NewGet @darrellleausa's full report
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followers
6.81K
impressions
5.35M
likes
3.87K
comments
2.29K
posts
51
engagement
0.0572%
emv
$111K
Average per post
105K

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Top Content

If you haven’t tried Darrell Lea yet, now’s your sign. 👀​
​
Find us in a store near you. 🛒🍬 Tap the link in bio. 

#DLMakesItBetter #PalmOilFree #DarrellLea
2.03M
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9mo ago
darrellleausa
If you haven’t tried Darrell Lea yet, now’s your sign. 👀​ ​ Find us in a store near you. 🛒🍬 Tap the link in bio. #DLMakesItBetter #PalmOilFree #DarrellLea
I may have the worst Australian accent, but this Australian licorice by Darrell Lea is the best I’ve ever had. @darrelllea @darrellleausa #DLMakesItBetter #darrellleausa #ad
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2w ago
darrellleausa
I may have the worst Australian accent, but this Australian licorice by Darrell Lea is the best I’ve ever had. @darrelllea @darrellleausa #DLMakesItBetter #darrellleausa #ad
#ad | Making a snack box for the kids always includes a little quality check of the candy first. 🤣🍬

@darrellleausa 's Soft Australian Licorice and Chewy Stix are one of my all time favorites - non-GMO, palm oil free, no artificial flavors, no high fructose corn syrup - just the good stuff. 💛🥳

So which new flavor are you testing first - Raspberry, Pink Lemonade, or Cinnamon? 👀

#DLMakesItBetter #DarrellLeaUSA #PalmOilFree #momhacks #haha
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12mo ago
darrellleausa
#ad | Making a snack box for the kids always includes a little quality check of the candy first. 🤣🍬 @darrellleausa 's Soft Australian Licorice and Chewy Stix are one of my all time favorites - non-GMO, palm oil free, no artificial flavors, no high fructose corn syrup - just the good stuff. 💛🥳 So which new flavor are you testing first - Raspberry, Pink Lemonade, or Cinnamon? 👀 #DLMakesItBetter #DarrellLeaUSA #PalmOilFree #momhacks #haha
Gobble up this irresistible Turkey snack board for Thanksgiving! 🦃🍁

What you'll need: ​
🧡 Darrell Lea Soft Australian Mango and Strawberry Licorice ​
🧡 An assortment of snacks to create the feathers - we've used crackers, nuts, pretzels and grapes ​
🧡 Half a brown bosc pear ​
🧡 Edible glue ​
🧡 Candy eyes ​

Method: ​
1️⃣ Fan out all of the snacks to look like turkey feathers on a circular platter. 
2️⃣ Cut the brown bosc pear lengthways in half and place the cut side down at the bottom of the board. Use edible glue to attach the candy eyes and cashew beak. ​
3️⃣ Cut the shape of the legs from a piece of licorice and place at the bottom of the pear. You now have an adorable and delicious Turkey Snack Board that’s sure to impress and satisfy all your guests! ​

#DLMakesItBetter #PalmOilFree #Thanksgiving #Turkcuterie
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12mo ago
darrellleausa
Gobble up this irresistible Turkey snack board for Thanksgiving! 🦃🍁 What you'll need: ​ 🧡 Darrell Lea Soft Australian Mango and Strawberry Licorice ​ 🧡 An assortment of snacks to create the feathers - we've used crackers, nuts, pretzels and grapes ​ 🧡 Half a brown bosc pear ​ 🧡 Edible glue ​ 🧡 Candy eyes ​ Method: ​ 1️⃣ Fan out all of the snacks to look like turkey feathers on a circular platter. 2️⃣ Cut the brown bosc pear lengthways in half and place the cut side down at the bottom of the board. Use edible glue to attach the candy eyes and cashew beak. ​ 3️⃣ Cut the shape of the legs from a piece of licorice and place at the bottom of the pear. You now have an adorable and delicious Turkey Snack Board that’s sure to impress and satisfy all your guests! ​ #DLMakesItBetter #PalmOilFree #Thanksgiving #Turkcuterie
What makes our Licorice different? ​
​
It’s the deliciously soft, chewy texture. 😋 The Aussie-made goodness. 🇦🇺 And the care that goes into every batch. ❤️​

#DLMakesItBetter #PalmOilFree ​
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3w ago
darrellleausa
What makes our Licorice different? ​ ​ It’s the deliciously soft, chewy texture. 😋 The Aussie-made goodness. 🇦🇺 And the care that goes into every batch. ❤️​ #DLMakesItBetter #PalmOilFree ​
My favorite Australian treat is officially within reach. 🇦🇺➡️🇺🇸 Find authentic Australian-made Darrell Lea Soft Australian Licorice in stores across the U.S.! 💛✨​

#DLMakesItBetter #DarrellLeaUSA #Licorice #DarrellLea
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2mo ago
darrellleausa
My favorite Australian treat is officially within reach. 🇦🇺➡️🇺🇸 Find authentic Australian-made Darrell Lea Soft Australian Licorice in stores across the U.S.! 💛✨​ #DLMakesItBetter #DarrellLeaUSA #Licorice #DarrellLea
You brought fruit again? Cute. 🐊 We brought Old Croc Cheddar.

Grand Reserve. Sharp. Extra Sharp. Smoked. The good stuff, plus a little something sweet from @darrellleausa  and a board from @jkadamsco  to hold it all together.

Crunch. Salt. Sweet. Sharp. Because this is what a picnic looks like when you don’t play it safe.

What’s going on your board? 👇

Next stop: @walmart. Cheese aisle. You know what to do. Peep the link in bio. 👀

#OldCroc #croclife #picnicinspo #sharpcheddar #walmart
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6mo ago
darrellleausa
You brought fruit again? Cute. 🐊 We brought Old Croc Cheddar. Grand Reserve. Sharp. Extra Sharp. Smoked. The good stuff, plus a little something sweet from @darrellleausa and a board from @jkadamsco to hold it all together. Crunch. Salt. Sweet. Sharp. Because this is what a picnic looks like when you don’t play it safe. What’s going on your board? 👇 Next stop: @walmart. Cheese aisle. You know what to do. Peep the link in bio. 👀 #OldCroc #croclife #picnicinspo #sharpcheddar #walmart
To celebrate National Picnic Day, we’re giving away a Croc-worthy spread built for bold bites, good company, and not-so-subtle cheese moments.

🧀 Old Croc Grand Reserve Cheddar
🍬@darrellleausa  Soft Australian made Licorice 
🪵 @jkadamsco  Old Croc engraved cheese board

It’s a picnic where the bites won’t last long. 🧀 You know the drill. Enter below and make it yours. 👇

1️⃣ Follow @oldcroccheese, @darrellleausa and @JKadamsco
2️⃣ Like this post.
3️⃣ Tag your Picnic Mate in the comments. ⬇️

Valid for U.S. residents only. 1 winner will be selected. Winners’ accounts cannot be set to private. The giveaway is only open to residents of the Continental U.S. who do not have a PO Box, APO or FPO address. Giveaway closes at 11:59pm on 05/07/2026. One (1) winner will be selected and announced on 05/08/2026. The winner has 24 hours to claim their prize. If they don’t, a new winner will be chosen. Good luck!

Prizes will be shipped directly from our headquarters. Per Instagram rules, this giveaway is in no way sponsored, administered, or associated with Instagram, Inc. 

#oldcroc #croclife #giveaway #winit #picnicday
36.2K
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6mo ago
darrellleausa
To celebrate National Picnic Day, we’re giving away a Croc-worthy spread built for bold bites, good company, and not-so-subtle cheese moments. 🧀 Old Croc Grand Reserve Cheddar 🍬@darrellleausa Soft Australian made Licorice 🪵 @jkadamsco Old Croc engraved cheese board It’s a picnic where the bites won’t last long. 🧀 You know the drill. Enter below and make it yours. 👇 1️⃣ Follow @oldcroccheese, @darrellleausa and @JKadamsco 2️⃣ Like this post. 3️⃣ Tag your Picnic Mate in the comments. ⬇️ Valid for U.S. residents only. 1 winner will be selected. Winners’ accounts cannot be set to private. The giveaway is only open to residents of the Continental U.S. who do not have a PO Box, APO or FPO address. Giveaway closes at 11:59pm on 05/07/2026. One (1) winner will be selected and announced on 05/08/2026. The winner has 24 hours to claim their prize. If they don’t, a new winner will be chosen. Good luck! Prizes will be shipped directly from our headquarters. Per Instagram rules, this giveaway is in no way sponsored, administered, or associated with Instagram, Inc. #oldcroc #croclife #giveaway #winit #picnicday
Do you hide your snacks from your kids?! 😅 Tell me your best hiding spots. 😂👇 I just wanted a snack in peace. 😭 This Soft Australian Licorice from Darrell Lea is vegetarian-friendly, non-GMO, palm oil free and comes in so many delicious flavors. 💛 Link in my bio 🍬 

#DLMakesItBetter #PalmOilFree #darrellleausa
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7mo ago
darrellleausa
Do you hide your snacks from your kids?! 😅 Tell me your best hiding spots. 😂👇 I just wanted a snack in peace. 😭 This Soft Australian Licorice from Darrell Lea is vegetarian-friendly, non-GMO, palm oil free and comes in so many delicious flavors. 💛 Link in my bio 🍬 #DLMakesItBetter #PalmOilFree #darrellleausa
Because #MomLife means running on coffee… and candy 🍬 My secret weapon for powering through the day? @darrellleausa Soft Australian Licorice - soft, chewy, and the perfect mom pick-me-up between naps, errands, and chaos. 😅#DLMakesItBetter #DarrellLeaUSA #PalmOilFree
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darrellleausa
Because #MomLife means running on coffee… and candy 🍬 My secret weapon for powering through the day? @darrellleausa Soft Australian Licorice - soft, chewy, and the perfect mom pick-me-up between naps, errands, and chaos. 😅#DLMakesItBetter #DarrellLeaUSA #PalmOilFree
And the award goes to… 🍬🏆​

#AwardsSeason #DLMakesItBetter #PalmOilFree​
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8mo ago
darrellleausa
And the award goes to… 🍬🏆​ #AwardsSeason #DLMakesItBetter #PalmOilFree​
I gave my American friends Darrell Lea and made them review it in an Aussie accent. The results were… something #DLMakesItBetter #DarrellLeaUSA #PalmOilFree #ad @darrellleausa
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3w ago
darrellleausa
I gave my American friends Darrell Lea and made them review it in an Aussie accent. The results were… something #DLMakesItBetter #DarrellLeaUSA #PalmOilFree #ad @darrellleausa
It’s the ending for me!!! 😝 The chores can wait. My nervous system needs this. @darrellleausa Chewy Stix makes my reset sweeter every time.

#DLMakesItBetter
#DarrellLeaUSA
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6mo ago
darrellleausa
It’s the ending for me!!! 😝 The chores can wait. My nervous system needs this. @darrellleausa Chewy Stix makes my reset sweeter every time. #DLMakesItBetter #DarrellLeaUSA
🎄 WIN the ultimate Darrell Lea Holiday Haul! 🎅🏼🥳​

**COMPETITION CLOSED** Congratulations to winners D. Baum, MI and L. Malland, NE. 

Want to treat yourself or someone special this holiday season? Here’s your chance!​

How to enter:​
 1️⃣ Follow @darrellleausa on Instagram or Facebook​
 2️⃣ Like this post​
 3️⃣ Tag one friend you’d share these delicious treats with! 🎁🍬​

📅 Competition closes Monday, December 15 2025!​
​
 Good luck and happy holidays! 🎉🎄​

#DLMakesItBetter #PalmOilFree #ChristmasTreats #ChristmasSnacks #MerryChristmas #StockingStuffers #ChristmasTime #DarrellLeaUSA​

T&Cs: This promotion is a game of chance and is in no way sponsored, endorsed, administered by, or associated with Instagram or Facebook. The competition opens on Wednesday 10 December 2025 at 9am US EST and closes on Monday 15 December 2025 at 5pm US EST. Entrants must be 18+ and US residents. To submit a valid entry, entrants must follow Darrell Lea USA, like this post and tag 1 friend. Only one entry per person is allowed. Two prizes of a Darrell Lea goodie box (retail value $50 USD each) will be awarded, which will be sent via courier or postal service. The prize is not transferable or redeemable for cash. Judging will be conducted by Darrell Lea, 3 Brooks Road, Ingleburn NSW 2565, Australia, around Thursday 18 December 2025, with the winner notified via DM by Friday 19 December 2025 at 5pm US EST. The winner’s name will be published on this post by Monday 22 December 2025. Any unclaimed prizes remaining after Tuesday 23 December 2025 will be allocated to the runner-up. Prize images may vary. Competition is by chance, and all decisions of the promoter are final.
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11mo ago
darrellleausa
🎄 WIN the ultimate Darrell Lea Holiday Haul! 🎅🏼🥳​ **COMPETITION CLOSED** Congratulations to winners D. Baum, MI and L. Malland, NE. Want to treat yourself or someone special this holiday season? Here’s your chance!​ How to enter:​ 1️⃣ Follow @darrellleausa on Instagram or Facebook​ 2️⃣ Like this post​ 3️⃣ Tag one friend you’d share these delicious treats with! 🎁🍬​ 📅 Competition closes Monday, December 15 2025!​ ​ Good luck and happy holidays! 🎉🎄​ #DLMakesItBetter #PalmOilFree #ChristmasTreats #ChristmasSnacks #MerryChristmas #StockingStuffers #ChristmasTime #DarrellLeaUSA​ T&Cs: This promotion is a game of chance and is in no way sponsored, endorsed, administered by, or associated with Instagram or Facebook. The competition opens on Wednesday 10 December 2025 at 9am US EST and closes on Monday 15 December 2025 at 5pm US EST. Entrants must be 18+ and US residents. To submit a valid entry, entrants must follow Darrell Lea USA, like this post and tag 1 friend. Only one entry per person is allowed. Two prizes of a Darrell Lea goodie box (retail value $50 USD each) will be awarded, which will be sent via courier or postal service. The prize is not transferable or redeemable for cash. Judging will be conducted by Darrell Lea, 3 Brooks Road, Ingleburn NSW 2565, Australia, around Thursday 18 December 2025, with the winner notified via DM by Friday 19 December 2025 at 5pm US EST. The winner’s name will be published on this post by Monday 22 December 2025. Any unclaimed prizes remaining after Tuesday 23 December 2025 will be allocated to the runner-up. Prize images may vary. Competition is by chance, and all decisions of the promoter are final.
What are the cool girls eating?

A sweet treat from @darrellleausa perfect for a bestie hangout!!

What’s your go-to candy?
#DarrellLea  #DLMakesItBetter  #ad
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1w ago
darrellleausa
What are the cool girls eating? A sweet treat from @darrellleausa perfect for a bestie hangout!! What’s your go-to candy? #DarrellLea #DLMakesItBetter #ad
POV: You miss the exit on the way to the party…and somehow end up having a better night anyway. @darrellleausa
#dlmakesitbetter #palmoilfree #paidpartnership #licorice #snackideas
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darrellleausa
POV: You miss the exit on the way to the party…and somehow end up having a better night anyway. @darrellleausa #dlmakesitbetter #palmoilfree #paidpartnership #licorice #snackideas
MY FAVORITE CANDY IS BACK AT COSTCO! 🍬🙌

I tried Darrell Lea Sour Stix for the first time last year and, in typical Costco fashion, definitely didn’t stock up enough before they disappeared. 😂 So when I spotted them back at Costco, I got VERY excited and stocked up this time!

They’re deliciously soft and chewy with Raspberry, Green Apple & Tropical flavored stix with a sour filling. SO GOOD! 🤤

If you see them at your Costco, GRAB THEM while you can! 👀

@darrellleausa 
#DLMakesItBetter #DarrellLeaUSA #PalmOilFree #CostcoFinds #ad
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3mo ago
darrellleausa
MY FAVORITE CANDY IS BACK AT COSTCO! 🍬🙌 I tried Darrell Lea Sour Stix for the first time last year and, in typical Costco fashion, definitely didn’t stock up enough before they disappeared. 😂 So when I spotted them back at Costco, I got VERY excited and stocked up this time! They’re deliciously soft and chewy with Raspberry, Green Apple & Tropical flavored stix with a sour filling. SO GOOD! 🤤 If you see them at your Costco, GRAB THEM while you can! 👀 @darrellleausa #DLMakesItBetter #DarrellLeaUSA #PalmOilFree #CostcoFinds #ad
Your festival fashion inspiration for this weekend. Music outfits inspired by Darrell Lea Chewy Stix. 🍬🎧 ​

#DLMakesItBetter #DarrellLea #ChewyStix #Coachella
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7mo ago
darrellleausa
Your festival fashion inspiration for this weekend. Music outfits inspired by Darrell Lea Chewy Stix. 🍬🎧 ​ #DLMakesItBetter #DarrellLea #ChewyStix #Coachella
I’m excited to collaborate with @darrellleausa to give my Mum a taste of her childhood with authentic Soft Australian Licorice. My Mum is from a small town called Young in New South Wales, Australia, and I’m also a dual citizen! 🇦🇺

Darrell Lea offers a wide range of flavors, from classic black and Strawberry Licorice to unique flavors like Mango, Cinnamon and Pink Lemonade.

I appreciate that their sweets are made in small batches and are free from palm oil, high fructose corn syrup, and artificial flavors. It’s amazing how easy it is to get Australian goods in the US now.

Try them out and let me know your favorite flavor! 

#ad #dlmakesitbetter #darrellleausa #palmoilfree
2.68K
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11mo ago
darrellleausa
I’m excited to collaborate with @darrellleausa to give my Mum a taste of her childhood with authentic Soft Australian Licorice. My Mum is from a small town called Young in New South Wales, Australia, and I’m also a dual citizen! 🇦🇺 Darrell Lea offers a wide range of flavors, from classic black and Strawberry Licorice to unique flavors like Mango, Cinnamon and Pink Lemonade. I appreciate that their sweets are made in small batches and are free from palm oil, high fructose corn syrup, and artificial flavors. It’s amazing how easy it is to get Australian goods in the US now. Try them out and let me know your favorite flavor! #ad #dlmakesitbetter #darrellleausa #palmoilfree
🍬 CANDY JAR GUESSING COMPETITION 🍬 

To celebrate National Candy Month, we're giving a lucky candy lover the chance to WIN a bundle packed with Darrell Lea favorites. 😍​​

Up for grabs? Soft Australian Licorice and Chewy Stix. 🙌​

**COMPETITION CLOSED** Congratulations to winner, P. Toole, CT.

TO ENTER:​
💛 Follow @darrellleausa on Instagram or Facebook.​
💛 Like this post.​
💛 Comment below your best guess for how many Darrell Lea treats are in the jar AND tag a friend that you’d share these treats with. ​

Good luck! 🍭​

⬇️ Full T&Cs:​
This promotion is in no way sponsored, endorsed, or administered by, or associated, with Instagram or Facebook. Promotion starts Monday 1 June 18:00 CST time and ends Tuesday 30 June 2026 17:00 CST time. You must be 18+ and a US resident to enter. To submit a valid entry, entrants must like this post, follow Darrell Lea USA on Instagram or Facebook and guess how many Darrell Lea treats are in the candy jar and tag a friend as outlined in the comments. The winner will be the entrant who correctly guesses the number of treats in the jar. If no entrant guesses the exact number, the prize will be awarded to the entrant whose guess is closest to the correct number. In the event of a tie, the entrant who submitted their winning guess first will be deemed the winner. One entry accepted per entrant. Total of one (1) prize to give away at the end of the promotion period. The prize is (1) x box of Darrell Lea treats up to a total value of $100 USD. Jar not included. Judging will take place on Friday 3 July at 10:00 CST. The winner will be contacted via Direct Message on Instagram or Facebook. Any unclaimed prizes remaining after Friday 10 July will be allocated to the runner-up. All decisions made by the promoter in respect of the promotion are final and no correspondence will be entered into. ​
 ​
#DLMakesItBetter #PalmOilFree #CandyMonth #NationalCandyMonth
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darrellleausa
🍬 CANDY JAR GUESSING COMPETITION 🍬 To celebrate National Candy Month, we're giving a lucky candy lover the chance to WIN a bundle packed with Darrell Lea favorites. 😍​​ Up for grabs? Soft Australian Licorice and Chewy Stix. 🙌​ **COMPETITION CLOSED** Congratulations to winner, P. Toole, CT. TO ENTER:​ 💛 Follow @darrellleausa on Instagram or Facebook.​ 💛 Like this post.​ 💛 Comment below your best guess for how many Darrell Lea treats are in the jar AND tag a friend that you’d share these treats with. ​ Good luck! 🍭​ ⬇️ Full T&Cs:​ This promotion is in no way sponsored, endorsed, or administered by, or associated, with Instagram or Facebook. Promotion starts Monday 1 June 18:00 CST time and ends Tuesday 30 June 2026 17:00 CST time. You must be 18+ and a US resident to enter. To submit a valid entry, entrants must like this post, follow Darrell Lea USA on Instagram or Facebook and guess how many Darrell Lea treats are in the candy jar and tag a friend as outlined in the comments. The winner will be the entrant who correctly guesses the number of treats in the jar. If no entrant guesses the exact number, the prize will be awarded to the entrant whose guess is closest to the correct number. In the event of a tie, the entrant who submitted their winning guess first will be deemed the winner. One entry accepted per entrant. Total of one (1) prize to give away at the end of the promotion period. The prize is (1) x box of Darrell Lea treats up to a total value of $100 USD. Jar not included. Judging will take place on Friday 3 July at 10:00 CST. The winner will be contacted via Direct Message on Instagram or Facebook. Any unclaimed prizes remaining after Friday 10 July will be allocated to the runner-up. All decisions made by the promoter in respect of the promotion are final and no correspondence will be entered into. ​ ​ #DLMakesItBetter #PalmOilFree #CandyMonth #NationalCandyMonth

Darrell Lea USA - Licorice & Chewy Candy (@darrellleausa) Instagram Stats & Analytics

Darrell Lea USA - Licorice & Chewy Candy (@darrellleausa) has 6.81K Instagram followers with a 0.06% engagement rate over the past 12 months. Across 51.0 posts, Darrell Lea USA - Licorice & Chewy Candy received 3.87K total likes and 5.35M impressions, averaging 75.9 likes per post. This page tracks Darrell Lea USA - Licorice & Chewy Candy's performance metrics, top content, and engagement trends — updated daily. To benchmark @darrellleausa against other accounts, use Socialpruf's Instagram competitor analysis tool.

Darrell Lea USA - Licorice & Chewy Candy (@darrellleausa) Instagram Analytics FAQ

How many Instagram followers does Darrell Lea USA - Licorice & Chewy Candy have?+
Darrell Lea USA - Licorice & Chewy Candy (@darrellleausa) has 6.81K Instagram followers as of November 2026.
What is Darrell Lea USA - Licorice & Chewy Candy's Instagram engagement rate?+
Darrell Lea USA - Licorice & Chewy Candy's Instagram engagement rate is 0.06% over the last 12 months, based on 51.0 posts.
How many likes does Darrell Lea USA - Licorice & Chewy Candy get on Instagram?+
Darrell Lea USA - Licorice & Chewy Candy received 3.87K total likes across 51.0 posts in the last 12 months, averaging 75.9 likes per post.
How many Instagram impressions does Darrell Lea USA - Licorice & Chewy Candy get?+
Darrell Lea USA - Licorice & Chewy Candy's Instagram content generated 5.35M total impressions over the last 12 months.
Can I compare Darrell Lea USA - Licorice & Chewy Candy with other Instagram accounts?+
Yes. Add @darrellleausa to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.