NewGet @johnniewalker's full report
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followers
573K
impressions
42.2M
likes
1.44M
comments
12.9K
posts
93
engagement
0.928%
emv
$1.22M
Average per post
454K

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Top Content

💙 #johnniewalkerbluepartner DrinkIQ.com Drink responsibly 경고: 지나친 음주는 뇌졸중, 기억력 손상이나 치매를 유발합니다. 임신 중 음주는 기형아 출생 위험을 높입니다.
16.5M
660K
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5mo ago
johnniewalker
💙 #johnniewalkerbluepartner DrinkIQ.com Drink responsibly 경고: 지나친 음주는 뇌졸중, 기억력 손상이나 치매를 유발합니다. 임신 중 음주는 기형아 출생 위험을 높입니다.
Look who just walked in. #ad ROSÉ is one of music’s most distinctive voices, and she keeps pushing her craft somewhere new. That same drive to find new ways forward has been at the heart of Johnnie Walker from the very beginning. It all starts tonight in Seoul. Drink responsibly. DRINKiQ.com #KeepWalking
8.49M
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2w ago
johnniewalker
Look who just walked in. #ad ROSÉ is one of music’s most distinctive voices, and she keeps pushing her craft somewhere new. That same drive to find new ways forward has been at the heart of Johnnie Walker from the very beginning. It all starts tonight in Seoul. Drink responsibly. DRINKiQ.com #KeepWalking
Every journey begins with a single decision, then another, and another. To rise after the setbacks. To trust in the process. To take the next brave step, even when the path shifts beneath you. Keep Walking. Discover more at the link in bio. Drink responsibly | DrinkIQ.com #KeepWalking
6.24M
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11mo ago
johnniewalker
Every journey begins with a single decision, then another, and another. To rise after the setbacks. To trust in the process. To take the next brave step, even when the path shifts beneath you. Keep Walking. Discover more at the link in bio. Drink responsibly | DrinkIQ.com #KeepWalking
a new era for Black Label 🥃🐾 #ad @sabrinacarpenter's limited edition is here. go tell your group chat. 
uk, you're up. rest of the world, hang tight 💋

drink responsibly | DrinkIQ.com
#KeepWalking
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2mo ago
johnniewalker
a new era for Black Label 🥃🐾 #ad @sabrinacarpenter's limited edition is here. go tell your group chat. 
uk, you're up. rest of the world, hang tight 💋

drink responsibly | DrinkIQ.com
#KeepWalking
@byeonwooseok has always walked his own path. Built over years of dedication and depth, his journey continues to unfold – shaped by time, craft and everything still to come. Johnnie Walker Blue Label, defined by the same pursuit of mastery, is honoured to share this moment – and celebrate the steps that follow. Drink responsibly. DRINKiQ.com #KeepWalking 흔들림 없이 자신만의 길을 걸어온 배우 변우석 (@byeonwooseok) 묵묵히 쌓아온 시간과 깊이, 그리고 앞으로 펼쳐질 또 다른 여정. 조니워커 블루가 그 순간을 함께합니다. #KeepWalking#조니워커블루
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6mo ago
johnniewalker
@byeonwooseok has always walked his own path. Built over years of dedication and depth, his journey continues to unfold – shaped by time, craft and everything still to come. Johnnie Walker Blue Label, defined by the same pursuit of mastery, is honoured to share this moment – and celebrate the steps that follow. Drink responsibly. DRINKiQ.com #KeepWalking 흔들림 없이 자신만의 길을 걸어온 배우 변우석 (@byeonwooseok) 묵묵히 쌓아온 시간과 깊이, 그리고 앞으로 펼쳐질 또 다른 여정. 조니워커 블루가 그 순간을 함께합니다. #KeepWalking#조니워커블루
To mark Lunar New Year, Johnnie Walker invited haute couturier @RobertWun to conceptualise a limited-edition Blue Label bottle for the Year of the Horse. Lunar New Year is rooted in progress: honouring tradition while stepping forward with intention. That philosophy sits at the heart of Johnnie Walker’s Keep Walking spirit and mirrors Robert Wun’s own approach to design. As he puts it, “Pushing boundaries is integral to storytelling”. Through his contemporary lens, tradition is reimagined. The bottle features a spirited horse galloping ahead – a symbol of strength and resilience in Chinese culture – alongside a bold figure dressed in Robert Wun’s couture, together embodying forward momentum and the drive to forge new paths. For the Year of the Horse, this collaboration is a reminder to move with purpose and embrace what lies ahead. How are you welcoming the Lunar New Year? Drink responsibly | DrinkIQ.com #JohnnieWalkerxRobertWun
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9mo ago
johnniewalker
To mark Lunar New Year, Johnnie Walker invited haute couturier @RobertWun to conceptualise a limited-edition Blue Label bottle for the Year of the Horse. Lunar New Year is rooted in progress: honouring tradition while stepping forward with intention. That philosophy sits at the heart of Johnnie Walker’s Keep Walking spirit and mirrors Robert Wun’s own approach to design. As he puts it, “Pushing boundaries is integral to storytelling”. Through his contemporary lens, tradition is reimagined. The bottle features a spirited horse galloping ahead – a symbol of strength and resilience in Chinese culture – alongside a bold figure dressed in Robert Wun’s couture, together embodying forward momentum and the drive to forge new paths. For the Year of the Horse, this collaboration is a reminder to move with purpose and embrace what lies ahead. How are you welcoming the Lunar New Year? Drink responsibly | DrinkIQ.com #JohnnieWalkerxRobertWun
Known for his breakout roles and off-screen style, Callum Turner has been announced as Johnnie Walker Blue Label’s new Global Ambassador, in a partnership that will follow him through moments of progress and celebration. “Success to me is consistency,” Callum says, over a glass of Blue Manhattan. His rise was built on effort and the kind of charisma that’s hard to ignore. It’s made him one of the industry’s most in-demand actors. Alcohol content: 15.8 g per serve Drink responsibly | DrinkIQ.com #KeepWalking
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3mo ago
johnniewalker
Known for his breakout roles and off-screen style, Callum Turner has been announced as Johnnie Walker Blue Label’s new Global Ambassador, in a partnership that will follow him through moments of progress and celebration. “Success to me is consistency,” Callum says, over a glass of Blue Manhattan. His rise was built on effort and the kind of charisma that’s hard to ignore. It’s made him one of the industry’s most in-demand actors. Alcohol content: 15.8 g per serve Drink responsibly | DrinkIQ.com #KeepWalking
#ad There’s something special about nights like this. Great company, @sabrinacarpenter ’s signature Go Go Highball, and a weekend where music took center stage. Grateful to share moments like these with @kingofbingo and everyone who made it a night to remember. 🥃 Drink responsible | DRINKiQ.com
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9mo ago
johnniewalker
#ad There’s something special about nights like this. Great company, @sabrinacarpenter ’s signature Go Go Highball, and a weekend where music took center stage. Grateful to share moments like these with @kingofbingo and everyone who made it a night to remember. 🥃 Drink responsible | DRINKiQ.com
Old Hollywood? She said let me remix that ✨ Sabrina Carpenter serving pre-Met glam with a side of Black Label — Because progress looks the best when you make it your own. Drink responsibly | DrinkIQ.com #KeepWalking
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6mo ago
johnniewalker
Old Hollywood? She said let me remix that ✨ Sabrina Carpenter serving pre-Met glam with a side of Black Label — Because progress looks the best when you make it your own. Drink responsibly | DrinkIQ.com #KeepWalking
Please, please, please… keep your eyes peeled 🥃👀 Drink responsibly | DrinkIQ.com #KeepWalking
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2mo ago
johnniewalker
Please, please, please… keep your eyes peeled 🥃👀 Drink responsibly | DrinkIQ.com #KeepWalking
Where’s she going, and can we come?​ 👠 ​ Drink responsibly | DrinkIQ.com​ #KeepWalking
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12h ago
johnniewalker
Where’s she going, and can we come?​ 👠 ​ Drink responsibly | DrinkIQ.com​ #KeepWalking
She served timeless looks and vocals — and wrapped the tour with one last sip of Johnnie Walker Black, all in true Sabrina style. Photo credit @alfredoflores #JohnnieWalkerxSabrinaCarpenter
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11mo ago
johnniewalker
She served timeless looks and vocals — and wrapped the tour with one last sip of Johnnie Walker Black, all in true Sabrina style. Photo credit @alfredoflores #JohnnieWalkerxSabrinaCarpenter
Frequent flyer, this one 🥃💋 Swipe to see where it’s landing. Drink responsibly | DrinkIQ.com #KeepWalking
179K
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3w ago
johnniewalker
Frequent flyer, this one 🥃💋 Swipe to see where it’s landing. Drink responsibly | DrinkIQ.com #KeepWalking
Johnnie Walker x NTS coming soon… #KEEPWALKING Drink responsibly. DRINKiQ.com
155K
hidden
70
9mo ago
johnniewalker
Johnnie Walker x NTS coming soon… #KEEPWALKING Drink responsibly. DRINKiQ.com
To the Year of the Horse—may it bring drive, resilience, and momentum 🧧✨ Johnnie Walker Blue Label, @papermagazine, and haute couturier @robertwun brought together New York City for a Lunar New Year celebration—custom Blue Label cocktails, a performance by @kevinwoo_official, and energy that matched the year ahead. How are you welcoming the Year of the Horse? Drink responsibly | DrinkIQ.com
148K
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8mo ago
johnniewalker
To the Year of the Horse—may it bring drive, resilience, and momentum 🧧✨ Johnnie Walker Blue Label, @papermagazine, and haute couturier @robertwun brought together New York City for a Lunar New Year celebration—custom Blue Label cocktails, a performance by @kevinwoo_official, and energy that matched the year ahead. How are you welcoming the Year of the Horse? Drink responsibly | DrinkIQ.com
She’s always had more to say. ROSÉ has spent years finding new ways to show who she is, and Johnnie Walker has spent two centuries doing much the same with whisky. So when she wanted to try something new, it made sense to do it together, starting with a night in Seoul, the city where it all began for her. Drink responsibly. DRINKiQ.com #KeepWalking
143K
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1w ago
johnniewalker
She’s always had more to say. ROSÉ has spent years finding new ways to show who she is, and Johnnie Walker has spent two centuries doing much the same with whisky. So when she wanted to try something new, it made sense to do it together, starting with a night in Seoul, the city where it all began for her. Drink responsibly. DRINKiQ.com #KeepWalking
Meet Johnnie Walker Blue Label’s new leading man – Callum Turner. Johnnie Walker Blue Label takes you into the moments few get to see – the reflection and anticipation that take place away from the spotlight. Because not all progress is loud. Sometimes it’s found in the moments between the milestones. Drink responsibly | DrinkIQ.com ​ #KeepWalking
143K
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3mo ago
johnniewalker
Meet Johnnie Walker Blue Label’s new leading man – Callum Turner. Johnnie Walker Blue Label takes you into the moments few get to see – the reflection and anticipation that take place away from the spotlight. Because not all progress is loud. Sometimes it’s found in the moments between the milestones. Drink responsibly | DrinkIQ.com ​ #KeepWalking
Callum Turner’s progress has come from a genuine pursuit of excellence in his craft, without losing sight of where he started. It’s the same kind of progress Johnnie Walker has been championing for over two centuries. Drink responsibly | DrinkIQ.com ​ #KeepWalking
130K
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3mo ago
johnniewalker
Callum Turner’s progress has come from a genuine pursuit of excellence in his craft, without losing sight of where he started. It’s the same kind of progress Johnnie Walker has been championing for over two centuries. Drink responsibly | DrinkIQ.com ​ #KeepWalking
Consider your wishes, granted ✨ The @sabrinacarpenter x Black Label Limited Edition has made its debut in the UK, with Mexico, India, and select markets across Europe and Asia Pacific getting their turn soon. Drink responsibly | DrinkIQ.com #KeepWalking
122K
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2mo ago
johnniewalker
Consider your wishes, granted ✨ The @sabrinacarpenter x Black Label Limited Edition has made its debut in the UK, with Mexico, India, and select markets across Europe and Asia Pacific getting their turn soon. Drink responsibly | DrinkIQ.com #KeepWalking
ROSÉ made four cocktails, and we need to talk about them 🤭 @roses_are_rosie has a gift for blending different influences into something that sounds unmistakably like her, and blending is what Johnnie Walker has always done best. So when she wanted to express her creativity in a new way, she did it with four signature cocktails, each one capturing a different side of her: Twist of Something 🍏, Sweet Girl Intuition 💗, Toxic Sour 🫒 and Straight to the Point 🥥 Which one are you? Tell us in the comments. Drink responsibly. DRINKiQ.com #KeepWalking
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1w ago
johnniewalker
ROSÉ made four cocktails, and we need to talk about them 🤭 @roses_are_rosie has a gift for blending different influences into something that sounds unmistakably like her, and blending is what Johnnie Walker has always done best. So when she wanted to express her creativity in a new way, she did it with four signature cocktails, each one capturing a different side of her: Twist of Something 🍏, Sweet Girl Intuition 💗, Toxic Sour 🫒 and Straight to the Point 🥥 Which one are you? Tell us in the comments. Drink responsibly. DRINKiQ.com #KeepWalking

Johnnie Walker (@johnniewalker) Instagram Stats & Analytics

Johnnie Walker (@johnniewalker) has 573K Instagram followers with a 0.93% engagement rate over the past 12 months. Across 93.0 posts, Johnnie Walker received 1.44M total likes and 42.2M impressions, averaging 15.5K likes per post. This page tracks Johnnie Walker's performance metrics, top content, and engagement trends — updated daily. To benchmark @johnniewalker against other accounts, use Socialpruf's Instagram competitor analysis tool.

Johnnie Walker (@johnniewalker) Instagram Analytics FAQ

How many Instagram followers does Johnnie Walker have?+
Johnnie Walker (@johnniewalker) has 573K Instagram followers as of November 2026.
What is Johnnie Walker's Instagram engagement rate?+
Johnnie Walker's Instagram engagement rate is 0.93% over the last 12 months, based on 93.0 posts.
How many likes does Johnnie Walker get on Instagram?+
Johnnie Walker received 1.44M total likes across 93.0 posts in the last 12 months, averaging 15.5K likes per post.
How many Instagram impressions does Johnnie Walker get?+
Johnnie Walker's Instagram content generated 42.2M total impressions over the last 12 months.
Can I compare Johnnie Walker with other Instagram accounts?+
Yes. Add @johnniewalker to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.