NewGet @dallascowboys's full report
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followers
5.09M
impressions
1.50B
likes
55.7M
comments
670K
posts
1.58K
engagement
3.51%
emv
$44.9M
Average per post
954K
Key Metrics
Impressions
monthly
Distributions
Content
20.6M
575K
7.00K
11mo ago
dallascowboys
never gave up 🔥
15.2M
294K
5.14K
4mo ago
dallascowboys
Yana’s a beast 🔥 @yanasoflyy
14.9M
15.9K
461
11mo ago
dallascowboys
Help your neighbors in need by supporting The Salvation Army this holiday season. Give with Joy at a Red Kettle or online today! Link in bio.
11.7M
42.2K
233
11mo ago
dallascowboys
Supporting Star Survivors 🩷
@tylersmith is representing breast cancer awareness for this year’s My Cause My Cleats by lacing up cleats specially designed with the help of our @susangkomen 2025 Star Survivors!
@novartisus | #SponsoredbyNovartis
11.3M
453K
694
2mo ago
dallascowboys
Remembering an icon, Dolly Parton. 💙
10.4M
138K
2.96K
11mo ago
dallascowboys
COMEBACK COWBOYS 🤠
#PHIvsDAL | @winstar_world
10.3M
268K
4.52K
6mo ago
dallascowboys
@calebdowns ready to put on a show in Dallas 🤩
NFL Draft on NFLN/ESPN/ABC
Stream on @NFLPlus
9.42M
136K
2.51K
11mo ago
dallascowboys
LEFT NO CRUMBS 🍽️
#KCvsDAL | @winstar_world
9.33M
202K
2.72K
10mo ago
dallascowboys
that’s an angry run right there 😡
DALvsWAS on @Netflix
9.09M
364K
1.79K
1mo ago
dallascowboys
the legendary @neymarjr 🤩
8.60M
349K
4.17K
11mo ago
dallascowboys
got em sayin’ wow @postmalone
8.14M
193K
1.68K
6mo ago
dallascowboys
Can see the teammate bond forming already 😅
7.52M
191K
2.95K
11mo ago
dallascowboys
INSANE HIT AND RECOVERY ON THE PUNT
PHIvsDAL on FOX/FOX One
watch.nfl.com
6.90M
238K
2.31K
11mo ago
dallascowboys
he just walks away lol
DALvsDET on Prime Video
Also streaming on #NFLPlus
6.37M
255K
2.60K
11mo ago
dallascowboys
play·mak·er
#KCvsDAL | #DallasCowboys
6.17M
247K
2.45K
11mo ago
dallascowboys
everybody eats 🍗
6.03M
241K
761
11mo ago
dallascowboys
Ryan Flournoy held up Marshawn Kneeland’s jersey after the Cowboys win 💙🤍
6.00M
169K
1.45K
2w ago
dallascowboys
All smiles 😄
5.99M
240K
996
4d ago
dallascowboys
One year later, Marshawn Kneeland’s memory lives on. One love. 💙
#LL94 | #OneLove
5.79M
232K
474
11mo ago
dallascowboys
Dak said “pull that up right now” 😭
#HardKnocks In Season with the NFC East premieres tonight at 9pm ET on @hbomax
Dallas Cowboys (@dallascowboys) Instagram Stats & Analytics
Dallas Cowboys (@dallascowboys) has 5.09M Instagram followers with a 3.51% engagement rate over the past 12 months. Across 1.58K posts, Dallas Cowboys received 55.7M total likes and 1.50B impressions, averaging 35.3K likes per post. This page tracks Dallas Cowboys's performance metrics, top content, and engagement trends — updated daily. The Dallas Cowboys are one of 32 teams in our NFL team social media rankings. To benchmark @dallascowboys against other accounts, use Socialpruf's Instagram competitor analysis tool.
Dallas Cowboys (@dallascowboys) Instagram Analytics FAQ
How many Instagram followers does Dallas Cowboys have?+
Dallas Cowboys (@dallascowboys) has 5.09M Instagram followers as of November 2026.
What is Dallas Cowboys's Instagram engagement rate?+
Dallas Cowboys's Instagram engagement rate is 3.51% over the last 12 months, based on 1.58K posts.
How many likes does Dallas Cowboys get on Instagram?+
Dallas Cowboys received 55.7M total likes across 1.58K posts in the last 12 months, averaging 35.3K likes per post.
How many Instagram impressions does Dallas Cowboys get?+
Dallas Cowboys's Instagram content generated 1.50B total impressions over the last 12 months.
How do the Dallas Cowboys rank among NFL teams on social media?+
The Dallas Cowboys rank #7 of 32 NFL teams on social media over the last 30 days, with 248.6M views across their Instagram, TikTok, X and YouTube accounts. See the full NFL team social media rankings.
Can I compare Dallas Cowboys with other Instagram accounts?+
Yes. Add @dallascowboys to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.