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followers
5.34M
impressions
4.30B
likes
2.61M
comments
78.2K
posts
122
engagement
0.0624%
emv
$86.7M
Average per post
35.2M
Key Metrics
Impressions
monthly
Distributions
Content
376M
5.57K
182
8mo ago
bookingcom
Booked this resort because I heard the breakfast was to die for.
330M
13.3K
179
8mo ago
bookingcom
Find “pet-friendly” stays on Booking.com 🐺🌙
246M
18.7K
406
5mo ago
bookingcom
POV: It’s 2026 and you’re traveling… back in time.
Our 2026 Travel Predictions spotlight ‘PastPorts’, the trend using tech + memory to bring nostalgia trips to life.
Would you recreate a childhood holiday?
238M
53.6K
2.73K
1mo ago
bookingcom
the craziest travel hack is booking.com
223M
7.92K
235
5mo ago
bookingcom
From our 2026 Travel Predictions: Shelfie Souvenirs.
Travellers aren’t bringing home keychains anymore, they’re bringing home story-filled pantry staples and design pieces.
182M
7.46K
1.19K
3mo ago
bookingcom
BRB gotta book this cottage mid-hockey game
181M
3.81K
494
4mo ago
bookingcom
From Venice to the Valley, LA is moving quick. 42% of stays are already snapped up for next year’s big beautiful games.
Availability as of December 4th, 2025. Availability data is subject to change.
179M
2.91K
341
1mo ago
bookingcom
Quick commercial break: traveling with Booking.com is very easy
157M
123K
920
8mo ago
bookingcom
Booked for sun, stayed for the darkness 🥀🖤
117M
13.9K
1.28K
4mo ago
bookingcom
Romantasy isn’t just a genre—it’s the next travel movement for 2026✨
71% of travelers would visit a romantasy-inspired destination.
Castles, forests, ancient ruins… the story starts when you arrive.
101M
5.57K
305
3w ago
bookingcom
When your room comes with a hot tub and waterfall bed, it’s easy to stay in.
91.9M
19.4K
2.86K
4mo ago
bookingcom
The Booking.com Test Team at 8am on a Wednesday.
(resort available on Booking.com)
88.5M
19.2K
596
4mo ago
bookingcom
You can’t park a giant bagel, but you can book a hotel. 51% of NYC stays are already booked for the 2026 soccer showdown.
Availability as of December 4th, 2025. Availability data is subject to change.
87.3M
34.6K
644
7mo ago
bookingcom
Playing the only basketball game where travel is okay.
87.3M
28.0K
1.50K
4mo ago
bookingcom
Our 2026 trending destinations are serving full beauty-queen energy.
Backed by Booking.com’s global booking data, these are the places stealing the spotlight next year.
82.7M
8.68K
386
4w ago
bookingcom
It was easy to travel for Olaf, but hard to leave Mossie behind.
On March 29th, @disneylandparis welcomes everyone to the new World of Frozen at Disney Adventure World!
76.7M
2.93K
285
8mo ago
bookingcom
POV: You’re a travel influencer with a follower. Literally.
72.9M
39.2K
1.07K
5mo ago
bookingcom
What does traveling in basketball have to do with @Bookingcom? Everything…🤫
📍Downtown LA Proper Hotel bookable on @bookingcom
63.4M
83.8K
2.28K
3mo ago
bookingcom
🎵WhoOoOOoo lives in a pineapple under the sea? The Booking.com Test Team! 🎵
Find Spongebob’s house on Booking,com!
61.0M
134K
1.52K
5mo ago
bookingcom
Find yourself a man who’s DTB (Down To Book) #ThisGuyBooks
📍Santa Monica Proper Hotel, bookable on @bookingcom
Booking.com (@bookingcom) Instagram Stats & Analytics
Booking.com (@bookingcom) has 5.34M Instagram followers with a 0.06% engagement rate over the past 12 months. Across 122 posts, Booking.com received 2.61M total likes and 4.30B impressions, averaging 21.4K likes per post. This page tracks Booking.com's performance metrics, top content, and engagement trends — updated daily.
Booking.com (@bookingcom) Instagram Analytics FAQ
How many Instagram followers does Booking.com have?+
Booking.com (@bookingcom) has 5.34M Instagram followers as of April 2026.
What is Booking.com's Instagram engagement rate?+
Booking.com's Instagram engagement rate is 0.06% over the last 12 months, based on 122 posts.
How many likes does Booking.com get on Instagram?+
Booking.com received 2.61M total likes across 122 posts in the last 12 months, averaging 21.4K likes per post.
How many Instagram impressions does Booking.com get?+
Booking.com's Instagram content generated 4.30B total impressions over the last 12 months.