NewGet @dedcool's full report
instagram analytics
Similar Accounts:
followers
155K
impressions
2.25M
likes
39.6K
comments
43.6K
posts
240
engagement
2.49%
emv
$110K
Average per post
9.40K

Key Metrics

Distributions

Top Content

Introducing our limited edition DedCool x Emi Jay Aura Hair & Body Mist in Mochi Milk 🍡🥛🩵🪽🫧🎀 Infused with DedCool’s iconic Mochi Milk scent, Emi Jay’s bestselling lightweight, hydrating mist wraps your strands and skin with peach nectar, fluffy marshmallows and sweet vanilla bean. Lightly mist throughout the day for a soft, lingering fragrance that feels both nostalgic and elevated. $24 USD. Arriving 10.6 @ 9am PT exclusively on @sephora, emijay.com and dedcool.com. Join the waitlist and be the first to shop!
267K
10.7K
488
1mo ago
dedcool
Introducing our limited edition DedCool x Emi Jay Aura Hair & Body Mist in Mochi Milk 🍡🥛🩵🪽🫧🎀 Infused with DedCool’s iconic Mochi Milk scent, Emi Jay’s bestselling lightweight, hydrating mist wraps your strands and skin with peach nectar, fluffy marshmallows and sweet vanilla bean. Lightly mist throughout the day for a soft, lingering fragrance that feels both nostalgic and elevated. $24 USD. Arriving 10.6 @ 9am PT exclusively on @sephora, emijay.com and dedcool.com. Join the waitlist and be the first to shop!
OUT NOW 🩵🍡🥛 DedCool x Emi Jay Aura Hair + Body Mist in Mochi Milk. The bestselling mist, now scented with peach nectar, fluffy marshmallows and sweet vanilla bean. It smells (and feels) like sleeping on a cloud. Formulated with nourishing ingredients like aloe and glycerin, Aura Mist keeps your hair hydrated and refreshed while maintaining natural or styled hair. Lightly mist throughout the day for a soft, lingering fragrance that feels both nostalgic and elevated. Hydrate, refresh, and indulge your hair in this sweet escape before it’s gone. Available now online.
266K
5.09K
147
1mo ago
dedcool
OUT NOW 🩵🍡🥛 DedCool x Emi Jay Aura Hair + Body Mist in Mochi Milk. The bestselling mist, now scented with peach nectar, fluffy marshmallows and sweet vanilla bean. It smells (and feels) like sleeping on a cloud. Formulated with nourishing ingredients like aloe and glycerin, Aura Mist keeps your hair hydrated and refreshed while maintaining natural or styled hair. Lightly mist throughout the day for a soft, lingering fragrance that feels both nostalgic and elevated. Hydrate, refresh, and indulge your hair in this sweet escape before it’s gone. Available now online.
chalk bottles! we’re just missing hopscotch.
129K
hidden
33
5mo ago
dedcool
chalk bottles! we’re just missing hopscotch.
**CLOSED** ✨DEDCOOL x OLIPOP GIVEAWAY✨ The mid week pick-me-up you didn’t even know you needed. @drinkolipop and @dedcool are teaming up to give three followers the chance to add some scents and sips to their reset routine. What you’ll win: ✨ DedCool Xtra Milk fragrance (Full Size & Travel Spray) 🥤 2 cases of OLIPOP Cream Soda How to enter: 1️⃣ Like this post 2️⃣ follow @drinkolipop & @dedcool 3️⃣ Drop a 💙 for a DM for entry! No Purch. Necessary. Enter through 2/27 at 11AM EST. Legal res. 50 US/DC, 18+. See Official Rules linked in bio for full details on how to enter, eligib. requirements, odds, prize descriptions and limitations. Void where prohibited. Sponsor: Olipop, Inc.
101K
4.04K
2.58K
8mo ago
dedcool
**CLOSED** ✨DEDCOOL x OLIPOP GIVEAWAY✨ The mid week pick-me-up you didn’t even know you needed. @drinkolipop and @dedcool are teaming up to give three followers the chance to add some scents and sips to their reset routine. What you’ll win: ✨ DedCool Xtra Milk fragrance (Full Size & Travel Spray) 🥤 2 cases of OLIPOP Cream Soda How to enter: 1️⃣ Like this post 2️⃣ follow @drinkolipop & @dedcool 3️⃣ Drop a 💙 for a DM for entry! No Purch. Necessary. Enter through 2/27 at 11AM EST. Legal res. 50 US/DC, 18+. See Official Rules linked in bio for full details on how to enter, eligib. requirements, odds, prize descriptions and limitations. Void where prohibited. Sponsor: Olipop, Inc.
Something sweet on your daily commute, LA angels 🌴☁️🍡
81.5K
3.26K
60
4w ago
dedcool
Something sweet on your daily commute, LA angels 🌴☁️🍡
BINK x DEDCOOL VALENTINE’S GIVEAWAY 🩷 Everyone’s favorites. We teamed up with @dedcool to give one of you the things everyone already loves. How to enter: Follow @binkmade + @dedcool Like this post Tag the friend who’d steal this from you One winner receives: DedCool Mochi Milk full size + travel spray Bink Day Bottle in Cotton Candy + Mini Bottle in Shell Giveaway runs February 10–14. Winner announced after. Winner: @thatsarealg CLOSED
64.1K
2.57K
3.18K
9mo ago
dedcool
BINK x DEDCOOL VALENTINE’S GIVEAWAY 🩷 Everyone’s favorites. We teamed up with @dedcool to give one of you the things everyone already loves. How to enter: Follow @binkmade + @dedcool Like this post Tag the friend who’d steal this from you One winner receives: DedCool Mochi Milk full size + travel spray Bink Day Bottle in Cotton Candy + Mini Bottle in Shell Giveaway runs February 10–14. Winner announced after. Winner: @thatsarealg CLOSED
surf’s up, scents on with MINERAL MILK
47.8K
hidden
25
5mo ago
dedcool
surf’s up, scents on with MINERAL MILK
at home with @dedcool 🏡👃🏼
45.4K
1.81K
61
8mo ago
dedcool
at home with @dedcool 🏡👃🏼
Affogato with shaved chocolate inspired by @dedcool new Mocha Magic Fragrance #DedCoolPartner
42.4K
1.09K
21
1mo ago
dedcool
Affogato with shaved chocolate inspired by @dedcool new Mocha Magic Fragrance #DedCoolPartner
Never thought this many people liked laundry day. Rinse and repeat coming soon.
41.2K
1.43K
79
10mo ago
dedcool
Never thought this many people liked laundry day. Rinse and repeat coming soon.
In the lab 🔬👩‍🔬 Prepping for Tuesday 10.6 @dedcool
36.5K
685
24
1mo ago
dedcool
In the lab 🔬👩‍🔬 Prepping for Tuesday 10.6 @dedcool
GIVEAWAY: This holiday season, we’re celebrating where it all began with five days of giveaways inspired by the traditions, ingredients, and savoir-faire that make Caudalie, Caudalie. Our past, your presents. Day 5: Clean + Natural 🌿 Clean, conscious formulas have been at the core of Caudalie since day one. Today, we partnered with @dedcool to celebrate an elevated take on everyday clean essentials made with intention. You’re winning: Caudalie: Vinoclean Instant Foaming Cleanser + Oil Cleanser + Moisturizing Toner DedCool: Laundry Detergent + Dryer Sheets + Linen Spray in Xtra Milk To enter: Follow @caudalieus and @dedcool Like this post Tag the clean beauty queen in your life Bonus entry: Share this post to your story Winners will be chosen on December 23rd.
36.4K
1.46K
1.79K
10mo ago
dedcool
GIVEAWAY: This holiday season, we’re celebrating where it all began with five days of giveaways inspired by the traditions, ingredients, and savoir-faire that make Caudalie, Caudalie. Our past, your presents. Day 5: Clean + Natural 🌿 Clean, conscious formulas have been at the core of Caudalie since day one. Today, we partnered with @dedcool to celebrate an elevated take on everyday clean essentials made with intention. You’re winning: Caudalie: Vinoclean Instant Foaming Cleanser + Oil Cleanser + Moisturizing Toner DedCool: Laundry Detergent + Dryer Sheets + Linen Spray in Xtra Milk To enter: Follow @caudalieus and @dedcool Like this post Tag the clean beauty queen in your life Bonus entry: Share this post to your story Winners will be chosen on December 23rd.
✨ GIVEAWAY ✨ @dedcool + @dieuxskin bundled a dream routine for one lucky winner. here’s what’s up for grabs: from DedCool: 🥛 XTRA MILK Room + Linen Spray 🥛 XTRA MILK Fragrance 🥛 XTRA MILK Dedtergent 🥛 XTRA MILK Dryer Sheets from Dieux: 🩵Instant Angel Lipid-Rich Firming Moisturizer 
🩵Air Angel Peptide Plumping Gel Cream 
🩵Deliverance 3-in-1 Repair Serum 
🩵Baptism Gel Cleanser in Woodsy Bergamot how to enter: 🎟️ follow @dedcool + @dieuxskin 🎟️ like this post 🎟️ comment the beauty essential you can’t live without 🎟️ tag a friend for extra entries ELIGIBILITY: Open to US residents only, must be eighteen (18) or older to enter. Winner will be chosen at random via Instagram and receive a DM from @dedcool. Communication will be via @dedcool Instagram account only. Do not give away any personal information to any other account not involved in this giveaway. CONDITIONS: Prizes are non-transferable. No cash redemption or substitution. By entering, I agree to follow all participating brands on Instagram. Sweepstakes is subject to federal, state, municipal, and local laws and regulations and is void where prohibited.
36.4K
hidden
2.78K
4mo ago
dedcool
✨ GIVEAWAY ✨ @dedcool + @dieuxskin bundled a dream routine for one lucky winner. here’s what’s up for grabs: from DedCool: 🥛 XTRA MILK Room + Linen Spray 🥛 XTRA MILK Fragrance 🥛 XTRA MILK Dedtergent 🥛 XTRA MILK Dryer Sheets from Dieux: 🩵Instant Angel Lipid-Rich Firming Moisturizer 
🩵Air Angel Peptide Plumping Gel Cream 
🩵Deliverance 3-in-1 Repair Serum 
🩵Baptism Gel Cleanser in Woodsy Bergamot how to enter: 🎟️ follow @dedcool + @dieuxskin 🎟️ like this post 🎟️ comment the beauty essential you can’t live without 🎟️ tag a friend for extra entries ELIGIBILITY: Open to US residents only, must be eighteen (18) or older to enter. Winner will be chosen at random via Instagram and receive a DM from @dedcool. Communication will be via @dedcool Instagram account only. Do not give away any personal information to any other account not involved in this giveaway. CONDITIONS: Prizes are non-transferable. No cash redemption or substitution. By entering, I agree to follow all participating brands on Instagram. Sweepstakes is subject to federal, state, municipal, and local laws and regulations and is void where prohibited.
had to stop into @sephora to check out @dedcool’s new mocha magic IRL. The easiest yes for the most creamy, dreamy, everyday coffee scent ☕️ #dedcoolpartner #dedcool #dedcoolmochamagic #mochamagic #coffeeperfume
35.0K
913
81
1mo ago
dedcool
had to stop into @sephora to check out @dedcool’s new mocha magic IRL. The easiest yes for the most creamy, dreamy, everyday coffee scent ☕️ #dedcoolpartner #dedcool #dedcoolmochamagic #mochamagic #coffeeperfume
The coast is the palette. MINERAL MILK is the art. @jellyseashells
35.0K
hidden
36
8mo ago
dedcool
The coast is the palette. MINERAL MILK is the art. @jellyseashells
the mineral milk moodboard has expanded to nail art
32.0K
hidden
48
5mo ago
dedcool
the mineral milk moodboard has expanded to nail art
CLOSED: We’re giving away our DedCool x Emi Jay PR packages to 2 lucky angels 🥹🩵🍡🥛 PR package includes the limited-edition Aura Hair + Body Mist in DedCool’s Mochi Milk scent, a matching Mochi Milk air freshener, a travel-sized Mochi Milk fragrance, and an Emi Jay Big Effing Clip. To enter: ♡ Follow @dedcool + @emijayinc ♡ Like + repost this post ♡ Tag a friend who would love a little Mochi Milk this holiday ♡ 1 winner will be chosen from IG and 1 winner from TikTok Ends 10.22, winners announced 10.23. Must be US-based and 18+ to enter. ELIGIBILITY: Open to US residents only, must be eighteen (18) or older to enter. Winners will be chosen at random via Instagram and receive a DM from @dedcool or @emijayinc. Communication will be via @dedcool or @emijayinc Instagram only. Do not give away any personal information to any other account not involved in this giveaway. CONDITIONS: Prizes are non-transferable. No cash redemption or substitution. By entering, I agree to follow @dedcool and @emijayinc on Instagram. Prize is subject to federal, state, municipal, and local laws and regulations and is void where prohibited.
29.9K
hidden
2.60K
3w ago
dedcool
CLOSED: We’re giving away our DedCool x Emi Jay PR packages to 2 lucky angels 🥹🩵🍡🥛 PR package includes the limited-edition Aura Hair + Body Mist in DedCool’s Mochi Milk scent, a matching Mochi Milk air freshener, a travel-sized Mochi Milk fragrance, and an Emi Jay Big Effing Clip. To enter: ♡ Follow @dedcool + @emijayinc ♡ Like + repost this post ♡ Tag a friend who would love a little Mochi Milk this holiday ♡ 1 winner will be chosen from IG and 1 winner from TikTok Ends 10.22, winners announced 10.23. Must be US-based and 18+ to enter. ELIGIBILITY: Open to US residents only, must be eighteen (18) or older to enter. Winners will be chosen at random via Instagram and receive a DM from @dedcool or @emijayinc. Communication will be via @dedcool or @emijayinc Instagram only. Do not give away any personal information to any other account not involved in this giveaway. CONDITIONS: Prizes are non-transferable. No cash redemption or substitution. By entering, I agree to follow @dedcool and @emijayinc on Instagram. Prize is subject to federal, state, municipal, and local laws and regulations and is void where prohibited.
That Mineral Milk feeling…
29.9K
hidden
15
6mo ago
dedcool
That Mineral Milk feeling…
GIVEAWAY CLOSED: More Milk, Please Hydrating and nourishing for your hair. Smells like you, but better. We’re giving RŌZ Milk Hair Serum (full size), RŌZ Milk Styling Mousse + DedCool Xtra Milk Milk Fragrance (full size) to three (3) lucky winners. To enter: — Follow @rozhair and @dedcool — Like this post — Tag a friend + comment your favorite part of your routine Giveaway closes at midnight on 08/13 at 11:59pm PST. Winners will be contacted via DM from our account. Prefer a sure thing? Receive a special Milk GWP on qualifying purchases on dedcool.com and rozhair.com while supplies last!
27.0K
1.08K
1.29K
3mo ago
dedcool
GIVEAWAY CLOSED: More Milk, Please Hydrating and nourishing for your hair. Smells like you, but better. We’re giving RŌZ Milk Hair Serum (full size), RŌZ Milk Styling Mousse + DedCool Xtra Milk Milk Fragrance (full size) to three (3) lucky winners. To enter: — Follow @rozhair and @dedcool — Like this post — Tag a friend + comment your favorite part of your routine Giveaway closes at midnight on 08/13 at 11:59pm PST. Winners will be contacted via DM from our account. Prefer a sure thing? Receive a special Milk GWP on qualifying purchases on dedcool.com and rozhair.com while supplies last!
*CLOSED*It’s Day 5 of our 12 Days of Giveaways, and we’re celebrating the season with @dedcool by giving one winner everything they need to elevate their at-home routine.🕯🧺 What you’ll get: 💗 @beautyblender — a $200 set of our must-haves to making your blending routine effortless *Pro tip: wash your Power Pocket Puff in the laundry! 🧴 @dedcool — Mochi Milk Fragrance & Laundry Bundle, featuring Mochi Milk fragrance, Laundry Dedtergent, Dryer Sheets, and Room + Linen Spray — for a home and routine that feel effortlessly luxe To enter: 1. Follow @beautyblender + @dedcool 2. Like this post 3. Tag a friend who loves cozy vibes and amazing scents  4. Bonus: Share this post to your stories + tag us for extra entries! Giveaway ends at 11:59pm PT on Friday, December 5. Winner will be selected at random and notified via DM on December 6. Open to U.S. residents 18+ only. This promotion is in no way sponsored, administered by, or associated with Instagram.
26.7K
671
892
11mo ago
dedcool
*CLOSED*It’s Day 5 of our 12 Days of Giveaways, and we’re celebrating the season with @dedcool by giving one winner everything they need to elevate their at-home routine.🕯🧺 What you’ll get: 💗 @beautyblender — a $200 set of our must-haves to making your blending routine effortless *Pro tip: wash your Power Pocket Puff in the laundry! 🧴 @dedcool — Mochi Milk Fragrance & Laundry Bundle, featuring Mochi Milk fragrance, Laundry Dedtergent, Dryer Sheets, and Room + Linen Spray — for a home and routine that feel effortlessly luxe To enter: 1. Follow @beautyblender + @dedcool 2. Like this post 3. Tag a friend who loves cozy vibes and amazing scents  4. Bonus: Share this post to your stories + tag us for extra entries! Giveaway ends at 11:59pm PT on Friday, December 5. Winner will be selected at random and notified via DM on December 6. Open to U.S. residents 18+ only. This promotion is in no way sponsored, administered by, or associated with Instagram.

DedCool (@dedcool) Instagram Stats & Analytics

DedCool (@dedcool) has 155K Instagram followers with a 2.49% engagement rate over the past 12 months. Across 240 posts, DedCool received 39.6K total likes and 2.25M impressions, averaging 165 likes per post. This page tracks DedCool's performance metrics, top content, and engagement trends — updated daily. To benchmark @dedcool against other accounts, use Socialpruf's Instagram competitor analysis tool.

DedCool (@dedcool) Instagram Analytics FAQ

How many Instagram followers does DedCool have?+
DedCool (@dedcool) has 155K Instagram followers as of November 2026.
What is DedCool's Instagram engagement rate?+
DedCool's Instagram engagement rate is 2.49% over the last 12 months, based on 240 posts.
How many likes does DedCool get on Instagram?+
DedCool received 39.6K total likes across 240 posts in the last 12 months, averaging 165 likes per post.
How many Instagram impressions does DedCool get?+
DedCool's Instagram content generated 2.25M total impressions over the last 12 months.
Can I compare DedCool with other Instagram accounts?+
Yes. Add @dedcool to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.