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Similar Accounts:
followers
7.32M
impressions
6.19B
likes
243M
comments
1.70M
posts
9.61K
engagement
3.67%
emv
$187M
Average per post
644K

Key Metrics

Distributions

Top Content

Jack was ready 😂❤️ What a moment on @patmcafeeshow 👏
13.9M
424K
2.34K
1mo ago
nhl
Jack was ready 😂❤️ What a moment on @patmcafeeshow 👏
We heard it's Bieberchella!!! 🤭 Here's a few of our favorite Justin Bieber (@lilbieber) moments!
13.1M
525K
645
1w ago
nhl
We heard it's Bieberchella!!! 🤭 Here's a few of our favorite Justin Bieber (@lilbieber) moments!
Coming right into your living room! 💥 #StanleyCup 🇺🇸: @espn 🇨🇦: @sportsnet or stream on Sportsnet+
12.1M
386K
50
11mo ago
nhl
Coming right into your living room! 💥 #StanleyCup 🇺🇸: @espn 🇨🇦: @sportsnet or stream on Sportsnet+
@jackhughes is an Olympic gold medalist. 🥇 #MilanoCortina2026 #WinterOlympics
11.6M
465K
3.17K
1mo ago
nhl
@jackhughes is an Olympic gold medalist. 🥇 #MilanoCortina2026 #WinterOlympics
The moment @jackhughes *literally* was dreaming about! 🚨🥇 #MilanoCortina2026 #WinterOlympics
10.5M
419K
1.43K
1mo ago
nhl
The moment @jackhughes *literally* was dreaming about! 🚨🥇 #MilanoCortina2026 #WinterOlympics
Breaking: Projected No. 1 overall pick in the 2026 NHL draft, Gavin McKenna, has officially announced his commitment to Penn State for the 2025-26 season. (🎥: @westernhockeyleague)
8.53M
341K
1.88K
9mo ago
nhl
Breaking: Projected No. 1 overall pick in the 2026 NHL draft, Gavin McKenna, has officially announced his commitment to Penn State for the 2025-26 season. (🎥: @westernhockeyleague)
We'll never get tired of Bish Booms 💥 #NHLYoungStarsWeek
8.47M
311K
631
9mo ago
nhl
We'll never get tired of Bish Booms 💥 #NHLYoungStarsWeek
TEAM USA WINS THE GOLD MEDAL!!! 🥇 #MilanoCortina2026 #WinterOlympics
8.09M
324K
5.30K
1mo ago
nhl
TEAM USA WINS THE GOLD MEDAL!!! 🥇 #MilanoCortina2026 #WinterOlympics
The bear got a little too interested in Kraken mascot ‘Buoy’ 😅 😮 Glad Buoy and the Bear are both safe 🙏 (via @nhlbuoy)
8.07M
323K
1.26K
8mo ago
nhl
The bear got a little too interested in Kraken mascot ‘Buoy’ 😅 😮 Glad Buoy and the Bear are both safe 🙏 (via @nhlbuoy)
Hockey can be a work of art 🎨
7.74M
264K
898
5mo ago
nhl
Hockey can be a work of art 🎨
JACK. HUGHES. CALLED. GAME. 🚨 TEAM USA IS GOLDEN. #WinterOlympics
7.65M
412K
2.04K
1mo ago
nhl
JACK. HUGHES. CALLED. GAME. 🚨 TEAM USA IS GOLDEN. #WinterOlympics
Finally got a photo of these three together! 🇨🇦 Enfin une photo de ces trois-là ensemble! 🇨🇦 #MilanoCortina2026
7.56M
302K
1.28K
2mo ago
nhl
Finally got a photo of these three together! 🇨🇦 Enfin une photo de ces trois-là ensemble! 🇨🇦 #MilanoCortina2026
This crossover is COLD… 🥶 #StanleyCup @tristanj22 to @robworling14 with the @stanleycup and @nbafinalstrophy on ice. 🏆
7.44M
117K
361
10mo ago
nhl
This crossover is COLD… 🥶 #StanleyCup @tristanj22 to @robworling14 with the @stanleycup and @nbafinalstrophy on ice. 🏆
We had Xavier Legette mic’d up at NHL game and it was PURE ENTERTAINMENT 🤣
7.27M
291K
3.60K
10mo ago
nhl
We had Xavier Legette mic’d up at NHL game and it was PURE ENTERTAINMENT 🤣
TEAR UP THE POSTGAME SCRIPT 🍿
7.11M
284K
733
11mo ago
nhl
TEAR UP THE POSTGAME SCRIPT 🍿
Calgary’s very own is in the house! 🔥
7.05M
282K
1.09K
4mo ago
nhl
Calgary’s very own is in the house! 🔥
NHL star Alex Ovechkin had @lukadoncic’s back when he was going out of bounds 😅
7.04M
139K
432
2mo ago
nhl
NHL star Alex Ovechkin had @lukadoncic’s back when he was going out of bounds 😅
Enjoy this clip of @drake.maye mic'd up at a @nhlbruins game 😄 Will he score a touchdown today for the @patriots?
5.86M
318K
759
3mo ago
nhl
Enjoy this clip of @drake.maye mic'd up at a @nhlbruins game 😄 Will he score a touchdown today for the @patriots?
Did McDavid really just do that?? 😮‍💨
5.82M
233K
1.99K
5mo ago
nhl
Did McDavid really just do that?? 😮‍💨
The Oilers didn’t touch the Clarence S. Campbell Bowl last year ... but they decided otherwise this time! 😳 Edmonton lost the Stanley Cup Final last year to Florida, who they will face again this year 🍿
5.63M
225K
892
10mo ago
nhl
The Oilers didn’t touch the Clarence S. Campbell Bowl last year ... but they decided otherwise this time! 😳 Edmonton lost the Stanley Cup Final last year to Florida, who they will face again this year 🍿

NHL (@nhl) Instagram Stats & Analytics

NHL (@nhl) has 7.32M Instagram followers with a 3.67% engagement rate over the past 12 months. Across 9.61K posts, NHL received 243M total likes and 1.27B impressions, averaging 25.3K likes per post. This page tracks NHL's performance metrics, top content, and engagement trends — updated daily.

NHL (@nhl) Instagram Analytics FAQ

How many Instagram followers does NHL have?+
NHL (@nhl) has 7.32M Instagram followers as of April 2026.
What is NHL's Instagram engagement rate?+
NHL's Instagram engagement rate is 3.67% over the last 12 months, based on 9.61K posts.
How many likes does NHL get on Instagram?+
NHL received 243M total likes across 9.61K posts in the last 12 months, averaging 25.3K likes per post.
How many Instagram impressions does NHL get?+
NHL's Instagram content generated 1.27B total impressions over the last 12 months.