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followers
2.44M
impressions
557M
likes
22.1M
comments
154K
posts
1.61K
engagement
3.92%
emv
$16.9M
Average per post
345K

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@cortis do K-pop differently. For the digital cover of i-D, we meet the five guys who can write, strum, harmonise, choreograph, creative direct, get a fit off, and win the hearts and minds of K-pop stans everywhere. See more at the link in bio. Photographed by @johnyuyi Styled by @clare_byrne Written by @hyunji_nam Hair: @hikaruhirano Makeup: @gracegraceahn Nails: @sojinails Set Design: @frostys.co Tailor: @costumer.shirlee Production: @perfectprojects_ Location: @agpwest
21.6M
865K
4.58K
6mo ago
i_d
@cortis do K-pop differently. For the digital cover of i-D, we meet the five guys who can write, strum, harmonise, choreograph, creative direct, get a fit off, and win the hearts and minds of K-pop stans everywhere. See more at the link in bio. Photographed by @johnyuyi Styled by @clare_byrne Written by @hyunji_nam Hair: @hikaruhirano Makeup: @gracegraceahn Nails: @sojinails Set Design: @frostys.co Tailor: @costumer.shirlee Production: @perfectprojects_ Location: @agpwest
120,000 applicants, six members, one Netflix series, two EPs, and one goal—world domination. For the digital cover of i-D, say hello to @katseyeworld. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
17.9M
716K
1.81K
12mo ago
i_d
120,000 applicants, six members, one Netflix series, two EPs, and one goal—world domination. For the digital cover of i-D, say hello to @katseyeworld. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
“No matter what, I’ll always be an artist first.” @daniela_avanzini for i-D 375. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
16.5M
659K
1.13K
12mo ago
i_d
“No matter what, I’ll always be an artist first.” @daniela_avanzini for i-D 375. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
Happy birthday to the one and only @roses_are_rosie 🖤 To celebrate the k-pop superstar's day, revisit her cover story from the limited edition i-D zine at the link in bio.
13.8M
552K
355
7mo ago
i_d
Happy birthday to the one and only @roses_are_rosie 🖤 To celebrate the k-pop superstar's day, revisit her cover story from the limited edition i-D zine at the link in bio.
After writing over 300 songs for their debut album, @cortis has created a blueprint for pop’s next generation, unfolding in real time. For the digital cover of i-D, the group looks ahead to their new era for 2026. See more at the link in bio. Photographed by @johnyuyi Styled by @ clare_byrne Written by @hyunji_nam Hair: @hikaruhirano Makeup: @gracegraceahn Nails: @sojinails Set Design: @frostys.co Tailor: @costumer.shirlee Production: @perfectprojects_ Location: @agpwest
12.1M
485K
1.18K
6mo ago
i_d
After writing over 300 songs for their debut album, @cortis has created a blueprint for pop’s next generation, unfolding in real time. For the digital cover of i-D, the group looks ahead to their new era for 2026. See more at the link in bio. Photographed by @johnyuyi Styled by @ clare_byrne Written by @hyunji_nam Hair: @hikaruhirano Makeup: @gracegraceahn Nails: @sojinails Set Design: @frostys.co Tailor: @costumer.shirlee Production: @perfectprojects_ Location: @agpwest
Kesha is the source! @lararajj for i-D 375. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Video: @norabermansurprise Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
11.9M
477K
798
12mo ago
i_d
Kesha is the source! @lararajj for i-D 375. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Video: @norabermansurprise Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
Living on the edge (with gas station sushi). Watch @sza's Food GUi-DE on Youtube now and secure your copy of the superstar’s i-D 376 magazine cover at the link in bio.
9.21M
476K
4.26K
6mo ago
i_d
Living on the edge (with gas station sushi). Watch @sza's Food GUi-DE on Youtube now and secure your copy of the superstar’s i-D 376 magazine cover at the link in bio.
What’s next? Anything. @meganskiendiel for i-D 375. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Video: @norabermansurprise Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
9.17M
367K
496
12mo ago
i_d
What’s next? Anything. @meganskiendiel for i-D 375. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Video: @norabermansurprise Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
The highly anticipated collaboration “Dolce Vita” between Mexican pop divas @DANNA and @belindapop is finally here! Swipe through an exclusive behind-the-scenes look at the new music video off Danna’s ‘WET DREAMS’ project and hear how the legendary linkup came to fruition. Photography by @bryanfls & @alexcordovaphoto
6.93M
277K
3.30K
1mo ago
i_d
The highly anticipated collaboration “Dolce Vita” between Mexican pop divas @DANNA and @belindapop is finally here! Swipe through an exclusive behind-the-scenes look at the new music video off Danna’s ‘WET DREAMS’ project and hear how the legendary linkup came to fruition. Photography by @bryanfls & @alexcordovaphoto
Time is precious when the first day of fake spring hits. What’s on your to-do list when the weather finally breaks? We hit some of our favorite NYC neighborhood spots in the @asics_sportstyle GEL-NYC 2.0. See the full GUi-DE at the link in bio.
5.14M
2.46K
16
6mo ago
i_d
Time is precious when the first day of fake spring hits. What’s on your to-do list when the weather finally breaks? We hit some of our favorite NYC neighborhood spots in the @asics_sportstyle GEL-NYC 2.0. See the full GUi-DE at the link in bio.
i-D went behind the scenes with @harry_lambert and @calumharper as they fitted Calum’s suit for the Devil Wears Prada 2 Premiere—inspired by one of pop culture’s most iconic characters, Mickey Mouse.
4.26M
374
10
5mo ago
i_d
i-D went behind the scenes with @harry_lambert and @calumharper as they fitted Calum’s suit for the Devil Wears Prada 2 Premiere—inspired by one of pop culture’s most iconic characters, Mickey Mouse.
@zaralarsson got her start as the precocious 10-year-old winner of the Swedish version of “Got Talent.” She went on to spend the ages of 11 to 26 putting out a variety of hits and became a record-shattering bestseller in Sweden. There have been euphoric moments, and times she almost quit. What’s changed is the amount of control Larsson has. In 2022, Larsson bought back her masters and launched her own production company, Sommer House. She’s Grammy-nominated for her song “Midnight Sun”and is between legs on her tour while working on the deluxe edition of her album. Compared to the Zara Larsson of five years ago, it feels like she’s ageing in reverse, having shed the weight of external expectation. For her digital cover of i-D, we catch up with the Swedish star to break down her meteoric break through. Photographed by @yasminediba Styled by @mimi.wade Written by @nrips Video by @norabermansurprise Hair: @fitchlunarhair Makeup: @kalikennedy Nails: @nailsxanalysse Set Design: @lizzielang Prop Stylist: @peter_gueracague Production: @themorrisongroup Post Production: @camerin.stoldt
4.24M
170K
643
8mo ago
i_d
@zaralarsson got her start as the precocious 10-year-old winner of the Swedish version of “Got Talent.” She went on to spend the ages of 11 to 26 putting out a variety of hits and became a record-shattering bestseller in Sweden. There have been euphoric moments, and times she almost quit. What’s changed is the amount of control Larsson has. In 2022, Larsson bought back her masters and launched her own production company, Sommer House. She’s Grammy-nominated for her song “Midnight Sun”and is between legs on her tour while working on the deluxe edition of her album. Compared to the Zara Larsson of five years ago, it feels like she’s ageing in reverse, having shed the weight of external expectation. For her digital cover of i-D, we catch up with the Swedish star to break down her meteoric break through. Photographed by @yasminediba Styled by @mimi.wade Written by @nrips Video by @norabermansurprise Hair: @fitchlunarhair Makeup: @kalikennedy Nails: @nailsxanalysse Set Design: @lizzielang Prop Stylist: @peter_gueracague Production: @themorrisongroup Post Production: @camerin.stoldt
Anyone who forges a new path in the world is bound to face skepticism, but when someone eventually proves themselves, public opinion doesn’t just shift—it flips completely. @katseyeworld is representative of a generation that resists categorisation by one identity, one language, or one nation. The world’s first global girl group once raised eyebrows, but after two years, two EPs, and over 30 million followers, no one questions KATSEYE’s power anymore. For the i-D 375, @hyunji_nam sits down with the global supergroup to talk mental health, corpsing on camera, and what’s next. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
4.07M
163K
423
12mo ago
i_d
Anyone who forges a new path in the world is bound to face skepticism, but when someone eventually proves themselves, public opinion doesn’t just shift—it flips completely. @katseyeworld is representative of a generation that resists categorisation by one identity, one language, or one nation. The world’s first global girl group once raised eyebrows, but after two years, two EPs, and over 30 million followers, no one questions KATSEYE’s power anymore. For the i-D 375, @hyunji_nam sits down with the global supergroup to talk mental health, corpsing on camera, and what’s next. See more at the link in bio. Photographed by @christiansoria_ Styled by @lisajarvis_stylist Written by @hyunji_nam Hair: @jaime.creates Makeup: @becomingeden Nails: @meechynails Set Design: @wanenmacherstudios Tailor: @thezaksteam Production: @themorrisongroup Post Production: @rukapixstudio Location: @bltstudios Hospitality: @lermitagebh Special Thanks: @theofficialpandora
Same.
3.64M
469K
561
4mo ago
i_d
Same.
@djotime putting @charlie.r.heaton onto new tunes. @industryhbo season 4 kicked off this week. Let us know who you who’d like to hear added to the show’s acclaimed list of memorable needle drops.
3.59M
113K
954
8mo ago
i_d
@djotime putting @charlie.r.heaton onto new tunes. @industryhbo season 4 kicked off this week. Let us know who you who’d like to hear added to the show’s acclaimed list of memorable needle drops.
Coming soon 👀
3.59M
105K
1.69K
4mo ago
i_d
Coming soon 👀
Over the past year, @adelajergova has gone from being a big dreamer from a city most people couldn’t place on a map, to becoming a peer of many global artists she stanned as a kid. “In Slovakia, people wait to be told where to go,” she says. “The local news in Bratislava is like, ‘We’ll see where she goes. Prove yourself.’” At the link in bio, we meet our new dom-top pop princess. Photographed by @brvceanderson Styled by @clare_byrne Written by @douglasgrnwd Hair: @hikaruhirano @frankreps Makeup: @michaelabosch @maworldgroup Nails: @nailsdid.byginger @opusbeauty Set Design: @heathmattioli @frankreps Production: @themorrisongroup Post Production: @grainpostproduction Location: @agpwest
3.54M
141K
731
7mo ago
i_d
Over the past year, @adelajergova has gone from being a big dreamer from a city most people couldn’t place on a map, to becoming a peer of many global artists she stanned as a kid. “In Slovakia, people wait to be told where to go,” she says. “The local news in Bratislava is like, ‘We’ll see where she goes. Prove yourself.’” At the link in bio, we meet our new dom-top pop princess. Photographed by @brvceanderson Styled by @clare_byrne Written by @douglasgrnwd Hair: @hikaruhirano @frankreps Makeup: @michaelabosch @maworldgroup Nails: @nailsdid.byginger @opusbeauty Set Design: @heathmattioli @frankreps Production: @themorrisongroup Post Production: @grainpostproduction Location: @agpwest
@leomessi brought his family to today’s Miami Grand Prix. The football legend took a tour of the Mercedes garage and sat in Kimi Antonelli’s winning seat before it hit the track. Which other celebs did you spot on the circuit in Miami?
3.45M
135K
446
5mo ago
i_d
@leomessi brought his family to today’s Miami Grand Prix. The football legend took a tour of the Mercedes garage and sat in Kimi Antonelli’s winning seat before it hit the track. Which other celebs did you spot on the circuit in Miami?
@isimostar day! Happy birthday to our i-D 374 star. Best of luck blowing out the candles. Revisit Margaret’s April digital cover story at the link in bio. Photographed by @petrafcollins Styled by @jenny.shoo.pumps Written by @yungkirk666 Hair @evaniefrausto Makeup @dickpageface Nails @nailsbymamie Set Design @nicholasdesjardins Extras: @lilfi1 @bh.jones @angelinahhood @action_mick Casting Director @vvcoolk BTS Video: @girlmoss_ Production @themorrisongroup Post Production @inkretouch Location @huronstudiosnyc
3.41M
84.7K
526
11mo ago
i_d
@isimostar day! Happy birthday to our i-D 374 star. Best of luck blowing out the candles. Revisit Margaret’s April digital cover story at the link in bio. Photographed by @petrafcollins Styled by @jenny.shoo.pumps Written by @yungkirk666 Hair @evaniefrausto Makeup @dickpageface Nails @nailsbymamie Set Design @nicholasdesjardins Extras: @lilfi1 @bh.jones @angelinahhood @action_mick Casting Director @vvcoolk BTS Video: @girlmoss_ Production @themorrisongroup Post Production @inkretouch Location @huronstudiosnyc
On set with @soapy.t 🧼 For the digital cover of i-D, the ‘Her Private Hell’ actor unpacks her most challenging film experience yet. “It made me a much stronger and braver actor,” she says. See the full story now at the link in bio. Photographed by @chadmooreholla_ Styled by @samwknoll Written by @douglasgrnwd Hair: @ericka_verrett Makeup: @robrumseymua Nails: @she.nails.it Set Design: @milena Video: @sarahloukiernan Studio Liaison: @cai_._._ Production: @themorrisongroup Post Production & Photography Assistant: @tristan_martinezz
3.08M
123K
375
2mo ago
i_d
On set with @soapy.t 🧼 For the digital cover of i-D, the ‘Her Private Hell’ actor unpacks her most challenging film experience yet. “It made me a much stronger and braver actor,” she says. See the full story now at the link in bio. Photographed by @chadmooreholla_ Styled by @samwknoll Written by @douglasgrnwd Hair: @ericka_verrett Makeup: @robrumseymua Nails: @she.nails.it Set Design: @milena Video: @sarahloukiernan Studio Liaison: @cai_._._ Production: @themorrisongroup Post Production & Photography Assistant: @tristan_martinezz

i-D (@i_d) Instagram Stats & Analytics

i-D (@i_d) has 2.44M Instagram followers with a 3.92% engagement rate over the past 12 months. Across 1.61K posts, i-D received 22.1M total likes and 557M impressions, averaging 13.7K likes per post. This page tracks i-D's performance metrics, top content, and engagement trends — updated daily.

i-D (@i_d) Instagram Analytics FAQ

How many Instagram followers does i-D have?+
i-D (@i_d) has 2.44M Instagram followers as of October 2026.
What is i-D's Instagram engagement rate?+
i-D's Instagram engagement rate is 3.92% over the last 12 months, based on 1.61K posts.
How many likes does i-D get on Instagram?+
i-D received 22.1M total likes across 1.61K posts in the last 12 months, averaging 13.7K likes per post.
How many Instagram impressions does i-D get?+
i-D's Instagram content generated 557M total impressions over the last 12 months.
Instagram competitor analysisCompare this account with the rest of its marketBenchmark any public Instagram account against as many competitors as define your category, with history back to each account's first post.