instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
1.76M
impressions
19.8M
likes
654K
comments
10.4K
posts
119
engagement
2.32%
emv
$572K
Avg. per post
183K

Key Metrics

Distributions

Top Content

IKEA x Gustaf Westman. 

In stores soon. 

#IKEAxGustafWestman
2.61M
91.3K
1.27K
5mo ago
ikea
IKEA x Gustaf Westman. In stores soon. #IKEAxGustafWestman
IKEA x Gustaf Westman! Reimagining celebrations this autumn. 

#IKEAxGustafWestman
2.17M
86.9K
2.04K
8mo ago
ikea
IKEA x Gustaf Westman! Reimagining celebrations this autumn. #IKEAxGustafWestman
Meatball plate! IKEA x Gustaf Westman!
 
#IKEAxGustafWestman #VINTERFINT
1.87M
74.8K
1.12K
6mo ago
ikea
Meatball plate! IKEA x Gustaf Westman!   #IKEAxGustafWestman #VINTERFINT
Reinterpreting light together 💫 
 
IKEA and Sabine Marcelis proudly present our reimagined, iconic VARMBLIXT donut and pendant lamps, now with a smart upgrade. 
 
Keeping the same recognisable sculptural forms, the updated VARMBLIXT lamps enhance a home’s atmosphere by allowing you to experience customisable lighting. These new versions are built on the Matter standard, ensuring compatibility with smart home systems, and feature a matt finish that allows the light to glow softly, enhancing comfort and ambience. 
 
The donut lamp offers 12 preset colour sequences, curated by Sabine, enabling you to choose different moods as the hues transition gradually between various light shades, and when connected to the IKEA Home Smart app, you can explore the whole colour spectrum. The pendant lamp focuses on the nuances of white light, smoothly shifting from crisp white to a warm, candle-like glow, allowing one to explore lighting more freely.
 
IKEA and Sabine are continuing their collaboration and will launch another collection in 2027, focusing on new interpretations of light.
 
The new VARMBLIXT launches in April. Please contact your nearest IKEA store for more information. 
 
#VARMBLIXT #IKEAxSabineMarcelis
729K
29.2K
300
1mo ago
ikea
Reinterpreting light together 💫    IKEA and Sabine Marcelis proudly present our reimagined, iconic VARMBLIXT donut and pendant lamps, now with a smart upgrade.    Keeping the same recognisable sculptural forms, the updated VARMBLIXT lamps enhance a home’s atmosphere by allowing you to experience customisable lighting. These new versions are built on the Matter standard, ensuring compatibility with smart home systems, and feature a matt finish that allows the light to glow softly, enhancing comfort and ambience.    The donut lamp offers 12 preset colour sequences, curated by Sabine, enabling you to choose different moods as the hues transition gradually between various light shades, and when connected to the IKEA Home Smart app, you can explore the whole colour spectrum. The pendant lamp focuses on the nuances of white light, smoothly shifting from crisp white to a warm, candle-like glow, allowing one to explore lighting more freely.   IKEA and Sabine are continuing their collaboration and will launch another collection in 2027, focusing on new interpretations of light.   The new VARMBLIXT launches in April. Please contact your nearest IKEA store for more information.    #VARMBLIXT #IKEAxSabineMarcelis
Bringing the best from the past into the modern world 🩷

Rooted in 19th-century Swedish folklore, this collection is about more than just style. It explores how history can shape the way we live today — with colour, craftsmanship, and clever design created for smaller spaces and slower moments. 

Designer Matilda Hunyadi aimed to blend folk art decorations with contemporary forms. The result? Distinct silhouettes and statement pieces, like the eye-catching shapes of these cabinet doors. OMMJÄNGE brings tradition, colour, and smart functionality together in one striking design.

OMMJÄNGE isn’t just furniture — it’s a celebration of heritage, thoughtfully redesigned for today.

#OMMJÄNGE
568K
22.7K
245
5mo ago
ikea
Bringing the best from the past into the modern world 🩷 Rooted in 19th-century Swedish folklore, this collection is about more than just style. It explores how history can shape the way we live today — with colour, craftsmanship, and clever design created for smaller spaces and slower moments. Designer Matilda Hunyadi aimed to blend folk art decorations with contemporary forms. The result? Distinct silhouettes and statement pieces, like the eye-catching shapes of these cabinet doors. OMMJÄNGE brings tradition, colour, and smart functionality together in one striking design. OMMJÄNGE isn’t just furniture — it’s a celebration of heritage, thoughtfully redesigned for today. #OMMJÄNGE
Bright colours. Big personality. Beautiful sound and light 🎨🔊

We teamed up with @teklan to create a product line where technology becomes part of your décor, not something to hide.

Think bold patterns, unexpected colour combinations, and Bluetooth speakers with great sound that sync effortlessly, plus Spotify Tap for instant play.

Designed to lift the atmosphere of any room, even when they’re switched off. ✨

Available from December onwards, please check with your local IKEA for details.

#KULGLASS #SOLSKYDD #FADO
452K
16K
133
2mo ago
ikea
Bright colours. Big personality. Beautiful sound and light 🎨🔊 We teamed up with @teklan to create a product line where technology becomes part of your décor, not something to hide. Think bold patterns, unexpected colour combinations, and Bluetooth speakers with great sound that sync effortlessly, plus Spotify Tap for instant play. Designed to lift the atmosphere of any room, even when they’re switched off. ✨ Available from December onwards, please check with your local IKEA for details. #KULGLASS #SOLSKYDD #FADO
A collaboration between the past and the present 💫⁠
⁠
The OMMJÄNGE collection combines modern Scandinavian design with Swedish folklore art and craftsmanship through a contemporary and playful twist.⁠
⁠
Inspired by a vibrant 1800s wedding dress from the Swedish countryside, this collection combines playful design, lasting quality, and timeless craftsmanship.⁠
⁠
OMMJÄNGE will be available from September onwards; kindly check with your local IKEA store for more details.⁠
⁠
#OMMJÄNGE
446K
17.8K
199
8mo ago
ikea
A collaboration between the past and the present 💫⁠ ⁠ The OMMJÄNGE collection combines modern Scandinavian design with Swedish folklore art and craftsmanship through a contemporary and playful twist.⁠ ⁠ Inspired by a vibrant 1800s wedding dress from the Swedish countryside, this collection combines playful design, lasting quality, and timeless craftsmanship.⁠ ⁠ OMMJÄNGE will be available from September onwards; kindly check with your local IKEA store for more details.⁠ ⁠ #OMMJÄNGE
In celebration of 40 years of the IKEA meatball, here’s how to say ’meatball’ from all ✨round✨ the world🧆🌍
439K
4.68K
224
4mo ago
ikea
In celebration of 40 years of the IKEA meatball, here’s how to say ’meatball’ from all ✨round✨ the world🧆🌍
It's all in the details 🌷

This vase was created by Swedish designer @GustafWestman to challenge the idea of what a traditional vase should look like. Thus, Westman created a playful and unconventional piece. 

"I like it when products bring an element of humour, like this vase, it's wobbly, and these two parts are like two pieces of a puzzle; they can't work without one another," 

Tap the link in bio to explore this collection. Available in stores soon; please check with your local IKEA for more details.

#VINTERFINT #IKEAxGustafWestman
351K
14K
85
5mo ago
ikea
It's all in the details 🌷 This vase was created by Swedish designer @GustafWestman to challenge the idea of what a traditional vase should look like. Thus, Westman created a playful and unconventional piece. "I like it when products bring an element of humour, like this vase, it's wobbly, and these two parts are like two pieces of a puzzle; they can't work without one another," Tap the link in bio to explore this collection. Available in stores soon; please check with your local IKEA for more details. #VINTERFINT #IKEAxGustafWestman
Turning up the colour of light and sound ✨

IKEA and @teklan are bringing bold speakers, soft lamp silhouettes and playful patterns shaped to sit naturally in the home.

Experience high-quality sound through Bluetooth speakers that connect seamlessly, plus Spotify Tap for instant listening.
 
Available from December onwards, please check with your local IKEA for details.
 
#KULGLASS #SOLSKYDD #FADO
332K
13.3K
393
2mo ago
ikea
Turning up the colour of light and sound ✨ IKEA and @teklan are bringing bold speakers, soft lamp silhouettes and playful patterns shaped to sit naturally in the home. Experience high-quality sound through Bluetooth speakers that connect seamlessly, plus Spotify Tap for instant listening. Available from December onwards, please check with your local IKEA for details. #KULGLASS #SOLSKYDD #FADO
Get ready for the largest STOCKHOLM collection ever 🤩

Forty years ago, we launched the first STOCKHOLM collection, which was described as "the best of IKEA." Today, this legacy remains stronger than ever. 

Like the city it calls home, the #STOCKHOLM2025 collection is rooted and inspired by Swedish nature and landscapes, where our designers worked with natural materials such as pine, oak and wool - common materials in Scandinavia, creating 96 thoughtfully designed pieces.

Tap the link in bio to explore this collection. Available in stores from 10 April; please check with your local IKEA for more details.
328K
13.1K
248
10mo ago
ikea
Get ready for the largest STOCKHOLM collection ever 🤩 Forty years ago, we launched the first STOCKHOLM collection, which was described as "the best of IKEA." Today, this legacy remains stronger than ever. Like the city it calls home, the #STOCKHOLM2025 collection is rooted and inspired by Swedish nature and landscapes, where our designers worked with natural materials such as pine, oak and wool - common materials in Scandinavia, creating 96 thoughtfully designed pieces. Tap the link in bio to explore this collection. Available in stores from 10 April; please check with your local IKEA for more details.
Light up your world 💡

When creating this portable LED lamp, Swedish designer @GustafWestman wanted something that could lie flat and twist to transform its shape into something orbital.

Designed in Westman's signature curvy and sculptural shapes and playful bubble gum pink, he shares, "A rounded form has no clear ending, which I think gives an object more life." 

Tap the link in bio to explore this collection. Available in stores soon; please check with your local IKEA for more details.

#STRÅLA #IKEAxGustafWestman
311K
12.4K
112
5mo ago
ikea
Light up your world 💡 When creating this portable LED lamp, Swedish designer @GustafWestman wanted something that could lie flat and twist to transform its shape into something orbital. Designed in Westman's signature curvy and sculptural shapes and playful bubble gum pink, he shares, "A rounded form has no clear ending, which I think gives an object more life." Tap the link in bio to explore this collection. Available in stores soon; please check with your local IKEA for more details. #STRÅLA #IKEAxGustafWestman
Magic for the young, and young at heart 👋✨

Meet our collection where play meets everyday life.

Because play isn’t just for kids, it sparks creativity, boosts wellbeing, and makes the home feel alive.

From a cactus hanger 🌵 to a giraffe lamp 🦒 and a storage cat 🐱. GREJSIMOJS brings over 30 fun and functional products designed to inspire imagination for all ages.

#GREJSIMOJS
247K
4.97K
56
3w ago
ikea
Magic for the young, and young at heart 👋✨ Meet our collection where play meets everyday life. Because play isn’t just for kids, it sparks creativity, boosts wellbeing, and makes the home feel alive. From a cactus hanger 🌵 to a giraffe lamp 🦒 and a storage cat 🐱. GREJSIMOJS brings over 30 fun and functional products designed to inspire imagination for all ages. #GREJSIMOJS
Let your home come out and play ✨

For designer Marta Krupińska, playfulness isn’t just a style, it’s a mindset. “To me, playfulness is a way of looking at life that boosts creativity and makes me believe that everything is possible. I won’t ever allow my inner child to grow up.”

And you can feel that in every piece she created for GREJSIMOJS:
🦒 the portable giraffe lamp
🌵 the cactus hanger
🐭 the loudspeaker mouse
🐶 the dimmable dog lamp
…plus many more playful friends ready to move in.

Each one is designed to bring a little imagination and a lot of joy to everyday life.
 
👇 Which GREJSIMOJS piece is your perfect fit?

#GREJSIMOJS
245K
9.8K
100
3w ago
ikea
Let your home come out and play ✨ For designer Marta Krupińska, playfulness isn’t just a style, it’s a mindset. “To me, playfulness is a way of looking at life that boosts creativity and makes me believe that everything is possible. I won’t ever allow my inner child to grow up.” And you can feel that in every piece she created for GREJSIMOJS: 🦒 the portable giraffe lamp 🌵 the cactus hanger 🐭 the loudspeaker mouse 🐶 the dimmable dog lamp …plus many more playful friends ready to move in. Each one is designed to bring a little imagination and a lot of joy to everyday life.   👇 Which GREJSIMOJS piece is your perfect fit? #GREJSIMOJS
GREJSIMOJS brings you the best of both worlds – fun and function! Explore 30+ playful pieces designed to spark creativity throughout your home.
 
Available from February onwards, please check with your local IKEA for details.
 
Which one is your favourite?
 
#GREJSIMOJS
235K
3.57K
118
2mo ago
ikea
GREJSIMOJS brings you the best of both worlds – fun and function! Explore 30+ playful pieces designed to spark creativity throughout your home.   Available from February onwards, please check with your local IKEA for details.   Which one is your favourite?   #GREJSIMOJS
Bringing the joys of holidays to life
 
We’ve teamed up with Swedish cross-disciplinary artist Evelina Kroon for our VINTERFINT collection to merge classic rituals with modern interpretations.
 
Known for her graphic punch and bold colours, Evelina’s vibrant patterns give tradition a fresh twist during the festive season.
 
Available in stores soon, please check with your local IKEA for more details.
 
#IKEAxEvelinaKroon #VINTERFINT
230K
6.13K
119
4mo ago
ikea
Bringing the joys of holidays to life   We’ve teamed up with Swedish cross-disciplinary artist Evelina Kroon for our VINTERFINT collection to merge classic rituals with modern interpretations.   Known for her graphic punch and bold colours, Evelina’s vibrant patterns give tradition a fresh twist during the festive season.   Available in stores soon, please check with your local IKEA for more details.   #IKEAxEvelinaKroon #VINTERFINT
Getting better with age 💫

For the last four decades, the STOCKHOLM collection has always been quality you can see and feel.

Tap the link in bio to explore this collection. Available in stores 10 April onwards; please check with your local IKEA for more details.

#STOCKHOLM2025
216K
3.45K
35
10mo ago
ikea
Getting better with age 💫 For the last four decades, the STOCKHOLM collection has always been quality you can see and feel. Tap the link in bio to explore this collection. Available in stores 10 April onwards; please check with your local IKEA for more details. #STOCKHOLM2025
Coming soon…💝

#GREJSIMOJS
215K
4.98K
89
2mo ago
ikea
Coming soon…💝 #GREJSIMOJS
When geometric patterns meet vibrant colours 🟥 🟩
 
We’re teaming up with @evelina.kroon for an upcoming collaboration that gives traditional a modern twist.
 
Coming soon in the autumn of 2025. Stay tuned for more updates.
 
#IKEAxEvelinaKroon
214K
3.32K
123
8mo ago
ikea
When geometric patterns meet vibrant colours 🟥 🟩   We’re teaming up with @evelina.kroon for an upcoming collaboration that gives traditional a modern twist.   Coming soon in the autumn of 2025. Stay tuned for more updates.   #IKEAxEvelinaKroon
Every drop counts 💧

Fresh water is limited — and we’re all dependent on it. We want to reduce our impact by using and managing water more responsibly in everything we do. That’s why we created BERGVATTNET – a collection designed to help you use water efficiently where it matters most: at home.
 
From reducing water flow to collecting what would otherwise go to waste, these simple tools are part of a bigger mission to make everyday life more water-efficient. 
 
#BERGVATTNET #WaterEfficiency
 
How many litres of water are consumed during 10 minutes with an IKEA water-efficient shower?
214K
8.56K
73
5mo ago
ikea
Every drop counts 💧 Fresh water is limited — and we’re all dependent on it. We want to reduce our impact by using and managing water more responsibly in everything we do. That’s why we created BERGVATTNET – a collection designed to help you use water efficiently where it matters most: at home. From reducing water flow to collecting what would otherwise go to waste, these simple tools are part of a bigger mission to make everyday life more water-efficient. #BERGVATTNET #WaterEfficiency How many litres of water are consumed during 10 minutes with an IKEA water-efficient shower?

IKEA (@ikea) Instagram Stats & Analytics

IKEA (@ikea) has 1.76M Instagram followers with a 2.32% engagement rate over the past 12 months. Across 119 posts, IKEA received 654K total likes and 7.96M impressions, averaging 6.06K likes per post. This page tracks IKEA's performance metrics, top content, and engagement trends — updated daily.

IKEA (@ikea) Instagram Analytics FAQ

How many Instagram followers does IKEA have?+
IKEA (@ikea) has 1.76M Instagram followers as of February 2026.
What is IKEA's Instagram engagement rate?+
IKEA's Instagram engagement rate is 2.32% over the last 12 months, based on 119 posts.
How many likes does IKEA get on Instagram?+
IKEA received 654K total likes across 119 posts in the last year, averaging 6.06K likes per post.
How many Instagram impressions does IKEA get?+
IKEA's Instagram content generated 7.96M total impressions over the last 12 months.