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followers
1.65M
impressions
570M
likes
25.1M
comments
197K
posts
2.15K
engagement
4.53%
emv
$17.9M
Average per post
265K

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Top Content

Spotted: #ChappellRoan at the 68th #GrammyAwards with fishtail braids woven through her cascading curls❤️🤭
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Spotted: #ChappellRoan at the 68th #GrammyAwards with fishtail braids woven through her cascading curls❤️🤭
How chronically online do you think #AnneHathaway and #DakotaJohnson really are? It’s time for the “Verity” stars to take on some of the internet’s biggest beauty trends and put their TikTok knowledge to the test! See which trends get their seal of approval—and which ones they’re not so sure about—at the link in bio.
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How chronically online do you think #AnneHathaway and #DakotaJohnson really are? It’s time for the “Verity” stars to take on some of the internet’s biggest beauty trends and put their TikTok knowledge to the test! See which trends get their seal of approval—and which ones they’re not so sure about—at the link in bio.
It’s Ah-lee-sah Lee-oh…ICYMI. #AlysaLiu has you covered with her name pronunciation, manga hot takes, and glam go-tos at the link in bio.
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It’s Ah-lee-sah Lee-oh…ICYMI. #AlysaLiu has you covered with her name pronunciation, manga hot takes, and glam go-tos at the link in bio.
Inde Navarrette (@indenavarrette) has confirmed the scariest scene in #Obsession. She worked with special effects makeup artist Kate Oja (@kate_oja) to create this particularly uncanny valley look. Tap the link in bio to watch the full video, where the actor breaks down the hair, makeup, and beauty details behind Nikki’s transformation, from the initial inspiration to the final look.
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Inde Navarrette (@indenavarrette) has confirmed the scariest scene in #Obsession. She worked with special effects makeup artist Kate Oja (@kate_oja) to create this particularly uncanny valley look. Tap the link in bio to watch the full video, where the actor breaks down the hair, makeup, and beauty details behind Nikki’s transformation, from the initial inspiration to the final look.
Repeat after Dakota: “What are we doing?” Keep watching to see what "Verity" stars, #AnneHathaway and #DakotaJohnson think about current beauty trends, and tap the link in bio to watch the full video.

Featured Video Courtesy @kellystrackofficial
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Repeat after Dakota: “What are we doing?” Keep watching to see what "Verity" stars, #AnneHathaway and #DakotaJohnson think about current beauty trends, and tap the link in bio to watch the full video. Featured Video Courtesy @kellystrackofficial
We’re not crying, you’re crying 🥹 In honor of Allure’s upcoming Best of Beauty Awards were reminiscing on Lady Gaga’s 2019 #BestofBeauty cover. Gaga and her longtime makeup artist, Sarah Tanno, had a sweet surprise in store for superfan Brandon.

Best of Beauty 2026 is coming 9/17! Celebrate the 30th anniversary with us on Allure 💄 #AllureBestofBeauty #BestofBeauty
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We’re not crying, you’re crying 🥹 In honor of Allure’s upcoming Best of Beauty Awards were reminiscing on Lady Gaga’s 2019 #BestofBeauty cover. Gaga and her longtime makeup artist, Sarah Tanno, had a sweet surprise in store for superfan Brandon. Best of Beauty 2026 is coming 9/17! Celebrate the 30th anniversary with us on Allure 💄 #AllureBestofBeauty #BestofBeauty
Good thing it’s nearly the holiday season, because we have your #AnneHathaway- and #DakotaJohnson-approved white elephant gift 🎁 Tap the link in bio to watch the full video, where the “Verity” actors give TikTok trends their stamps of approval.
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Good thing it’s nearly the holiday season, because we have your #AnneHathaway- and #DakotaJohnson-approved white elephant gift 🎁 Tap the link in bio to watch the full video, where the “Verity” actors give TikTok trends their stamps of approval.
#GeorginaRodríguez is a vision in teal on the #MetGala red carpet 🩵

Photo: Getty Images 
Makeup: @patrickta @patricktabeauty 
Skin: @patrickta @biodance_official 
Hair: @glencocoforhair @nexxushaircare 
Hair Assistant: @debrarenae
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#GeorginaRodríguez is a vision in teal on the #MetGala red carpet 🩵 Photo: Getty Images Makeup: @patrickta @patricktabeauty Skin: @patrickta @biodance_official Hair: @glencocoforhair @nexxushaircare Hair Assistant: @debrarenae
Like mother, like daughter. #KimKardashian and #KrisJenner are serving looks at the 2026 #MetGala—and glowinggg 🧡✨

Kim Kardashian Glam Team
Hair: @chrisappleton1 
Makeup: @makeupbymario
Nails: @kimkimnails @opi 

Kris Jenner Glam Team
Hair: @chrisappleton1 
Makeup: @nikki_makeup
Nails: @nailsbydiem @opi
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Like mother, like daughter. #KimKardashian and #KrisJenner are serving looks at the 2026 #MetGala—and glowinggg 🧡✨ Kim Kardashian Glam Team Hair: @chrisappleton1 Makeup: @makeupbymario Nails: @kimkimnails @opi Kris Jenner Glam Team Hair: @chrisappleton1 Makeup: @nikki_makeup Nails: @nailsbydiem @opi
I mean... we've heard worst right? 🫣 Tune in at the link in bio as #AmandaSeyfried and #SydneySweeney spill the tea on their beauty secrets when sipping the truth serum 👀
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I mean... we've heard worst right? 🫣 Tune in at the link in bio as #AmandaSeyfried and #SydneySweeney spill the tea on their beauty secrets when sipping the truth serum 👀
#ZaraLarsson and #SophiaSinot are a beauty match made in heaven 🪽 The dynamic duo sat down for our latest episode of Standing Appointment to create Zara’s look for her 2026 Best of Beauty cover shoot, reminiscing about their favorite looks over the years and the beauty moments that led them to this very moment ✨ Join in on the fun at the link in bio!
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#ZaraLarsson and #SophiaSinot are a beauty match made in heaven 🪽 The dynamic duo sat down for our latest episode of Standing Appointment to create Zara’s look for her 2026 Best of Beauty cover shoot, reminiscing about their favorite looks over the years and the beauty moments that led them to this very moment ✨ Join in on the fun at the link in bio!
Two totally different walks on two top-of-their-game divas ❤️ Alex Consani (@alexconsani) and Anok Yai (@anokyai) shared their thoughts in a revealing conversation after drinking Allure’s Truth Serum to celebrate Best of Beauty 2025.

Best of Beauty 2026 is coming 9/17! Celebrate the 30th anniversary with us on Allure 💄 #AllureBestofBeauty #BestofBeauty
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Two totally different walks on two top-of-their-game divas ❤️ Alex Consani (@alexconsani) and Anok Yai (@anokyai) shared their thoughts in a revealing conversation after drinking Allure’s Truth Serum to celebrate Best of Beauty 2025. Best of Beauty 2026 is coming 9/17! Celebrate the 30th anniversary with us on Allure 💄 #AllureBestofBeauty #BestofBeauty
Everyone's favorite Olympian #AlysaLiu has let us in on the beauty secrets behind her competition look. Tap the link in bio to see the full tutorial for her everyday, effortless glam ✨
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Everyone's favorite Olympian #AlysaLiu has let us in on the beauty secrets behind her competition look. Tap the link in bio to see the full tutorial for her everyday, effortless glam ✨
From dirty to classic to honey, #AmandaSeyfried and #SydneySweeney have donned many different shades of blonde. Tap the link in bio to watch #TheHousemaid actors spill the tea while sipping the truth serum 👀
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From dirty to classic to honey, #AmandaSeyfried and #SydneySweeney have donned many different shades of blonde. Tap the link in bio to watch #TheHousemaid actors spill the tea while sipping the truth serum 👀
#YerinHa put in the work on her British accent for #Bridgerton 👏 Tap the link in bio to watch season 4’s leading lady break down her transformation.
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#YerinHa put in the work on her British accent for #Bridgerton 👏 Tap the link in bio to watch season 4’s leading lady break down her transformation.
#OffCampus's Hannah Wells was always a blushy dream on our screens, so you better believe we're sat for #EllaBright's go-to routine 🩷 Tap the link in bio to watch the star's full 10-minute beauty routine.
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#OffCampus's Hannah Wells was always a blushy dream on our screens, so you better believe we're sat for #EllaBright's go-to routine 🩷 Tap the link in bio to watch the star's full 10-minute beauty routine.
Sounds like #PenélopeCruz and #OliviaWilde have an investigation to launch on Hollywood Swingers before reporting back 👀 Tap the link in bio to watch the #TheInvite actors drink the Truth Serum and reveal all.
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Sounds like #PenélopeCruz and #OliviaWilde have an investigation to launch on Hollywood Swingers before reporting back 👀 Tap the link in bio to watch the #TheInvite actors drink the Truth Serum and reveal all.
We should have known, #StephenKalyn’s blond upkeep would be high maintenance 🙂‍↕️ Being Dean Di Laurentis comes at the steep cost of routine touch-ups.

#OffCampus
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We should have known, #StephenKalyn’s blond upkeep would be high maintenance 🙂‍↕️ Being Dean Di Laurentis comes at the steep cost of routine touch-ups. #OffCampus
Is anyone else rewatching every #StrayKids music video trying to decide what the hardest move would be? Just us? 🤭 Keep watching to see what Bang Chan, Lee Know, Changbin, Hyunjin, Han, Felix, and I.N. think is the toughest choreo. And don’t forget "This & That" is out now.
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Is anyone else rewatching every #StrayKids music video trying to decide what the hardest move would be? Just us? 🤭 Keep watching to see what Bang Chan, Lee Know, Changbin, Hyunjin, Han, Felix, and I.N. think is the toughest choreo. And don’t forget "This & That" is out now.
“I want to build a world, an identity, a universe, a sound, a feeling,” says Swedish pop sensation #ZaraLarsson, who is Allure’s 2026 Best of Beauty cover star. Onstage and in her music videos, she often plays with notions of exaggerated femininity, so photographer Hugo Comte took inspiration from Vargas girls and other midcentury pinup art that used airbrushed effects to isolate and often magnify certain body parts while letting others fade into the background. (In case you were wondering where the rest of her went.) Fading into the background is not something Larsson has any intention of doing as a performer. Discover her plans for a global takeover at the link in our bio. 

Photographed by @hugocomte
Stylist: @ronbreezy
Hair: @hairbyiggy
Makeup: @sophiasinot
Manicure: @byjuanalvear
Set Design: @a_vaj
DP (Motion only): @gbellzie
Production: @rowanproductions
Writer: @hunterlately
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allure
“I want to build a world, an identity, a universe, a sound, a feeling,” says Swedish pop sensation #ZaraLarsson, who is Allure’s 2026 Best of Beauty cover star. Onstage and in her music videos, she often plays with notions of exaggerated femininity, so photographer Hugo Comte took inspiration from Vargas girls and other midcentury pinup art that used airbrushed effects to isolate and often magnify certain body parts while letting others fade into the background. (In case you were wondering where the rest of her went.) Fading into the background is not something Larsson has any intention of doing as a performer. Discover her plans for a global takeover at the link in our bio. Photographed by @hugocomte Stylist: @ronbreezy Hair: @hairbyiggy Makeup: @sophiasinot Manicure: @byjuanalvear Set Design: @a_vaj DP (Motion only): @gbellzie Production: @rowanproductions Writer: @hunterlately

Allure Magazine (@allure) Instagram Stats & Analytics

Allure Magazine (@allure) has 1.65M Instagram followers with a 4.53% engagement rate over the past 12 months. Across 2.15K posts, Allure Magazine received 25.1M total likes and 570M impressions, averaging 11.6K likes per post. This page tracks Allure Magazine's performance metrics, top content, and engagement trends — updated daily. To benchmark @allure against other accounts, use Socialpruf's Instagram competitor analysis tool.

Allure Magazine (@allure) Instagram Analytics FAQ

How many Instagram followers does Allure Magazine have?+
Allure Magazine (@allure) has 1.65M Instagram followers as of October 2026.
What is Allure Magazine's Instagram engagement rate?+
Allure Magazine's Instagram engagement rate is 4.53% over the last 12 months, based on 2.15K posts.
How many likes does Allure Magazine get on Instagram?+
Allure Magazine received 25.1M total likes across 2.15K posts in the last 12 months, averaging 11.6K likes per post.
How many Instagram impressions does Allure Magazine get?+
Allure Magazine's Instagram content generated 570M total impressions over the last 12 months.
Can I compare Allure Magazine with other Instagram accounts?+
Yes. Add @allure to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.