NewGet @jonesroadbeauty's full report
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followers
869K
impressions
53.8M
likes
659K
comments
72.9K
posts
698
engagement
0.968%
emv
$1.33M
Average per post
77.1K

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Top Content

The brown eye + Espresso Best Pencil duo>>

Available now
4.58M
15.4K
442
2mo ago
jonesroadbeauty
The brown eye + Espresso Best Pencil duo>> Available now
We’re definitely falling for the Dark Brown Eyeshadow Stick + Espresso Best Pencil combination. 

What’s your favorite eyeshadow/liner shade combo?
4.42M
33.6K
553
7mo ago
jonesroadbeauty
We’re definitely falling for the Dark Brown Eyeshadow Stick + Espresso Best Pencil combination. What’s your favorite eyeshadow/liner shade combo?
Stop stressing the hooded eyes.
A tip from the founder herself.

The Eyeshadow Stick makes it easy. 
Try it and see.
1.22M
2.18K
106
7mo ago
jonesroadbeauty
Stop stressing the hooded eyes. A tip from the founder herself. The Eyeshadow Stick makes it easy. Try it and see.
It’s almost your last chance to try exclusive Gel Liner in Espresso on sale.

This limited-edition shade is only in The Party Kit - now up to 20% off thanks to our Black Friday Sitewide Sale.
1.20M
2.61K
61
10mo ago
jonesroadbeauty
It’s almost your last chance to try exclusive Gel Liner in Espresso on sale. This limited-edition shade is only in The Party Kit - now up to 20% off thanks to our Black Friday Sitewide Sale.
Finished your complexion but want to take your look to the next level? Follow these steps to get Charlotte’s night-out look.
884K
13.0K
485
1mo ago
jonesroadbeauty
Finished your complexion but want to take your look to the next level? Follow these steps to get Charlotte’s night-out look.
me 🤝🏻 deeper tone blush

wearing @jonesroadbeauty blushing stick in my shade JOY
844K
2.51K
59
5mo ago
jonesroadbeauty
me 🤝🏻 deeper tone blush wearing @jonesroadbeauty blushing stick in my shade JOY
Andreas’s wears The Party Kit in Party.

Three exclusives just for party season: 

- The Eyeshadow Stick in Cool Taupe
- Mini Miracle Balm in Party
- Gel Liner in Espresso 

Comment HOLIDAY to explore the kits.
821K
5.55K
1.60K
10mo ago
jonesroadbeauty
Andreas’s wears The Party Kit in Party. Three exclusives just for party season: - The Eyeshadow Stick in Cool Taupe - Mini Miracle Balm in Party - Gel Liner in Espresso Comment HOLIDAY to explore the kits.
#Liberty’s self-appointed Head of Extraordinary has arrived. #HelenaBonhamCarter joins us with one mission: to curate the 2026 Beauty Advent Calendar. 
Discover more at the link in bio.
 
Cast: 
#HelenaBonhamCarter
@lisaeldridgemakeup
@violette_fr 
@justbobbidotcom @jonesroadbeauty
@silcox_mark
@mrlukemcqueen

Production: @stinkfilms
Director: @eoinglaister
Music: @janbrzee
808K
34.4K
882
4w ago
jonesroadbeauty
#Liberty’s self-appointed Head of Extraordinary has arrived. #HelenaBonhamCarter joins us with one mission: to curate the 2026 Beauty Advent Calendar.  Discover more at the link in bio.   Cast:  #HelenaBonhamCarter @lisaeldridgemakeup @violette_fr  @justbobbidotcom @jonesroadbeauty @silcox_mark @mrlukemcqueen Production: @stinkfilms Director: @eoinglaister Music: @janbrzee
#HelenaBonhamCarter, #Liberty’s self- appointed Head of Extraordinary, is on a mission to find the most extraordinary beauty picks to fill this year’s Beauty Advent Calendar. With the help of @jonesroadbeauty’s founder @justbobbidotcom, can she pull off a miracle?⁠
Discover more at the link in bio.
747K
14.6K
176
4w ago
jonesroadbeauty
#HelenaBonhamCarter, #Liberty’s self- appointed Head of Extraordinary, is on a mission to find the most extraordinary beauty picks to fill this year’s Beauty Advent Calendar. With the help of @jonesroadbeauty’s founder @justbobbidotcom, can she pull off a miracle?⁠ Discover more at the link in bio.
Three steps to smokey party eyes:

Layer The Best Eyeshadow in Smokey Brown all over the lid, Dark Brown along the lash line, and a touch of So Pretty to finish the statement.
696K
3.67K
102
9mo ago
jonesroadbeauty
Three steps to smokey party eyes: Layer The Best Eyeshadow in Smokey Brown all over the lid, Dark Brown along the lash line, and a touch of So Pretty to finish the statement.
Comment CHARLOTTE for links to her look - up to 20% off for a limited time only.
640K
8.37K
2.59K
10mo ago
jonesroadbeauty
Comment CHARLOTTE for links to her look - up to 20% off for a limited time only.
Proof a smokey eye doesn’t have to be complicated. All you need is The Eyeshadow Stick.

For Savannah’s look, Bobbi used:
•Cream 
•Smokey Grey
•Dark Brown

What should Bobbi explain next?
560K
4.54K
93
7mo ago
jonesroadbeauty
Proof a smokey eye doesn’t have to be complicated. All you need is The Eyeshadow Stick. For Savannah’s look, Bobbi used: •Cream •Smokey Grey •Dark Brown What should Bobbi explain next?
Sometimes all you need is a The Eyeshadow Stick + Best Pencil duo. 

On Andressa: 
Eyeshadow Stick in Smokey Brown (Party Kit exclusive) 
Best Pencil in Espresso (Bobbi Kit 5.0 exclusive)
546K
2.04K
45
7mo ago
jonesroadbeauty
Sometimes all you need is a The Eyeshadow Stick + Best Pencil duo. On Andressa: Eyeshadow Stick in Smokey Brown (Party Kit exclusive) Best Pencil in Espresso (Bobbi Kit 5.0 exclusive)
Joy vs Pinch, comment your opinions below
518K
2.02K
170
5mo ago
jonesroadbeauty
Joy vs Pinch, comment your opinions below
Last chance to try Miracle Balm on sale - our Cyber Monday Sitewide Sale ends at 11:59pm ET tonight. 

- Up to 20% off all orders
- Up to 25% off The Mini Miracle Balm Set
484K
629
36
10mo ago
jonesroadbeauty
Last chance to try Miracle Balm on sale - our Cyber Monday Sitewide Sale ends at 11:59pm ET tonight. - Up to 20% off all orders - Up to 25% off The Mini Miracle Balm Set
A pop of pink can pull it all together.

Not pictured: What The Foundation for a moisturizing, even base.

Comment GLOW to get Silvia’s look.
457K
3.84K
2.15K
11mo ago
jonesroadbeauty
A pop of pink can pull it all together. Not pictured: What The Foundation for a moisturizing, even base. Comment GLOW to get Silvia’s look.
Only have two minutes? We’ve got you covered. 

Watch @justbobbidotcom do a summer face in two minutes (and 10 seconds).
433K
3.23K
250
2mo ago
jonesroadbeauty
Only have two minutes? We’ve got you covered. Watch @justbobbidotcom do a summer face in two minutes (and 10 seconds).
The ultimate laid-back statement look. 

Andressa is wearing The Bobbi Kit 5.0 in Chic:

- Miracle Balm in Chic
- The Eyeshadow Stick in Smokey Brown
- The Illuminator in Baby Pink
- The Lip in Batch 18 
- The Best Pencil in Espresso
413K
2.35K
101
12mo ago
jonesroadbeauty
The ultimate laid-back statement look. Andressa is wearing The Bobbi Kit 5.0 in Chic: - Miracle Balm in Chic - The Eyeshadow Stick in Smokey Brown - The Illuminator in Baby Pink - The Lip in Batch 18 - The Best Pencil in Espresso
The easiest makeup routine - tutorial by makeup artist and founder @justbobbidotcom.

All products are exclusive to The Bobbi Kit 5.0 in Chic.
334K
3.28K
167
11mo ago
jonesroadbeauty
The easiest makeup routine - tutorial by makeup artist and founder @justbobbidotcom. All products are exclusive to The Bobbi Kit 5.0 in Chic.
Jenna’s perfect party look for New Year’s Eve includes: 

- The Eyeshadow Stick in Cool Taupe
- Gel Liner in Espresso
- Mini Miracle Balm in Party 

Each product is exclusive to The Party Kit in Party.
323K
2.70K
68
9mo ago
jonesroadbeauty
Jenna’s perfect party look for New Year’s Eve includes: - The Eyeshadow Stick in Cool Taupe - Gel Liner in Espresso - Mini Miracle Balm in Party Each product is exclusive to The Party Kit in Party.

Jones Road Beauty (@jonesroadbeauty) Instagram Stats & Analytics

Jones Road Beauty (@jonesroadbeauty) has 869K Instagram followers with a 0.97% engagement rate over the past 12 months. Across 698 posts, Jones Road Beauty received 659K total likes and 53.8M impressions, averaging 944 likes per post. This page tracks Jones Road Beauty's performance metrics, top content, and engagement trends — updated daily.

Jones Road Beauty (@jonesroadbeauty) Instagram Analytics FAQ

How many Instagram followers does Jones Road Beauty have?+
Jones Road Beauty (@jonesroadbeauty) has 869K Instagram followers as of October 2026.
What is Jones Road Beauty's Instagram engagement rate?+
Jones Road Beauty's Instagram engagement rate is 0.97% over the last 12 months, based on 698 posts.
How many likes does Jones Road Beauty get on Instagram?+
Jones Road Beauty received 659K total likes across 698 posts in the last 12 months, averaging 944 likes per post.
How many Instagram impressions does Jones Road Beauty get?+
Jones Road Beauty's Instagram content generated 53.8M total impressions over the last 12 months.