YouTube competitor analysis for any public channel
YouTube competitor analysis across a whole set of channels, not one at a time. Paste a channel, get every public video back to its first upload, Shorts and long-form together.
Channel tools optimise a channel. This measures a market.
Most YouTube tools are built to improve your own channel: tags, titles, thumbnails, keyword ideas. That's a different job from putting fifteen channels side by side on views and output and seeing who's actually gaining. Socialpruf does the second one.
Track
YouTube competitor analytics, in full
Shorts and long-form, separated.
A channel that pivoted to Shorts looks like a different business in the numbers. Both formats are tracked, so you can see the mix change.
Every channel in the set, ranked.
Sort the whole competitive set on views, engagement, upload frequency or EMV, then open the videos behind the ranking.
History from the first upload.
Add a channel and its full public catalogue comes with it, so you can see what a channel looked like before its breakout.
Live
Benchmark top YouTube brands and creators side by side
Any of these accounts can sit in your competitive set, measured against each other and against your own on the same metrics, over the same dates.
@samsungBrand · 350M views in 90 days
@nickdigiovanniCreator · 932M views in 90 days
@adidasBrand · 47.1M views in 90 days
@mkbhdCreator · 181M views in 90 days
@mcdonaldsBrand · 216M views in 90 days
@cleoabramCreator · 164M views in 90 days
@firstwefeastBrand · 215M views in 90 days
@mrwhosethebossCreator · 194M views in 90 days
@insta360Brand · 224M views in 90 days
@isabellaafroCreator · 627M views in 90 days
@hyundaiworldwideBrand · 48.9M views in 90 days
@kikakimmCreator · 160M views in 90 daysChecklist
What to ask any YouTube competitor analysis tool
The questions that decide whether a tool can answer a real question about your category.
| Question | Socialpruf |
|---|---|
| Does the channel owner need to connect anything? | No. Any public YouTube channel works. |
| How far back does channel history go? | To each channel's first public upload. |
| Are Shorts included? | Yes, tracked alongside long-form video. |
| How many channels fit in one set? | As many as define your category. Customers run sets of 150 to 200+. |
| Can the data leave the tool? | Yes. API, MCP server and CSV export. |
“Socialpruf is the best analytics tool we've ever seen. Affordable, fast, easy to use, customizable, shareable, and NO third-party authorization. It allows us to seamlessly monitor our brand accounts while benchmarking the performance of our top competitors.”
Frequently asked questions
Do I need to connect a YouTube channel?
No. Socialpruf reads public data, so you add an account by pasting its handle. Nothing to connect, on your side or theirs.
Does this replace a channel optimisation tool?
No, it answers a different question. Optimisation tools help you publish a better video on your own channel. Socialpruf benchmarks a set of channels against each other on the numbers their videos display.
How far back does YouTube competitor data go?
To each channel's first public upload, with no cap on videos per channel.
Which YouTube metrics can I compare?
Views, likes, comments, upload frequency, engagement rate, subscriber history and EMV on a formula you set, for Shorts and long-form alike.
Which other platforms does Socialpruf cover?
Instagram, TikTok, YouTube, X, LinkedIn, Facebook and Snapchat. Which metrics are available depends on what each platform makes public.
More YouTube data
Better together
Analytics
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Find what's working
Trending, viral, and rising content across platforms. Inspiration backed by data.
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Know when it moves
Trend alerts and competitive signals, delivered the moment something moves.
Explore SignalSee your YouTube market before the next report goes out
Tell us who you compete with on YouTube. We'll walk through that set with you on the demo: who's growing, who's posting more, and which posts explain the gap.
