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followers
455K
impressions
2.66M
likes
20.9K
comments
1.10K
posts
140
engagement
0.827%
emv
$59.9K
Average per post
19.0K
Key Metrics
Impressions
monthly
Distributions
Content
1.73M
56
15
6mo ago
@rei
Find More With Less
518K
13.7K
701
7mo ago
@rei
The Life We Have | Mortality, Movement & the Richness of Being Alive
36.5K
647
10
5mo ago
@rei
Top 2026 Backpacking Gear! #rei #optoutside #backpacking #gear #reipartner #shorts
36.1K
384
5
3mo ago
@rei
Tent Setup Pro Tips | #rei #optoutside #tent #camping #tips #shorts
18.4K
546
37
4mo ago
@rei
Ultralight Backpacking | Everything you need to get started
14.6K
204
34
2mo ago
@rei
Camp cooking made easy | #rei #optoutside #camping #cooking #shorts
14.5K
1.55K
90
3mo ago
@rei
Boyz N The Wood | Our Nature Connection
13.5K
299
9
4mo ago
@rei
Top 5 Ultralight Backpacking Pro Tips | #rei #optoutside #hiking #backpacking #tips #shorts
12.6K
109
0
7mo ago
@rei
Trail Running Hack Learned the Hard Way! #rei #optoutside #trailrunning #ultramarathon #hack #shorts
12.5K
241
12
12mo ago
@rei
Past Meets Present | Creating the REI Archive Colors || REI
11.3K
65
3
8mo ago
@rei
What's in my (boot) bag? #rei #optoutside #skiing #snowboarding #boot #bag #shorts
10.7K
100
12
2w ago
@rei
Trail Running Meets Ultralight Backpacking | First-time Fastpacking
10.1K
89
1
9mo ago
@rei
The #1 detail you may be overlooking in your snow gear | #rei #optoutside #cargo #snow #sports
7.81K
87
1
2mo ago
@rei
How to wash dishes at camp | #rei #optoutside #camping #cleanup #shorts
7.79K
67
0
3mo ago
@rei
Sleeping pads explained | #rei #optoutside #camping #sleep #system #shorts
7.34K
71
3
5mo ago
@rei
Hiking Boots or Trail Runners? #rei #optoutside #hiking #footwear #spring #reipartner #shorts
7.17K
101
5
6mo ago
@rei
How to organize gear in small spaces | #shorts #rei #optoutside #camping #gear #organization
6.70K
81
2
1w ago
@rei
Top tips for first-time fastpackers | #rei #optoutside #fastpacking #trailrunning #ultralight #tips
5.79K
41
1
7mo ago
@rei
No run vest? No problem! #rei #optoutside #running #trailrunning #shorts #zipperpocket
5.72K
49
0
1mo ago
@rei
How to Choose a Tent—From Backpacking to Car Camping || REI
REI (@rei) YouTube Stats & Analytics
REI (@rei) has 455K YouTube subscribers with a 0.83% engagement rate over the past 12 months. Across 140 videos, REI received 20.9K total likes and 2.66M views, averaging 149 likes per video. This page tracks REI's performance metrics, top content, and engagement trends — updated daily. To benchmark @rei against other accounts, use Socialpruf's YouTube competitor analysis tool.
REI (@rei) YouTube Analytics FAQ
How many YouTube subscribers does REI have?+
REI (@rei) has 455K YouTube subscribers as of October 2026.
What is REI's YouTube engagement rate?+
REI's YouTube engagement rate is 0.83% over the last 12 months, based on 140 videos.
How many likes does REI get on YouTube?+
REI received 20.9K total likes across 140 videos in the last 12 months, averaging 149 likes per video.
How many YouTube views does REI get?+
REI's YouTube content generated 2.66M total views over the last 12 months.
Can I compare REI with other YouTube channels?+
Yes. Add @rei to a competitor set with Socialpruf's YouTube competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.