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followers
5.11M
impressions
764M
likes
20.9M
comments
384K
posts
1.23K
engagement
2.48%
emv
$21.0M
Average per post
622K

Key Metrics

Distributions

Top Content

Hiring talented people is one of the easiest 10x-100x ROI opportunities. And there’s always underpriced talent.
6.73M
155K
2.74K
6mo ago
hormozi
Hiring talented people is one of the easiest 10x-100x ROI opportunities. And there’s always underpriced talent.
Buy shit from your friends businesses and try and get free shit from strangers. Not the other way around.
6.67M
177K
1.88K
7mo ago
hormozi
Buy shit from your friends businesses and try and get free shit from strangers. Not the other way around.
Alex and Leila Hormozi are going to be parents! The Acquisition.com founders are expecting their first baby together, exclusively sharing the happy news and photos from their maternity shoot with PEOPLE. As they look forward to their baby on the way, the expectant parents explain that they are ready for all of the “highest highs to the lowest lows” that come with this new journey. Read more in our bio link. | 📷: Acquisition.com
5.68M
227K
13.0K
5mo ago
hormozi
Alex and Leila Hormozi are going to be parents! The Acquisition.com founders are expecting their first baby together, exclusively sharing the happy news and photos from their maternity shoot with PEOPLE. As they look forward to their baby on the way, the expectant parents explain that they are ready for all of the “highest highs to the lowest lows” that come with this new journey. Read more in our bio link. | 📷: Acquisition.com
Happy Valentine’s Day from the Hormozi’s This is the story of how we met…
5.21M
63.9K
1.07K
8mo ago
hormozi
Happy Valentine’s Day from the Hormozi’s This is the story of how we met…
Four ways to change human behavior: To get them to DO something: 1) Give them a cookie (add +) 2) Dont have to do chores (minus -) To get them to STOP doing: 1) Make them do chores (add -) 2) Stop giving them cookies (remove +) And reinforce new behavior with urgency.
4.00M
119K
1.08K
4w ago
hormozi
Four ways to change human behavior: To get them to DO something: 1) Give them a cookie (add +) 2) Dont have to do chores (minus -) To get them to STOP doing: 1) Make them do chores (add -) 2) Stop giving them cookies (remove +) And reinforce new behavior with urgency.
You cannot beat someone who has already decided they will do whatever it takes for as long as it takes. And that person might as well be you.
3.87M
122K
994
2mo ago
hormozi
You cannot beat someone who has already decided they will do whatever it takes for as long as it takes. And that person might as well be you.
People don’t love perfect people, they love honest people. Comment “POD” and I’ll send the full podcast directly to you
3.82M
143K
1.46K
8mo ago
hormozi
People don’t love perfect people, they love honest people. Comment “POD” and I’ll send the full podcast directly to you
Net Profit vs. Gross Margin What’s The Difference Follow if you want to learn how to start, scale, and sell a business.
3.73M
60.4K
187
8mo ago
hormozi
Net Profit vs. Gross Margin What’s The Difference Follow if you want to learn how to start, scale, and sell a business.
Skill only looks like luck to people who don’t have skill.
3.55M
109K
1.21K
10mo ago
hormozi
Skill only looks like luck to people who don’t have skill.
13 years of business advice in 60 seconds
3.44M
104K
1.10K
4mo ago
hormozi
13 years of business advice in 60 seconds
Now in production. Dropping Fall 2026. It’s a…. 🩷🩵
3.38M
151K
10.0K
4mo ago
hormozi
Now in production. Dropping Fall 2026. It’s a…. 🩷🩵
The greatest hits of 2025: when he’s in work mode but you’re in yap mode…
3.23M
65.3K
506
9mo ago
hormozi
The greatest hits of 2025: when he’s in work mode but you’re in yap mode…
3.22M
81.0K
802
3mo ago
hormozi
One day you just realize you’re never gonna know if it’s gonna work before you do it and the only thing left to do is to find out. And if you knew it was gonna work, it would be boring anyways.
3.19M
22.0K
236
10mo ago
hormozi
One day you just realize you’re never gonna know if it’s gonna work before you do it and the only thing left to do is to find out. And if you knew it was gonna work, it would be boring anyways.
2.79M
48.7K
468
3mo ago
hormozi
How to win: Realize no one is coming to save you. Take responsibility for your current position. Be willing to sacrifice who you are for who you want to be.
2.77M
111K
657
11mo ago
hormozi
How to win: Realize no one is coming to save you. Take responsibility for your current position. Be willing to sacrifice who you are for who you want to be.
Find a woman who kills drama instead of starting it, makes life quieter not louder, tells you “you’re better than these guys, you can beat them,” and wants you to win even more than you do Then become the man required to attract that woman, and marry her the moment you find her.
2.76M
136K
1.58K
7mo ago
hormozi
Find a woman who kills drama instead of starting it, makes life quieter not louder, tells you “you’re better than these guys, you can beat them,” and wants you to win even more than you do Then become the man required to attract that woman, and marry her the moment you find her.
When I was 20, I wanted to be a millionaire. Once I was a millionaire, I wanted to be in my 20s. Which means everything that I make between now and the end of time, I’d pay at the end of time to be back here now. We always trade the thing we have most for the thing we want most.
2.60M
121K
1.00K
5mo ago
hormozi
When I was 20, I wanted to be a millionaire. Once I was a millionaire, I wanted to be in my 20s. Which means everything that I make between now and the end of time, I’d pay at the end of time to be back here now. We always trade the thing we have most for the thing we want most.
If you have a clear goal, fast feedback loops, and a long time horizon - winning is a ‘when’ question, not an ‘if’ question.
2.50M
32.8K
986
5mo ago
hormozi
If you have a clear goal, fast feedback loops, and a long time horizon - winning is a ‘when’ question, not an ‘if’ question.
My story. Follow along for the ride, let’s crush it together
2.38M
68.1K
1.38K
7mo ago
hormozi
My story. Follow along for the ride, let’s crush it together

Alex Hormozi (@hormozi) Instagram Stats & Analytics

Alex Hormozi (@hormozi) has 5.11M Instagram followers with a 2.48% engagement rate over the past 12 months. Across 1.23K posts, Alex Hormozi received 20.9M total likes and 764M impressions, averaging 17.0K likes per post. This page tracks Alex Hormozi's performance metrics, top content, and engagement trends — updated daily. To benchmark @hormozi against other accounts, use Socialpruf's Instagram competitor analysis tool.

Alex Hormozi (@hormozi) Instagram Analytics FAQ

How many Instagram followers does Alex Hormozi have?+
Alex Hormozi (@hormozi) has 5.11M Instagram followers as of October 2026.
What is Alex Hormozi's Instagram engagement rate?+
Alex Hormozi's Instagram engagement rate is 2.48% over the last 12 months, based on 1.23K posts.
How many likes does Alex Hormozi get on Instagram?+
Alex Hormozi received 20.9M total likes across 1.23K posts in the last 12 months, averaging 17.0K likes per post.
How many Instagram impressions does Alex Hormozi get?+
Alex Hormozi's Instagram content generated 764M total impressions over the last 12 months.
Can I compare Alex Hormozi with other Instagram accounts?+
Yes. Add @hormozi to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.