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followers
817K
impressions
47.8M
likes
552K
comments
74.5K
posts
646
engagement
0.967%
emv
$1.19M
Average per post
74.0K
Key Metrics
Impressions
monthly
Distributions
Content
4.41M
33.6K
548
3mo ago
jonesroadbeauty
We’re definitely falling for the Dark Brown Eyeshadow Stick + Espresso Best Pencil combination.
What’s your favorite eyeshadow/liner shade combo?
1.20M
2.61K
61
6mo ago
jonesroadbeauty
It’s almost your last chance to try exclusive Gel Liner in Espresso on sale.
This limited-edition shade is only in The Party Kit - now up to 20% off thanks to our Black Friday Sitewide Sale.
834K
2.49K
58
1mo ago
jonesroadbeauty
me 🤝🏻 deeper tone blush
wearing @jonesroadbeauty blushing stick in my shade JOY
820K
5.57K
1.60K
6mo ago
jonesroadbeauty
Andreas’s wears The Party Kit in Party.
Three exclusives just for party season:
- The Eyeshadow Stick in Cool Taupe
- Mini Miracle Balm in Party
- Gel Liner in Espresso
Comment HOLIDAY to explore the kits.
796K
12.2K
393
9mo ago
jonesroadbeauty
Back to school calls for quick, effortless makeup that fits into your life.
Charlotte’s easy look:
- What The Foundation in Beige
- The Face Pencil in #7
- The Neutralizer Pencil in Fair Peach
- The Best Eyeshadow in Ash
- The Bronzer in Dusty Rose
- Tinted Face Powder in Yellow and Light
- Miracle Balm in Pinched Cheeks
- The Lip Pencil in Nude Rose
- Just A Sec in Cool Brown
- Gel Liner in Brown
- The Mascara
733K
1.90K
101
3mo ago
jonesroadbeauty
Stop stressing the hooded eyes.
A tip from the founder herself.
The Eyeshadow Stick makes it easy.
Try it and see.
695K
3.68K
103
5mo ago
jonesroadbeauty
Three steps to smokey party eyes:
Layer The Best Eyeshadow in Smokey Brown all over the lid, Dark Brown along the lash line, and a touch of So Pretty to finish the statement.
638K
8.38K
2.56K
6mo ago
jonesroadbeauty
Comment CHARLOTTE for links to her look - up to 20% off for a limited time only.
590K
14.5K
3.23K
11mo ago
jonesroadbeauty
Here’s an easy, complete look in just a few minutes.
Comment SUMMER to get @agingwith_style_and_grays’s look.
558K
4.53K
93
3mo ago
jonesroadbeauty
Proof a smokey eye doesn’t have to be complicated. All you need is The Eyeshadow Stick.
For Savannah’s look, Bobbi used:
•Cream
•Smokey Grey
•Dark Brown
What should Bobbi explain next?
544K
2.04K
45
3mo ago
jonesroadbeauty
Sometimes all you need is a The Eyeshadow Stick + Best Pencil duo.
On Andressa:
Eyeshadow Stick in Smokey Brown (Party Kit exclusive)
Best Pencil in Espresso (Bobbi Kit 5.0 exclusive)
511K
1.98K
166
1mo ago
jonesroadbeauty
Joy vs Pinch, comment your opinions below
484K
629
36
6mo ago
jonesroadbeauty
Last chance to try Miracle Balm on sale - our Cyber Monday Sitewide Sale ends at 11:59pm ET tonight.
- Up to 20% off all orders
- Up to 25% off The Mini Miracle Balm Set
456K
3.84K
2.15K
7mo ago
jonesroadbeauty
A pop of pink can pull it all together.
Not pictured: What The Foundation for a moisturizing, even base.
Comment GLOW to get Silvia’s look.
413K
2.35K
101
7mo ago
jonesroadbeauty
The ultimate laid-back statement look.
Andressa is wearing The Bobbi Kit 5.0 in Chic:
- Miracle Balm in Chic
- The Eyeshadow Stick in Smokey Brown
- The Illuminator in Baby Pink
- The Lip in Batch 18
- The Best Pencil in Espresso
330K
3.25K
164
7mo ago
jonesroadbeauty
The easiest makeup routine - tutorial by makeup artist and founder @justbobbidotcom.
All products are exclusive to The Bobbi Kit 5.0 in Chic.
322K
1.38K
23
5mo ago
jonesroadbeauty
White elephant just got a lot less stressful.
Gel Liner comes in four shades - this is Espresso, exclusive to The Party Kit.
While you’re shopping for gifts, get one on us. All orders $85+ get a free Reusable Eye Mask for a limited time only.
322K
2.71K
69
5mo ago
jonesroadbeauty
Jenna’s perfect party look for New Year’s Eve includes:
- The Eyeshadow Stick in Cool Taupe
- Gel Liner in Espresso
- Mini Miracle Balm in Party
Each product is exclusive to The Party Kit in Party.
311K
3.82K
199
11mo ago
jonesroadbeauty
We love a sparkle in the summer.
@whitehairwisdom wears not 1, but 2 shades of Sparkle Wash for her summer night out.
The products:
- Sparkle Wash in Barely Pink
- Sparkle Wash in Midas
- Gel Liner in Brown
- The Best Pencil in Brown
- Lip And Cheek Stick in English Rose
- Miracle Balm in Happy Hour
- The Mascara
- The Brow Pencil in Grey
- The Lip Pencil in Nude Pink
275K
2.70K
141
12mo ago
jonesroadbeauty
We understood the assignment.
Shimmer Face Oil swatches behind the scenes. Starting with Midas, followed by Bronze, Cool Rose and Pink Opal. Try it for yourself and let us know what you think.
Jones Road Beauty (@jonesroadbeauty) Instagram Stats & Analytics
Jones Road Beauty (@jonesroadbeauty) has 817K Instagram followers with a 0.97% engagement rate over the past 12 months. Across 646 posts, Jones Road Beauty received 552K total likes and 43.4M impressions, averaging 855 likes per post. This page tracks Jones Road Beauty's performance metrics, top content, and engagement trends — updated daily.
Jones Road Beauty (@jonesroadbeauty) Instagram Analytics FAQ
How many Instagram followers does Jones Road Beauty have?+
Jones Road Beauty (@jonesroadbeauty) has 817K Instagram followers as of June 2026.
What is Jones Road Beauty's Instagram engagement rate?+
Jones Road Beauty's Instagram engagement rate is 0.97% over the last 12 months, based on 646 posts.
How many likes does Jones Road Beauty get on Instagram?+
Jones Road Beauty received 552K total likes across 646 posts in the last 12 months, averaging 855 likes per post.
How many Instagram impressions does Jones Road Beauty get?+
Jones Road Beauty's Instagram content generated 43.4M total impressions over the last 12 months.