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followers
357
impressions
160K
likes
778
comments
55
posts
304
engagement
0.522%
emv
$3.45K
Average per post
525

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Jack Raines, author of Young Money, talked about his marketing strategy for the book on our live show. “Having written a newsletter on the Substack for the last five years, I have like 67,000 people who read that. So that's the I mean, that's the initial audience.” “Twitter and LinkedIn are both text based platforms, which makes them good places to market a book.” Though these are Jack’s main channels, he also promoted the book on Hinge. After asking him about this unconventional strategy, Jack responded/flexed by adding, “And Raya.”
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bandemedia
Jack Raines, author of Young Money, talked about his marketing strategy for the book on our live show. “Having written a newsletter on the Substack for the last five years, I have like 67,000 people who read that. So that's the I mean, that's the initial audience.” “Twitter and LinkedIn are both text based platforms, which makes them good places to market a book.” Though these are Jack’s main channels, he also promoted the book on Hinge. After asking him about this unconventional strategy, Jack responded/flexed by adding, “And Raya.”
Ever wondered how the legend behind the @RGA account ended up with the authority to post whatever he wants? We asked Chapin Clark, ECD at R/GA, how he got this awesome privilege.
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Ever wondered how the legend behind the @RGA account ended up with the authority to post whatever he wants? We asked Chapin Clark, ECD at R/GA, how he got this awesome privilege.

LIVE FROM CANNES | AGENCY DAY x.com/i/broadcasts/1vJpPP…

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LIVE FROM CANNES | AGENCY DAY https://x.com/i/broadcasts/1vJpPPWvzYMJE
we talked about this today on the B&E show
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we talked about this today on the B&E show
Reid Litman, Consulting Director at Ogilvy, revealed one of the biggest misconceptions about Gen Z on today’s live show. “One of the biggest myths out there, especially, dare I say, among, you know, some of the older colleagues, is that Gen Z is lazy or entitled or they can't hack their way through traditional work.” “Work is actually like the last thing Gen Z sacrifices when they're low on energy. Only 5% let work go.” Reid then elaborated further on how career driven Gen Z is. “57% already have a side gig within Gen Z.” “The only thing that's lacking, I think, is the number of structured paths to follow.”
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Reid Litman, Consulting Director at Ogilvy, revealed one of the biggest misconceptions about Gen Z on today’s live show. “One of the biggest myths out there, especially, dare I say, among, you know, some of the older colleagues, is that Gen Z is lazy or entitled or they can't hack their way through traditional work.” “Work is actually like the last thing Gen Z sacrifices when they're low on energy. Only 5% let work go.” Reid then elaborated further on how career driven Gen Z is. “57% already have a side gig within Gen Z.” “The only thing that's lacking, I think, is the number of structured paths to follow.”
WE'VE GOT @FlavorFlav AND THE GLOBAL CEO OF @72andSunny ON THE SHOW TALKING ABOUT THEIR PARTNERSHIP THAT'S PROMOTING WOMEN'S SPORTS
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WE'VE GOT @FlavorFlav AND THE GLOBAL CEO OF @72andSunny ON THE SHOW TALKING ABOUT THEIR PARTNERSHIP THAT'S PROMOTING WOMEN'S SPORTS
Kiki Couchman, Co-Founder of Sourmilk, joined us on today’s live show to talk about her social media marketing strategy. “It was really like, am I going to pay an influencer or am I going to become an influencer?” “I could pay Alex Earle, you know, like $300,000 to like, rep my brand. Or I could try my best at probably not becoming Alex Earle, but becoming my own type of content creator.” Kiki then explained that Sourmilk is still open to influencer marketing, just in a non-traditional way. “I think that there is a real opportunity for us to think about how our real life people, our real life customers are influencers.” “How do we empower as many, like fans of Sourmilk to share with their communities as well? But then also influencers, of course.”
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Kiki Couchman, Co-Founder of Sourmilk, joined us on today’s live show to talk about her social media marketing strategy. “It was really like, am I going to pay an influencer or am I going to become an influencer?” “I could pay Alex Earle, you know, like $300,000 to like, rep my brand. Or I could try my best at probably not becoming Alex Earle, but becoming my own type of content creator.” Kiki then explained that Sourmilk is still open to influencer marketing, just in a non-traditional way. “I think that there is a real opportunity for us to think about how our real life people, our real life customers are influencers.” “How do we empower as many, like fans of Sourmilk to share with their communities as well? But then also influencers, of course.”
Jenny Danzi, CMO of Poppi, shared what media marketing was like when she first started at Pepsico. “I joined PepsiCo 17 years ago, and one of my first jobs was running social media for Mountain Dew. So if you tweeted at Mountain Dew, it was me on my BlackBerry replying to you.” “We went viral all the time. I maybe only got in trouble three times. So I have always been a believer that the best social brands are the ones where it's a real human who knows the brand loves the brand talking to other real humans.” Danzi then explained how media marketing has evolved since then. “I don't think that's changed. I think it's just accelerated.” “Particularly with Poppi and the social team, we're letting Poppi be Poppi. We are not trying to slow anyone down, change anything. They know what they're doing and we stay out of the way.”
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Jenny Danzi, CMO of Poppi, shared what media marketing was like when she first started at Pepsico. “I joined PepsiCo 17 years ago, and one of my first jobs was running social media for Mountain Dew. So if you tweeted at Mountain Dew, it was me on my BlackBerry replying to you.” “We went viral all the time. I maybe only got in trouble three times. So I have always been a believer that the best social brands are the ones where it's a real human who knows the brand loves the brand talking to other real humans.” Danzi then explained how media marketing has evolved since then. “I don't think that's changed. I think it's just accelerated.” “Particularly with Poppi and the social team, we're letting Poppi be Poppi. We are not trying to slow anyone down, change anything. They know what they're doing and we stay out of the way.”
an ad creative created a tool that will book fake meetings during World Cup games to keep your schedule free @RGA @FIFAWorldCup
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an ad creative created a tool that will book fake meetings during World Cup games to keep your schedule free @RGA @FIFAWorldCup
We talked to Adam about making this on our live show! @adamfaze
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We talked to Adam about making this on our live show! @adamfaze
We asked @RosenZone, founder of Express Checkout, possibly the most decisive question we’ve ever asked on the show: @drinkolipop or @drinkpoppi? He came back with a killer answer: Both of them. “They’re still both leaders and winners in the space,” said Rosen. Poppi was acquired by @PepsiCo in 2025, while Olipop remains independent. However, Rosen envisions that an Olipop acquisition is in the near future. “It’s really hard to maintain a large business like that,” said Rosen.
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We asked @RosenZone, founder of Express Checkout, possibly the most decisive question we’ve ever asked on the show: @drinkolipop or @drinkpoppi? He came back with a killer answer: Both of them. “They’re still both leaders and winners in the space,” said Rosen. Poppi was acquired by @PepsiCo in 2025, while Olipop remains independent. However, Rosen envisions that an Olipop acquisition is in the near future. “It’s really hard to maintain a large business like that,” said Rosen.
we spoke with @catferdon earlier today on our live show about the new @coinbase campaign. really interesting stuff coming from the team there – she gave us the debrief on their creative strategy, practical effects, and longterm plan #advertising #marketing
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we spoke with @catferdon earlier today on our live show about the new @coinbase campaign. really interesting stuff coming from the team there – she gave us the debrief on their creative strategy, practical effects, and longterm plan #advertising #marketing
The Executive Producer of this series joins our live show today to discuss @adamfaze
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The Executive Producer of this series joins our live show today to discuss @adamfaze
TODAY’S AD NEWS IN 60 SECONDS 🚨MERGER MONITOR🚨 WE HAVE THE AGENCY STRUCTURE FOR THE NEW OMNICOM IPG ENTITY
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TODAY’S AD NEWS IN 60 SECONDS 🚨MERGER MONITOR🚨 WE HAVE THE AGENCY STRUCTURE FOR THE NEW OMNICOM IPG ENTITY

Yung Gravy, New Yogurt Brand, and BarkleyOKRP's Win | Presented By Lovable x.com/i/broadcasts/1Oxwbn…

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Yung Gravy, New Yogurt Brand, and BarkleyOKRP's Win | Presented By Lovable https://x.com/i/broadcasts/1OxwbnekPEvJB
Checkers & Rally’s just dropped a new campaign featuring a song by the one and only Yung Gravy, but did you know Gravy actually started in marketing? “I was about to graduate from University of Wisconsin and I worked at a startup accelerator, and I was doing branding for a bunch of different technologies from grad students and startups” “I was doing that with all these brands, but I also was a huge hip hop fan and soul fan and kind of thought, maybe I could brand myself to the world in a cool way.”
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Checkers & Rally’s just dropped a new campaign featuring a song by the one and only Yung Gravy, but did you know Gravy actually started in marketing? “I was about to graduate from University of Wisconsin and I worked at a startup accelerator, and I was doing branding for a bunch of different technologies from grad students and startups” “I was doing that with all these brands, but I also was a huge hip hop fan and soul fan and kind of thought, maybe I could brand myself to the world in a cool way.”
SUPER BOWL AD DROP: DOVE "Our goal is to make more women feel more beautiful." – Liz Taylor @Ogilvy @Dove Among all the humor-focused SB ads, Dove is looking to stand out. Their insight is based on an overwhelming statistic that "1 in 2 women quit sports before the age of 14"
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SUPER BOWL AD DROP: DOVE "Our goal is to make more women feel more beautiful." – Liz Taylor @Ogilvy @Dove Among all the humor-focused SB ads, Dove is looking to stand out. Their insight is based on an overwhelming statistic that "1 in 2 women quit sports before the age of 14"
Domino’s just dropped a campaign for their new personal pizza, The Domino, where they are asking you to compare the pizza to some of the biggest fast food chains in the world. We had Kate Trumbull, Executive VP & Global CMO at Domino’s, on our live show to talk about this risky decision. “I think that we're confident in our product, but we also have a legacy of always caring what customers think because at the end of the day, they're the only ones that matter.” Kate then explained why they are so confident in this product. “Traditional pizza can't go where the domino can go.” “Whether you're gaming or you're in the car and you're on the go, you're in your room.” “We finally have a delicious product that lives up to that same ability to make sense in those occasions in your everyday life.”
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Domino’s just dropped a campaign for their new personal pizza, The Domino, where they are asking you to compare the pizza to some of the biggest fast food chains in the world. We had Kate Trumbull, Executive VP & Global CMO at Domino’s, on our live show to talk about this risky decision. “I think that we're confident in our product, but we also have a legacy of always caring what customers think because at the end of the day, they're the only ones that matter.” Kate then explained why they are so confident in this product. “Traditional pizza can't go where the domino can go.” “Whether you're gaming or you're in the car and you're on the go, you're in your room.” “We finally have a delicious product that lives up to that same ability to make sense in those occasions in your everyday life.”
Ali Manning, copywriter, asked Subaru to let her make them a lesbian Christmas commercial for 35 days straight, and she revealed their response on today's live show. “I've heard from Subaru. I haven't heard personally directly from Subaru but through a source that was very helpful in attaining their response.” “When the first post went really well, I was like, I've got to commit to the bit.”
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Ali Manning, copywriter, asked Subaru to let her make them a lesbian Christmas commercial for 35 days straight, and she revealed their response on today's live show. “I've heard from Subaru. I haven't heard personally directly from Subaru but through a source that was very helpful in attaining their response.” “When the first post went really well, I was like, I've got to commit to the bit.”
Autodesk just dropped a new campaign with Giant Spoon, so Dara Treseder, CMO of Autodesk, joined us on today’s show to share the strategy behind this campaign. “As a technology company, we still have a responsibility to society.” “I'm so proud of the way we're able to do that in an exciting way, in a way that's emotional, but also in a way that's speaking to the truth of, at the end of the day, technologies for people.” Ian Grody, CCO of Giant Spoon, then gave us some insight on the production of this spot. “The director that we selected was the perfect choice for this, not only because he understood the assignment, but because he and his DP had a personal relationship to the brand.” “We found a group of people who were just truly plugged in and linked to what we do.”
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bandemedia
Autodesk just dropped a new campaign with Giant Spoon, so Dara Treseder, CMO of Autodesk, joined us on today’s show to share the strategy behind this campaign. “As a technology company, we still have a responsibility to society.” “I'm so proud of the way we're able to do that in an exciting way, in a way that's emotional, but also in a way that's speaking to the truth of, at the end of the day, technologies for people.” Ian Grody, CCO of Giant Spoon, then gave us some insight on the production of this spot. “The director that we selected was the perfect choice for this, not only because he understood the assignment, but because he and his DP had a personal relationship to the brand.” “We found a group of people who were just truly plugged in and linked to what we do.”

Breaking and Entering Media (@bandemedia) X Stats & Analytics

Breaking and Entering Media (@bandemedia) has 357 X followers with a 0.52% engagement rate over the past 12 months. Across 304 posts, Breaking and Entering Media received 778 total likes and 160K impressions, averaging 2.56 likes per post. This page tracks Breaking and Entering Media's performance metrics, top content, and engagement trends — updated daily. To benchmark @bandemedia against other accounts, use Socialpruf's X competitor analysis tool.

Breaking and Entering Media (@bandemedia) X Analytics FAQ

How many X (Twitter) followers does Breaking and Entering Media have?+
Breaking and Entering Media (@bandemedia) has 357 X (Twitter) followers as of October 2026.
What is Breaking and Entering Media's X (Twitter) engagement rate?+
Breaking and Entering Media's X (Twitter) engagement rate is 0.52% over the last 12 months, based on 304 posts.
How many likes does Breaking and Entering Media get on X (Twitter)?+
Breaking and Entering Media received 778 total likes across 304 posts in the last 12 months, averaging 2.56 likes per post.
How many X (Twitter) impressions does Breaking and Entering Media get?+
Breaking and Entering Media's X (Twitter) content generated 160K total impressions over the last 12 months.
Can I compare Breaking and Entering Media with other X accounts?+
Yes. Add @bandemedia to a competitor set with Socialpruf's X competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.