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followers
257K
impressions
77.6M
likes
74.5K
comments
2.05K
posts
263
engagement
0.0986%
emv
$1.57M
Average per post
295K

Key Metrics

Distributions

Top Content

Is AI a productivity boom or a market bubble? 🤔
6.19M
2.01K
17
7mo ago
@sofi
Is AI a productivity boom or a market bubble? 🤔
Matt Higgins shares his perspective on navigating today's AI-driven economy it's advantages.
4.09M
2.09K
23
9mo ago
@sofi
Matt Higgins shares his perspective on navigating today's AI-driven economy it's advantages.
Graza's Andrew Benin says brand authority wins over product claims
3.75M
1.38K
18
9mo ago
@sofi
Graza's Andrew Benin says brand authority wins over product claims
Fun fact! Trends tend to skip a generation.
3.53M
1.24K
13
7mo ago
@sofi
Fun fact! Trends tend to skip a generation.
Consider this your invite to tune in to our first-of-its-kind Smart Money Social Club.
2.83M
4.96K
32
2w ago
@sofi
Consider this your invite to tune in to our first-of-its-kind Smart Money Social Club.
What do strategic investors really look for in early-stage startups?
2.67M
935
13
9mo ago
@sofi
What do strategic investors really look for in early-stage startups?
What does it really take to build a viral brand?
2.28M
1.03K
10
9mo ago
@sofi
What does it really take to build a viral brand?
“There is a feeling that if you don’t grab it, you’re gonna miss it”
2.12M
897
7
7mo ago
@sofi
“There is a feeling that if you don’t grab it, you’re gonna miss it”
Jenna Lyons on the importance of clarity in marketing 💡
1.81M
778
2
9mo ago
@sofi
Jenna Lyons on the importance of clarity in marketing 💡
Tune in to hear how Jenna Lyons builds brands that actually last 💡
1.56M
825
14
9mo ago
@sofi
Tune in to hear how Jenna Lyons builds brands that actually last 💡
Kelsea Ballerini Put Her Money Where Her Microphone Is | Richer Lives by SoFi
1.53M
122
10
3mo ago
@sofi
Kelsea Ballerini Put Her Money Where Her Microphone Is | Richer Lives by SoFi
We unlocked NBA All-Star 2026 for five lucky SoFi Plus members and their guests.
1.49M
1.42K
11
7mo ago
@sofi
We unlocked NBA All-Star 2026 for five lucky SoFi Plus members and their guests.
Celebrate the SoFi @NBA Play-In Tournament! Play the Bank Shot Bonus for up to $1,000 by 4/30/26!¹
1.48M
470
247
6mo ago
@sofi
Celebrate the SoFi @NBA Play-In Tournament! Play the Bank Shot Bonus for up to $1,000 by 4/30/26!¹
Should your portfolio help you sleep at night… or chase big dreams?
1.48M
28
5
2mo ago
@sofi
Should your portfolio help you sleep at night… or chase big dreams?
Hear the full conversation on our channel and subscribe for more insights.
1.37M
398
2
7mo ago
@sofi
Hear the full conversation on our channel and subscribe for more insights.
What Gold Medals Actually Pay (And Cost) With Michael Phelps | Richer Lives by SoFi
1.34M
300
15
3mo ago
@sofi
What Gold Medals Actually Pay (And Cost) With Michael Phelps | Richer Lives by SoFi
Kenan Thompson on the Business of Being Funny | Richer Lives by SoFi
1.23M
355
21
9mo ago
@sofi
Kenan Thompson on the Business of Being Funny | Richer Lives by SoFi
Can Learning About Crypto Change a Skeptic's Mind?
1.22M
33
5
2mo ago
@sofi
Can Learning About Crypto Change a Skeptic's Mind?
Before Acting Simu Liu Dreamed of Being a “Big 4” Accountant | Richer Lives by SoFi
1.21M
451
34
2mo ago
@sofi
Before Acting Simu Liu Dreamed of Being a “Big 4” Accountant | Richer Lives by SoFi
Ilona Maher on Rugby, Social Media, and Getting Paid | Richer Lives by SoFi
1.17M
116
10
8mo ago
@sofi
Ilona Maher on Rugby, Social Media, and Getting Paid | Richer Lives by SoFi

SoFi (@sofi) YouTube Stats & Analytics

SoFi (@sofi) has 257K YouTube subscribers with a 0.10% engagement rate over the past 12 months. Across 263 videos, SoFi received 74.5K total likes and 77.6M views, averaging 283 likes per video. This page tracks SoFi's performance metrics, top content, and engagement trends — updated daily. To benchmark @sofi against other accounts, use Socialpruf's YouTube competitor analysis tool.

SoFi (@sofi) YouTube Analytics FAQ

How many YouTube subscribers does SoFi have?+
SoFi (@sofi) has 257K YouTube subscribers as of October 2026.
What is SoFi's YouTube engagement rate?+
SoFi's YouTube engagement rate is 0.10% over the last 12 months, based on 263 videos.
How many likes does SoFi get on YouTube?+
SoFi received 74.5K total likes across 263 videos in the last 12 months, averaging 283 likes per video.
How many YouTube views does SoFi get?+
SoFi's YouTube content generated 77.6M total views over the last 12 months.
Can I compare SoFi with other YouTube channels?+
Yes. Add @sofi to a competitor set with Socialpruf's YouTube competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.