NewGet @nhl's full report
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followers
7.43M
impressions
6.06B
likes
238M
comments
1.69M
posts
9.41K
engagement
3.73%
emv
$183M
Average per post
644K
Key Metrics
Impressions
monthly
Distributions
Content
16.9M
383K
1.42K
3mo ago
nhl
We can't take these guys anywhere 😂
Watch @kevinhart4real and Marcello Hernández (@marcellohdz) "attempt" the shooting challenge at @fanaticsfest 😅
16.5M
245K
1.25K
3mo ago
nhl
Justin Bieber (@lilbieber) and @tombrady take on the shooting challenge at @fanaticsfest! 🤩
14.5M
441K
2.33K
7mo ago
nhl
Jack was ready 😂❤️
What a moment on @patmcafeeshow 👏
14.4M
577K
692
6mo ago
nhl
We heard it's Bieberchella!!! 🤭
Here's a few of our favorite Justin Bieber (@lilbieber) moments!
11.6M
464K
3.12K
8mo ago
nhl
@jackhughes is an Olympic gold medalist. 🥇 #MilanoCortina2026 #WinterOlympics
10.6M
540K
4.51K
4mo ago
nhl
@Omar surprised these fans in the last row with a chance to high-five the team before they took the ice, a hockey stick signed by the entire team, upgraded seats, and a meet-and-greet with their favorite player! ❤️
10.5M
418K
1.42K
8mo ago
nhl
The moment @jackhughes *literally* was dreaming about! 🚨🥇
#MilanoCortina2026 #WinterOlympics
9.66M
386K
765
2w ago
nhl
PLAY HARD 🤘 Mary Mouser & Tanner Buchanan from Cobra Kai are at The Fortress for tonight’s game! #VegasBorn
8.76M
424K
2.90K
4mo ago
nhl
ROD THE BOD!!!!!
8.13M
325K
5.08K
3mo ago
nhl
ladies and gentlemen, this is the moment you’ve waited for… 𝐰𝐞𝐥𝐜𝐨𝐦𝐞 𝐛𝐚𝐜𝐤 𝟖𝟖‼️‼️
8.07M
323K
5.23K
8mo ago
nhl
TEAM USA WINS THE GOLD MEDAL!!! 🥇
#MilanoCortina2026 #WinterOlympics
7.76M
263K
890
11mo ago
nhl
Hockey can be a work of art 🎨
7.69M
413K
2.02K
8mo ago
nhl
JACK. HUGHES. CALLED. GAME. 🚨 TEAM USA IS GOLDEN. #WinterOlympics
7.54M
301K
1.26K
8mo ago
nhl
Finally got a photo of these three together! 🇨🇦
Enfin une photo de ces trois-là ensemble! 🇨🇦
#MilanoCortina2026
7.04M
138K
425
8mo ago
nhl
NHL star Alex Ovechkin had @lukadoncic’s back when he was going out of bounds 😅
7.03M
281K
1.08K
10mo ago
nhl
Calgary’s very own is in the house! 🔥
6.90M
276K
410
1mo ago
nhl
You’re always in our hearts, Johnny and Matthew ❤️
Today, and every day, we remember and celebrate your lives and the impact you had on everyone you met. We miss you.
6.54M
261K
2.00K
3mo ago
nhl
Cover secured ✅ Check out the #NHL27 Reveal Trailer July 16 at 11 AM ET.
6.19M
248K
312
3mo ago
nhl
Best of luck to Caniac Erling Haaland as he and Norway take on England today at the @fifaworldcup! ⚽️
(via @erling)
6.05M
220K
5.80K
3mo ago
nhl
Gavin McKenna’s sister helped him make his draft night special ❤️
NHL (@nhl) Instagram Stats & Analytics
NHL (@nhl) has 7.43M Instagram followers with a 3.73% engagement rate over the past 12 months. Across 9.41K posts, NHL received 238M total likes and 6.06B impressions, averaging 25.3K likes per post. This page tracks NHL's performance metrics, top content, and engagement trends — updated daily. To benchmark @nhl against other accounts, use Socialpruf's Instagram competitor analysis tool.
NHL (@nhl) Instagram Analytics FAQ
How many Instagram followers does NHL have?+
NHL (@nhl) has 7.43M Instagram followers as of October 2026.
What is NHL's Instagram engagement rate?+
NHL's Instagram engagement rate is 3.73% over the last 12 months, based on 9.41K posts.
How many likes does NHL get on Instagram?+
NHL received 238M total likes across 9.41K posts in the last 12 months, averaging 25.3K likes per post.
How many Instagram impressions does NHL get?+
NHL's Instagram content generated 6.06B total impressions over the last 12 months.
Can I compare NHL with other Instagram accounts?+
Yes. Add @nhl to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.