES MARIE MAGE.

Clifford Street: Connolly, Anderson & Sheppard Haberdashery, Cifonelli, A D R E T.

Old Burlington Street: Thom Sweeney, Rivet & Hide (Belstaff, The Real McCoy’s, Buzz Rickson), P. Johnson.

Burlington Arcade: Johnstons of Elgin, Begg x CO.

Picadilly Arcade:  Budd London, New & Lingwood.

Jermyn Street:  EDWARD GREEN,  JOHN LOBB, Crockett & Jones.

#cityguide
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Best of #London menswear stores with Simon Crompton aka @permanentstylelondon !!! Simon’s London Menswear Store Picks: Chiltern Street: Brycelands & Co. London, John Simons, Trunk Clothiers, Labour and Wait, JACQUES MARIE MAGE. Clifford Street: Connolly, Anderson & Sheppard Haberdashery, Cifonelli, A D R E T. Old Burlington Street: Thom Sweeney, Rivet & Hide (Belstaff, The Real McCoy’s, Buzz Rickson), P. Johnson. Burlington Arcade: Johnstons of Elgin, Begg x CO. Picadilly Arcade: Budd London, New & Lingwood. Jermyn Street: EDWARD GREEN, JOHN LOBB, Crockett & Jones. #cityguide
Walkie Talkie 61

Walking out of the showroom yesterday 
Talking about good clothes for the rain

Wearing:
- Permanent Style rider’s raincoat
- Rubato black roll neck
- Whitcomb & Shaftesbury charcoal trousers in Fox flannel
- Alden color-8 cordovan boots on the modified last
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Walkie Talkie 61 Walking out of the showroom yesterday Talking about good clothes for the rain Wearing: - Permanent Style rider’s raincoat - Rubato black roll neck - Whitcomb & Shaftesbury charcoal trousers in Fox flannel - Alden color-8 cordovan boots on the modified last
Walkie talkie 66

Walking Clifford Street
Talking about easy elegance 

Wearing: 
- Overcoat by BnTailor in Fox cloth 
- Shawl cardigan by Anderson & Sheppard
- Knitted tee by Thom Sweeney 
- Chinos by Casatlantic 
- Boots by Edward Green
- Watch cap by Permanent Style
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Walkie talkie 66 Walking Clifford Street Talking about easy elegance Wearing: - Overcoat by BnTailor in Fox cloth - Shawl cardigan by Anderson & Sheppard - Knitted tee by Thom Sweeney - Chinos by Casatlantic - Boots by Edward Green - Watch cap by Permanent Style
Walkie Talkie 91

Walking out of the Rubinacci store in Naples
Talking to Luca Rubinacci about his sailing seersucker 

Wearing: 
- Sartoria Ciardi tobacco-linen suit
- 100 Hands cotton/linen shirt 
- Anderson & Sheppard handkerchief 
- Edward Green ‘Piccadilly’ loafers 

Luca wearing all Rubinacci!
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Walkie Talkie 91 Walking out of the Rubinacci store in Naples Talking to Luca Rubinacci about his sailing seersucker Wearing: - Sartoria Ciardi tobacco-linen suit - 100 Hands cotton/linen shirt - Anderson & Sheppard handkerchief - Edward Green ‘Piccadilly’ loafers Luca wearing all Rubinacci!
Walkie Talkie 1 from LA!

Walking the Rose Bowl flea market on an unusually wet LA morning
Talking about the articles we’re focusing on during this week in the city

Wearing:
- Vintage US military jungle jacket
- Rubato knitted tee
- Rubato black alligator belt
- Vintage black Levi’s
- Alden black full-strap loafers
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Walkie Talkie 1 from LA! Walking the Rose Bowl flea market on an unusually wet LA morning Talking about the articles we’re focusing on during this week in the city Wearing: - Vintage US military jungle jacket - Rubato knitted tee - Rubato black alligator belt - Vintage black Levi’s - Alden black full-strap loafers
Walkie Talkie 59

Walking through the Piccadilly Arcade before our Christmas drinks
Talking about my Bryceland’s ‘lounge jacket’ tux

Wearing:
- Bryceland’s MTO Lounge Jacket and Trousers
- 100 Hands pleated dress shirt
- La Bowtique ‘Crompton’ bow tie
- Baudoin & Lange velvet slippers
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Walkie Talkie 59 Walking through the Piccadilly Arcade before our Christmas drinks Talking about my Bryceland’s ‘lounge jacket’ tux Wearing: - Bryceland’s MTO Lounge Jacket and Trousers - 100 Hands pleated dress shirt - La Bowtique ‘Crompton’ bow tie - Baudoin & Lange velvet slippers
Walking through Marylebone in a suit and tie 
Talking about ice-blue shirts, which are mentioned on today’s PermanentStyle.com article

Wearing:
- Fox glen-check flannel suit made by Sartoria Assisi
- Ice-blue shirt from D’Avino
- Navy grenadine tie from Drake’s
- Dark-brown calf oxfords from Yoehi Fukuda
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Walking through Marylebone in a suit and tie Talking about ice-blue shirts, which are mentioned on today’s PermanentStyle.com article Wearing: - Fox glen-check flannel suit made by Sartoria Assisi - Ice-blue shirt from D’Avino - Navy grenadine tie from Drake’s - Dark-brown calf oxfords from Yoehi Fukuda
Walkie Talkie 59

Walking through Hong Kong last week
Talking about the outfit, spotting tailors in town

Wearing:
- Sartoria Ciardi jacket in De Le Cuona linen
- Jean-Manuel Moreau cotton/linen shirt
- Perro high-twist brown trousers
- Vintage Ralph Lauren crocodile loafers
- EB Meyrowitz sunglasses
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Walkie Talkie 59 Walking through Hong Kong last week Talking about the outfit, spotting tailors in town Wearing: - Sartoria Ciardi jacket in De Le Cuona linen - Jean-Manuel Moreau cotton/linen shirt - Perro high-twist brown trousers - Vintage Ralph Lauren crocodile loafers - EB Meyrowitz sunglasses
Over the past few months, we’ve had quite a few readers asking about what to wear in the summer, more specifically which shoes. 

So in this video, Simon breaks down his four essential shoes for summer, and within each category, he shares the styles and brands he prefers best.

 #permanentstyle #bespoke #menswear #summerclothing #summershoes
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Over the past few months, we’ve had quite a few readers asking about what to wear in the summer, more specifically which shoes. So in this video, Simon breaks down his four essential shoes for summer, and within each category, he shares the styles and brands he prefers best. #permanentstyle #bespoke #menswear #summerclothing #summershoes
Walkie Talkie 60

Walking down Chiltern Street
Taking about a tweed DB and snuff boots

Wearing:
- Bespoke jacket from Assisi
- Denim shirt from Al Bazar
- Vintage Levi’s 501s
- Bespoke boots by Roberto Ugolini
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Walkie Talkie 60 Walking down Chiltern Street Taking about a tweed DB and snuff boots Wearing: - Bespoke jacket from Assisi - Denim shirt from Al Bazar - Vintage Levi’s 501s - Bespoke boots by Roberto Ugolini
One fun detail of the new biscuit Donegal are the glorious Tiger’s Eye buttons, one of Simon’s favourites, as he writes -

“I wrote earlier this year about what makes a good horn button, and why Tiger’s Eye is the most beautiful but also the most expensive, because it comes from just the tip of the buffalo horn. 

I wanted to pay the extra to have them on this coat because the swirls of brown and honey, with little flashes of white, pick up the colours of the Donegal cloth so beautifully.”

The biscuit Donegal is available now on the PS Shop
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One fun detail of the new biscuit Donegal are the glorious Tiger’s Eye buttons, one of Simon’s favourites, as he writes - “I wrote earlier this year about what makes a good horn button, and why Tiger’s Eye is the most beautiful but also the most expensive, because it comes from just the tip of the buffalo horn. I wanted to pay the extra to have them on this coat because the swirls of brown and honey, with little flashes of white, pick up the colours of the Donegal cloth so beautifully.” The biscuit Donegal is available now on the PS Shop
What’s on the Rails: Simon’s pieces going into the PS Second Hand Sale this Saturday.

The sale is on 19th September at 49-51 Rathbone street, 11-4 come on down
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What’s on the Rails: Simon’s pieces going into the PS Second Hand Sale this Saturday. The sale is on 19th September at 49-51 Rathbone street, 11-4 come on down
Walkie Talkie 75

Walking out of the wonderful @speciale324 shop
Talking about the first things I reach for when it gets hot 

Wearing: 
- PS Finest Polo
- Rubato jeans
- Vintage belt
- Jacque Marie Mage sunglasses 
- PS Boat Shoes
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Walkie Talkie 75 Walking out of the wonderful @speciale324 shop Talking about the first things I reach for when it gets hot Wearing: - PS Finest Polo - Rubato jeans - Vintage belt - Jacque Marie Mage sunglasses - PS Boat Shoes
We have @thedecorumbkk in our showroom over the next couple of days showcasing their made to measure tailoring and some special collab product. Including a collab @fullcount_official jeans. 

It opened today and runs until the 18th

The showroom address is 37 Harley Street - walk ins are welcome or you can dm them for an appointment!
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We have @thedecorumbkk in our showroom over the next couple of days showcasing their made to measure tailoring and some special collab product. Including a collab @fullcount_official jeans. It opened today and runs until the 18th The showroom address is 37 Harley Street - walk ins are welcome or you can dm them for an appointment!
Walkie Talkie 77

Walking to the Margaret Howell sale shop
Talking about chambray shirts being a good option without a tie

Wearing:
- Made to measure seersucker suit by Jean-Manuel Moreau
- Bespoke chambray shirt by Luca Avitabile
- Edward Green ‘Piccadilly’ loafers in black London Grain
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Walkie Talkie 77 Walking to the Margaret Howell sale shop Talking about chambray shirts being a good option without a tie Wearing: - Made to measure seersucker suit by Jean-Manuel Moreau - Bespoke chambray shirt by Luca Avitabile - Edward Green ‘Piccadilly’ loafers in black London Grain
Walkie Talkie 89

Walking through Capri
Talking about what we’ve been doing out here the past week 

Wearing: 
- PS Linen Overshirt
- Anthology knitted tee
- Edward Sexton linen trousers 
- PS Boat Shoes 
- Métier bag
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Walkie Talkie 89 Walking through Capri Talking about what we’ve been doing out here the past week Wearing: - PS Linen Overshirt - Anthology knitted tee - Edward Sexton linen trousers - PS Boat Shoes - Métier bag
A little video we did last week at Pitti, chatting to Chase and Jeff from J.Mueser. Can Simon identify everything the guys are wearing?
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A little video we did last week at Pitti, chatting to Chase and Jeff from J.Mueser. Can Simon identify everything the guys are wearing?
Walkie Talkie 85

Whilst the cats away
Lucas and Manish discuss what they are wearing on their way to lunch

Manish is wearing:
- Vintage shirt from Wellder
- Hollywood trousers from Buck Mason
- Fisherman sandals from Ralph Lauren

Lucas is wearing
- OCBD from Jakes LDN made from the Permanent Style blue oxford cloth
- Vintage Ralph Lauren shorts
- Grds loafers
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Walkie Talkie 85 Whilst the cats away Lucas and Manish discuss what they are wearing on their way to lunch Manish is wearing: - Vintage shirt from Wellder - Hollywood trousers from Buck Mason - Fisherman sandals from Ralph Lauren Lucas is wearing - OCBD from Jakes LDN made from the Permanent Style blue oxford cloth - Vintage Ralph Lauren shorts - Grds loafers
Forgot to post this one on Tuesday - when it very briefly snowed in London.

Walkie Talkie 63

Walking excitedly into the first flurry of snow
Talking about the super-cosy Indulgent Cardigan I wear in the office

Wearing:
- PS Indulgent Shawl-Collar Cardigan, natural, medium
- Rubato work shirt, ecru, medium
- Bryceland’s undershirt
- Vintage black Levi’s 501s
- Edward Green Shanklin boots
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Forgot to post this one on Tuesday - when it very briefly snowed in London. Walkie Talkie 63 Walking excitedly into the first flurry of snow Talking about the super-cosy Indulgent Cardigan I wear in the office Wearing: - PS Indulgent Shawl-Collar Cardigan, natural, medium - Rubato work shirt, ecru, medium - Bryceland’s undershirt - Vintage black Levi’s 501s - Edward Green Shanklin boots
Our long-running series on the menswear ‘rules’ returns, with today's PS article addressing if your socks should always match your trousers.
⁠
As Simon writes-⁠
⁠
"The key, as ever, is not to follow any rule blindly. Instead, see these rules as advice from a well-dressed friend, a well-informed and well-meaning one, but still one you might still happily ignore – because his style is not yours, or because you think he’s just wrong. "⁠
⁠
Read more on PS, link in bio
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Our long-running series on the menswear ‘rules’ returns, with today's PS article addressing if your socks should always match your trousers. ⁠ As Simon writes-⁠ ⁠ "The key, as ever, is not to follow any rule blindly. Instead, see these rules as advice from a well-dressed friend, a well-informed and well-meaning one, but still one you might still happily ignore – because his style is not yours, or because you think he’s just wrong. "⁠ ⁠ Read more on PS, link in bio

Permanent Style (@permanentstylelondon) Instagram Stats & Analytics

Permanent Style (@permanentstylelondon) has 224K Instagram followers with a 1.75% engagement rate over the past 12 months. Across 302 posts, Permanent Style received 217K total likes and 7.71M impressions, averaging 717 likes per post. This page tracks Permanent Style's performance metrics, top content, and engagement trends — updated daily. To benchmark @permanentstylelondon against other accounts, use Socialpruf's Instagram competitor analysis tool.

Permanent Style (@permanentstylelondon) Instagram Analytics FAQ

How many Instagram followers does Permanent Style have?+
Permanent Style (@permanentstylelondon) has 224K Instagram followers as of October 2026.
What is Permanent Style's Instagram engagement rate?+
Permanent Style's Instagram engagement rate is 1.75% over the last 12 months, based on 302 posts.
How many likes does Permanent Style get on Instagram?+
Permanent Style received 217K total likes across 302 posts in the last 12 months, averaging 717 likes per post.
How many Instagram impressions does Permanent Style get?+
Permanent Style's Instagram content generated 7.71M total impressions over the last 12 months.
Can I compare Permanent Style with other Instagram accounts?+
Yes. Add @permanentstylelondon to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.