Amazon (@amazon) has 6.91M Instagram followers with a 1.33% engagement rate over the past 12 months. Across 787 posts, Amazon received 6.33M total likes and 457M impressions, averaging 8.05K likes per post. This page tracks Amazon's performance metrics, top content, and engagement trends — updated daily. To benchmark @amazon against other accounts, use Socialpruf's Instagram competitor analysis tool.