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followers
269K
impressions
210M
likes
713K
comments
6.33K
posts
138
engagement
0.130%
emv
$4.38M
Avg. per post
2.5M

Key Metrics

Distributions

Top Content

We Got Now.
124M
101K
602
2mo ago
newbalancebasketball
We Got Now.
Welcome to the work.

This is the Quiet Noise.

@cooper_flagg @tyresemaxey @dariusgarland @cameronbrink22 @siennabetts_ @aaliyahcrump_
18.7M
12.2K
282
1mo ago
newbalancebasketball
Welcome to the work. This is the Quiet Noise. @cooper_flagg @tyresemaxey @dariusgarland @cameronbrink22 @siennabetts_ @aaliyahcrump_
flagg day. June 25, 2025.

@cooper_flagg’s journey to the game’s biggest arenas started with the work done in empty gyms.
17.7M
18.8K
276
9mo ago
newbalancebasketball
flagg day. June 25, 2025. @cooper_flagg’s journey to the game’s biggest arenas started with the work done in empty gyms.
Introducing the Hesi Low v2 x Cooper Flagg.

Available now.
11.8M
28.7K
276
4mo ago
newbalancebasketball
Introducing the Hesi Low v2 x Cooper Flagg. Available now.
We Got Now. Cooper Flagg. 2025.
11.5M
19.4K
162
11mo ago
newbalancebasketball
We Got Now. Cooper Flagg. 2025.
Introducing the Tyrese Maxey Hero Pack. 

A story brought to life by Dallas-based artist Jammie Holmes, whose raw, expressive portraits are meant to inspire positive change. 

Available 7/31.
8.1M
9.44K
215
7mo ago
newbalancebasketball
Introducing the Tyrese Maxey Hero Pack. A story brought to life by Dallas-based artist Jammie Holmes, whose raw, expressive portraits are meant to inspire positive change. Available 7/31.
The 2025 New Balance Beantown Elite Experience.

Until next year.

Watch the full film on our YouTube.
3.35M
11.9K
66
6mo ago
newbalancebasketball
The 2025 New Balance Beantown Elite Experience. Until next year. Watch the full film on our YouTube.
@cooper_flagg. The Maine choice. The first choice.
1.67M
66.9K
167
8mo ago
newbalancebasketball
@cooper_flagg. The Maine choice. The first choice.
Cooper Flagg has everything he needs to change the game from Day 1. Introducing the Hesi Low v2 x Cooper Flagg.

Available 10/22.
1.2M
48.1K
306
4mo ago
newbalancebasketball
Cooper Flagg has everything he needs to change the game from Day 1. Introducing the Hesi Low v2 x Cooper Flagg. Available 10/22.
The best players have their own flavor.

The Flavors Pack, featuring the Two Wxy v5 and Hesi Low v2.

Available 4/15
1.03M
41.2K
68
11mo ago
newbalancebasketball
The best players have their own flavor. The Flavors Pack, featuring the Two Wxy v5 and Hesi Low v2. Available 4/15
The inaugural New Balance Beantown Elite Experience is here. 

Welcoming some of the best high school basketball players from around the country to our campus for an unforgettable three days of high-level competition in the heart of Boston.
993K
10.3K
133
6mo ago
newbalancebasketball
The inaugural New Balance Beantown Elite Experience is here. Welcoming some of the best high school basketball players from around the country to our campus for an unforgettable three days of high-level competition in the heart of Boston.
The flagg day special edition graphic tees and crewnecks. Celebrating the next step in Cooper’s on-court journey.

Available 6/23 on newbalance.com.
959K
38.4K
105
8mo ago
newbalancebasketball
The flagg day special edition graphic tees and crewnecks. Celebrating the next step in Cooper’s on-court journey. Available 6/23 on newbalance.com.
@cooper_flagg, the unanimous Men’s College Player of the Year. The end of one journey and the start of another.
903K
36.1K
156
11mo ago
newbalancebasketball
@cooper_flagg, the unanimous Men’s College Player of the Year. The end of one journey and the start of another.
Flagg Day in New York City with @cooper_flagg and @footlocker.

cc: @overtimemikey
869K
14.2K
113
8mo ago
newbalancebasketball
Flagg Day in New York City with @cooper_flagg and @footlocker. cc: @overtimemikey
Built to reach the top and keep going. The KAWHI IV Wave.​
​
Globally available 4/25.
428K
17.1K
121
10mo ago
newbalancebasketball
Built to reach the top and keep going. The KAWHI IV Wave.​ ​ Globally available 4/25.
The best pick-up game. Ever.
407K
16.3K
659
1mo ago
newbalancebasketball
The best pick-up game. Ever.
2x NBA All-Star @tyresemaxey.
378K
15.1K
390
1mo ago
newbalancebasketball
2x NBA All-Star @tyresemaxey.
The Two Wxy v5, as worn by Cameron Brink.

Available now in ‘Chrome’.
321K
12.8K
37
12mo ago
newbalancebasketball
The Two Wxy v5, as worn by Cameron Brink. Available now in ‘Chrome’.
flagg day. June 25 2025.

Cooper Flagg’s journey to the game’s biggest arenas, started with the work done in empty gyms.
267K
10.7K
53
8mo ago
newbalancebasketball
flagg day. June 25 2025. Cooper Flagg’s journey to the game’s biggest arenas, started with the work done in empty gyms.
The Fresh Foam BBv3 worn by Zach LaVine. Fresh for four quarters. 

Available now.
239K
9.57K
46
8mo ago
newbalancebasketball
The Fresh Foam BBv3 worn by Zach LaVine. Fresh for four quarters. Available now.

New Balance Basketball (@newbalancebasketball) Instagram Stats & Analytics

New Balance Basketball (@newbalancebasketball) has 269K Instagram followers with a 0.13% engagement rate over the past 12 months. Across 138 posts, New Balance Basketball received 713K total likes and 199M impressions, averaging 8.49K likes per post. This page tracks New Balance Basketball's performance metrics, top content, and engagement trends — updated daily.

New Balance Basketball (@newbalancebasketball) Instagram Analytics FAQ

How many Instagram followers does New Balance Basketball have?+
New Balance Basketball (@newbalancebasketball) has 269K Instagram followers as of March 2026.
What is New Balance Basketball's Instagram engagement rate?+
New Balance Basketball's Instagram engagement rate is 0.13% over the last 12 months, based on 138 posts.
How many likes does New Balance Basketball get on Instagram?+
New Balance Basketball received 713K total likes across 138 posts in the last 12 months, averaging 8.49K likes per post.
How many Instagram impressions does New Balance Basketball get?+
New Balance Basketball's Instagram content generated 199M total impressions over the last 12 months.