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followers
5.45M
impressions
4.78B
likes
2.76M
comments
85.0K
posts
134
engagement
0.0595%
emv
$96.3M
Average per post
35.7M
Key Metrics
Impressions
monthly
Distributions
Content
376M
5.57K
182
9mo ago
bookingcom
Booked this resort because I heard the breakfast was to die for.
330M
13.2K
180
9mo ago
bookingcom
Find “pet-friendly” stays on Booking.com 🐺🌙
300M
71.5K
3.55K
1mo ago
bookingcom
the craziest travel hack is booking.com
249M
18.7K
410
5mo ago
bookingcom
POV: It’s 2026 and you’re traveling… back in time.
Our 2026 Travel Predictions spotlight ‘PastPorts’, the trend using tech + memory to bring nostalgia trips to life.
Would you recreate a childhood holiday?
233M
4.14K
410
2mo ago
bookingcom
Quick commercial break: traveling with Booking.com is very easy
223M
7.90K
237
5mo ago
bookingcom
From our 2026 Travel Predictions: Shelfie Souvenirs.
Travellers aren’t bringing home keychains anymore, they’re bringing home story-filled pantry staples and design pieces.
182M
7.46K
1.19K
3mo ago
bookingcom
BRB gotta book this cottage mid-hockey game
181M
3.80K
498
4mo ago
bookingcom
From Venice to the Valley, LA is moving quick. 42% of stays are already snapped up for next year’s big beautiful games.
Availability as of December 4th, 2025. Availability data is subject to change.
157M
123K
920
9mo ago
bookingcom
Booked for sun, stayed for the darkness 🥀🖤
131M
9.48K
415
1mo ago
bookingcom
When your room comes with a hot tub and waterfall bed, it’s easy to stay in.
120M
14.1K
1.30K
4mo ago
bookingcom
Romantasy isn’t just a genre—it’s the next travel movement for 2026✨
71% of travelers would visit a romantasy-inspired destination.
Castles, forests, ancient ruins… the story starts when you arrive.
105M
27.9K
476
1mo ago
bookingcom
It was easy to travel for Olaf, but hard to leave Mossie behind.
On March 29th, @disneylandparis welcomes everyone to the new World of Frozen at Disney Adventure World!
91.9M
19.3K
2.85K
5mo ago
bookingcom
The Booking.com Test Team at 8am on a Wednesday.
(resort available on Booking.com)
90.2M
19.3K
644
4mo ago
bookingcom
You can’t park a giant bagel, but you can book a hotel. 51% of NYC stays are already booked for the 2026 soccer showdown.
Availability as of December 4th, 2025. Availability data is subject to change.
87.3M
34.6K
644
8mo ago
bookingcom
Playing the only basketball game where travel is okay.
87.3M
28.0K
1.53K
5mo ago
bookingcom
Our 2026 trending destinations are serving full beauty-queen energy.
Backed by Booking.com’s global booking data, these are the places stealing the spotlight next year.
77.8M
89.9K
997
1mo ago
bookingcom
Booking.com Booking.stink
76.7M
2.93K
284
9mo ago
bookingcom
POV: You’re a travel influencer with a follower. Literally.
74.1M
39.7K
1.09K
5mo ago
bookingcom
What does traveling in basketball have to do with @Bookingcom? Everything…🤫
📍Downtown LA Proper Hotel bookable on @bookingcom
72.4M
40.4K
780
2mo ago
bookingcom
Always makes it hard for himself🤦🏾♂️ #dk_thefirst #DK #AYM
Booking.com (@bookingcom) Instagram Stats & Analytics
Booking.com (@bookingcom) has 5.45M Instagram followers with a 0.06% engagement rate over the past 12 months. Across 134 posts, Booking.com received 2.76M total likes and 4.78B impressions, averaging 20.6K likes per post. This page tracks Booking.com's performance metrics, top content, and engagement trends — updated daily.
Booking.com (@bookingcom) Instagram Analytics FAQ
How many Instagram followers does Booking.com have?+
Booking.com (@bookingcom) has 5.45M Instagram followers as of May 2026.
What is Booking.com's Instagram engagement rate?+
Booking.com's Instagram engagement rate is 0.06% over the last 12 months, based on 134 posts.
How many likes does Booking.com get on Instagram?+
Booking.com received 2.76M total likes across 134 posts in the last 12 months, averaging 20.6K likes per post.
How many Instagram impressions does Booking.com get?+
Booking.com's Instagram content generated 4.78B total impressions over the last 12 months.