NewGet @detroitredwings's full report
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followers
1.01M
impressions
262M
likes
10.7M
comments
121K
posts
1.18K
engagement
4.35%
emv
$8.05M
Average per post
222K

Key Metrics

Distributions

Top Content

What a moment ❤️🇺🇲
6.63M
265K
1.15K
8mo ago
detroitredwings
What a moment ❤️🇺🇲
Patrick Kane's got some silky mitts 🧤
4.18M
49.6K
193
11mo ago
detroitredwings
Patrick Kane's got some silky mitts 🧤
We witnessed history!!!! 🥹
3.78M
231K
5.76K
9mo ago
detroitredwings
We witnessed history!!!! 🥹
Jason Kelce was hyped 😅
2.00M
80.1K
169
8mo ago
detroitredwings
Jason Kelce was hyped 😅
DETROIT WITH A MASSIVE WIN IN BUFFALO 🙌
1.97M
66.7K
953
7mo ago
detroitredwings
DETROIT WITH A MASSIVE WIN IN BUFFALO 🙌
❤️
1.81M
72.2K
357
8mo ago
detroitredwings
❤️
The beautiful game
1.78M
71.3K
282
11mo ago
detroitredwings
The beautiful game
Cut. It. Out. Cancer! 💜🏒⁣
⁣
Uncle Joey and Kimmy Gibbler are on the mic as #HFCChampion @dcoulier and @andreabarber join the @detroitredwings for #HockeyFightsCancer night! 🎙️
1.70M
54.4K
300
3w ago
detroitredwings
Cut. It. Out. Cancer! 💜🏒⁣ ⁣ Uncle Joey and Kimmy Gibbler are on the mic as #HFCChampion @dcoulier and @andreabarber join the @detroitredwings for #HockeyFightsCancer night! 🎙️
With a point tonight, the @detroitredwings are first in the Eastern Conference! 👀 

The last time the Red Wings were first in the Conference at this stage or later into a season was Feb. 7, 2015. 👀
1.57M
62.7K
410
10mo ago
detroitredwings
With a point tonight, the @detroitredwings are first in the Eastern Conference! 👀 The last time the Red Wings were first in the Conference at this stage or later into a season was Feb. 7, 2015. 👀
What a touch on Sergei Fedorov’s jersey retirement night 🔥
1.51M
60.4K
302
10mo ago
detroitredwings
What a touch on Sergei Fedorov’s jersey retirement night 🔥
Made DBoss proud🥇
1.45M
58.0K
386
8mo ago
detroitredwings
Made DBoss proud🥇
From 88. ❤️

(via x.com/88pkane)
1.39M
55.6K
459
3mo ago
detroitredwings
From 88. ❤️ (via x.com/88pkane)
Talk about an unreal assist to set up the OT winner 💪
1.36M
31.8K
1.19K
9mo ago
detroitredwings
Talk about an unreal assist to set up the OT winner 💪
Mike Modano is in the house to celebrate Patrick Kane passing him to become the NHL’s all-time leading scorer by a U.S.-born player 🇺🇸
1.31M
52.5K
319
8mo ago
detroitredwings
Mike Modano is in the house to celebrate Patrick Kane passing him to become the NHL’s all-time leading scorer by a U.S.-born player 🇺🇸
EDVINSSON MAKING MAGIC HAPPEN 

#DetroitRedWings #SimonEdvinsson
1.26M
37.3K
379
10mo ago
detroitredwings
EDVINSSON MAKING MAGIC HAPPEN #DetroitRedWings #SimonEdvinsson
DETROIT DOESN’T QUIT 😤
1.26M
38.5K
575
10mo ago
detroitredwings
DETROIT DOESN’T QUIT 😤
Day well spent ❤️
1.25M
92.6K
1.05K
9mo ago
detroitredwings
Day well spent ❤️
Mo hat McDavid im Griff 😎

——

Mo has McDavid under control 😎
1.24M
33.7K
488
2w ago
detroitredwings
Mo hat McDavid im Griff 😎 —— Mo has McDavid under control 😎
SHOWTIME IS FIRED UP 😤
1.24M
49.5K
215
11mo ago
detroitredwings
SHOWTIME IS FIRED UP 😤
No. 91 forever 🔴⚪️

Sergei Fedorov’s jersey is raised to the rafters in Detroit 🐙
1.23M
49.3K
387
10mo ago
detroitredwings
No. 91 forever 🔴⚪️ Sergei Fedorov’s jersey is raised to the rafters in Detroit 🐙

Detroit Red Wings Hockey Club (@detroitredwings) Instagram Stats & Analytics

Detroit Red Wings Hockey Club (@detroitredwings) has 1.01M Instagram followers with a 4.35% engagement rate over the past 12 months. Across 1.18K posts, Detroit Red Wings Hockey Club received 10.7M total likes and 262M impressions, averaging 9.07K likes per post. This page tracks Detroit Red Wings Hockey Club's performance metrics, top content, and engagement trends — updated daily. The Detroit Red Wings are one of 32 teams in our NHL team social media rankings. To benchmark @detroitredwings against other accounts, use Socialpruf's Instagram competitor analysis tool.

Detroit Red Wings Hockey Club (@detroitredwings) Instagram Analytics FAQ

How many Instagram followers does Detroit Red Wings Hockey Club have?+
Detroit Red Wings Hockey Club (@detroitredwings) has 1.01M Instagram followers as of November 2026.
What is Detroit Red Wings Hockey Club's Instagram engagement rate?+
Detroit Red Wings Hockey Club's Instagram engagement rate is 4.35% over the last 12 months, based on 1.18K posts.
How many likes does Detroit Red Wings Hockey Club get on Instagram?+
Detroit Red Wings Hockey Club received 10.7M total likes across 1.18K posts in the last 12 months, averaging 9.07K likes per post.
How many Instagram impressions does Detroit Red Wings Hockey Club get?+
Detroit Red Wings Hockey Club's Instagram content generated 262M total impressions over the last 12 months.
How do the Detroit Red Wings rank among NHL teams on social media?+
The Detroit Red Wings rank #14 of 32 NHL teams on social media over the last 30 days, with 49.9M views across their Instagram, TikTok, X and YouTube accounts. See the full NHL team social media rankings.
Can I compare Detroit Red Wings Hockey Club with other Instagram accounts?+
Yes. Add @detroitredwings to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.