NewGet @pampersus's full report
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followers
238K
impressions
91.4M
likes
319K
comments
43.2K
posts
207
engagement
0.318%
emv
$1.96M
Average per post
441K
Key Metrics
Impressions
monthly
Distributions
Content
30.0M
18.7K
151
5mo ago
pampersus
#PampersAMOREpartner From feeds to diaper changes to contact naps, upgrading to @pampersus AMORE diapers has made newborn mornings a breeze
27.6M
16.7K
100
5mo ago
pampersus
#PampersAMOREpartner False alarms only from here on out thanks to @pampersus AMORE 😂🤍 linked them in my bio!
6.23M
21.1K
543
9mo ago
pampersus
#Ad #PampersPartner Cuando el pañal sí hace la diferencia 🩵👶🏼 #PampersSwaddlers @pampersus
3.83M
2.78K
16
5mo ago
pampersus
#PampersAMOREpartner the little things have been making this whole newborn phase feel so much easier lately 💛🍼✨upgrading to @pampersus AMORE was the best decision
3.39M
12.9K
247
3mo ago
pampersus
How do you know when it’s time to size up diapers? 👀
Pampers Swaddlers have a built-in clue, watch to learn what the symbols on the waistband are telling you!
#Pampers #DiaperFit #ParentingTips #NewParents
3.06M
10.8K
63
2mo ago
pampersus
Did you know September 9 is one of the most popular birthdays?? Moms, settle this debate ⬇️ What time of year is the best to have a newborn? 👀
#Pampers #Newborns #Pregnancy
2.67M
84.2K
29.7K
2mo ago
pampersus
MOMS, now we are coming to you!! This weekend we took it IRL🩵 heart is FULL! Thanks to the dream team
@babylist @pampersus #pamperspartner
2.55M
248
17
1mo ago
pampersus
Our wipes used to think every pull was a group outing. We heard you, and we fixed it!
2.14M
101
6
1mo ago
pampersus
Our wipes had attachment issues. Consider this their breakup announcement.
1.74M
1.29K
35
5mo ago
pampersus
#PampersPartner Put @pampersus to the test against a luxury diaper IRL… loved seeing the difference firsthand 💙✨
980K
177
23
8mo ago
pampersus
#AD #PampersPartner Getting baby to sleep well starts with a good diaper, and that’s @pampersus Swaddlers.
#diapers #babysleep #babymusthaves
929K
4.93K
24
6mo ago
pampersus
#PampersAMOREpartner getting ready for baby in ways that actually matter 💛🍼✨ I didn’t realize how much peace of mind the little things would bring. @pampersus AMORE has been one of the easiest decisions for us
850K
34.0K
751
5mo ago
pampersus
We’ll circle back in 9 months... 🍼
#Pampers #BabyNames #NYC #NewYork
609K
hidden
97
6mo ago
pampersus
#Ad #PampersPartner As a third time mama, I know that the secret to a baby sleeping through the night is to keep their skin DRY. We love Pampers Swaddlers for overnight so I’m excited to work alongside them to show you a fun little experiment! @PampersUS
514K
6.41K
54
11mo ago
pampersus
#Ad #PampersPartner You never expect the NICU to be part of your story - until it is. And then it changes everything. This month, I’m partnering with @pampersus because Pampers is behind every baby, even the tiniest fighters. Head to pampers.com to learn more and donate to the March of Dimes NICU Family Support Program.
491K
19.6K
744
1mo ago
pampersus
We heard you. We fixed it. Now when you go for one wipe, you get ONE wipe.
460K
8.01K
98
4mo ago
pampersus
#PampersAMOREpartner Our night routine using @pampersus AMORE diapers has been giving us 6 hour stretches of sleep!
404K
8.01K
68
1w ago
pampersus
Tiny enough to fit in the palm of your hand.
The Pampers Swaddlers Pxxs is the smallest diaper in the Preemie Collection, crafted specifically for babies born under 500 grams. We’re proud to support preemie babies and their families from day one 💛
#PreemieAwarenessMonth #Pampers #PreemieDiapers #NICUFamilies #BecauseBabiesDeserveOurBest
284K
3.36K
52
4mo ago
pampersus
Nobody warned me potty training would turn our entire household into a crisis response team 🤣#PampersPartner
Honestly though, Pampers Easy Ups have been a game changer. Jah loves that he can pull them up himself like real underwear (the Peppa Pig ones especially), and the leakproof protection has saved us from enough midnight laundry situations to earn my trust @pampersus
211K
74
4
1mo ago
pampersus
You asked for one wipe. You got three. You told us about it and we fixed it. 🙌
Pampers (@pampersus) Instagram Stats & Analytics
Pampers (@pampersus) has 238K Instagram followers with a 0.32% engagement rate over the past 12 months. Across 207 posts, Pampers received 319K total likes and 91.4M impressions, averaging 1.54K likes per post. This page tracks Pampers's performance metrics, top content, and engagement trends — updated daily. To benchmark @pampersus against other accounts, use Socialpruf's Instagram competitor analysis tool.
Pampers (@pampersus) Instagram Analytics FAQ
How many Instagram followers does Pampers have?+
Pampers (@pampersus) has 238K Instagram followers as of November 2026.
What is Pampers's Instagram engagement rate?+
Pampers's Instagram engagement rate is 0.32% over the last 12 months, based on 207 posts.
How many likes does Pampers get on Instagram?+
Pampers received 319K total likes across 207 posts in the last 12 months, averaging 1.54K likes per post.
How many Instagram impressions does Pampers get?+
Pampers's Instagram content generated 91.4M total impressions over the last 12 months.
Can I compare Pampers with other Instagram accounts?+
Yes. Add @pampersus to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.